ActiveDEMAND Reviews & Product Details

You're there for families. We're here for you. ActiveDEMAND is the Customer Acquisition and Engagement Platform for Senior Living. Built for multi-community operators and the agencies that serve them, it brings marketing and sales automation into one system, so your teams can answer every inquiry, follow up until move-in, and grow occupancy faster. Every inquiry answered, every move-in tracked. ActiveDEMAND tracks every interaction along the buyer's journey, including the caregivers and family members who influence the decision, and shows you the touchpoints that lead to move-ins. GET FOUND - Targeted forms and landing pages - Dynamic content management hub - Marketing campaigns - Individual community branding RESPOND FASTER - Website chat virtual assistant that answers families 24/7 - Call tracking phone lines for each community - Appointment scheduling for tours FOLLOW UP SMARTER - ActiveDEMAND Intelligence (ADI) - Email marketing sequences - Custom automation workflows PROVE WHAT WORKS - Collective buyer's journey attribution - Marketing funnel analytics - Dashboards and reporting BUILT FOR MULTI-COMMUNITY OPERATORS Standardize sales and marketing across every community while each one keeps its own brand. Leadership gets one view of inquiries, tours and move-ins across the portfolio. BUILT FOR AGENCIES Senior living marketing agencies use ActiveDEMAND to run client programs and report results from inquiry to move-in. More move-ins, same team.

Seller

JumpDEMAND

Discussions

ActiveDEMAND Community

Languages Supported

Danish, German, English, Finnish, French, Dutch, Portuguese, Spanish, Swedish

Solution Type

All-in-One

Overview by

Eric Murphy (Digital Marketing Manager at ActiveDEMAND)

Used by Samsung Remote Test Lab and 2 others

Beta

Pricing

Pricing provided by ActiveDEMAND.

Basic

$15.00

Usage Based Per Month

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ActiveDEMAND Integrations

(84)

Verified by ActiveDEMAND

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ActiveDEMAND Reviews FAQs

Generated using AI

Last updated: Nov 04, 2026

What is ActiveDEMAND, and what problem is it built to solve?

ActiveDEMAND is a customer acquisition and engagement platform focused on senior living. It helps senior living operators and their marketing agencies follow up on family inquiries through move-in and track which marketing spend drives occupancy.

What languages does ActiveDEMAND support?

ActiveDEMAND supports 4 languages: Danish, Dutch, English, and French.

What company sizes and industries is ActiveDEMAND the best fit for?

ActiveDEMAND is most commonly used by small businesses, with mid-market organizations also represented. Marketing and advertising is the clearest industry fit reflected in reviewer backgrounds.

Company size: Small businesses are the most represented, with mid-market organizations also appearing.
Industry: Marketing and advertising is the most represented industry.

How long does it take to implement ActiveDEMAND across a team?

Implementation can range from less than a day to several months, with getting live in under a month the most common reported range.

Time to go live	Relative frequency
Under 1 month	Most common
Under 1 day	Also reported
1–3 months	Also reported
3–6 months	Less common

What customer support options does ActiveDEMAND provide, and how do users find the overall support experience?

Support is available through direct and self-service channels, including phone, chat, and a knowledge base. The experience is often described as responsive and helpful, especially for onboarding and working through questions, though some users encounter chat delays or feel that issues are not followed through consistently.

What features or capabilities could make ActiveDEMAND even more useful?

ActiveDEMAND could be easier to learn and navigate, and users would benefit from more flexible reporting and better self-service guidance.

Simpler workflows and navigation: Make common tasks easier to understand and reduce the initial learning curve.
More flexible reporting: Improve report building, filtering, and the ability to present campaign results in the detail teams need.
Clearer learning resources: Make tutorials, help content, and getting-started guidance easier to find and follow.
More ready-made campaign options: Expand the selection of templates for common campaign and event needs.

G2 reviews are authentic and verified.

Here's how.

Verified User in Information Technology and Services

Small-Business (50 or fewer emp.)

