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SpyFu

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516 reviews
  • 1 profiles
  • 2 categories
Average star rating
4.6
Serving customers since
2005
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SpyFu Reviews

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Verified User in Marketing and Advertising
UM
Verified User in Marketing and Advertising
10/21/2025
Validated Reviewer
Review source: Organic

Digital Marketer

Bang for buck, SpyFu is a great option. While SpyFu does not give you nearly as much information and insight as Ahrefs and SEMrush (which are pricey). SpyFu is a great option for lower budgets. SpyFu is very user friendly and has a great dashboard display. It is great at giving you organic keywords that you can easily rank for and a great foundation for paid keywords. Another one of my favorite features of SpyFu is it makes it easy to compare yourself to competitors and learn from them.
David H.
DH
David H.
Digital Marketing Consultant
10/19/2025
Validated Reviewer
Verified Current User
Review source: Organic

Eight Years of Satisfaction …and Counting

Perhaps the best testimony is that my agency has used SpyFu since 2017. Every year our team reviews similar applications and every year they demand to keep using SpyFu. My agency uses SpyFu for both SEO and Paid Search and especially for research and spying on competitors Ads. We also send reports to our clients, which they greatly appreciate and helps with retainage. All of the tools are useful. Plus, they introduce new tools all the time. Strongly suggest you try it for a year. Easy to use and the best price out there.
William N.
WN
William N.
10/16/2025
Validated Reviewer
Verified Current User
Review source: Organic

SpyFu User Since March of 2022

I joined SpyFu in March of 2022. The thing that attracted me to your service, and has kept me a customer for the past 3 years, is the usefulness of your data. I run multiple businesses in different niches; however, I can use SpyFu to watch my domain rankings, spy on the competition, perform keyword research, reverse engineer competitors' ads, and so much more. Thanks for providing and maintaining such an awesome resource.

About

Contact

Phone:
(888) 201-0422
HQ Location:
Scottsdale, AZ

Social

@spyfu

What is SpyFu?

SpyFu helps you spy on your competitors use their search marketing secret formula to improve your own business. Deep research or quick glimpses at their ad habits show you what works and what to avoid when you're connecting with your target audience.Learn how your competitors’ trail of actions paid off for them, their exact ad copy that drives leads, and gives an unrelenting, over-their-shoulder peek at blueprints of their most-guarded online advertising plans.

Details

Year Founded
2005