Best Data Management Platforms (DMP) - Page 6

How Many Data Management Platforms (DMP) Products Does G2 Track?

Total Products under this Category: 158

Category Stats (Sep 2026)

  • Average Rating: 4.26/5 (↑0.01 vs Aug 2026) The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: ClicData (+1.36%) - Among all products in this category, ClicData recorded the largest rating increase compared to last month

Last updated: September 01, 2026

How Does G2 Rank Data Management Platforms (DMP) Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 2,200+ Authentic Reviews
  • 158+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Data Management Platforms (DMP)

G2 Grid® for Data Management Platforms (DMP) plotting products by satisfaction and market presence

Highlighted products: Data 360 (formerly Salesforce Data Cloud), Keboola, Permutive, Zeta Marketing Platform, PreciseFP, Versium REACH, Adobe Audience Manager, and Oracle Data Cloud.

Underlying data: [Grid® JSON](https://www.g2.com/categories/data-management-platform-dmp/grids.json?focus%5B%5D=data-360-formerly-salesforce-data-cloud&focus%5B%5D=keboola&focus%5B%5D=permutive&focus%5B%5D=zeta-marketing-platform&focus%5B%5D=precisefp&focus%5B%5D=versium-reach&focus%5B%5D=adobe-audience-manager&focus%5B%5D=oracle-data-cloud&segment=all)

Orange 142

Orange 142 is a nationwide full-service digital media agency providing brands and agencies with marketing services built to unify strategy, messaging, creative, media, and web into one seamless system. We manage campaigns from launch through optimization, so clients never need to babysit the process. Every element is designed to work together for measurable business results. Our Core Solutions: Media Solutions: Omnichannel campaign planning, buying, optimization, and reporting across CTV, desktop, mobile, digital audio, PPC, PMAX, search, social, programmatic, and more. Marketing Services: Branding, strategy, content development, influencer partnerships, and SEO/GEO to deliver one consistent brand story across every channel. Web Development: Visual refreshes, full rebuilds, replatforming, and e-commerce enablement — all designed to integrate seamlessly with marketing and media.

Average Rating: 4.0/5.0

Total Reviews: 1

How Do G2 Users Rate Orange 142?

  • Internationalization: 8.3/10 (Category avg: 8.4/10)
  • Performance and Reliability: 8.3/10 (Category avg: 8.8/10)

Who Is the Company Behind Orange 142?

  • Seller: Orange142
  • Year Founded: 2013
  • HQ Location: Austin, US
  • Twitter: @orange142
    313 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    48 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Medium

What Do G2 Reviewers Say About Orange 142?

AI-generated summary from verified user reviews

Pros
  • Users value the effective advertising strategies provided by Orange 142, enhancing their marketing efforts significantly.
  • Users value the effective advertising strategies provided by Orange 142, enhancing their marketing efforts considerably.

What Are Recent G2 Reviews of Orange 142?

Rayven

What is Rayven? Rayven is an operational software platform that delivers an AI data fabric - connecting every system, data source, and data stream across a business into a single managed environment, then letting teams build custom apps, AI agents, workflow automations, dashboards, and MCP servers for direct AI model connectivity on top. It is the platform for organisations that need to act on operational data in real-time, deploy AI that actually works in production + build software that fits the way their business operates - without replacing existing systems or waiting 18 months for results. The Problem Rayven Solves Most organisations already have the systems and data they need. The challenge is fragmentation. ERP systems, SCADA platforms, IoT devices, databases, cloud tools, and files all generate valuable data - but it sits in silos, impossible to act on in real-time. The result: manual reporting, disconnected workflows, and AI projects that fail before reaching production. Industry research shows 95% of AI projects never ship - most because the underlying data layer is not clean, connected, or ready. Rayven builds that foundation first, then activates it. The Rayven Platform Rayven operates across five unified layers, delivered as a single managed environment: - Integration: More than 600 pre-built connectors pull data from IT, OT, IoT, files, APIs, databases, and data streams - bidirectionally, in real-time. Connects industrial protocols (OPC UA, Modbus, MQTT, BACnet) alongside cloud platforms, business systems, and proprietary tools. - Data: All connected data lands in a single managed platform - structured, governed + AI-ready. Real-time processing, ETL pipelines, data lakes, and AI model training handled in one place. - Execution: Automation rules, predictive models + agentic AI run directly on live operational data. Rules-based logic, machine learning, and goal-seeking autonomous agents all operate in one execution environment. - Presentation: Custom apps, dashboards, portals, conversational interfaces, and mobile applications deployed from the same platform - built for specific workflows, not generic reporting. - Security, Governance + Hosting: Role-based access control, data lineage, audit trails, AES-256 encryption, data residency controls, and enterprise-grade infrastructure - included as standard. AI Capabilities Rayven includes ten native AI capabilities built directly into the platform: 1. Custom AI agents (goal-seeking, action-taking) 2. Predictive analytics and machine learning 3. Conversational analytics 4. Real-time and continuous model training 5. AI-led workflow automation 6. Multimodal processing (documents, video, images, audio) 7. Anomaly and risk detection 8. Forecasting and optimisation 9. Vision and edge AI inference 10. Generative operational summaries MCP server support enables direct connectivity for AI models including Claude, GPT, and others. What Gets Built Rayven customers build and deploy: - Custom operational apps and field applications. - AI agents that monitor conditions, detect anomalies + take corrective action autonomously. - Predictive maintenance and performance models running on live plant data. - Real-time dashboards and executive reporting tools. - Workflow automations spanning IT and OT systems. - Customer and partner portals. - Data pipelines and integration layers. - White-label software products delivered under partner brands. Key Differentiators vs. Point solutions (Zapier, MuleSoft, Power BI, DataRobot): point solutions do one thing well but force teams to stitch together five separate tools to cover integration, data, AI, presentation, and governance. Rayven replaces the stack. vs. Traditional enterprise platforms (SAP, Oracle, Palantir): enterprise platforms take 12-18 months and seven figures to implement. Rayven deploys in two to 12 weeks at fixed scope and fixed price. vs. Low-code app builders (Mendix, OutSystems): app builders handle the presentation layer but do not solve the underlying data and integration problem. Rayven covers the full stack. Technology Compatibility Rayven is fully technology-agnostic and works alongside existing systems: - Cloud platforms: Microsoft Azure, Google Cloud + AWS - Business systems: SAP, Salesforce, Oracle, and Microsoft 365 - OT platforms: Siemens, Rockwell, Schneider Electric, and Ignition - Industrial protocols: OPC UA, Modbus, MQTT, BACnet, and EtherNet/IP - IoT devices: any device with a data output - Custom and proprietary systems via API, webhook, or direct connector Nothing needs to be replaced. Every existing investment is preserved. Who Uses Rayven Rayven serves businesses from growth-stage to large enterprise across 24+ industries globally - manufacturing, mining, construction, infrastructure, logistics, utilities, financial services, healthcare, agriculture, government, and more. Customers across Australia, Europe, North America, South America, and Africa. Named customers include Anglo American, Fulton Hogan, Glencore, Vodafone, NSW Ports, CSIRO, Collective Intelligence, Ramjack, and AngloGold Ashanti. Delivery Options - DIY: Full platform access. Internal teams build and deploy independently. - Done-For-You: Australia-based delivery team. Fixed scope, fixed price, two to 12 weeks from brief to go-live. - Hybrid: Guided delivery first, with the customer's team taking increasing ownership over time. By the Numbers - More than 600 pre-built connectors. - Ten native AI capabilities. - More than 240 deployments live globally. - Rated 5/5 across more than 140 independent reviews. - Deploys 66% faster than traditional development. - Two to 12 weeks to first working solution. - Rayven exists to close the gap: 95% of AI projects never reach production (industry average).

