Best Location-Based Marketing Software - Page 4

How Many Location-Based Marketing Software Products Does G2 Track?

Total Products under this Category: 82

Category Stats (Sep 2026)

  • Average Rating: 4.35/5 The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: Woosmap (+3.53%) - Among all products in this category, Woosmap recorded the largest rating increase compared to last month

Last updated: September 15, 2026

How Does G2 Rank Location-Based Marketing Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 2,700+ Authentic Reviews
  • 82+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Location-Based Marketing Software

G2 Grid® for Location-Based Marketing Software plotting products by satisfaction and market presence

Highlighted products: SingleInterface, Validity Engage, SAP Engagement Cloud (formerly SAP Emarsys), Purple, Optimove (formely Kumulos), Cisco Hyperlocation, Radar, and Bloom Intelligence.

Underlying data: [Grid® JSON](https://www.g2.com/categories/location-based-marketing/grids.json?focus%5B%5D=singleinterface&focus%5B%5D=validity-engage&focus%5B%5D=sap-engagement-cloud-formerly-sap-emarsys&focus%5B%5D=purple&focus%5B%5D=optimove-formely-kumulos&focus%5B%5D=cisco-hyperlocation&focus%5B%5D=radar-labs-inc-radar&focus%5B%5D=bloom-intelligence)

Paige

Paige is the world's leading fully automated, AI-powered local SEO platform. Developed by Merchynt, Paige has helped over 20,000 agencies and business owners make their local marketing more effective. Paige automatically handles most of the important, but tedious local SEO tasks like reputation management, Google Business Profile (GBP) optimization, citation management, YouTube channel automation, social media automation, review management, performance reporting, and more. If you want to rank higher in local search results and generate more leads and sales from your GBP, consider giving Paige a try today!

Average Rating: 4.8/5.0

Total Reviews: 36

How Do G2 Users Rate Paige?

  • Quality of Support: 9.5/10 (Category avg: 8.7/10)
  • Campaign Automation: 10.0/10 (Category avg: 8.4/10)

Who Is the Company Behind Paige?

  • Seller: Merchynt
  • Company Website:
  • Year Founded: 2019
  • HQ Location: Los Angeles, US
  • LinkedIn® Page: www.linkedin.com
    22 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising
  • Company Size: 94% Small, 6% Medium

What Do G2 Reviewers Say About Paige?

AI-generated summary from verified user reviews

Pros
  • Users find Paige's ease of use exceptional, streamlining posting and reporting with intuitive features and excellent support.
  • Users find Paige's automation capabilities incredibly helpful for managing Google Business Profiles and streamlining reporting.
  • Users commend the exceptional customer support from Paige, highlighting real people and excellent communication helping their business grow.
  • Users value the user-friendly AI features of Paige, enabling effortless automation and insightful reporting for business growth.
  • Users find Paige's clear SEO guidance incredibly helpful, simplifying complex tasks into actionable steps for better results.
Cons
  • Users find editing limitations frustrating, desiring more control over content customization and AI rewriting options.
  • Users find the learning curve challenging, seeking clearer guidance and resources for better software navigation.
  • Users note that Paige can be expensive at $99 per client, which might deter some potential users.
  • Users desire better guidance and tutorials for maximizing the software's capabilities, as many find it challenging to navigate.
  • Users find the video creation process clunky, experiencing mismatches between scripts and images in their projects.

What Are Recent G2 Reviews of Paige?

SAS Customer Intelligence 360

SAS Customer Intelligence 360 is an AI-powered customer engagement platform that helps organizations connect customer data, decisions and delivery to create relevant, personalized experiences across every channel. The platform unifies audience management, customer journey orchestration, marketing decisioning, data activation and measurement in a single solution, enabling marketers to turn customer insights into real-time actions. Designed for marketing, customer experience and digital engagement teams, SAS Customer Intelligence 360 helps organizations build stronger customer relationships by delivering the right message, offer or experience at the right time. Marketers can create and activate audiences, orchestrate omnichannel customer journeys, manage communications across digital and offline channels, and optimize engagement using AI, analytics and real-time decisioning. Unlike traditional marketing clouds, SAS Customer Intelligence 360 uses a flexible hybrid data architecture that allows organizations to access and activate customer data where it resides, whether in the cloud, on premises or within existing MarTech solutions. This approach reduces data movement, simplifies integrations and helps organizations maximize the value of their existing technology investments. The platform provides marketers with a comprehensive view of customer behavior by combining online and offline interactions, digital activity, customer attributes and business data. Embedded AI, analytics and decision intelligence help organizations identify audiences, personalize engagement, determine next-best actions and continuously optimize customer experiences at scale. Whether modernizing legacy MarTech, enhancing an existing marketing ecosystem or pursuing a composable customer engagement strategy, organizations use SAS Customer Intelligence 360 to improve customer acquisition, retention, loyalty and lifetime value through more relevant and meaningful customer interactions.

