Best E-Commerce Personalization Software - Page 14

How Many E-Commerce Personalization Software Products Does G2 Track?

Total Products under this Category: 354

Category Stats (Sep 2026)

  • Average Rating: 4.58/5 (↑0.01 vs Aug 2026) The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: TxtCart (+1.26%) - Among all products in this category, TxtCart recorded the largest rating increase compared to last month

Last updated: September 01, 2026

How Does G2 Rank E-Commerce Personalization Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 37,900+ Authentic Reviews
  • 354+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for E-Commerce Personalization Software

G2 Grid® for E-Commerce Personalization Software plotting products by satisfaction and market presence

Highlighted products: Insider One, Bloomreach, ContactPigeon, Adobe Commerce (formerly Magento Commerce), AB Tasty, ActiveCampaign, MoEngage, and Epsilon Accelerate.

Underlying data: [Grid® JSON](https://www.g2.com/categories/e-commerce-personalization/grids.json?focus%5B%5D=insider-one&focus%5B%5D=bloomreach-bloomreach&focus%5B%5D=contactpigeon&focus%5B%5D=adobe-commerce-formerly-magento-commerce&focus%5B%5D=ab-tasty&focus%5B%5D=activecampaign&focus%5B%5D=moengage&focus%5B%5D=epsilon-accelerate&segment=all)

trbo

trbo is the leading provider of dynamic onsite personalization, optimization and testing. The portfolio includes services ranging from personalization and chat solutions to guided selling and inspirational shopping tools. trbo empowers website operators to deliver the right message to the right customer at the right time. trbo's dynamic onsite personalization platform analyzes user behavior using 50+ data points and interfaces with other tools such as CRM, ESP and tracking systems. Through a simple self-service platform, trbo users can create customized website content, deliver personalized recommendations, and monitor the success of their efforts through A/B and multivariant testing. Well-known retailers and manufacturers such as L’Oréal, STIHL, Emma, hagebau, deuter and Berge & Meer rely on trbo’s SaaS solution. The Munich-based company was founded in 2013. CEO is Felix Schirl.

Average Rating: 5.0/5.0

Total Reviews: 1

How Do G2 Users Rate trbo?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 9.2/10)

Who Is the Company Behind trbo?

  • Seller: trbo
  • Year Founded: 2013
  • HQ Location: München, DE
  • LinkedIn® Page: www.linkedin.com
    67 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 50% Medium, 50% Small

What Are Recent G2 Reviews of trbo?

What Are G2 Users Discussing About trbo?

Upsy Shopping Helper

Upsy is an AI shopping assistant designed for SME online stores. Powered by AI, Upsy helps increase the conversion rate, average order value, & automate customer service. Upsy works on any device and is specially designed to boost sales on mobile devices. Just like a salesperson in a store, Upsy acts as a shopping helper for your e-commerce store. It guides shoppers through their buying journey, helping them find the right products, offering AI product recommendations, promotions, and FAQs.

Average Rating: 4.0/5.0

Total Reviews: 1

Who Is the Company Behind Upsy Shopping Helper?

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of Upsy Shopping Helper?

Virid

Virid is the Unified Commerce Solution built for retail brands that have outgrown plug-and-play platforms. We bring together our award-winning enterprise platform, deep integration expertise, and hands-on partnership to simplify complexity and keep commerce running flawlessly. Our marketAgility platform handles high traffic, complex catalogs, and custom requirements without forcing brands into rigid templates or limits. Our deep commerce expertise connects every system to ensure smooth performance across every channel. And our hands-on support from our team of experts delivers the partnership to support complex commerce needs from end to end. As our clients scale, Virid keeps pace with growth that off-the-shelf- systems cannot support. For more than two decades, leading brands have trusted Virid to deliver performance, reliability, and personal partnership that other platforms cannot match.

Average Rating: 4.8/5.0

Total Reviews: 4

How Do G2 Users Rate Virid?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 9.2/10)
  • Content: 10.0/10 (Category avg: 8.8/10)

Who Is the Company Behind Virid?

  • Seller: Virid
  • Year Founded: 1999
  • HQ Location: Reston, US
  • Twitter: @teamVirid
    2,642 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    26 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 75% Medium, 25% Large

What Are Recent G2 Reviews of Virid?

What Are G2 Users Discussing About Virid?

VWO Personalization

VWO Personalize enables you to quickly craft and deliver customized experiences without dependence on development teams. Visitors to your digital properties expect and deserve experiences that are optimized and personalized for them. VWO Personalize easily lets you deliver thousands of such unique journeys to the right audience, at the right place, and at the right time. Personalization starts with data. Use data from anywhere to understand every website visitor. Enrich it further with third-party data via integrations to unify customer profiles. Use this data to target high-impact user segments to deliver tailored experiences. Trigger the experience at multiple points in the user's buying journey to nudge them ahead with context. Gauge the experience continuously to refine your personalization strategy.

