AB Tasty Reviews & Product Details

AB Tasty offers us great autonomy in implementing our tests and allows us to iterate quickly thanks to the simplicity and flexibility of its editor. The platform facilitates the creation and modification of experiences without major technical dependency, notably thanks to the additions of AI in the platform, which significantly accelerates our decision-making and optimizations.

We particularly appreciate the sharing of inspiring case studies, easily transposable to our site, as well as the ability to validate our hypotheses before any production deployment, reinforcing the reliability of our actions and securing our revenue.

The tool also stands out for its seamless integration with other solutions, the clarity of its reports which allow precise daily monitoring of campaigns, and the wide variety of available widgets (pop-ins, banners, timers, NPS surveys...).

Finally, we benefit from quality support with our CSM, who is always responsive, available, and proactive, making the collaboration particularly effective and pleasant. Review collected by and hosted on G2.com.

Effects of flickering in certain tests Review collected by and hosted on G2.com.

The interface is clear and intuitive. You can launch A/B tests or patches quickly and without using code thanks to the widgets, which is a big time saver for quick requests. The team is responsive, very kind, and professional. I have been using it every week for over two years, and with all the updates I've seen, I've never used a tool as efficient. Review collected by and hosted on G2.com.

I imagine it's a technical issue and there's nothing we can do about it, but changing the variation in the visual editor and seeing the page reload completely, then adding the AB Tasty layer, wastes quite a bit of time (but the fact that we have a super heavy site to begin with doesn't help with the loading). Review collected by and hosted on G2.com.

We’re able to set up new trackers directly in AB Tasty, which has been a great addition - it’s allowed us to monitor on-site behaviours in new and interesting ways. We can also track multiple metrics for each experiment and its variants all in one place. Overall, it’s a very easy-to-use platform for analytics and running live experiments. Review collected by and hosted on G2.com.

The visual editor can be difficult to work with, and not having all of our data available directly within AB Tasty has been quite limiting for our analysis and decision-making. Review collected by and hosted on G2.com.

I have been using AB Tasty for 3 years now and I find it to be an excellent tool. It offers many features: easy personalization, A/B testing, and the ability to create patches to temporarily fix issues while waiting for the deployment of fixes. The support is truly excellent, and it is interesting to note that Google recommended AB Tasty after the removal of its own A/B testing tool. I highly recommend it for any team looking to optimize user experience and test variations effectively. Review collected by and hosted on G2.com.

One thing, it's the loading time of the interface Review collected by and hosted on G2.com.

The platform stands out for its great ease of use and its very user-friendly interface. The tool is powerful and offers many possibilities, making it particularly pleasant to use. The support and contact with ABTasty are simple and effective, which reassures us when getting to grips with the tool. ABTasty allows us to design and optimize our journeys, and it has established itself as an indispensable tool within our organization. Review collected by and hosted on G2.com.

The main area for improvement I see regarding the tool concerns its performance. ABTasty is very powerful, but sometimes its use leads to some slowdowns, which could be optimized. Of course, these loading times are not excessive, but it remains an aspect that can be improved. Review collected by and hosted on G2.com.

I used ABTasty in a daily basis. The tool is easy to use with a user friendly experience and many upcoming features that are usually very helpful in the day to day work. ABTasty's chat service is on point with either an answer from the chatbot or a Live chat with ABTasty's customer support.

Implementation and integration of other third parties are very easy. Review collected by and hosted on G2.com.

Sometimes the Editor can be slow and depending of the technical structure, a bit painful. Review collected by and hosted on G2.com.

Our developers were able to implement it easily to our site. Review collected by and hosted on G2.com.

It was difficult to preview what tests would look like. We couldn't generate preview links, we had to take screenshots. Review collected by and hosted on G2.com.

What I like most about AB Tasty is the simplicity of the tool, the ease of understanding and handling. And real help in case of problems, impeccable support in case of questions or even just to be informed about news/changes on the platform! I use it every week, whether to create or check reports. Review collected by and hosted on G2.com.

I still haven't found any blocking points with AB Tasty, or any particular issues. Review collected by and hosted on G2.com.

Always attentive and very responsive to every point and every request for help. We receive relevant insights that align with our objectives. AB Tasty is a platform in constant improvement, which is already great for a platform that offers so much. Review collected by and hosted on G2.com.

Nothing negative to say, when there is a problem, we can contact them. Review collected by and hosted on G2.com.

What I like about AB Tasty is how easy it makes it to turn ideas into action. You can test or personalise almost anything on the site without relying heavily on development time. Its intuitive visual editor, custom code options, and flexible targeting capabilities mean that tests can be built and launched efficiently. This allows myself and the team to launch experiments easily, validate ideas in real time, and continuously optimise the customer experience. Also, the team are constantly checking in and offering support where required. Review collected by and hosted on G2.com.

Sometimes the visual editor doesn’t show an exact match of how things will look on the live site. This can make testing or adjusting designs a bit tricky, as you often need to go through the QA process multiple times, even to validate minor changes. Review collected by and hosted on G2.com.