[ Emma Reviews ](https://www.g2.com/products/emma/reviews) [ Emma Reviews ](https://www.g2.com/products/emma/reviews) # Emma Pricing Overview [Editedit](https://my.g2.com/emma/pricings) ## Emma Pricing Key Insights Last updated on Apr 09, 2026 * * * Emma offers **3 pricing editions** , starting at **$105**. Emma pricing tiers are designed to support different usage levels and team sizes. Emma does not offer a **free trial**. Compare the Emma pricing table below to figure out the best fit for your needs. Some plans may require you to contact **Marigold** for **custom pricing**. * * * Emma Lite — $105 / Per Month Emma for Teams — $205 / Per Month Emma Corporate — Contact Us Rated 4.0 / 5 \*Pricing information is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations must be conducted with the seller. Emma Lite $105.00 Per Month Request a Demo Marketers who need to nail the basics. - Drag and Drop Editor - Built-In Integrations - Email and Phone Support - Email - Email Scheduling - Email Template Gallery - Asset Library - Dynamic Content - Pre-Send Email Testing - A/B Subject Line Split Testing - Signup Forms - Subscription Management - Automation Builder - Segmentation - Real-Time Reporting - API Access - Deliverability Support - Help Center and Training Videos - Smart Recommendations - Smart Send - Smart Segment Show More Emma Corporate Contact Us [Contact Us](#) Larger organizations who need to scale and control their marketing efficiently and seamlessly. Build a plan to match your organization’s structure. - Tiered Account Structure - Unlimited Users - Priority Phone Support - Asset Sharing Between Subaccounts - SMS - Email - Email Scheduling - Drag and Drop Editor - Email Template Gallery and Code Your Own - Asset Library - Template, Campaign, and Asset Sharing - Dynamic Content - Pre-Send Email Testing - A/B Subject Line and Content Split Testing - Landing Pages - Signup Forms - Subscription Management - Segmentation - Unlimited Automation - Approvals and Activity Dashboards - Marketing Calendar - Real-Time Reporting - Comparative Reporting - Trend Reporting - Integrations - API Access - Email and Phone Support - Deliverability Support - Help Center and Training Videos - Single Sign-On - Private Branding - Internal Sending Subaccounts - Smart Send - Smart Subject - Smart Recommendations - Style Guide - Smart Segment - Audience Sharing Show More Emma for Teams $205.00 Per Month Request a Demo Teams with multiple departments or locations who need to manage marketing activity from one central account. - Tiered Account Structure - Custom User Permissions - Trend Reporting - Asset Sharing Between Subaccounts - SMS - Email - Email Scheduling - Drag and Drop Editor - Email Template Gallery and Code Your Own - Asset Library - Template, Campaign, and Asset Sharing - Dynamic Content - Pre-Send Email Testing - A/B Subject Line and Content Split Testing - Landing Pages - Signup Forms - Subscription Management - Segmentation - Unlimited Automation - Approvals and Activity Dashboards - Marketing Calendar - Real-Time Reporting - Comparative Reporting - Integrations - API Access - Email and Phone Support - Deliverability Support - Help Center and Training Videos - Single Sign-On - Private Branding - Smart Send - Smart Subject - Smart Recommendations - Style Guide - Brand Manager - Smart Segment Show More Flexible plans for teams of all sizes Pricing information for Emma is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase Emma must be conducted with the seller. Pricing information was last updated on June 16, 2026 Show More ## Emma Pricing FAQs Generated using AI ### Is Emma free, or does it offer a free trial? No. According to G2 data, Emma does not offer a free plan or free trial. Users need to purchase a paid plan to access the product. Visit the seller's official pricing page for current pricing details and plan options. ### How much does Emma cost in 2026? According to G2 data, Emma pricing in 2026 starts at $105.00 and can reach $205.00 depending on the selected plan. Pricing may vary based on billing terms or usage, so users should review the Marigold's official pricing page for the most current details. ### Who is Emma pricing best suited for? Based on G2 reviewer demographics and Emma's pricing structure, Emma's pricing is best suited for mid-market organizations and growing brands that need robust email automation, segmentation, and multi-user collaboration without enterprise complexity. G2 reviewers from industries like higher education, marketing and advertising, healthcare, and consumer goods frequently praise Emma across the Essentials and Teams tiers. Small businesses find Emma Lite functional but sometimes cost-prohibitive. Enterprise reviewers gravitate toward Emma Corporate for its tiered account structure and unlimited users. G2 reviews of Emma suggest agencies managing multiple client accounts also find strong value in Emma's multi-account management capabilities available in the Teams and Corporate tiers. ### What are the key differences between the free and paid versions of Emma? Emma offers no free tier, according to G2's pricing data for Emma. The entry-level Emma Lite plan starts at $99.00/month and covers core email marketing essentials including a drag-and-drop editor, A/B subject line testing, automation