11/3/2015

"Great software for the price point."

3.5/5

What do you like best about ActiveDEMAND?

All the Google analytics already built in. Fairly easy user interface. Does perform great on Google. Support always provides good response with good turnaround time. Review collected by and hosted on G2.com.

What do you dislike about ActiveDEMAND?

Website builder will always produce satisfactory websites. They are functional, but certainly you need a lot of work with a Website Designer to make a stunning website using the tools that are provided. If you don't already have an idea how to run market your business online, I would suggest you get a lot of help there. The tools provided will only make sense once you understand what you want to do. I wish that the online tutorials and help sections on the website are up to date and more detailed. Review collected by and hosted on G2.com.

Recommendations to others considering ActiveDEMAND:

ActiveDEMAND is great for Canadian Customers. But there are others that maybe slightly better, but more pricey. The fact that Website creation cannot compare to a custom designed website "look" is not available, might turn you off. I can't even have a Website Designer with good experience design me a nice looking page. Review collected by and hosted on G2.com.

What problems is ActiveDEMAND solving and how is that benefiting you?

Simply an online presence on Google. Already accomplished that. Review collected by and hosted on G2.com.

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

Ryan P.

Owner/Principal Consultant

Small-Business (50 or fewer emp.)

Updated 11/3/2015

Originally submitted 6/8/2015

"Brilliant and indispensable marketing tool"

5/5

What do you like best about ActiveDEMAND?

Active Demand allows us to deliver very specific marketing messages to our customers and easily measure their response. This enables us to tailor our messaging based on real data. All of this without breaking stride in delivering serve to our customers Review collected by and hosted on G2.com.

What do you dislike about ActiveDEMAND?

Active Demand makes the mechanics very simple but the content still needs to be created if your company wants to demonstrate thought leadership. The only dislike is having to build this content but its certainly not a product complaint, just a fact of life for high quality content Review collected by and hosted on G2.com.

Recommendations to others considering ActiveDEMAND:

I recommend putting the problem before the technology. Figure out with pen and paper what you are trying to achieve with marketing and then pick technology to enable that plan. ActiveDemand will likely be the answer but the process is vital. Review collected by and hosted on G2.com.

What problems is ActiveDEMAND solving and how is that benefiting you?

We are solving the problem of delivering our message to our customers in a way that is informative to them and easy to track for us

We have definitely realized we need more strength in creating content Review collected by and hosted on G2.com.

Validated ReviewerSource: Organic

Verified User in Information Technology and Services

Mid-Market (51-1000 emp.)

9/18/2015

"Marketing Head"

4.5/5

What do you like best about ActiveDEMAND?

While ActiveDEMAND can manage and execute many aspects of our online and offline marketing, I appreciate the dashboard reporting and customizable reports and analytics that help us to identify our strengths and opportunities and improve where we need to, on the fly. Review collected by and hosted on G2.com.

What do you dislike about ActiveDEMAND?

It takes a little bit of time to understand how to best use and adapt templates however ActiveDEMAND is very responsive when it comes to answering questions and improving usability. Review collected by and hosted on G2.com.

Recommendations to others considering ActiveDEMAND:

ActiveDEMAND is a professional, integrated-marketing solution that will help you to evolve your online marketing efforts. What really stands out aside from the scope of the solution is the amazing client support; they are true business partners. Review collected by and hosted on G2.com.

What problems is ActiveDEMAND solving and how is that benefiting you?

Being able to do more with less. Having this solution in place is a bit like adding two new digital marketing specialists to the team. We are more agile, responsive and effective with lead generation and overall awareness/engagement. Review collected by and hosted on G2.com.

Current UserValidated ReviewerSource: Organic

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

4/12/2016

"Excellent - You'll love it"

5/5

What do you like best about ActiveDEMAND?

The robust functionality. There's so much that you can do with the software Review collected by and hosted on G2.com.

What do you dislike about ActiveDEMAND?

