Everlytic Features
Integration (6)
Data Import & Export Tools
Tools for importing/exporting data to/from the platform to support campaign setup and reporting. This feature was mentioned in 31 Everlytic reviews.
Integration APIs
Based on 28 Everlytic reviews. Supports extensibility through APIs to build and manage integrations with third-party tools.
Breadth of Partner Applications
"Offers a wide range of plug-and-play integrations with third-party applications. " 25 reviewers of Everlytic have provided feedback on this feature.
CRM Integration
As reported in 22 Everlytic reviews. Integrates with CRM software, which can help provide context to your mailing lists.
Social Media Integration
Integrates with Social Media platforms, which can help expand your reach. 24 reviewers of Everlytic have provided feedback on this feature.
E-Commerce Integration
As reported in 23 Everlytic reviews. Integrates with e-commerce platforms, which can link directly to your online store.
Email Marketing (9)
Email and Mobile Preview
Make sure subscribers see email as intended. View emulated inboxes of major email providers and mobile devices (e.g., iOS, Android) to resolve rendering issues. This feature was mentioned in 40 Everlytic reviews.
Manage Email Lists
As reported in 41 Everlytic reviews. List management tools include importing and maintaining subscriber data. Manage list segmentation, profile attribute management, and delivery status. Subscribers self-manage preferences.
High-Volume Sending
Based on 40 Everlytic reviews. Ability to send thousands of unique, personalized emails per second.
Building and Personalizing Emails
Based on 40 Everlytic reviews. Tools for designing, editing, and personalizing email content for recipients.
Sending Outbound Emails
As reported in 40 Everlytic reviews. Supports the ability to send outbound email campaigns to external recipients.
Manage Email Deliverability
Maximizes inbox placement by managing spam compliance and sender reputation. 39 reviewers of Everlytic have provided feedback on this feature.
Automated Email Responses
Automatically respond to user actions or triggers with predefined email messages. This feature was mentioned in 32 Everlytic reviews.
Multi-user Account
Based on 35 Everlytic reviews. Enables multiple users to login to the same account to maintain a single account for your entire marketing team.
Surveys
Ability to send secure and personalized survey invites to your contact list. 28 reviewers of Everlytic have provided feedback on this feature.
Reporting & Analytics (2)
A/B Testing
As reported in 31 Everlytic reviews. Run A/B tests on subject lines, areas of content (both images and text), from names, or send dates.
Basic Reporting
Basic campaign performance reporting such as delivery, open, click, and unsubscribe rates. 38 reviewers of Everlytic have provided feedback on this feature.
Administration (5)
Template Creation
Process for administrator to create personalized email templates from scratch or incorporate and leverage existing templates.
Preset Template Availability
Quantity and quality of preset email templates for administrators to construct their own emails.
Custom Unsubscribe
Able to customize the unsubscribe templates, handler, and tracking.
Email Segmentation
Able to segment transactional emails based on their purpose.
Detailed Server Logs
Detailed logs for tracking and debugging mail server activity.
Integrations (4)
Webhooks
Integrates webhooks into emails to signal email status (i.e. sent, bounced, opened, etc.)
Event Tracking API
API used to track the status of emails.
Mail Send API
API used to send emails (e.g. Web API, SMTP API)
Spam Filter Testing
Testing to ensure emails do not go to recipient's spam folder.
Platform (8)
Custom Tracking Domain
Ability to define a custom domain from which emails are sent.
Multiple Domains
Able to send emails from multiple domains.
Dedicated IP
Ability to use a dedicated IP for deliverability.
Documentation
Availability and quality of documentation for API, code library, implementation, and set up.
Sender Reputation Management
Ability for the platform to manage individual domain reputations. That way, senders with good sending practices are not penalized based on the sending practices of others.
Tracking & Reporting
Tracks emails sent and delivery rates and compiles them into standard reports.
Enterprise Scalability
Provides features and infrastructure to allow scaling for large organizations.
Performance and Reliability
Emails are consistently received and software performs reliably.
Campaigns (5)
Customize
Allow users to customize their messages.
Scheduling
Schedule push notifications to be delivered at a specific date and time, or set an expiration for time-bound messages
Retarget
Retarget your messages based on previous user engagement.
Segmentation
Segment audience based on device type, location, demographics, customer behavior, etc.
Triggered Notifications
Automate notifications based on user behavior
Analytics (2)
Campaign Performance
Track and report on performance metrics and conversions
Audience Insights
Report on audience demographics and engagement
Text Messaging (7)
Bulk SMS
As reported in 12 Everlytic reviews. Enables users to send mass text message campaigns
Two-Way Text Messaging
Facilitates two-way text messaging to encourage consumer engagement and loyalty
Text Scheduler
Based on 10 Everlytic reviews. Provides the ability to schedule single or bulk text messages to recipients on a specific date and time
Automatic Replies
Provides automatic text message replies to recipients
Automatic URL Shortening
Based on 11 Everlytic reviews. Provides automatic URL shortening to use less characters via text
Personalization
Offers features for personalizing text messages based on customer information or past behavior 13 reviewers of Everlytic have provided feedback on this feature.
Transactional SMS
Allows users to establish automated workflows and triggers to deliver transactional text messages
Optimization (4)
A/B Testing
Test variations of a push notification on a portion of users and track conversions
Personalization
Personalize messages with contextual data such as customer names or product recommendations
Rich Notifications
Enhance messages with images, emojis, animated gifs, or videos
Integrations
Integrate with third-party marketing or e-commerce software
SMS Platform (3)
Reporting
As reported in 13 Everlytic reviews. Provides pre-built or customizable performance reports
Automation
Automates tasks and features for added convenience 12 reviewers of Everlytic have provided feedback on this feature.
API Integration
Facilitates the integration of text messaging into existing business applications through an SMS gateway API 10 reviewers of Everlytic have provided feedback on this feature.
Generative AI (2)
AI Text Generation
As reported in 21 Everlytic reviews. Allows users to generate text based on a text prompt.
AI Text Summarization
Condenses long documents or text into a brief summary. This feature was mentioned in 21 Everlytic reviews.
Agentic AI - Push Notification (3)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Adaptive Learning
Improves performance based on feedback and experience
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Agentic AI - SMS Marketing (6)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Multi-step Planning
Ability to break down and plan multi-step processes
Cross-system Integration
Works across multiple software systems or databases
Natural Language Interaction
Engages in human-like conversation for task delegation
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
Agentic AI - Email Marketing (5)
Autonomous Task Execution
Capability to perform complex tasks without constant human input This feature was mentioned in 11 Everlytic reviews.
Autonomous Task Execution
Capability to perform complex tasks without constant human input 11 reviewers of Everlytic have provided feedback on this feature.
Multi-step Planning
Ability to break down and plan multi-step processes 11 reviewers of Everlytic have provided feedback on this feature.
Cross-system Integration
Works across multiple software systems or databases This feature was mentioned in 11 Everlytic reviews.
Cross-system Integration
Works across multiple software systems or databases This feature was mentioned in 11 Everlytic reviews.
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Technology Glossary Features
View definitions of the features and discover new technology terms.
What are webhooks and why are they useful? Our G2 guide can help you understand webhooks and their use cases.
What is dedicated IP and how does it help organizations? Our G2 guide can help you understand dedicated IP and the benefits it offers.
Email segmentation is the process of segregating a contact database to create email segments with shared and similar characteristics. Learn more about email segmentation, best practices, and how email marketers can perform email segmentation.

