### Contents

- [**Articles**](#resources-articles)
- [**Discussions**](#resources-discussions)
- [**Reports**](#resources-reports)

# Video Advertising Software Resources

##### Articles, Discussions, and Reports to expand your knowledge on Video Advertising Software

Resource pages are designed to give you a cross-section of information we have on specific categories. You'll find [articles](#resources-articles) from our experts, [discussions](#resources-discussions) from users like you, and [reports](#resources-reports) from industry data.

[ContentsExpand/Collapse Contents](#)
- [**Articles**](#resources-articles)
- [**Discussions**](#resources-discussions)
- [**Reports**](#resources-reports)

## Video Advertising Software Articles

[![Spotify Ads: Types, Set Up, + Best Practices](https://learn.g2.com/hubfs/iStock-1048258424.jpg "Spotify Ads: Types, Set Up, + Best Practices")](https://www.g2.com/articles/spotify-ads)

[
### Spotify Ads: Types, Set Up, + Best Practices
](https://www.g2.com/articles/spotify-ads)
One of the most popular music streaming services in the U.S., Spotify is good for more than just tunes.&nbsp;

[
 ![Daniella Alscher](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Daniella Alscher")
DA

](https://learn.g2.com/author/daniella-alscher)

by Daniella Alscher

[![Reddit Ads: Everything You Need to Know](https://learn.g2.com/hubfs/iStock-1048288996.jpg "Reddit Ads: Everything You Need to Know")](https://www.g2.com/articles/reddit-ads)

[
### Reddit Ads: Everything You Need to Know
](https://www.g2.com/articles/reddit-ads)
While it isn’t often a first choice, Reddit is a goldmine for marketers.

[
 ![Daniella Alscher](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Daniella Alscher")
DA

](https://learn.g2.com/author/daniella-alscher)

by Daniella Alscher

[![5G’s Disruption to Digital Marketing](https://learn.g2.com/hubfs/architecture-bridge-buildings-302716.jpg "5G’s Disruption to Digital Marketing")](https://www.g2.com/articles/5gs-disruption-digital-marketing)

[
### 5G’s Disruption to Digital Marketing
](https://www.g2.com/articles/5gs-disruption-digital-marketing)
Does anyone remember when 4G was released? Do you remember what you were doing or who you were with?

[
 ![Emily Malis Greathouse](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Emily Malis Greathouse")
EMG

](https://learn.g2.com/author/emily-malis)

by Emily Malis Greathouse

## Video Advertising Software Discussions

0

[What is the top solution for managing multi-platform video ad campaigns?](/discussions/what-is-the-top-solution-for-managing-multi-platform-video-ad-campaigns)

Hi, G2 community. Running video ads on just one channel is straightforward, but once campaigns spread across CTV, social, and programmatic, it gets complicated fast. What I’d like to know is: What is the top solution for managing multi-platform video ad campaigns?

Here are a few [video advertising tools](https://www.g2.com/categories/video-advertising) I’ve been looking into:

- [StackAdapt](https://www.g2.com/products/stackadapt/reviews): Known for programmatic reach across channels, including CTV and display. The appeal is unifying campaigns in one place, but I’m curious how intuitive the workflow feels for smaller teams.
- [Basis](https://www.g2.com/products/basis/reviews): Combines media buying, workflow automation, and reporting in one platform. For teams running video across different platforms, it seems built to reduce manual effort.
- [The Trade Desk](https://www.g2.com/products/the-trade-desk/reviews): Recognized for scale and advanced targeting options. Marketers often highlight its reach, but is it equally strong when it comes to clear, cross-channel attribution?
- [Prisma](https://www.g2.com/products/prisma-mediaocean/reviews): Positioned as an omnichannel ad hub that brings together TV, digital, and social campaigns. The question is whether it provides enough granularity on video-specific performance for enterprises.