Average Rating: 4.4/5.0

Total Reviews: 145

How Do G2 Users Rate SAS Customer Intelligence 360?

  • Quality of Support: 8.8/10 (Category avg: 8.7/10)

Who Is the Company Behind SAS Customer Intelligence 360?

  • Seller: SAS Institute Inc.
  • Company Website:
  • Year Founded: 1976
  • HQ Location: Cary, NC
  • Twitter: @SASsoftware
    60,863 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    15,122 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising, Banking
  • Company Size: 46% Medium, 34% Large

What Do G2 Reviewers Say About SAS Customer Intelligence 360?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use in SAS Customer Intelligence 360, enhancing their data management and analysis experience.
  • Users value the comprehensive insights offered by SAS Customer Intelligence 360, enhancing their marketing strategies and engagement.
  • Users value the advanced analytics of SAS Customer Intelligence 360, enhancing campaign effectiveness and audience targeting.
  • Users appreciate the comprehensive customer mapping features of SAS Customer Intelligence 360 for understanding customer interactions.
  • Users value the flexibility and automation of SAS Customer Intelligence 360 for creating tailored marketing strategies.
Cons
  • Users face a steep learning curve, finding the interface complex and requiring time to navigate effectively.
  • Users often face integration issues with SAS Customer Intelligence 360, making setup and data manipulation challenging.
  • Users find the product expensive, which affects their overall perception and willingness to invest in the software.
  • Users find the difficult setup of SAS Customer Intelligence 360 challenging, requiring training and time to fully integrate.
  • Users find the complexity of SAS Customer Intelligence 360 challenging, requiring additional training and support for effective use.

What Are Recent G2 Reviews of SAS Customer Intelligence 360?

What Are G2 Users Discussing About SAS Customer Intelligence 360?

The Agility Precision Advertising Platform

Agility is precision advertising--the third pillar of digital advertising after paid search and paid social-- and is eliminating brand awareness as we know it. With advertising costs rising in paid search and paid social and a lack of data and measurement transparency, it's harder than ever to grow quickly and profitably. Precision advertising merges channels and ad formats into one platform so you can control and optimize every aspect of the ad experience for each persona, from first touch to conversion. Measure using rigorous data science methods to finally understand the impact on revenue and other channels. Join the movement.

Average Rating: 4.5/5.0

Total Reviews: 1

How Do G2 Users Rate The Agility Precision Advertising Platform?

  • Integration: 8.3/10 (Category avg: 8.0/10)
  • Geolocation: 10.0/10 (Category avg: 8.6/10)
  • Quality of Support: 8.3/10 (Category avg: 8.7/10)
  • Campaign Automation: 10.0/10 (Category avg: 8.4/10)

Who Is the Company Behind The Agility Precision Advertising Platform?

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of The Agility Precision Advertising Platform?

YOOSE

Over the years, YOOSE has pioneered a location based ad platform that allows more precise, location specific targeting per mobile advertising dollar spent.

Average Rating: 4.5/5.0

Total Reviews: 1

How Do G2 Users Rate YOOSE?

  • Integration: 8.3/10 (Category avg: 8.0/10)
  • Geolocation: 10.0/10 (Category avg: 8.6/10)
  • Quality of Support: 10.0/10 (Category avg: 8.7/10)
  • Campaign Automation: 8.3/10 (Category avg: 8.4/10)

Who Is the Company Behind YOOSE?

  • Seller: YOOSE
  • Year Founded: 2019
  • HQ Location: Singapore , SG
  • LinkedIn® Page: www.linkedin.com
    7 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Medium

What Are Recent G2 Reviews of YOOSE?

What Are G2 Users Discussing About YOOSE?

