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Compare SpyFu and Squirrly 
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At a Glance
Market Segments
Small-Business (73.0% of reviews)
Small-Business (98.6% of reviews)
Entry-Level Pricing
$39.00 Per Month
$0.00 1 WordPress sites you can use it on Per Month
SpyFu
Star Rating
(516)4.6 out of 5
Market Segments
Small-Business (73.0% of reviews)
Pros & Cons
Entry-Level Pricing
$39.00 Per Month
Browse all 3 pricing plansSquirrly
Star Rating
(149)4.7 out of 5
Market Segments
Small-Business (98.6% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00 1 WordPress sites you can use it on Per Month
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that SpyFu excels in competitor analysis with a score of 9.2, allowing businesses to gain insights into their rivals' strategies, while Squirrly's score of 8.5 indicates it may not provide as comprehensive a view in this area.
- Reviewers mention that Squirrly shines in SEO auditing and monitoring, achieving a high score of 9.5 for SEO Auditing, compared to SpyFu's 8.7, highlighting Squirrly's robust capabilities in identifying and addressing SEO issues.
- G2 users note that Squirrly's SEO change tracking feature is particularly strong, scoring 9.5, which helps users keep track of their SEO adjustments effectively, whereas SpyFu's score of 7.9 suggests it may lack in this critical area.
- Users on G2 appreciate Squirrly's content insights, scoring 9.4, which aids in optimizing content for better SEO performance, while SpyFu's score of 7.7 indicates it may not offer the same depth of analysis for content optimization.
- Reviewers say that while both platforms provide keyword research capabilities with equal scores of 9.0, Squirrly's additional features for localization, scoring 8.9, give it an edge for businesses targeting specific geographic markets.
- Users report that Squirrly's quality of support is rated at 9.5, significantly higher than SpyFu's 9.0, suggesting that Squirrly may offer more responsive and helpful customer service, which is crucial for users needing assistance.
Pricing
Entry-Level Pricing
SpyFu
Basic
$39.00
Per Month
SpyFu stand-alone subscription
- Unlock full access to all PRO Tools
- Unlimited keywords & domain results
- Unlimited data exports
Squirrly
FREE
$0.00
1 WordPress sites you can use it on Per Month
Best for: newbies, bloggers, one-man show
- 2 Types of AI (limited)
- Focus Pages per account: 1
- Focus Pages per site: 1
Free Trial
SpyFu
No trial information availableSquirrly
No trial information availableRatings
Meets Requirements
8.9
429
9.4
86
Ease of Use
8.8
436
8.8
89
Ease of Setup
9.1
266
9.2
57
Ease of Admin
9.0
261
9.0
47
Quality of Support
9.0
334
9.5
69
Has the product been a good partner in doing business?
9.3
254
9.4
42
Product Direction (% positive)
8.3
422
9.4
72
Features by Category
SEO Auditing & Monitoring
7.8
51
9.0
49
8.6
29
9.5
39
8.0
29
9.4
36
7.9
28
9.2
39
Agentic AI - SEO Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SEO Content & Rankings
8.1
236
8.2
42
9.0
320
8.9
59
8.6
267
9.3
52
6.9
46
8.5
47
8.0
29
9.3
42
SEO Reporting
9.2
312
8.4
38
8.8
56
8.7
48
7.9
54
8.7
46
7.8
40
8.5
39
Generative AI
5.8
10
Not enough data
6.0
10
Not enough data
Platform Basics
8.7
22
Not enough data
7.9
24
Not enough data
8.7
30
Not enough data
Platform Data
6.7
19
Not enough data
8.7
26
Not enough data
8.3
27
Not enough data
7.7
21
Not enough data
Agentic AI - Operational Risk Management
Not enough data
Not enough data
Reviews
Reviewers' Company Size
SpyFu
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Squirrly
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
40.3%
Internet
6.4%
Information Technology and Services
5.8%
Computer Software
5.4%
Retail
2.0%
Other
40.1%
Marketing and Advertising
22.6%
Health, Wellness and Fitness
6.8%
Information Technology and Services
6.2%
Internet
4.1%
E-Learning
4.1%
Other
56.2%
Discussions
What’s the best way to use competitor research for SEO?
1 Comment
MS
There are a number of ways to use competitive info from SpyFu for SEO:
1. Review a competitor's keywords - where do your keywords or your client's...Read more
How to be a software developer for SpyFu?
1 Comment
Official Response from SpyFu
Hi David. Our Developers come from a variety of backgrounds, but they all have these things in common: a few years of developer expertise and very strong...Read more
How do I sort keywords by location?
1 Comment
MH
Search on youtube........
also you can visit https://tech-tweet.comRead more
What is Squirrly used for?
1 Comment
CB
Squirrly SEO is a WordPress plugin that helps businesses with search engine optimization (SEO). It provides personalized step by step suggestions to help you...Read more
Squirrly has no more discussions with answers
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