# Webex Campaign Reviews
**Vendor:** Cisco  
**Category:** [Marketing Automation Software](https://www.g2.com/categories/marketing-automation)  
**Average Rating:** 4.2/5.0  
**Total Reviews:** 3
## About Webex Campaign
IMIcampaign is a Cloud-based marketing automation platform to plan and deliver contextual marketing conversations. It offers rich personalization; multi-channel campaign orchestration across Email, App Push, SMS, MMS, Voice and USSD; integrated 360-degree customer profiles; automated fulfillment; and comprehensive dashboards and reports. Leading telecom operators, banks, logistics providers and enterprises use IMIcampaign to engage with their customers, run promotions, and enhance conversions.




## Webex Campaign Reviews
  ### 1. Great tool for targeting customer

**Rating:** 3.5/5.0 stars

**Reviewed by:** Tanishq D. | Business Technology Solutions Associate , Enterprise (> 1000 emp.)

**Reviewed Date:** May 15, 2022

**What do you like best about Webex Campaign?**

In a nut shell, imi campaign gives you the option to choose where you want to run your campaign, which is the best part since it has all the data and works very well.

**What do you dislike about Webex Campaign?**

I really like how it works, and there are no complaints about it. It is so easy to use and so effective that I do not see why there would be any improvement needed.

**What problems is Webex Campaign solving and how is that benefiting you?**

With the help of this software, businesses can effectively target potential buyers through social media or SMS and lure them to purchase their products and thus helping the business derive huge profits from the use of this software.

  ### 2. mitime

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Consumer Goods | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 14, 2022

**What do you like best about Webex Campaign?**

imi campaign gives u the opportunity to campaign to as per ur choice in social media and other platforms which is the best part cos it has all the data and does a really good job.

**What do you dislike about Webex Campaign?**

its really helpful there is nothing to dislike abt it. its works super easy and very effective so no botheration at all.  on the top no improvements required as well.

**Recommendations to others considering Webex Campaign:**

i highly recommend this software.

**What problems is Webex Campaign solving and how is that benefiting you?**

it's benefical in targeting the specified buyers in the social media or smsing them and luring them to purchase the product. definately the business wll increase with the help of this software.

  ### 3. Must have campaign management service

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 16, 2022

**What do you like best about Webex Campaign?**

The level of customisation and personalisation makes it stand out of the crowd.

**What do you dislike about Webex Campaign?**

There is nothing much to dislike about IMI campaign.

**What problems is Webex Campaign solving and how is that benefiting you?**

Campaign Management


## Webex Campaign Discussions
  - [What is IMIcampaign used for?](https://www.g2.com/discussions/what-is-imicampaign-used-for)

- [View Webex Campaign pricing details and edition comparison](https://www.g2.com/products/webex-campaign/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-23+00%3A28%3A44+-0500&secure%5Bsession_id%5D=55e4f3bb-b352-4431-a16e-76124d049fd6&secure%5Btoken%5D=b0251c1e39f57894eaa415d0e63038fc49f346c3ce8ec851ee5b1093237f25a9&format=llm_user)

## Webex Campaign Features
**Email Marketing**
- Building and Personalizing Emails
- Sending Outbound Emails
- Manage Email Deliverability
- Automated Email Responses

**Online Marketing**
- Landing Pages and Forms
- Dynamic Content
- A/B Testing
- Mobile Optimized
- Search Tracking and Optimization

**Lead Management**
- Marketing Lead Database
- Data Quality Management
- Segmentation
- Lead Scoring and Grading
- Lead Nurturing
- Online Behavior Tracking
- Automated Alerts and Tasks
- CRM Lead Integration

**Analysis**
- Application Attribution
- Campaign Analysis
- Uninstall Tracking
- Custom Dashboards

**Campaign Management**
- Program Management
- Event / Webinar Marketing
- Calendaring
- Budgeting

**Campaigns**
- Proximity Marketing
- Push Notifications
- Bulk SMS
- Two-Way Text Messaging
- Email Campaigns
- Audience Segmentation

**Social**
- Social Listening
- Social Sharing
- Social Campaigns
- Social Media Engagement
- Social Media Advertising

**Engagement**
- Coupons and Promotions

**Reporting & Analytics**
- Basic Reporting
- Web Analytics
- ROI Analytics
- Revenue Analytics
- SEO / Keyword Analytics

**Platform**
- Optimization
- Integrations - Mobile Marketing
- Internationalization

**Platform**
- Customization 
- Workflow Capability
- User, Role, and Access Management
- Internationalization
- Sandbox / Test Environments
- Performance and Reliability
- Output Document Generation

**Agentic AI - Mobile Marketing**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Agentic AI - Marketing Automation**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Integration**
- Data Import & Export Tools
- Integration APIs
- Breadth of Partner Applications

## Top Webex Campaign Alternatives
  - [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) - 4.0/5.0 (4,219 reviews)
  - [Adobe Marketo Engage](https://www.g2.com/products/adobe-marketo-engage/reviews) - 4.1/5.0 (3,010 reviews)
  - [Braze](https://www.g2.com/products/braze/reviews) - 4.5/5.0 (1,658 reviews)

