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ActiveDEMAND Reviews & Product Details

Pricing

Pricing provided by ActiveDEMAND.

Basic

$15.00
Usage Based Per Month

ActiveDEMAND Reviews FAQs

Generated using AI

Last updated: Nov 04, 2026

What is ActiveDEMAND, and what problem is it built to solve?

ActiveDEMAND is a customer acquisition and engagement platform focused on senior living. It helps senior living operators and their marketing agencies follow up on family inquiries through move-in and track which marketing spend drives occupancy.

What languages does ActiveDEMAND support?

ActiveDEMAND supports 4 languages: Danish, Dutch, English, and French.

What company sizes and industries is ActiveDEMAND the best fit for?

ActiveDEMAND is most commonly used by small businesses, with mid-market organizations also represented. Marketing and advertising is the clearest industry fit reflected in reviewer backgrounds.
  • Company size: Small businesses are the most represented, with mid-market organizations also appearing.
  • Industry: Marketing and advertising is the most represented industry.

How long does it take to implement ActiveDEMAND across a team?

Implementation can range from less than a day to several months, with getting live in under a month the most common reported range.
Time to go live Relative frequency
Under 1 month Most common
Under 1 day Also reported
1–3 months Also reported
3–6 months Less common

What customer support options does ActiveDEMAND provide, and how do users find the overall support experience?

Support is available through direct and self-service channels, including phone, chat, and a knowledge base. The experience is often described as responsive and helpful, especially for onboarding and working through questions, though some users encounter chat delays or feel that issues are not followed through consistently.

What features or capabilities could make ActiveDEMAND even more useful?

ActiveDEMAND could be easier to learn and navigate, and users would benefit from more flexible reporting and better self-service guidance.
  • Simpler workflows and navigation: Make common tasks easier to understand and reduce the initial learning curve.
  • More flexible reporting: Improve report building, filtering, and the ability to present campaign results in the detail teams need.
  • Clearer learning resources: Make tutorials, help content, and getting-started guidance easier to find and follow.
  • More ready-made campaign options: Expand the selection of templates for common campaign and event needs.

ActiveDEMAND Reviews (68)

Reviews

ActiveDEMAND Reviews (68)

4.4
68 reviews

What do users say?

Generated using AI from real user reviews

Pros & Cons

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Verified User in Information Services
AI
Verified User in Information Services
Mid-Market (51-1000 emp.)
Originally submitted 11/18/2015
"ActiveDEMAND"
1.5/5
What do you like best about ActiveDEMAND?

As a new marketing coordinator, ActiveDEMAND was a decent start in introducing me to the world of marketing automation. Review collected by and hosted on G2.com.

What do you dislike about ActiveDEMAND?

It's a bit of a learning curve, that's for sure and at times can be overwhelming getting to know the ins and outs of the program. The workflows were quite complicated. And at times it took me too long to begin a campaign or any sort of program. Review collected by and hosted on G2.com.

Verified User in Internet
AI
Verified User in Internet
Small-Business (50 or fewer emp.)
"The most surprising marketing platform!"
5/5
What do you like best about ActiveDEMAND?

We really love how flexible the platform is, it's really incredible all the possibilities it has, at a first glance things look simple but once you get involved by the ActiveDemand team inside it you discover a new world of marketing that you didn't expected to be existing. Surprising! Review collected by and hosted on G2.com.

What do you dislike about ActiveDEMAND?

The User Interface looks a bit old school, needs bit of redesign. Also the server is sometimes a bit slow, some improvements could be done here. Though we can do our own custom templates would be great to have really well designed designs for the landing pages or emails, a good webdesigner should be involved here because templates are a bit oldish and rough. Review collected by and hosted on G2.com.

Dr Amit S.
DS
Dr Amit S.
Chiropractor
Health, Wellness and Fitness
Small-Business (50 or fewer emp.)
"Great platform that does just about everything you could ask for!"
4.5/5
What do you like best about ActiveDEMAND?

This software is very rich in features and is priced very reasonably compared to their competitors whose softwares have less features. Amazing for agencies! Review collected by and hosted on G2.com.

What do you dislike about ActiveDEMAND?

Bit of a learning curve, but there will be with all softwares that you are learning. Review collected by and hosted on G2.com.

DS
Danielle S.
Sales
Retail
Enterprise (> 1000 emp.)
"Great"
4.5/5
What do you like best about ActiveDEMAND?

I like the format and how easy to use it is Review collected by and hosted on G2.com.

What do you dislike about ActiveDEMAND?

It seems out of date and slow for me but maybe it's my laptop Review collected by and hosted on G2.com.

Johnny W.
JW
Johnny W.
Lead Generation & Analytics Specialist
Marketing and Advertising
Small-Business (50 or fewer emp.)
"Amazing company, there are occasional bugs but CX always makes up for it"
4.5/5
What do you like best about ActiveDEMAND?