Zeta Marketing Platform

Zeta Global (NYSE: ZETA) is the AI Marketing Cloud that leverages advanced artificial intelligence and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. The Zeta Marketing Platform (ZMP) is a fully integrated solution that empowers marketers to create individualized customer experiences across channels and devices. Composed of Zeta CDP, Zeta ESP, and Zeta Activation, the ZMP enables brands to unify customer data, personalize engagement, and execute omnichannel campaigns with precision. Our native CDP solution leverages Zeta’s expansive identity graph (240M+ global identities) to recognize and engage real people, while our industry-leading ESP delivers real-time, cross-channel experiences beyond the inbox. Zeta Activation allows marketers to discover and reach the right audiences with deterministic data and intent signals. With Zeta, brands achieve a persistent, unified view of customers and prospects, seamlessly orchestrating every interaction with AI-driven insights. By combining a proprietary deterministic data set, industrial-strength identity resolution, and advanced omnichannel orchestration, the ZMP delivers measurable performance with maximum efficiency and a lower total cost of ownership. Whether optimizing acquisition, nurturing customer relationships, or enhancing personalization, Zeta provides the intelligence and automation needed to drive business growth.

Average Rating: 4.0/5.0

Total Reviews: 114

How Do G2 Users Rate Zeta Marketing Platform?

  • Quality of Support: 7.9/10 (Category avg: 8.7/10)

Who Is the Company Behind Zeta Marketing Platform?

  • Seller: Zeta Global
  • Company Website:
  • Year Founded: 2007
  • HQ Location: New York, NY
  • Twitter: @ZetaGlobal
    16,660 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    3,116 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising, Retail
  • Company Size: 44% Medium, 38% Large

What Do G2 Reviewers Say About Zeta Marketing Platform?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Zeta Marketing Platform, enjoying intuitive features and seamless navigation.
  • Users commend Zeta Marketing Platform for its exceptional customer support, ensuring smooth collaboration and efficient problem resolution.
  • Users commend the intuitive interface and comprehensive features of Zeta Marketing Platform for efficient campaign management.
  • Users appreciate the intuitive interface and efficient tools of Zeta Marketing Platform, enhancing their campaign building experience.
  • Users benefit from improved performance results with quick campaign management and effective email strategies on Zeta.
Cons
  • Users find the learning curve challenging, finding the dynamic personalization features complicated and overwhelming for newcomers.
  • Users experience slow loading speeds and poor search functionality, complicating campaign management and audience comparison.
  • Users find the missing features of Zeta Marketing Platform limit its usability and overall experience.
  • Users find the complex usability of Zeta Marketing Platform to be overwhelming and challenging, especially for newcomers.
  • Users find the Zeta Marketing Platform's poor usability due to its complex and outdated interface, hindering effective navigation.

What Are Recent G2 Reviews of Zeta Marketing Platform?

What Are G2 Users Discussing About Zeta Marketing Platform?

Zoniz

Zoniz Proximity Platform is an innovative marketing tool that simplifies the way companies interact with clients, based on location.

Average Rating: 4.0/5.0

Total Reviews: 1

How Do G2 Users Rate Zoniz?

  • Quality of Support: 5.0/10 (Category avg: 8.7/10)

Who Is the Company Behind Zoniz?

  • Seller: Zoniz
  • Year Founded: 2011
  • HQ Location: Cluj-Napoca, RO
  • LinkedIn® Page: www.linkedin.com
    3 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of Zoniz?

What Are G2 Users Discussing About Zoniz?

ADCITIES

We democratize access to outdoor advertising by offering brands all the tools of digital channels to the outdoor channel. We plan with data, audience-based planning, 100% digital media buying and measurement capabilities using real time data.

Who Is the Company Behind ADCITIES?

BridgeLogic WiFi Marketing

WiFi marketing and analytics for physical spaces. BridgeLogic’s user-friendly software allows you to effortlessly create a custom login page for end-users to sign-in to venue WiFi through email or mobile, customized surveys or social networks (Facebook, Instagram, Twitter…) Every time a customer connects to your Wi-Fi through a custom branded log-in page you automatically collect customer social and demographic data to get an inside view at your customer base, their likes and interests, and how you can create a better consumer-brand relationship. Learn who your best and most loyal customers are with full analytics and reporting (customer name & email address, total connected users, new users, returning users, social connection method, gender) With smart marketing automations, you can automatically send mobile coupons, exclusive offers, email newsletters and timely promotions to your customers long after they’ve visited in-store. Whether you’re looking to boost revenue, grow your existing customer base, improve social awareness, increase customer loyalty or improve your online reputation, your free Wi-Fi experience can be customized to fit your business goals.

Average Rating: 4.2/5.0

Total Reviews: 3

How Do G2 Users Rate BridgeLogic WiFi Marketing?

  • Quality of Support: 8.3/10 (Category avg: 8.7/10)

Who Is the Company Behind BridgeLogic WiFi Marketing?

Who Uses This Product?

  • Company Size: 67% Medium, 33% Small

What Do G2 Reviewers Say About BridgeLogic WiFi Marketing?

