ActiveDEMAND Reviews & Product Details

You're there for families. We're here for you. ActiveDEMAND is the Customer Acquisition and Engagement Platform for Senior Living. Built for multi-community operators and the agencies that serve them, it brings marketing and sales automation into one system, so your teams can answer every inquiry, follow up until move-in, and grow occupancy faster. Every inquiry answered, every move-in tracked. ActiveDEMAND tracks every interaction along the buyer's journey, including the caregivers and family members who influence the decision, and shows you the touchpoints that lead to move-ins. GET FOUND - Targeted forms and landing pages - Dynamic content management hub - Marketing campaigns - Individual community branding RESPOND FASTER - Website chat virtual assistant that answers families 24/7 - Call tracking phone lines for each community - Appointment scheduling for tours FOLLOW UP SMARTER - ActiveDEMAND Intelligence (ADI) - Email marketing sequences - Custom automation workflows PROVE WHAT WORKS - Collective buyer's journey attribution - Marketing funnel analytics - Dashboards and reporting BUILT FOR MULTI-COMMUNITY OPERATORS Standardize sales and marketing across every community while each one keeps its own brand. Leadership gets one view of inquiries, tours and move-ins across the portfolio. BUILT FOR AGENCIES Senior living marketing agencies use ActiveDEMAND to run client programs and report results from inquiry to move-in. More move-ins, same team.

Seller

JumpDEMAND

Discussions

ActiveDEMAND Community

Languages Supported

Danish, German, English, Finnish, French, Dutch, Portuguese, Spanish, Swedish

Solution Type

All-in-One

Overview by

Eric Murphy (Digital Marketing Manager at ActiveDEMAND)

Used by Samsung Remote Test Lab and 2 others

Beta

Pricing

Pricing provided by ActiveDEMAND.

Basic

$15.00

Usage Based Per Month

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ActiveDEMAND Integrations

(84)

Verified by ActiveDEMAND

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ActiveDEMAND Reviews FAQs

Generated using AI

Last updated: Nov 04, 2026

What is ActiveDEMAND, and what problem is it built to solve?

ActiveDEMAND is a customer acquisition and engagement platform focused on senior living. It helps senior living operators and their marketing agencies follow up on family inquiries through move-in and track which marketing spend drives occupancy.

What languages does ActiveDEMAND support?

ActiveDEMAND supports 4 languages: Danish, Dutch, English, and French.

What company sizes and industries is ActiveDEMAND the best fit for?

ActiveDEMAND is most commonly used by small businesses, with mid-market organizations also represented. Marketing and advertising is the clearest industry fit reflected in reviewer backgrounds.

Company size: Small businesses are the most represented, with mid-market organizations also appearing.
Industry: Marketing and advertising is the most represented industry.

How long does it take to implement ActiveDEMAND across a team?

Implementation can range from less than a day to several months, with getting live in under a month the most common reported range.

Time to go live	Relative frequency
Under 1 month	Most common
Under 1 day	Also reported
1–3 months	Also reported
3–6 months	Less common

What customer support options does ActiveDEMAND provide, and how do users find the overall support experience?

Support is available through direct and self-service channels, including phone, chat, and a knowledge base. The experience is often described as responsive and helpful, especially for onboarding and working through questions, though some users encounter chat delays or feel that issues are not followed through consistently.

What features or capabilities could make ActiveDEMAND even more useful?

ActiveDEMAND could be easier to learn and navigate, and users would benefit from more flexible reporting and better self-service guidance.

Simpler workflows and navigation: Make common tasks easier to understand and reduce the initial learning curve.
More flexible reporting: Improve report building, filtering, and the ability to present campaign results in the detail teams need.
Clearer learning resources: Make tutorials, help content, and getting-started guidance easier to find and follow.
More ready-made campaign options: Expand the selection of templates for common campaign and event needs.

G2 reviews are authentic and verified.

Here's how.

Aaron Z.

Founder

Marketing and Advertising

Small-Business (50 or fewer emp.)

5/21/2015

"Excellent Service"

5/5

What do you like best about ActiveDEMAND?

I switched from Act-On to ActiveDEMAND for a number of reasons. But the thing that truly separates ActiveDEMAND from all the others is their level of service and the lengths they go to ensure your company's success. Review collected by and hosted on G2.com.

What do you dislike about ActiveDEMAND?

My only gripe is that activeDEMAND does not close the loop on customer life cycle marketing since it lacks a built-in customer loyalty or referral module. But, on the plus side, they've worked very hard to come up with a solution that will work for my business and my clients. And that is phenomenal. Review collected by and hosted on G2.com.

Recommendations to others considering ActiveDEMAND:

Just do it. Review collected by and hosted on G2.com.

What problems is ActiveDEMAND solving and how is that benefiting you?

Lead generation and accurate ad attribution in B2B contexts, and advanced integrated marketing management in B2C contexts. Although we're still getting set up, I'm confident we will realize tremendous benefits and ROI for ourselves and our clients. Review collected by and hosted on G2.com.

