What do users say about Hootsuite?

Hootsuite is an excellent tool for managing my social media channels. I can schedule post on multiple platforms at the same time. I appreciate the recommended posting times so I know my content is getting the most views. The planner helps me see my scheduled content in multiple formats. The analytics are especially useful, specifically the ability to compare my performance to competitors. Review collected by and hosted on G2.com.

The only downside I've run into is not being able to link Instagram mentions while in Hootsuite. Review collected by and hosted on G2.com.

I like that I can schedule out my content calendar for all the accounts I manage on a daily basis. It makes it so much easier to plan out when I want things posted and can see when I have stuff going out and how it gives the 'best time' of the day to post your content. Review collected by and hosted on G2.com.

With the new update, it makes it harder to find the analytics or reports that I use on a daily basis. I'm just not used to the new update yet whereas the older version of Hootsuite was easier to go around because I was used to it. Review collected by and hosted on G2.com.

Having recently moved from a competitor, I've found the interface a lot more user-friendly. The drag and drop interface saves lots of time and I like that you can bulk tag content in Perch. I've found it easy to set up analytics dashboards and the AI tool is useful for analysing data - for example, I've used it to help calculate benchmarks and averages. I've been impressed by the number of integrations and I'm keen to explore these further. Whenever I've had issues or questions, the support team have been quick to respond. Review collected by and hosted on G2.com.

One area which could be improved is the range of metrics. I know advanced analytics can be purchased as an add-on, but given that we pay for the Enterprise version, I was hoping for more flexibility around calculating averages for channel and content performance, and certain engagement and conversion metrics (e.g. click-through rate and average watch duration) would be useful. Review collected by and hosted on G2.com.

I use Hootsuite for posting across multiple social media channels and tracking analytics on a monthly basis. It provides a faster, unified experience for posting and a very convenient one-stop-shopping for tracking impressions. I really like the ease of use, as it very rarely has glitches. Creating and posting to social media channels is something I do close to a daily basis with it, and it's made much easier. The initial setup was very easy and seamless. Review collected by and hosted on G2.com.

I'd like to see a better ability to call up and insert '@' user handles in my posts. Review collected by and hosted on G2.com.

I handle social media and design for Ad Vantage Dubai from my home country India, and my biggest priority is staying organized and hitting deadlines. What I love most is how clean workflow is. I just build carousels in Canva, pull them straight into Hootsuite and adapt sizing for Instagram and LinkedIn without dozens of files to my laptop. Time zone scheduling is another plus point for me. Review collected by and hosted on G2.com.

My biggest annoyance as a designer is that there is no visual 9-grid preview for Instagram. Our many clients care a lot about feed aesthetics, and I need to see how property flyers, video thumbnails and carousels sit next to each other before they go live. Review collected by and hosted on G2.com.

Hootsuite is a very user-friendly platform. I am able to schedule out weeks of content in advance over multiple platforms, which takes a lot of burden off of keeping up with social media. The platform has a lot of features to maximize the posting process. I appreciate the engagement score to see how my posts are doing with my customer base. Review collected by and hosted on G2.com.

The only downside is when the social media platforms get disconnected and I have to repost. However, Hootsuite is great about notifying me that there is an issue with my scheduled posts. Review collected by and hosted on G2.com.

What I like best about Hootsuite is how easy it makes managing multiple social media accounts from one place. The scheduling tools are very convenient, the dashboard is intuitive, and it saves a lot of time when planning and publishing content across different platforms. I also like having analytics and performance insights available in the same tool, which makes it easier to track results and improve our social media strategy. Review collected by and hosted on G2.com.

One thing I dislike about Hootsuite is that the platform can sometimes feel a bit overwhelming, especially when working with several accounts and features at once. Some tools and reporting options also take time to learn, and certain advanced features are only available on higher-priced plans. Overall, it is a useful platform, but the user experience and pricing could be more flexible. Review collected by and hosted on G2.com.

I use Hootsuite to manage customer messages and respond to inquiries on Facebook and Instagram. I like how it brings Facebook and Instagram together and helps me handle a large number of messages efficiently, allowing me to sort them from first to last or vice versa. I appreciate features like tags, topics, reports, and the option to plan posts. The initial setup was really easy and didn't require IT support. Review collected by and hosted on G2.com.

One area that could be improved is managing a high volume of customer conversations. When many messages come in at the same time, it can sometimes be difficult to quickly identify, organize, and prioritize conversations that require immediate attention. The platform could also provide more flexible pricing options for different team sizes and clearer tools for measuring the direct ROI of social media customer service activities. In addition, the AI capabilities could be more advanced for customer service, particularly for conversation categorization, prioritization, summarization, and suggested responses. These improvements would help teams manage conversations more efficiently and demonstrate the value of their social media support operations. Review collected by and hosted on G2.com.

I really appreciate Hootsuite for its powerful analysis and reporting capabilities. These features are crucial for me when it comes to generating reports and analyzing performance. I also find the scheduling functionality to be quite beneficial as it helps me serve my clients more effectively. The initial setup of Hootsuite was easy, which was a pleasant surprise. Overall, I'm quite satisfied with Hootsuite's offerings and would rate it a 10 on the likelihood to recommend it to a friend or colleague. Love the UI/UX. My performance has got better and the pricing is not bad. AI I haven't used much. Review collected by and hosted on G2.com.

I can't connect only Instagram without Facebook, which is a bit frustrating. They should let us connect it withpout facebook, thats a major problem I have faced Review collected by and hosted on G2.com.

It's incredibly intuitive. Very happy with the platform features and performance. Perch and Analytics I use the most. I also love Streams under Nest for staying on top of mentions for clients. It makes it incredibly easy to engage with relevant mentions and build brand engagement. The recent mcp integrations have been wonderful in streamlining processes. The internal AI tools have been great. I've loved wisdom for reviewing performance and gaining insights but also for copy, alt text, hashtags, and more. Onboarding was a breeze with our rep. We were set up in no time. Though Hootsuite is an investment it's proven to be helpful in so many ways for our clients. The listening tool is great for research and providing valuable information. Review collected by and hosted on G2.com.

My only constructive feedback would be the calendar sharing for reviewing posts. Currently, we can only share 1 week at a time. I would love to be able to share a custom calendar view for clients so they can preview all posts in Hootsuite rather than keeping that step in Figma. Review collected by and hosted on G2.com.