AI-generated summary from verified user reviews

Pros
  • Users find that BridgeLogic WiFi Marketing enhances business growth by simplifying the creation of customer databases.
  • Users commend the reliable connectivity of BridgeLogic WiFi Marketing, ensuring fast internet access for all clients.
  • Users appreciate the high-speed internet access of BridgeLogic WiFi Marketing, benefiting from reliable connectivity up to 100 Mbps.

What Are Recent G2 Reviews of BridgeLogic WiFi Marketing?

Cequens

CEQUENS is a type of AI-powered communications solution designed to empower businesses with innovative and customer-centric tools that enhance engagement and streamline workflows. The platform aims to simplify customer interactions and foster deeper human connections through advanced technology, making it an essential resource for organizations looking to improve their communication strategies. Targeted primarily at businesses of all sizes, CEQUENS serves a diverse clientele, including those in sectors such as retail, finance, and telecommunications. The platform is particularly beneficial for organizations seeking to enhance customer engagement through multichannel communication, allowing them to connect with customers via SMS, WhatsApp Business, voice, and other channels. This flexibility enables businesses to reach their audience where they are most active, thereby improving overall engagement and satisfaction. One of the standout features of the CEQUENS platform is its AI-powered automation capabilities. By streamlining workflows and automating routine tasks, businesses can significantly improve operational efficiency. This not only saves time but also provides valuable insights into customer behavior, allowing for more informed decision-making. Additionally, the platform offers personalized interactions, enabling businesses to deliver tailored experiences based on individual customer preferences and behaviors, which can lead to increased loyalty and retention. CEQUENS also emphasizes seamless integration with existing systems, ensuring that businesses can create a unified communication experience without the need for extensive overhauls. The platform is designed to be scalable and customizable, allowing organizations to tailor its features to meet specific needs and easily adapt as they grow. Furthermore, the targeted campaign management feature enables businesses to design and execute campaigns aimed at specific customer segments, enhancing marketing effectiveness and achieving desired outcomes. With a global reach that includes direct connectivity in over 107 countries and a proven track record of serving more than 1200 businesses, CEQUENS stands out in the communications landscape. The platform boasts industry-leading technology with a 99.96% uptime and adheres to the highest security standards. As an ISO-certified and PCI DSS compliant company, CEQUENS is recognized as a trusted partner in the industry, further solidified by its status as a Meta Business Partner and a value-added service provider for Microsoft Teams Phone and WhatsApp Business. These attributes collectively position CEQUENS as a reliable choice for businesses looking to enhance their communication capabilities and foster deeper connections with their customers.

Average Rating: 4.5/5.0

Total Reviews: 23

How Do G2 Users Rate Cequens?

  • Quality of Support: 9.3/10 (Category avg: 8.7/10)

Who Is the Company Behind Cequens?

  • Seller: Cequens
  • Year Founded: 2011
  • HQ Location: Dubai, AE
  • LinkedIn® Page: www.linkedin.com
    169 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 48% Small, 35% Medium

What Do G2 Reviewers Say About Cequens?

AI-generated summary from verified user reviews

Pros
  • Users commend the fast and supportive customer service, noting its responsiveness and quality across multiple channels.
  • Users commend Cequens for their fast support, ensuring a smooth experience and addressing concerns promptly.
  • Users value the ease of use of Cequens, appreciating its user-friendly interface and responsive support for seamless integration.
  • Users highlight the reliable and timely SMS service of Cequens, enhancing their communication workflows significantly.
  • Users appreciate the easy setup of Cequens, making the initial experience seamless and efficient for getting started.
Cons
  • Users find the complex setup challenging, requiring technical expertise and developer resources for initial integration.
  • Users find the learning curve steep with Cequens, especially in integration and navigating the complicated interface.
  • Users express frustration with poor customer support, highlighting unresponsiveness and inefficiencies in addressing issues promptly.
  • Users find the initial integration complex and the interface too complicated, needing more developer resources.
  • Users find the complexity of the dashboard challenging, making it difficult to access desired services efficiently.

What Are Recent G2 Reviews of Cequens?

Croct

Croct is a conversion optimization platform that includes a user profile explorer, audience segmentation, content personalization, AB testing, feature flag, real-time website analytics, and a component-based CMS for modern frameworks like Next.js and React. It helps product and growth teams scale UI and website optimization, enabling faster growth without over-relying on developers.

Average Rating: 4.7/5.0

Total Reviews: 48

How Do G2 Users Rate Croct?

  • Quality of Support: 9.9/10 (Category avg: 8.7/10)

Who Is the Company Behind Croct?

