---
title: Foursquare Audience Reviews
meta_title: 'Foursquare Audience Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter reviews by the users' company size, role or industry to find
  out how Foursquare Audience works for a business like yours.
aggregate_rating:
  rating_value: 4.0
  review_count: 1
  scale: '5'
date_modified: '2026-07-13'
parent_category:
  name: Marketing
  url: https://www.g2.com/categories/marketing
---

# Foursquare Audience Reviews
**Vendor:** Foursquare  
**Category:** [Audience Intelligence Platforms ](https://www.g2.com/categories/audience-intelligence-platforms)  
**Average Rating:** 4.0/5.0  
**Total Reviews:** 1
## About Foursquare Audience
Foursquare Audience allows marketers to build custom segments based on real-world visitation behaviors to more accurately target consumers showing buyer intent. Build custom audiences or choose from over 1500+ ready-to-use segments, deployable directly to your seat or available off-the-shelf in major DSPs like The Trade Desk, LiveRamp, and DV360. Search &quot;Foursquare&quot; in your DSP for immediate activation. Custom segments can be activated across 550+ partner channels, including digital, social, CTV, audio, and OOH. Use Foursquare Audience&#39;s self-serve UI or consult our location experts to craft targeting strategies that align with your campaign goals and drive conversions.



## Foursquare Audience Pros & Cons
**What users like:**

- Users value the **precise location-based targeting** of Foursquare Audience, enhancing campaign engagement and marketing strategies. (1 reviews)
- Users appreciate the **accurate location-based targeting** of Foursquare Audience, leading to improved engagement and smarter marketing decisions. (1 reviews)
- Users value the **intuitive design** of Foursquare Audience, making it easy to navigate and implement effective campaigns. (1 reviews)
- Users value the **location-based targeting** of Foursquare Audience, resulting in enhanced engagement and smarter marketing decisions. (1 reviews)
- Users value the **efficiency** of Foursquare Audience for precise targeting and improved campaign engagement. (1 reviews)
- Engagement (1 reviews)
- Insights Discovery (1 reviews)
- Location Targeting (1 reviews)
- Tracking (1 reviews)

**What users dislike:**

- Users find the **reporting dashboard overwhelming** at times, wishing for more customization options for specific data points. (1 reviews)
- Users find the **difficult setup** of Foursquare Audience time-consuming, causing initial frustration before usability improves. (1 reviews)
- Users find the **limited customization** of Foursquare Audience frustrating, particularly for specific data reporting needs. (1 reviews)
- Users find the **reporting dashboard overwhelming** at times and desire more customization options for better usability. (1 reviews)

## Foursquare Audience Reviews
  ### 1. Makes Audience Targeting Smarter and Easier

**Rating:** 4.0/5.0 stars

**Reviewed by:** Kassey R. | Creative Writer, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 15, 2025

**What do you like best about Foursquare Audience?**

I really appreciate how Foursquare Audience helps me reach the right people with my campaigns. The location-based targeting is super accurate, and I’ve noticed better engagement since I started using it. The platform is also pretty intuitive, so I didn’t have to spend a ton of time learning how to use it. It’s great for getting insights on where my audience actually spends time, which helps me make smarter marketing decisions.

**What do you dislike about Foursquare Audience?**

Sometimes the reporting dashboard can feel a bit overwhelming, especially when I’m looking for specific data points. I wish there were more customizable options for reports. Also, the initial setup took a little longer than I expected, but once I got the hang of it, things went smoothly.

**What problems is Foursquare Audience solving and how is that benefiting you?**

Nothing anymore as I no longer use.



- [View Foursquare Audience pricing details and edition comparison](https://www.g2.com/products/foursquare-audience/reviews?section=pricing&secure%5Bexpires_at%5D=2026-07-13+19%3A08%3A34+-0500&secure%5Bsession_id%5D=f2a14681-a1d5-4b95-b163-e8aecf91b641&secure%5Btoken%5D=21a01e46a9b0cf8796249348d31caefce52fe0fa169d62f0e9ea5e0991e97963&format=llm_user)

## Foursquare Audience Features
**Administration**
- Integration
- Geofencing
- Wi-Fi Marketing
- Beacons
- IP Geolocation

**Reporting**
- Visit Tracking
- Visitor Retention
- Visitor Engagement
- Segmentation
- Dashboards

**Audiences**
- Audience Insights
- Influencer Identification
- Buyer Personas
- Segmentation

**Agentic AI - Location-Based Marketing Features**
- Autonomous Task Execution
- Cross-system Integration

**Marketing**
- Geolocation
- Campaign Automation
- Analytics
- Security Compliance

**Administration**
- Integration
- Performance and Reliability
- User, Role, and Access Management

**Data Analysis**
- Network Analysis
- Dashboards
- Visualizations
- Advanced Filtering

**Administration**
- Marketing Integrations
- Ad Integrations
- Data Exporting

**Agentic AI - Audience Intelligence Platforms**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance

## Top Foursquare Audience Alternatives
  - [Meltwater](https://www.g2.com/products/meltwater/reviews) - 4.1/5.0 (2,627 reviews)
  - [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) - 4.4/5.0 (1,942 reviews)
  - [Adobe Analytics](https://www.g2.com/products/adobe-analytics/reviews) - 4.2/5.0 (1,171 reviews)