Average Rating: 4.0/5.0

Total Reviews: 1

How Do G2 Users Rate VWO Personalization?

  • User Data: 6.7/10 (Category avg: 8.7/10)
  • Targeting: 8.3/10 (Category avg: 8.6/10)
  • Content: 8.3/10 (Category avg: 8.8/10)

Who Is the Company Behind VWO Personalization?

  • Seller: Wingify
  • Year Founded: 2009
  • HQ Location: PARIS, France
  • Twitter: @ABTasty
    11,859 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    336 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Medium

What Are Recent G2 Reviews of VWO Personalization?

Wiser AI

Wiser is one of the leading AI powered personalized product recommendations engine for ecommerce stores. Wiser is empowering more than 3000+ Shopify brands worldwide and helping them in growing their conversion rate and AOV by different recommendation systems like on site recommendations, email recommendations, smart upsell popups, checkout page recommendations and a lot more.

Average Rating: 3.8/5.0

Total Reviews: 3

Who Is the Company Behind Wiser AI?

Who Uses This Product?

  • Company Size: 33% Medium, 33% Large

What Do G2 Reviewers Say About Wiser AI?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the affordable pricing plans of Wiser AI, accommodating everyone from small merchants to large enterprises.
  • Users value the excellent customer support from Wiser AI, ensuring prompt assistance for all inquiries and issues.
  • Users value the customization options offered by Wiser AI, tailored to meet diverse business needs effectively.
  • Users value the excellent support from Wiser AI, appreciating quick responses and tailored solutions from the founder.

What Are Recent G2 Reviews of Wiser AI?

WizCommerce

WizCommerce is an AI commerce platform built for wholesalers, distributors, and manufacturers. It brings together four core products, namely WizOrder — B2B Order Management Platform and Sales Rep Ordering App for Wholesalers and Distributors: Make order writing effortless with an AI-powered wholesale ordering platform featuring deep ERP integration, real-time inventory, and an AI sales copilot that guides reps at every step. WizShop — AI-First B2B E-Commerce Platform For Wholesale Teams: Give your buyers a B2B e-commerce software built for wholesale, with customer-specific pricing, personalized assortments, live inventory, and a smooth self-checkout every time. WizStudio — Generate Studio-Quality Product Images with AI: WizStudio generates catalog-ready lifestyle images, silo shots, and product videos in minutes — not months. Purpose-built for manufacturers, wholesalers, and retailers with 100 to 10,000+ SKUs WizPay — Manage Payments as part of the sales workflow: Charge cards, accept ACH, send payment links, and collect invoices directly from orders — without switching tools or chasing customers. On top of the core products, AI Co-Workers automate repetitive back-office work like order intake, quote generation, and follow-ups. WizCommerce helps wholesale teams scale revenue and operations without adding headcount.

Average Rating: 4.9/5.0

Total Reviews: 15

How Do G2 Users Rate WizCommerce?

  • Has the product been a good partner in doing business?: 8.8/10 (Category avg: 9.2/10)

Who Is the Company Behind WizCommerce?

Who Uses This Product?

  • Top Industries: Wholesale
  • Company Size: 53% Small, 20% Medium

What Do G2 Reviewers Say About WizCommerce?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of WizCommerce, enabling efficient order management and streamlined inventory updates.
  • Users praise the efficient data management in WizCommerce, streamlining orders, inventory, and collaboration seamlessly.
  • Users value the ease of use and comprehensive features of WizCommerce, enhancing efficiency and support for their business.
  • Users appreciate the real-time ERP inventory syncing in WizCommerce, simplifying B2B workflows and enhancing efficiency.
  • Users appreciate the reliability of WizCommerce, benefiting from its consistent performance and excellent support system.
Cons
  • Users face issues with inaccuracy in contact search and product replication, affecting usability and functionality.
  • Users find the learning curve steep, particularly with setup and navigating reporting features effectively.
  • Users experience access issues with logging in, affecting their overall experience with WizCommerce.
  • Users face accuracy issues with fine detail replication in WizCommerce, complicating the product experience.
  • Users find the complex implementation of WizCommerce challenging, requiring significant effort to set up properly.

What Are Recent G2 Reviews of WizCommerce?

Xeno

Xeno is a next-gen CRM for retail enabling brands to maximize ROI from their loyalty customer base. It enables retailers to build consumer understanding and run relevant campaigns.