For those managing multi-channel video campaigns:

- Which of these platforms gave you the smoothest cross-platform experience?
- Do you find reporting and attribution reliable when ads run across different channels?
- Any lessons learned about costs or efficiency when consolidating campaigns under one platform?

Thanks in advance.

I’d be really interested to hear if anyone has managed to get consistent reporting across platforms. Has consolidating campaigns under one tool actually improved transparency, or do you still need to double-check numbers in each channel?

Answered: Harshita Tewari on September 1, 2025

[Your answer](/discussions/what-is-the-top-solution-for-managing-multi-platform-video-ad-campaigns/comments/new?remote=true)

0

[What is the most affordable video advertising software for SMBs?](/discussions/what-is-the-most-affordable-video-advertising-software-for-smbs)

Hi, G2 community. Video ads can be powerful for smaller businesses, but affordability is always a sticking point. I'd like your help in figuring out what is the most affordable [video advertising software](https://www.g2.com/categories/video-advertising) for SMBs?

Here are a few platforms I’ve been looking into:

- [StackAdapt](https://www.g2.com/products/stackadapt/reviews) (4.8/5 on G2) is a programmatic advertising platform that includes video ads across channels. But is its pricing flexible enough for SMB budgets?
- [MNTN Performance TV](https://www.g2.com/products/mntn-performance-tv/reviews) (4.9/5 on G2) is built around connected TV ads with a performance-driven approach. Can smaller businesses run cost-effective campaigns here, or is it better suited for larger budgets?
- [Vibe](https://www.g2.com/products/vibe-2025-07-01/reviews) (4.8/5 on G2) positions itself as a solution for video and connected TV advertising. How accessible is it for SMBs looking for affordable entry points?
- [Simpli.fi](https://www.g2.com/products/simpli-fi/reviews) (4.5/5 on G2) offers programmatic and local targeting options, including video. Does it provide the right balance between cost and reach for SMBs?

For those of you working with smaller budgets:

- Which of these tools has delivered the best ROI for video advertising?
- Do SMBs get enough flexibility with minimum spend and targeting?
- Any hidden costs or challenges when starting out with these platforms?

Thanks in advance. I think these insights will help a lot of small teams figure out where video advertising makes sense.

I'm curious to hear if SMBs here have found programmatic tools like these cost-effective, or do you still rely on platforms like Google and Facebook for video ads.

Answered: Harshita Tewari on September 1, 2025

[Your answer](/discussions/what-is-the-most-affordable-video-advertising-software-for-smbs/comments/new?remote=true)

0

Question on: Perion One
[Can I use this for content creation?](/discussions/can-i-use-this-for-content-creation)

We primarily use this for content creation for our ads. Can you use this or a sister platform to do so?

Hi Andrew - You can't create content with our platform today, however we have partnered with creads.com to leverage the power of the creative community to do so. I hope this helps. 

Answered: Shai Alfandary on October 18, 2021

[Your answer](/discussions/can-i-use-this-for-content-creation/comments/new?remote=true)

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## Video Advertising Software Reports

Mid-Market Grid® Report for Video Advertising

Summer 2026

G2 Report: Grid® Report

Grid® Report for Video Advertising

Summer 2026

G2 Report: Grid® Report

Enterprise Grid® Report for Video Advertising

Summer 2026

G2 Report: Grid® Report

Momentum Grid® Report for Video Advertising

Summer 2026

G2 Report: Momentum Grid® Report

Small-Business Grid® Report for Video Advertising

Summer 2026

G2 Report: Grid® Report

Enterprise Grid® Report for Video Advertising

Spring 2026

G2 Report: Grid® Report

Small-Business Grid® Report for Video Advertising

Spring 2026

G2 Report: Grid® Report

Mid-Market Grid® Report for Video Advertising

Spring 2026

G2 Report: Grid® Report

Grid® Report for Video Advertising

Spring 2026

G2 Report: Grid® Report

Momentum Grid® Report for Video Advertising

Spring 2026

G2 Report: Momentum Grid® Report