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Adobe Analytics Reviews & Product Details

Value at a Glance

Averages based on real user reviews.

Time to Implement

3 months

Adobe Analytics Media

Adobe Analytics Demo - Analysis Workspace Training Tutorial
Analysis Workspace Training Tutorial
Adobe Analytics Demo - Attribution
Attribution
Adobe Analytics Demo - Segment Comparison
Segment Comparison
Adobe Analytics Demo - Anomaly Detection
Anomaly Detection
Adobe Analytics Demo - Alert Builder
Alert Builder
Adobe Analytics Overview Video
Play Adobe Analytics Video
Adobe Analytics Overview Video
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Adobe Analytics Reviews (1,129)

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Reviews

Adobe Analytics Reviews (1,129)

View 1 Video Reviews
4.2
1,129 reviews

Pros & Cons

Generated from real user reviews
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Verified User in Logistics and Supply Chain
UL
Enterprise (> 1000 emp.)
"Great analytics tool"
What do you like best about Adobe Analytics?

It's a great tool for some powerful actionable insights. It provides customizable dashboards which allows tracking and measuring user behavior across digital assets such as blogs, microsites and web pages. Making data driven decisions is simpler with Adobe Analytics Review collected by and hosted on G2.com.

What do you dislike about Adobe Analytics?

It is cumbersome for a new user with a need for multiple training sessions to understand the benefits. I feel it can be made more intuitive as a tool Review collected by and hosted on G2.com.

Kashinath G.
KG
Paid media assistant manager
Enterprise (> 1000 emp.)
"Adobe is more reliable and more insightful"
What do you like best about Adobe Analytics?

Adobe analytics provides detailed analysis and the tracking the website performance is much easier as compared to other. Review collected by and hosted on G2.com.

What do you dislike about Adobe Analytics?

Though the tool is costlier, but the data we can get is worth the cost. Review collected by and hosted on G2.com.

Rohit S.
RS
Manager - Analytics
Enterprise (> 1000 emp.)
"Tracking Web & Marketing Customer Data"
What do you like best about Adobe Analytics?

The display of real time data and its predictive analysis. Review collected by and hosted on G2.com.

What do you dislike about Adobe Analytics?

Actually it does not offer any free version so that a new user can first try and then purchase it if this aligns with what one wants to analyse Review collected by and hosted on G2.com.

Yash B.
YB
Assistant Manager (SEO) - Digital Marketing
Mid-Market (51-1000 emp.)
"Honest Opinion About Adobe Analytics"
What do you like best about Adobe Analytics?

If you are looking for powerful enterprise-level analytics tool with deep data insights you can go with adobe analytics it can offer much you ever think Adobe Experience Cloud, advanced segmentation, predictive analytics, and AI-driven insights and they have resource for steep learning curve. Review collected by and hosted on G2.com.

What do you dislike about Adobe Analytics?

The only thing i don't like its not free or budget-friendly for small size companies. Review collected by and hosted on G2.com.

Verified User in Retail
AR
Enterprise (> 1000 emp.)
"Great way to get customized insights to fit your needs"
What do you like best about Adobe Analytics?

My favourite part about analytics is the ability to create custom components, such as segments or metrics. This gives you the ability to drive down into your data and get customized insights to fit your needs. There are often limitations to what or how you can track data directly on your website, or there may be limitations on how many components you can have in your report suite, so being able to use segments and metrics to create new component gives you an added flexibility. Review collected by and hosted on G2.com.

What do you dislike about Adobe Analytics?

My least favourite thing is the load time. When you have a lot of data or you're trying to pull a long time period, it can be very slow to load data. Review collected by and hosted on G2.com.

Kenny Santiago M.
KM
Actor/Location producer
Small-Business (50 or fewer emp.)
"it works well for school"
What do you like best about Adobe Analytics?

How we are able to use this makes it more simple to handle Review collected by and hosted on G2.com.

What do you dislike about Adobe Analytics?

I never like the cost or upgrades with any product. I am grateful my school covers the cost Review collected by and hosted on G2.com.

Ameya T.
AT
Support engineer
Mid-Market (51-1000 emp.)
"Easy to implement and comprehensive for user journey analysis and optimization"
What do you like best about Adobe Analytics?

powerful web analytics platform that offers extensive features for tracking, analyzing, and reporting on website and application data. Review collected by and hosted on G2.com.

What do you dislike about Adobe Analytics?

Slow performance and high cost , nothing other than that. Review collected by and hosted on G2.com.

Satyawan  B.
SB
Associate software Engineer
Mid-Market (51-1000 emp.)
"Easy to use"
What do you like best about Adobe Analytics?

Easy to use and ui easy to understand love it to use Review collected by and hosted on G2.com.

What do you dislike about Adobe Analytics?

There are some ads make time consuming hard to search Review collected by and hosted on G2.com.

Verified User in Computer Software
UC
Small-Business (50 or fewer emp.)
"Perfect"
What do you like best about Adobe Analytics?

Powerful segmentation and real-time insights make Adobe Analytics invaluable. Review collected by and hosted on G2.com.

What do you dislike about Adobe Analytics?

Steep learning curve and complex interface can overwhelm new users. Review collected by and hosted on G2.com.

DR
Enterprise (> 1000 emp.)
"Analytics Developer with 8 years expereince"
What do you like best about Adobe Analytics?

The Interface and relative ease of use in navigation and relative customizeability Review collected by and hosted on G2.com.

What do you dislike about Adobe Analytics?

Would like to have more control of Alert and how Alert settings are set up. Would also like to have Annotations more customizable as far as how they are shared and a higher level insight into what the annotations are based on rather than clicking into each one for discovery. Review collected by and hosted on G2.com.

Pricing Insights

Averages based on real user reviews.

Time to Implement

3 months

Return on Investment

16 months

Average Discount

10%

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Adobe Analytics Features
Sessions - Digital Analytics
Engagement
Entry and Exit Pages
Real-Time Reporting
Trending
Retroactive Reporting
User Data
Campaign Tracking
Performance and Reliability
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Product Avatar Image
Adobe Analytics