Charm.io Reviews & Product Details

Charm alows us to segment D2C eCommerce brands in more useful ways for our top-of-funnel research and outreach. I'm loving the Spider Charts showing channel usage. It allows us to start conversations with brands on their terms and based on how they currently attack the market. Startup and on-boarding was easy and they have a library of quick tutorials to explain how to use the tool. My ADRs use it every day. Review collected by and hosted on G2.com.

At the moment it's a browser-based tool. Would love to have a desktop app version and some added intent signals. Review collected by and hosted on G2.com.

It's helped fill the gap that other eCommerce prospecting tools cannot do.

Large database of brands and filters that help us determine who we want to focus on for prospecting. Review collected by and hosted on G2.com.

Nothing much.

It would be good to filter different contacts within the brands that we find. For example to filter for CEOs, and then managing directors etc

Right now I find the brands with Charm and then use Apollo for the contact details Review collected by and hosted on G2.com.

Charm has a some unique filters that help us really hone in on the type of prospects we want to reach out to. Website and social data is very useful for our company, and though we use mulltiple databases, Charm has some of the best methods to filter their database. Review collected by and hosted on G2.com.

Any dislikes I have with the platform are minor, and I do believe they are working on adding or modifying features to improve the user experience. Their team has always been very receptive to my input about this, which I appreciate. Review collected by and hosted on G2.com.

Prospecter has been a valuable tool for sizing up our ideal customer profile. Review collected by and hosted on G2.com.

Some of the contacts have had invalid emails but that should be getting fixed. Review collected by and hosted on G2.com.

Data from Charm, especially the machine learning-based ones. Prospector filters are also really useful if somebody wants to check brands manually Review collected by and hosted on G2.com.

There is no plan categorisation, ie shopify of shopify plus Review collected by and hosted on G2.com.

I like the filters, especially their growth score ratings so we can "tier" out the lists. Not many tools on the market pay attention to recent growth. I also like the accuracy of the contacts. Review collected by and hosted on G2.com.

I would like to see more technologies. I think they're continuing to add more technologies, but I'm concerned I may reach my capacity in the next few months. Review collected by and hosted on G2.com.

Before Charm, I would never be able to know if a brand that I wanted to work with was a good fit. I can qualify who we reach out to better now that I have data on brands and I can easily filter out brands out of our ideal customer profile. Review collected by and hosted on G2.com.

It takes a little work to filter out the list to get the best fit of companies you want to track or reach out to. Review collected by and hosted on G2.com.

Accuracy of Revenue Estimates for DTC Ecommerce, Veracity and volume of B2B data - there are clear definitions of every calculated attribute. Review collected by and hosted on G2.com.

Contact data is so broad, it requires a fair bit of manual data transformation to only capture / load the roles & titles you want. Review collected by and hosted on G2.com.

Charm is really helpful in getting data that you normally don't find around. For us this has been key in building a good list Review collected by and hosted on G2.com.

Somtimes i dont really know how the margin of error for the revenue estimate is. Review collected by and hosted on G2.com.

Best data provider for filtering out leads based on their social media platforms information and alexa rank. Review collected by and hosted on G2.com.

It takes a very long time to load brands imported as a list Review collected by and hosted on G2.com.