Average Rating: 4.6/5.0

Total Reviews: 33

How Do G2 Users Rate Xeno?

  • Has the product been a good partner in doing business?: 8.3/10 (Category avg: 9.2/10)

Who Is the Company Behind Xeno?

  • Seller: Xeno
  • Year Founded: 2015
  • HQ Location: New Delhi, India
  • Twitter: @xenohq
    142 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    138 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Food & Beverages, Retail
  • Company Size: 50% Medium, 32% Small

What Are Recent G2 Reviews of Xeno?

What Are G2 Users Discussing About Xeno?

Yusp

Yusp is a cloud-based personalization and recommendation engine powered by machine learning algorithms, designed for small and medium sized eCommerce businesses. Shopify, PrestaShop, WooCommerce, and Magento are supported, alongside custom-built online stores. Recommendations are fully automated and can be generated for store home pages, category pages, product pages, and cart pages. Personalized recommendations can be displayed to returning visitors, and used to upsell products and increase average order values. Additional features include predictive search with product recommendations, and personalized email marketing.

Average Rating: 4.5/5.0

Total Reviews: 1

How Do G2 Users Rate Yusp?

  • Targeting: 8.3/10 (Category avg: 8.6/10)
  • Content: 8.3/10 (Category avg: 8.8/10)

Who Is the Company Behind Yusp?

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of Yusp?

What Are G2 Users Discussing About Yusp?

Zekitec

Accelerate the success of your business with a system that transforms after-sales and improves the customer experience.

Average Rating: 5.0/5.0

Total Reviews: 1

Who Is the Company Behind Zekitec?

  • Seller: ZekiTec
  • Year Founded: 2024
  • HQ Location: Salvador, BR
  • LinkedIn® Page: www.linkedin.com
    1 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of Zekitec?

35up

Sell more through Cross-Selling. Easily and effortlessly. Cross-selling is a great way to generate more revenue online. And with 35up, it is not at all complicated. When customers shop for your products, our 35up platform integration suggests suitable complementary items from our partners that they will drop-ship directly to them. No effort for you, only more revenue.

Who Is the Company Behind 35up?

  • Seller: 35up
  • Year Founded: 2020
  • HQ Location: Berlin, DE
  • LinkedIn® Page: www.linkedin.com
    16 employees on LinkedIn®

4-Tell

We believe the future of digital commerce will be defined by businesses' ability to collaborate digitally - and therefore build loyalty - with their shoppers. Currently, the tools don't exist to take businesses into the next realm of collaborative commerce by connecting omnichannel technologies. Luckily, we have engineered the modern digital commerce platform to make collaboration not only possible but efficient and effective for every sales associate in an organization. Here's how it works. 4-Tell gathers rich customer and product-centric data through 4-Tell's search, recommendations, and integration of shopper history. 4-Tell's Cognitive Commerce Engine enriches this real-time shopper data and displays it in visual, user-specific profiles through our Collaborative Commerce Platform. In showcasing shopper behavior and buying signals, we inspire sales to collaborate more effectively, online and offline, with every shopper – driving loyalty, inspiring confidence and, ultimately, boosting business results.

Average Rating: 5.0/5.0

Total Reviews: 1

Who Is the Company Behind 4-Tell?

  • Seller: 4-Tell
  • Year Founded: 2009
  • HQ Location: N/A
  • LinkedIn® Page: www.linkedin.com
    1 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of 4-Tell?

What Are G2 Users Discussing About 4-Tell?

Active Content

Active Content enables marketers to create visually compelling dynamic content by seamlessly drawing data from multiple data silos like - CRM, CDP, recommendation engines, third-party APIs, and more. Marketers can create numerous variations of hyper-personalized content at scale, and deliver across channels like email, WhatsApp, and SMS. This enhances customer experience, thereby boosting conversions. Through its no-code, drag-and-drop editor, marketers can build, customize, and deploy content effortlessly, reducing IT dependency and accelerating time-to-market. Why are marketers choosing Active Content? • Faster campaign setup with automated, real-time content updates. • Increased engagement via personalized content for each interaction. • Enhanced ROI from omnichannel reach and agile marketing capabilities.

Who Is the Company Behind Active Content?

  • Seller: Algonomy
  • Year Founded: 2004
  • HQ Location: San Francisco, US
  • Twitter: @WeAreAlgonomy
    12,476 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    389 employees on LinkedIn®

Adeptmind

Who Is the Company Behind Adeptmind?

Subhransu Sahu
SS
Researched and written by Subhransu Sahu
Updated April 9, 2026