Hootsuite Reviews & Product Details

I like Hootsuite’s layout. I find it user-friendly, easy to use, and not overwhelming, especially on desktop. It helps me stay organized and on top of content across different platforms and languages, and keep things consistent. I also like how it captures data and breaks analytics down by time period and platform, so I can see what’s performing well and where. It’s easy to find account information and payment statements, and I can post different kinds of content, like graphics and videos, with ease. I also find the app handy for keeping an eye on scheduling. Review collected by and hosted on G2.com.

I wish Hootsuite still let me drag and drop content into different sequences while scheduling. Without that, scheduling is a little more tedious. I also find it a little difficult to use on my phone. Sometimes accounts unlink and Hootsuite tells me too late, so posts don’t get published before I realize there’s a problem. Review collected by and hosted on G2.com.

What I like best about Hootsuite is its ability to manage multiple social media accounts from one platform. It makes scheduling posts, monitoring engagement, and tracking performance much more efficient. The user-friendly dashboard and analytics tools help streamline social media management and save time. Review collected by and hosted on G2.com.

One area where Hootsuite could improve is its reporting and analytics features, which can sometimes feel limited or require additional customization. The platform can also be slow at times, and some advanced features are only available in higher-tier plans. Additionally, managing content approvals and workflows could be more streamlined. Review collected by and hosted on G2.com.

I like being able to consolidate multiple platforms in one place, post once, and schedule posts. Hootsuite’s analytics let me post, see the impact, study trends, and tweak what I do. I can see my growth across all platforms at once or focus on one. I also like having link shortening and tracking built in, so I don’t have to pay for Bitly. Review collected by and hosted on G2.com.

I think reporting should be more straightforward. Sometimes my dashboard shows gibberish text, like the fonts won’t load, and I’ve had this issue for almost half a year because Hootsuite support is so hard to reach—almost unreachable. I’ve also had issues with the payment system. My initial setup was a 6/10. Review collected by and hosted on G2.com.

Hootsuite is a user-friendly platform for managing multiple social platforms - something that was time-consuming and clunky for our small non-profit to do on our own. It's easy to create posts, customize as needed for different platforms, and schedule well in advance. We like the suggested post times, that has been a helpful feature for us. We use it weekly! Also use the app, which is handy for creating posts when we're on site and want to post time-sensitive info Review collected by and hosted on G2.com.

I wish it automatically saved posts while you were working on them - sometimes I have to walk away, and I forget to save my work as a draft, and then it times out and you lose it. Review collected by and hosted on G2.com.

I like the user-friendly interface and how I can schedule multiple social handles for multiple accounts all within one module. My social marketing has been much more efficient. I also really like the non-profit account, working with strict budgets and small staff this has been a very efficient tool and saved me time AND money. Literally, my favorite tool and I've worked in the marketing industry for over 20 years. Review collected by and hosted on G2.com.

I don't have many dislikes! Maybe my account logs me out after less than a day, and I use it so frequently that I need to be logged in ALL THE TIME :) Review collected by and hosted on G2.com.

Hootsuite makes it easy to manage everything in one place. Being able to schedule content across multiple platforms, monitor engagement, and respond to messages without jumping between apps saves a lot of time. The calendar view is especially useful for planning ahead and keeping content consistent, and the analytics give a clear overview of what’s actually performing so you can adjust your strategy quickly. Overall, it helps keep social organised and efficient without overcomplicating things. Review collected by and hosted on G2.com.

The main downside is that it can feel a bit clunky at times, especially when you’re managing a lot of accounts or trying to move quickly. The UI isn’t always the most intuitive, and some actions take more clicks than they should. Pricing can also be a barrier, particularly for smaller teams or solo marketers, as a lot of the more useful features sit behind higher-tier plans.

Analytics are helpful, but they’re not always as in-depth or flexible as you’d want for more advanced reporting, so you sometimes end up exporting data or using other tools alongside it. Overall, it does the job well, but there are moments where it feels a bit limited or slower than more modern platforms. Review collected by and hosted on G2.com.

What I like most about Hootsuite is having everything in one place. Being able to schedule content across multiple platforms, manage conversations, and track performance without constantly switching between apps saves time and makes managing a social media strategy much easier. I also like the analytics because they help identify what's working and where we can improve. Review collected by and hosted on G2.com.

The biggest downside is the cost and some of the limitations with scheduling and analytics. Certain features feel restricted depending on the plan, and the reporting could offer more flexibility and customization. I’d also like to see better insights into audience growth, engagement, and content performance across platforms without having to pull additional reports. Review collected by and hosted on G2.com.

I love that ability to plan ahead-and to post on multiple socials. It makes social media management a breeze. In 30 minutes I can have all my social posts for a month for my two companies all planned out! The AI feature adds a little boost when I'm unhappy with my copy. Review collected by and hosted on G2.com.

I wish that it allowed me the ability to tag personal accounts. I do a lot of posting for a business and would love to tag their sales reps in photos, however, it doesn't allow that. Once the post is live it's been very difficult to add a tag. Review collected by and hosted on G2.com.

I like that I can schedule posts well in advance, check progress, and gather reporting all in one place. I can switch between weekly and monthly views to see how my posts look over shorter or longer periods, and keep track of all the accounts I manage. When I need to reschedule a post, I can drag it to a new date instead of rewriting it. Hootsuite was incredibly easy for everyone to access and understand, even people without experience planning social media posts, and it lets me manage everything in one place. Review collected by and hosted on G2.com.

I find that Hootsuite doesn’t seamlessly integrate with Grock, the AI bot. It would be a little bit easier if it integrated with it. Review collected by and hosted on G2.com.

I love the simplicity and the variety that Hootsuite offers. It’s so easy to use, yet it really amplifies my marketing abilities. I’m able to take something that was just a thought and turn it into something truly strong, and it has trustworthy AI that can do so much. I have recommended it, and I’ll continue to recommend it to other businesses and nonprofits. Review collected by and hosted on G2.com.

Hootsuite isn’t the greatest when you’re working outside the USA. For some reason, I’ve found it tricky to adjust my time zone. Maybe I’m just a boomer (21 years old) and don’t get it, but that’s honestly my only gripe. Review collected by and hosted on G2.com.