Consulting Services for Attio

b10 is a Commercial Transformation Consultancy that audits, designs, implements, and optimises the systems that drive revenue across the full customer lifecycle, from initial acquisition through to retention and recurring revenue. It supports startups, SMEs, and enterprise organisations by aligning websites, CRM platforms, marketing systems, sales processes, and operational workflows into a unified commercial infrastructure. The company’s methodology is built around the Commercial Transformation Index (CTI), a structured 10 domain diagnostic framework used to assess. commercial performance across acquisition, conversion, and retention. CTI identifies gaps within the commercial stack and provides a benchmark for improvement. The Autonomous Commercial Engine (ACE) acts as the execution layer, enabling implementation, integration, automation, and continuous optimisation across systems such as CRM, marketing automation, and sales platforms. b10 combines consulting with hands-on delivery, supporting organisations in translating strategy into operational systems. Typical engagements include CRM implementation, revenue operations design, marketing and sales alignment, workflow automation, and commercial system architecture. The objective is to improve pipeline quality, increase conversion efficiency, and create scalable, repeatable revenue processes. Key capabilities include: - Commercial stack diagnostics and benchmarking (CTI) - CRM implementation and optimisation (e.g. HubSpot, monday.com, others) - Revenue operations (RevOps) design and execution - Marketing, sales, and operations alignment - Workflow automation and system integration (ACE) b10 is used by organisations seeking to improve how their commercial systems are structured, connected, and executed, particularly where growth is constrained by fragmented tools, inefficient processes, or lack of alignment between teams.

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What CellIQ Does CellIQ is done-for-you AI outbound infrastructure. We run email, LinkedIn, and AI voice sequences simultaneously to book qualified B2B sales meetings — without you hiring, managing, or operating anything yourself. Most outbound fails because it runs on one channel, inconsistently, with no follow-through. CellIQ fixes all three problems at once. How It Works You brief us on who you want to reach and what you sell. We do everything else. Within 3–5 business days your first sequence is live. Here is what that sequence looks like: Day 1 — Email. A personalised cold email referencing a specific trigger for that prospect. Funding round, hiring signal, content they published, competitor they use. Not a template blast. A relevant opening. Day 2 — LinkedIn. A connection request with a short personal note. No pitch. Just a genuine reason to connect. Day 4 — Email. A shorter follow-up adding a new proof point. Builds on the first email without repeating it. Day 6 — AI Voice. An AI call that follows up on email opens, handles the three most common objections, and books a meeting on the spot if the timing is right. Day 9 — LinkedIn. A direct message to accepted connections with a soft meeting ask. Day 12 — AI Voice. A final call with breakup framing — respectful, keeps the door open, and re-engages in 90 days if now isn't the right time. All six touches reference each other. The prospect experiences one coordinated conversation across three channels — not three separate outreach attempts. That coordination is why multi-channel sequences convert at 2–3x the rate of email alone.

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Startupr is an outbound lead generation partner for B2B startups and growth-stage companies that want a reliable, founder-quality sales pipeline without the cost and complexity of building an internal SDR org from scratch. We specialize in turning cold outbound into a real revenue channel. Our team manages every layer of the process: ideal customer profile development, lead research and list building, cold email infrastructure setup, deliverability optimization, multi-mailbox sending, cold calling, and ongoing A/B testing across subject lines, copy, and sequences. The result is a system that consistently surfaces qualified conversations with the decision-makers our clients actually want to talk to. What sets us apart is depth. We don't just hand off lists or run generic templates. Our copywriters craft messaging tailored to each client's positioning, our infrastructure team obsesses over inbox placement and sender reputation, and our strategists treat every account like an extension of the in-house team. Clients get the operational muscle of a dedicated outbound department and the sharpness of operators who have built and scaled their own startups. We offer flexible engagement tiers designed to match where a company is in its outbound journey from startups building their very first consistent pipeline, to teams ready to scale meeting volume, to organizations demanding high-volume precision with dedicated support. Most engagements include lead research and generation, cold email infrastructure, expert copywriting, continuous testing, strategic consultancy hours, and access to our partner deals network. Beyond execution, Startupr is plugged into the broader founder community through our Founder Series, where we sit down with operators behind companies like Yext, Kajabi, and Y Combinator-backed startups to share what actually works in modern go-to-market. If you need pipeline, not promises, we'd like to talk.

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Who We Are The Growth Syndicate is a full-service B2B marketing agency that connects strategy, tactics, and operations to help B2B tech companies master demand and drive predictable growth. Based in Amsterdam with a presence in New York, we work with scaling B2B companies across SaaS, biotech, manufacturing, fintech, AI, and professional services, typically between $1M and $350M in revenue. We built The Growth Syndicate because we were tired of the same agency problems: opaque retainers, junior-heavy teams, siloed execution, and a disconnect between marketing activity and real business outcomes. Every engagement is led by a senior Head of Growth with 10+ years of experience. No junior staff. No account manager middlemen. Just senior specialists accountable to pipeline and revenue. What We Do We cover the full B2B marketing spectrum across three pillars: strategy, tactics, and operations. On the strategy side, we handle GTM strategy, ICP development, positioning and messaging, pricing and packaging, and market expansion. On the tactics side, we run paid performance marketing, ABM, content and design, and organic search combining technical SEO with AI search optimization (AEO/GEO). On the operations side, we implement RevOps and CRM in HubSpot and Salesforce, build conversion-focused websites, deploy AI-powered automation, and help companies build the right internal team structures. How We Work We offer four service models. Our Full Marketing Service is your complete outsourced marketing department, strategy, execution, and reporting handled by a senior team. Our Fractional Marketing Lead provides a seasoned CMO or Head of Growth without the full-time cost. Our Strategic Performance service aligns paid media across Google, LinkedIn, and Meta with your broader revenue goals. Our Strategy and Audit service delivers a deep-dive into what is working, what is not, and a prioritized roadmap for the next six to twelve months. All engagements run on transparent, pay-as-you-go pricing with clear hourly rates, no hidden fees, and no long-term lock-in. Our Results We measure ourselves by pipeline and revenue. For Frends, we generated $75k MRR in pipeline in Sweden alone. For Nobel, we delivered $1.5 million in inbound pipeline and 206% ROI on paid spend. For Cradle, we drove 10,000 engagements and 60-plus sales interactions. For Cutr, we quadrupled qualified deals and nearly tripled sales conversions. For Madeinadd, we delivered 300% revenue growth and reduced cost per lead by 65%. Why The Growth Syndicate We are channel agnostic, industry specialists, and accountable to the metrics that matter. If you are a B2B tech company looking to build a predictable growth engine, we would love to talk.

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