  • Seller: Croct
  • Year Founded: 2020
  • HQ Location: Denver, Colorado, US
  • Twitter: @croct_tech
    133 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    14 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Financial Services, Marketing and Advertising
  • Company Size: 56% Medium, 29% Large

What Do G2 Reviewers Say About Croct?

AI-generated summary from verified user reviews

Pros
  • Users rave about Croct's incredible customer support, which greatly enhances their experience and optimizes platform usage.
  • Users appreciate the personalization features of Croct, which enhance the user experience and boost conversion rates.
  • Users value the impressive ease of use of Croct, enabling rapid project launches and streamlined audience analysis.
  • Users appreciate the intuitive layout of Croct, making A/B testing easy for various marketing teams.
  • Users praise Croct for its impressive implementation ease, achieving quick project launches and seamless integration.
Cons
  • Users note a steep learning curve for advanced features, though support helps mitigate initial challenges.
  • Users find complexity in working with Slots and components, which can make initial setup and configuration challenging.
  • Some users struggle with the difficult setup process, requiring extra time and technical knowledge to configure properly.
  • Users find the complex features of Croct confusing, particularly with slots and iframe configurations.
  • Users find Croct to have significant limitations in functionality and require developer support for basic tasks.

What Are Recent G2 Reviews of Croct?

Crowdy

Who Is the Company Behind Crowdy?

  • Seller: Crowdy
  • Year Founded: 2026
  • HQ Location: N/A
  • LinkedIn® Page: www.linkedin.com
    2 employees on LinkedIn®

DistroPRO

DistroPRO is the retail marketing execution platform that helps retailers and their print partners manage Campaign-to-Shelf Execution with complete visibility and control. Built for enterprise retailers operating hundreds to thousands of locations, DistroPRO connects the planning and distribution of in-store marketing materials in a single system. By helping teams accurately allocate, fulfill, track, and verify campaign assets at the store level, DistroPRO reduces waste, improves execution accuracy, and ensures every store receives exactly what it needs. Retailers and print partners use DistroPRO to replace spreadsheets, email chains, and manual processes with a centralized source of truth that improves collaboration, accelerates campaign deployment, and provides real-time visibility into execution across the store network. Trusted by leading retailers including Macy's, Ulta Beauty, Kroger, The Children's Place, and Levi's, DistroPRO helps organizations close the gap between campaign planning and what actually reaches the shelf.

Who Is the Company Behind DistroPRO?

  • Seller: Crosscap
  • Year Founded: 2001
  • HQ Location: San Francisco, US
  • LinkedIn® Page: www.linkedin.com
    39 employees on LinkedIn®

Experian Mobility Insights (UK)

Experian's Mobility Insights is a comprehensive solution designed to decode the intricate relationship between people and places, providing businesses with actionable data to inform marketing and location-based decisions. By leveraging geolocation data, it offers a deep understanding of human behaviors, including movement patterns and interactions within various UK locations. Key Features and Functionality: - Time-Based Visitor Analysis: Assess average visitor numbers across different times of the day and week. - Dwell Time Analytics: Gain insights into the average duration visitors spend in specific areas. - Multi-Location Visits: Monitor the average number of locations or buildings visited per trip. - Annual Visit Trends: Understand the frequency of visits made by each visitor over a year. - Geographical Origin Metrics: Identify the proportion of visitors originating from local, regional, national, and international locations. - Workforce Analytics: Measure the number of workers as a proportion of total visitors to each area. - Catchment Area Mapping: Define catchment areas by analyzing where visitors and workers are coming from. - Demographic Profiling: Segment visitors by age group for targeted marketing or service adjustments. Primary Value and User Solutions: Mobility Insights empowers businesses to make informed strategic decisions by providing a nuanced understanding of consumer interactions with different spaces. By integrating with Experian’s Mosaic Segmentation, it not only reveals 'where' interactions occur but also 'who' is interacting, offering rich demographic insights. This enables businesses to tailor their strategies, ensuring marketing and location decisions effectively resonate with target audiences. Whether analyzing activity in a city or delving into behaviors on a specific street, Mobility Insights delivers the clarity and depth needed for informed strategy formulation.

Who Is the Company Behind Experian Mobility Insights (UK)?

  • Seller: Experian
  • Year Founded: 1826
  • HQ Location: Dublin, Ireland
  • Twitter: @Experian_US
    38,771 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    26,648 employees on LinkedIn®
  • Ownership: LSE: EXPNL
Alanna Iwuh
A
Researched and written by Alanna Iwuh
Updated December 3, 2024