# How do you handle Hootsuite AI suggestions when managing multiple brands?

I like that Hootsuite lets me select multiple platforms and edit everything in one window, which makes posting faster and less frustrating. But the AI suggested topics/days feel too generic for my needs, and when I click one it auto-creates a post and uses a credit without asking. I also wish it let me choose which organization or brand to tailor the AI content to, since I manage multiple brands. How are others working around this, or do you avoid the AI suggestions entirely?

##### Post Metadata
- Posted at: 7 days ago
- Author title: Director Of Communications at Southern Group of State Foresters
- Net upvotes: 2


## Comments
### Comment 1

I usually treat AI suggestions as ideas rather than ready-to-use posts. Each brand has a different voice, so I prefer tweaking the content myself. A brand selection option before generating would definitely help!

##### Comment Metadata
- Posted at: 2 days ago
- Author title: Social Media Marketing Specialist | Content Strategy | Social Media Campaigns | Digital Marketing




## Related Product
[Hootsuite](https://www.g2.com/products/hootsuite/reviews)

## Related Category
[Social Media Management](https://www.g2.com/categories/social-media-mgmt)

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