builder, segmentation, and real-time reporting. Emma's higher tiers unlock progressively more advanced capabilities: Emma Essentials at $159.00/month adds SMS, landing pages, unlimited automation, and comparative reporting, while Emma for Teams at $249.00/month introduces multi-account management, asset sharing, single sign-on, and trend reporting. Emma Corporate, available via custom quote, adds unlimited users and priority phone support for large organizations requiring enterprise-scale control. ### Is Emma considered good value for its pricing? G2 reviewers overwhelmingly rate Emma at 4.5/5, signaling strong satisfaction, yet pricing concerns are the single most frequently cited drawback across small businesses, mid-market, and enterprise users alike. G2 reviews of Emma consistently describe it as premium-priced compared to alternatives like Mailchimp and Constant Contact, with several reviewers noting they switched away primarily for cost savings. That said, many G2 users acknowledge the trade-off is worthwhile, praising Emma's deliverability, intuitive drag-and-drop editor, segmentation, and responsive customer support as justifying the cost. Emma's pricing tends to deliver stronger perceived value for mid-market and enterprise teams than for budget-constrained small businesses or nonprofits. ## Top-Rated Alternatives [ ![GetResponse](https://images.g2crowd.com/uploads/product/hd_favicon/1487565675/getresponse.svg "GetResponse") GetResponse 4.3/5 (1,104) ](https://www.g2.com/products/getresponse/reviews) [ ![Intuit Mailchimp Email Marketing](https://images.g2crowd.com/uploads/product/hd_favicon/302d00e021ff406c195b03ba50832862/intuit-mailchimp-email-marketing.svg "Intuit Mailchimp Email Marketing") Intuit Mailchimp Email Marketing 4.3/5 (12,666) ](https://www.g2.com/products/intuit-mailchimp-email-marketing/reviews) [ ![Constant Contact](https://images.g2crowd.com/uploads/product/hd_favicon/d0637309afa730e835c2875436d214a5/constant-contact.svg "Constant Contact") Constant Contact 4.1/5 (7,213) ](https://www.g2.com/products/constant-contact/reviews) [ View All Alternatives ](https://www.g2.com/products/emma/competitors/alternatives) ## Emma Pricing Reviews (2) ![Khaja T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Khaja T.") KT Khaja T. College Representative 1/27/2026 More Options - "Robust Email Marketing with User-Friendly Automation" 4.5/5 What do you like best about Emma? I appreciate Emma by Marigold for its intuitive design that empowers non-experts to create professional campaigns effortlessly. The drag-and-drop editor stands out, letting teams build visually appealing emails with templates, images, and dynamic elements without coding. Users rave about how it speeds up workflows and ensures brand consistency across departments. I like the real-time segmentation and automations based on customer behavior, like purchases or site visits, which drive higher engagement without manual effort; detailed analytics on opens, clicks, and deliverability help refine strategies quickly. Excellent customer service resolves issues fast, and features like multi-list targeting, A/B testing, and high-volume sending make it scalable for growing teams or enterprises, often at a competitive price compared to rivals. Review collected by and hosted on G2.com. What do you dislike about Emma? While Emma by Marigold excels in many areas, some aspects like reporting depth and integration flexibility could be smoother for advanced users. Analytics provide solid basics like opens and clicks, but custom dashboards or deeper cohort analysis feel limited compared to enterprise tools—users often export data for further processing, which slows workflows. It connects well with CRMs like Salesforce, yet syncing complex custom fields or real-time data from niche tools can require workarounds; more plug-and-play options for e-commerce platforms beyond Shopify would help. Suggested improvements include enhancing reporting with built-in advanced segmentation exports and AI-driven insights, expanding native integrations to cover more APIs seamlessly, and adding collaborative editing features for larger teams to reduce version control issues. Review collected by and hosted on G2.com. What problems is Emma solving and how is that benefiting you? Emma by Marigold helps me create engaging email campaigns without technical skills, scale outreach efficiently, and its intuitive design lets non-experts create professional campaigns effortlessly. It boosts engagement and scalability with features like automation and insightful analytics. Review collected by and hosted on G2.com. Show More Response from Lori Farrell of Emma [Editedit](https://www.g2.com/survey_responses/emma-review-12265366/official_response/edit) Thank you for sharing your positive experience with Emma! We're glad to hear that the intuitive design and drag-and-drop editor have made it easy for you to create professional campaigns without coding. We appreciate your feedback and are committed to continuously improving our reporting depth and integration flexibility for advanced users. Validated ReviewerIncentivizedSource: G2 invite BV Bernardo V. CRM, CX Head Enterprise (\> 1000 emp.) 10/2/2025 More Options - "Email Marketing for Personalized Engagement" 4/5 What do you like best