# AudienceReport Reviews
**Vendor:** AudienceProject  
**Category:** [Market Intelligence Software](https://www.g2.com/categories/market-intelligence)  
**Average Rating:** 3.5/5.0  
**Total Reviews:** 1
## About AudienceReport
AudienceReport is a cross-media measurement platform developed by AudienceProject. It allows advertisers to compare ad performance across the open web, social media, CTV and linear TV in one unified measurement platform. The platform provides advertisers with actionable insights, empowering them to make confident marketing decisions and reach their audience more effectively.




## AudienceReport Reviews
  ### 1. Analytical decision using AudienceReport

**Rating:** 3.5/5.0 stars

**Reviewed by:** Subramanian C. | Enterprise (> 1000 emp.)

**Reviewed Date:** September 18, 2023

**What do you like best about AudienceReport?**

Option to include all kinds of social media channels inside the application for comprehensive analytical report. Ability to do cross channel analysis for better insights

**What do you dislike about AudienceReport?**

There are few features and KPI's missing from the dashboard reporting feature. There is limited resources available in the internet with documentation and clear steps for troubleshooting.

**What problems is AudienceReport solving and how is that benefiting you?**

Channel performance and analysis for better decision making to invest and grow. Webinars organised by the companies do give a lot of informations to go around the application.



- [View AudienceReport pricing details and edition comparison](https://www.g2.com/products/audiencereport/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-15+18%3A45%3A35+-0500&secure%5Bsession_id%5D=d9f663af-1719-46b7-b123-520745c2371b&secure%5Btoken%5D=4765df6fd7868a8ec0e24fe768e17cd3013d7356c968d8d443f0a1aa479fc903&format=llm_user)

## AudienceReport Features
**Metrics**
- Sessions - Digital Analytics
- Engagement
- Entry and Exit Pages
- Standard Event Tracking
- Custom Event Tracking
- Retention
- Return
- Conversions
- Funnels

**Platform Insights**
- Ad Creatives
- Buying Strategies
- Publisher Data
- Advertising Spend
- Websites and Social Channels
- Device Insights
- Ad Intelligence Reporting

**Agentic AI - Digital Advertising Intelligence**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Audience Data - Audience Data Providers**
- Third-Party Data Access
- Audience Segmentation
- Audience Insights
- Custom Audience Creation

**Reporting**
- Real-Time Reporting
- Trending
- Retroactive Reporting
- Segmentation
- Mobile Reporting
- Unification Across Devices
- Custom Reports and Dashboards

**Marketing Operations**
- ROI Tracking
- Data Collection
- Customer Insights
- Multi-User Access
- Spend Management
- White Label

**Platform Additional Functionality**
- Ad Competitive Benchmarking
- Alerts

**Activation - Audience Data Providers**
- Cross-Channel Targeting
- DSP Integration
- Data Enrichment
- Audience Activation

**Other**
- User Data
- Site Search Reporting
- Load Time Monitoring
- Campaign Tracking
- E-Commerce
- Promotional Messages
- Administration Alerts

**AI Capabilities - Audience Data Providers**
- Predictive Audience Modeling

**Campaign Activity**
- Campaign Insights
- Reports and Dashboards
- Campaign Stickiness
- Multichannel Tracking
- Brand Optimization
- Predictive Analytics

**Agentic AI - Marketing Analytics**
- Autonomous Task Execution
- Cross-system Integration
- Proactive Assistance

**Agentic AI - Digital Analytics**
- Autonomous Task Execution
- Cross-system Integration
- Proactive Assistance
- Decision Making

**Administration**
- API / Integrations
- QA Testing
- Performance and Reliability
- User, Role, and Access Management

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