I honestly haven't run into anything that I dislike about the software. It's great Review collected by and hosted on G2.com.

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

Updated 11/20/2015

Originally submitted 7/29/2015

"Bit of a learning curve but the support team is exceptional. They are extremely responsive & helpful"

4.5/5

What do you like best about ActiveDEMAND?

The responsiveness of the team is great and the fact that they will develop new features on the go. Sean Leonard has been especially on the ball and responsive to our needs. Review collected by and hosted on G2.com.

What do you dislike about ActiveDEMAND?

While I'm sure that the program CAN do everything I want, I'm not always sure how to do it... and there are features I did not know where necessary until before launching client emails. It's tricky but can be overcome with time. Also would like the benefit of a A/B testing model for emails. I know it's in development but I'd like to be able to use it soon. Review collected by and hosted on G2.com.

What problems is ActiveDEMAND solving and how is that benefiting you?

Right now we're trying to offer a value add to our clients. That being said I've realized that there is a lot of potential benefit in consumer rate optimization to be had with further development of the system. Strong A/B testing functionality along with comparative side by side analyses of email campaigns could do wonders for developing stronger database marketing for clients. Review collected by and hosted on G2.com.

Validated ReviewerSource: Organic

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

Updated 5/20/2016

Originally submitted 11/18/2015

"Good product but could be better."

4/5

What do you like best about ActiveDEMAND?

The system is automated so it takes a lot of the hassle out of individually asking for reviews. Review collected by and hosted on G2.com.

What do you dislike about ActiveDEMAND?

The instructions for the end user (my customer) need to be more clear and easier to use. Review collected by and hosted on G2.com.

Validated ReviewerIncentivizedSource: G2 invite on behalf of seller

Cameron M.

Director - Website Solutions

Marketing and Advertising

Small-Business (50 or fewer emp.)

11/3/2015

"You won't find a team more reactive to your needs."

4.5/5

What do you like best about ActiveDEMAND?

Need something changed? Send in an e-mail.

Want a feature added? Send in an e-mail.

ActiveDEMAND isn't in the business and creating everything everyone asks for, but they do incorporate feedback and make changes based on user input. Review collected by and hosted on G2.com.

What do you dislike about ActiveDEMAND?

Has a learning curve that some people find intimidating, but it's pretty self explanatory once you understand the software's core mechanics. Review collected by and hosted on G2.com.

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

11/18/2015

"Easy to use and great support"

5/5

What do you like best about ActiveDEMAND?

The platform is easy to use and the support team is great at assisting with getting you on your feet. One of the things I love most about this platform is its ability to brand your campaigns by using colours from your existing website. This really helps from a creative or design aspect as even their templates are attractive in design. Review collected by and hosted on G2.com.

What do you dislike about ActiveDEMAND?

There truly isn't anything about the platform that I don't like. Review collected by and hosted on G2.com.

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

Master S.

Small-Business (50 or fewer emp.)

12/3/2015

"I'm the owner of Elite Taekwondo. I have JumpDEMAND take care of all my internet advertising needs."

5/5

What do you like best about ActiveDEMAND?

I like the availability of JumpDEMAND to help make changes or modify ad campaigns whenever I need it. They also help come up with innovative ideas to help marketing campaigns. Review collected by and hosted on G2.com.

What do you dislike about ActiveDEMAND?

Probably the only thing I don't like is having to share them. Lol Review collected by and hosted on G2.com.

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

Jeff N.

Co-Founder

Small-Business (50 or fewer emp.)

11/18/2015

"Excellent Product. Great Service."

4.5/5

What do you like best about ActiveDEMAND?

We have been using ActiveDemand for about a year. Comprehensive product with lots of features. We aren't using all the feature currently but we will at some point in the future. Customer service is excellent. Review collected by and hosted on G2.com.

What do you dislike about ActiveDEMAND?

Formatting emails is a bit tricky. We seem to call customer service every time we send out an email. Review collected by and hosted on G2.com.