The best part about Active Demand is their amazing support. They are quick, responsive, and helpful. Review collected by and hosted on G2.com.

What do you dislike about ActiveDEMAND?

There is the occasional bug that comes up, which hurts when it affects clients, but support is always quick to get it fixed. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Verified User in Marketing and Advertising
Small-Business (50 or fewer emp.)
"Great customer service"
4.5/5
What do you like best about ActiveDEMAND?

The response time to questions is really good and if we have a need for a new implementation then the team at AD are really on the case. It is feature rich and there are plenty of resources for you to dig into and learn more about the product. Review collected by and hosted on G2.com.

What do you dislike about ActiveDEMAND?

It is a complex beast so if you are thinking of letting your clients loose on it make sure you put aside some time for training and telephone support. However, once mastered it is a breeze. Review collected by and hosted on G2.com.

Jennifer O.
JO
Jennifer O.
VP of Sales & Marketing
Industrial Automation
Small-Business (50 or fewer emp.)
Originally submitted 6/9/2015
"ActiveDEMAND is like having my very own marketing department"
5/5
What do you like best about ActiveDEMAND?

ActiveDEMAND templates are awesome. I like that I can configure different base brands and then apply the brand to my email campaigns, landing pages, autoresponders, etc. The branding helps keep things consistent and looking great. The call tracking feature is also very good. I am able to get more insight into what marketing campaigns are generating phone calls versus those that are not. The reporting is very robust so I can see how my efforts are impacting the bottom line. Review collected by and hosted on G2.com.

What do you dislike about ActiveDEMAND?

Not enough campaign templates. I really like the webinar template where everything is built out for me. Email campaigns, registration pages, surveys, etc. I can set-up a webinar in a matter of minutes and get promoting it. I wish there or more of these type of templates to choose from. I have asked and am told more are coming. Review collected by and hosted on G2.com.

Sarah G.
SG
Sarah G.
Operations Coordinator
Marketing and Advertising
Small-Business (50 or fewer emp.)
"Great customer service"
4.5/5
What do you like best about ActiveDEMAND?

I have only personally dealt with ActiveDemand from an administrative perspective, however it has been a positive experience. Our agency is new to the platform and the team at AD has been extremely helpful and accommodating while we sort through how the program works. Whenever I have questions, I receive a response within the day. The customer service is superb. Review collected by and hosted on G2.com.

What do you dislike about ActiveDEMAND?

I would recommended providing customers with clearer explanation as to how the program works. When we first joined AD, we wanted to come up with a presentation on what the program offered for our clients, but we found it hard to find clear and concise information. However once I reached out to the team directly for clarity, by questions were answered. Review collected by and hosted on G2.com.

Susan F.
SF
Susan F.
Founder & Producer
Media Production
Small-Business (50 or fewer emp.)
Originally submitted 5/21/2015
"ActiveDEMAND has made our marketing much easier."
5/5
What do you like best about ActiveDEMAND?

It is a great tool for online marketing. Specifically, the call tracking capabilities are outstanding. We needed a solution that not only tracked and routed calls, we needed a solution that would help us drive our marketing initiatives. The Email marketing, landing pages, website visitor tracking, and social posting capabilities are added bonuses for us. ActiveDEMAND has all of the marketing tools in one package. Outstanding! Review collected by and hosted on G2.com.

What do you dislike about ActiveDEMAND?

ActiveDEMAND offers a lot of capabilities, which can be a bit overwhelming at first. Initially there were not a lot of tutorials and online help. This has obviously changed since we adopted the product though. Review collected by and hosted on G2.com.

Al M.
AM
Al M.
Agency Owner
Marketing and Advertising
Small-Business (50 or fewer emp.)
"Great Product for Marketing Your Business"
5/5
What do you like best about ActiveDEMAND?

It's all inclusive. You can have everything on one dashboard. So, no more logging into multiple accounts. And, the analytics are great. You can track all kinds of metrics to improve your campaigns. The support is great too.

Active Demand provides tools and metrics for us that we didn't have with other solutions. It's really great to be able to see the path that a prospect took to become a customer, valuable information to make your marketing and sales team generate more revenue. Review collected by and hosted on G2.com.

What do you dislike about ActiveDEMAND?

No complaints. There's a bit of a learning curve, but the customer support will assist you in the process. Review collected by and hosted on G2.com.

Questions about ActiveDEMAND? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

Verified User
G2
Verified User
•
Last activity over 4 years ago

Does ActiveDEMAND support call routing?

GU
Guest User

What is ActiveDEMAND used for?

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Pricing Options

Pricing provided by ActiveDEMAND.

Basic

$15.00
Usage Based Per Month
ActiveDEMAND Comparisons
ActiveDEMAND Features
Building and Personalizing Emails
Sending Outbound Emails
Manage Email Deliverability
Basic Reporting
Web Analytics
Landing Pages and Forms
Dynamic Content
Marketing Lead Database
Data Quality Management
Segmentation