Validated ReviewerSource: Organic

Verified User in Market Research

Small-Business (50 or fewer emp.)

11/18/2015

"I really like the software"

4/5

What do you like best about ActiveDEMAND?

I really like the data visualization features. Review collected by and hosted on G2.com.

What do you dislike about ActiveDEMAND?

I would prefer a better mobile interface (iOS) Review collected by and hosted on G2.com.

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

Verified User in Industrial Automation

Mid-Market (51-1000 emp.)

11/3/2015

"ActiveDemand Makes Tracking Assets Easy"

5/5

What do you like best about ActiveDEMAND?

The ability to track assets and campaigns. Review collected by and hosted on G2.com.

What do you dislike about ActiveDEMAND?

The system can take 30 or more minutes to sync changes. Review collected by and hosted on G2.com.

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

Updated 5/26/2015

Originally submitted 5/21/2015

"A great marketing platform with exceptional customer service!"

5/5

What do you like best about ActiveDEMAND?

We are still in the process of implementing full use of ActiveDemand with our clients. However, being able to pull all analytics data into a single report provides an easy way to see all of the information in a single location has been great for us. It will be even better with providing this information to our clients. From an agency perspective, ActiveDemand is also a very powerful product with branding to help with top of mind awareness through the custom form submissions and phone call lead emails. Review collected by and hosted on G2.com.

What do you dislike about ActiveDEMAND?

There isn't really much to dislike, new features are being added all of the time. Perhaps the only issue might be that some of the functionality our business needs wasn't there to begin with, but the ActiveDemand team has been great at taking some of our requests and implementing them. Review collected by and hosted on G2.com.

Recommendations to others considering ActiveDEMAND:

This company provides great customer support. If there are reasons holding you back, discuss them with the team and they may already be in the process of implementing some of them. Review collected by and hosted on G2.com.

What problems is ActiveDEMAND solving and how is that benefiting you?

We haven't been using the product long, but I believe this will provide a long-term solution for us to help our clients better understand the results that we are providing their businesses from the services we offer. It will also help for top of mind awareness when our clients receive a lead from their website to know which marketing channel it came from, as well as more accurately calculate ROIs per marketing channel to see which are most cost effective. Review collected by and hosted on G2.com.

Validated ReviewerSource: Organic

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

11/3/2015

"Great customer support - never worked had such a responsive support team!"

4.5/5

What do you like best about ActiveDEMAND?

Ease of use, analytics integration. More importantly, the customer service is incredible. Review collected by and hosted on G2.com.

What do you dislike about ActiveDEMAND?

Still some bugs with missing widgets and inconsistent data set pulling; but this is always being worked on Review collected by and hosted on G2.com.

Validated ReviewerIncentivizedSource: G2 invite on behalf of seller

Carl Henric H.

Chief Commercial Officer

Computer Software

Small-Business (50 or fewer emp.)

9/7/2015

"Marketing automation made simple"

4.5/5

What do you like best about ActiveDEMAND?

Simple to implement and execute marketing automation campaigns. New functionality added all the time. Excellent customer service! Review collected by and hosted on G2.com.

What do you dislike about ActiveDEMAND?

Guidelines, help and tips could be smarter implemented. Review collected by and hosted on G2.com.

Validated ReviewerSource: Organic

Brock C.

Business Development Manager

Information Technology and Services

Small-Business (50 or fewer emp.)

6/10/2015

"Great marketing and prospecting tool coupled with prompt service."

4/5

What do you like best about ActiveDEMAND?

Love the user interface, easy to understand and use. Great service, very attentive to details. Very nice integration to WordPress. Review collected by and hosted on G2.com.

What do you dislike about ActiveDEMAND?

List management and filtering could be better. An API for connecting to other systems might be appropriate for better management of prospects. Review collected by and hosted on G2.com.

Validated ReviewerSource: Organic

Verified User in Information Technology and Services

Enterprise (> 1000 emp.)

5/29/2015

"Once you begin to learn how the product works-you realize the value of it can do"

3.5/5

What do you like best about ActiveDEMAND?

I like that you can customize the landing page, an email, whatever you like to fit your company's brand completely. Review collected by and hosted on G2.com.

What do you dislike about ActiveDEMAND?

I dislike that if I do something I can't undo it-or I haven't found any easy way to undo something Review collected by and hosted on G2.com.

Recommendations to others considering ActiveDEMAND:

If you hold event and want more information about your clients who are attending and be able to generate reports about what is working when you send out e-invites-like who is opening your emails, who is visiting the site-then you should definitely consider ActiveDEMAND, it's a great way to learn more about your customers Review collected by and hosted on G2.com.

What problems is ActiveDEMAND solving and how is that benefiting you?

We are able to generate those list leads, giving us more information on our clients. Review collected by and hosted on G2.com.

Validated ReviewerSource: Organic