ActiveDEMAND Reviews & Product Details

The tool seems very powerful and we've only scratched the service at this point. I also really like the responsiveness and flexibility of Sean to develop the platform based on our needs for each particular client. He's always available to help and very easy to work with. Review collected by and hosted on G2.com.

Without having experience in a similar platform or previous experience in programming, it can sometimes be hard to navigate the steps. I feel that once you get the hang of it (with a lot of practice), you could do a lot with it. For someone new, it seems overwhelming. Review collected by and hosted on G2.com.

Customer support. They're quick to get back to you on support tickets if not immediately available. The biggest upside to the platform is the cost/benefit of having everything (in my case call tracking, email, landing pages w/ automation/drip campaign and A/B testing) under one roof... and the analytics map/dashboard is awesome. As an agency, we have our clients set up under our master account with ActiveDemand too. Review collected by and hosted on G2.com.

The learning curve isn't difficult, but there are a lot of different features and functions and takes a little bit of time to get a grasp on everything. If you're looking for a basic setup of landing page, email intake, and automation it's easy to use. Review collected by and hosted on G2.com.

ActiveDEMAND is a true partner to DTE. We have enjoyed working with them for the last year. They have made very positive recommendations in our marketing efforts and have helped us grow our business. Their software platform is easy to use and intuitive. I enjoy working with their staff and learning from them.

Their call tracking feature allows us to better serve the calls coming into our facility by routing them to the correct person quicker. Review collected by and hosted on G2.com.

I can't think that I dislike anything about them or their product. Any glitches that we have experienced have been quickly taken care of and explained in an easy to understand manner. They are very helpful and responsive. Review collected by and hosted on G2.com.

I like that we are able to track AdWords conversions. Especially helpful with proving ROI to clients. Review collected by and hosted on G2.com.

Hard to understand at the beginning. But once you get over the learning curve it is very usable. Review collected by and hosted on G2.com.

ActiveDemand has been a valued partner in adding to the ways we can track ROI on our marketing activities as well as all of our clients' marketing activities. Review collected by and hosted on G2.com.

Complicated and not easy to navigate. Functional, but there is a steep learning curve. Review collected by and hosted on G2.com.

There are a lot of smart Google Analytics and website integrations that make it easy to do some complex automation. A lot of other popular marketing automation platforms do a poor job of integrating more advanced call tracking and tracking conversions back to Analytics, which makes it difficult to fully attribute conversions. Active Demand supports stuff like smart dynamic number insertion and Google Analytics events on conversions right out of the box. Review collected by and hosted on G2.com.

It's not as pretty as some of the other platforms on the market, but I use it as a tool, so I don't really care how colourful it is. Review collected by and hosted on G2.com.

It is very functional but takes a bit of time to get around. Support team is very dedicated! Review collected by and hosted on G2.com.

Nothing much to dislike expect for the fact that you cannot attach files to emails Review collected by and hosted on G2.com.

I like the idea of a database management program that allows an intelligently devised process from receiving a contact to following up with useful and relevant emails and communications. Having this taken care of is something ahead of other platforms like Gravity Forms. Review collected by and hosted on G2.com.

The back-end management is far from intuitive, there are so many "characteristics" of the product that you have to understand and master before you can do something that you thought would be intuitive. Setting up a chain of events and communication should be simple, but you find that you have to tweak and hack to make it work... And when it doesn't work, I have just been told that I am unaware of what I should be doing. Therefore, not intuitive, and eats my time up a lot when I could be doing some other method. Review collected by and hosted on G2.com.

Rich functionality that is well integrated into the user interface. Review collected by and hosted on G2.com.

While the system meets most needs "out of the box" some of the customizations can be a bit labor intensive. Review collected by and hosted on G2.com.

ActiveDEMAND delivers fresh leads to my inbox daily. Starting every day with information of people that have actually looked at our site gives me a great starting place to do research from the information provided by Active DEMAND. Most often when I convert those from prospects to clients, the sales cycle is greatly reduced because the client is already warm when I contact them. The data also lets me know if we need to increase our marketing efforts/dollars to drive additional traffic to our site or focus our efforts on another market segment. Review collected by and hosted on G2.com.

Unfortunately quite a few people looking to sell use something stop by our site. Usually I can filter those out by the contact data ActiveDEMAND provides but now and again, I get stuck on the phone with a person trying to sell me something when I thought I was contacting them to learn what needs we might meet for them. Review collected by and hosted on G2.com.