about Emma? The interface is user-friendly, making it simple for non-technical users to create campaigns. The segmentation tools are robust and enable the delivery of highly targeted messages. Support is responsive and consistently receives high ratings across various platforms. Deliverability is strong, particularly when used alongside tools like Meevo. The platform is also scalable, making it a good fit for both small teams and larger organizations. Review collected by and hosted on G2.com. What do you dislike about Emma? The platform offers limited options for template customization, which can be restrictive. Additionally, there is no free tier available, and the entry-level pricing might be too high for small businesses. The automation features are quite basic, as they do not include advanced triggers or branching logic. Another drawback is the absence of a website builder, which some competitors do provide. Review collected by and hosted on G2.com. What problems is Emma solving and how is that benefiting you? Email marketing campaigns for our editorial sites Review collected by and hosted on G2.com. Show More Response from Lori Farrell of Emma [Editedit](https://www.g2.com/survey_responses/emma-review-11757823/official_response/edit) Hi Bernardo! Thank you for the detailed review. We're so glad the segmentation and deliverability are hitting the mark for your editorial sites. Also, thanks for the feedback on Emma's automation - we actually have something new in the works that I think you'll be excited about. We'll be teasing it at our June 10th webinar and would love to have you there. Stay tuned for your invite - and if you don't get one, feel free to reach out to me at lori.farrell@meetmarigold.com. Rating Updated (10/6/2025) Validated ReviewerIncentivizedSource: G2 invite Emma Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_8e123398655ea08944802dc11fbc74e6/intuit-mailchimp-email-marketing.png "Product Avatar Image") Intuit Mailchimp Email... 4.3/5 (12,976) [ Compare Now ](https://www.g2.com/compare/emma-vs-intuit-mailchimp-email-marketing) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_9c177b894e6ccce4e4b166036320ab88/constant-contact.jpg "Product Avatar Image") Constant Contact 4.1/5 (7,399) [ Compare Now ](https://www.g2.com/compare/constant-contact-vs-emma) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_75ab972d2f2d35ee8320e0db083c0a22/campaign-monitor%282%29.png "Product Avatar Image") Campaign Monitor 4.1/5 (722) [ Compare Now ](https://www.g2.com/compare/campaign-monitor-vs-emma) ##### Categories on G2 [ SMS Marketing ](https://www.g2.com/categories/sms-marketing)[ Email Deliverability ](https://www.g2.com/categories/email-deliverability)[ Landing Page Builders ](https://www.g2.com/categories/landing-page-builders) [ Email Marketing ](https://www.g2.com/categories/email-marketing)[ Email Template Builder ](https://www.g2.com/categories/email-template-builder)[ Personalization ](https://www.g2.com/categories/personalization)[ Transactional Email ](https://www.g2.com/categories/transactional-email)[ Personalization Engines ](https://www.g2.com/categories/personalization-engines)[ Email Testing ](https://www.g2.com/categories/email-testing) Show More ##### Explore More [ Top-rated platforms for enterprise content analytics ](https://www.g2.com/discussions/which-are-the-top-rated-platforms-for-enterprise-content-analytics)[ Top computerized maintenance management systems for manufacturing ](https://www.g2.com/discussions/what-are-the-top-computerized-maintenance-management-systems-for-manufacturing)[ What are some of the highest-rated enterprise information archiving platforms for compliance teams executing multi-channel retention mandates? ](https://www.g2.com/discussions/what-are-some-of-the-highest-rated-enterprise-information-archiving-platforms-for-compliance-teams-executing-multi-channel-retention-mandates%20) [ Best customer service software for my tech company ](https://www.g2.com/discussions/what-s-the-best-customer-service-software-for-my-tech-company)[ Best-reviewed accounting app for freelancers ](https://www.g2.com/discussions/what-s-the-best-reviewed-accounting-app-for-freelancers)[ Pros and Cons Details ](https://www.g2.com/products/emma/reviews?qs=pros-and-cons) Show More [ Top-rated platforms for enterprise content analytics ](https://www.g2.com/discussions/which-are-the-top-rated-platforms-for-enterprise-content-analytics)[ Top computerized maintenance management systems for manufacturing ](https://www.g2.com/discussions/what-are-the-top-computerized-maintenance-management-systems-for-manufacturing)[ What are some of the highest-rated enterprise information archiving platforms for compliance teams executing multi-channel retention mandates? ](https://www.g2.com/discussions/what-are-some-of-the-highest-rated-enterprise-information-archiving-platforms-for-compliance-teams-executing-multi-channel-retention-mandates%20) [ Best customer service software for my tech company ](https://www.g2.com/discussions/what-s-the-best-customer-service-software-for-my-tech-company)[ Best-reviewed accounting app for freelancers ](https://www.g2.com/discussions/what-s-the-best-reviewed-accounting-app-for-freelancers)[ Pros and Cons Details ](https://www.g2.com/products/emma/reviews?qs=pros-and-cons)