Average Rating: 4.9/5.0

Total Reviews: 29

How Do G2 Users Rate Rayven?

  • Internationalization: 10.0/10 (Category avg: 8.4/10)
  • Performance and Reliability: 10.0/10 (Category avg: 8.8/10)

Who Is the Company Behind Rayven?

  • Seller: Rayven
  • Year Founded: 2016
  • HQ Location: Sydney, AU
  • Twitter: @RayvenIOT
    56 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    33 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Retail
  • Company Size: 69% Medium, 52% Small

What Do G2 Reviewers Say About Rayven?

AI-generated summary from verified user reviews

Pros
  • Users value the ease of use of Rayven, allowing seamless integration and workflow creation without coding skills.
  • Users value Rayven for its real-time data integration and seamless unification of various tools into one efficient system.
  • Users value Rayven's automation capabilities, enabling seamless integration and real-time data unification for improved performance tracking.
  • Users value the customization capabilities of Rayven, enabling tailored solutions to meet specific healthcare needs seamlessly.
  • Users value the robust data management of Rayven, enabling real-time processing and efficient automation across diverse systems.
Cons
  • Users report a steep initial learning curve due to complex setups and the need for technical knowledge.
  • Users find the difficult learning curve challenging due to overwhelming initial setup and complex feature configurations.
  • Users find the learning difficulty challenging due to the overwhelming initial setup and complex configuration processes.
  • Users find the complex setup of Rayven challenging, necessitating extensive planning for effective use and integration.
  • Users find the setup complexity challenging, often needing extra support for advanced integrations and configurations.

What Are Recent G2 Reviews of Rayven?

Relationship One

At Relationship One, we empower organizations to modernize their marketing through strategy, technology and data. With a core staff of experienced marketing consultants, integration specialists, data analysts and development gurus, we have a well-respected track record for delivering solutions that meet our customers’ unique business needs. Our mission is simple – inspire success. We support companies to maximize their marketing investment through a combination of people, process and technology solutions. Consulting service categories include: - Marketing strategy - Oracle Marketing Cloud implementations, best practices, custom training, integration, executional support - Data and analytics Relationship One also develops free, premium and private applications that integrate with the Oracle Marketing Cloud to increase functionality. Visit us at www.relationshipone.com for more information about our consulting services and product offerings.

Average Rating: 4.0/5.0

Total Reviews: 1

Who Is the Company Behind Relationship One?

  • Seller: Relationship One
  • Year Founded: 2009
  • HQ Location: Minneapolis, US
  • Twitter: @relationshipone
    1,540 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    62 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of Relationship One?

The Data Refinery

Uniting data from marketing, sales, operations and finance systems and gluing it together with public datasets to create an enriched, trustworthy single view; Used by the next generation of British ecommerce retailers, The Data Refinery is designed to help everyone in ecommerce understand what is driving good and bad performance, and make better decisions in a really simple way.

Average Rating: 5.0/5.0

Total Reviews: 1

How Do G2 Users Rate The Data Refinery?

  • Performance and Reliability: 10.0/10 (Category avg: 8.8/10)

Who Is the Company Behind The Data Refinery?

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of The Data Refinery?

TimeTrends Forecasting System

TimeTrends Forecasting System is a windows-based forecasting process and demand management software solution.

Average Rating: 4.5/5.0

Total Reviews: 1

Who Is the Company Behind TimeTrends Forecasting System?

Who Uses This Product?

  • Company Size: 100% Large

What Are Recent G2 Reviews of TimeTrends Forecasting System?

What Are G2 Users Discussing About TimeTrends Forecasting System?

Vendia

Power AI with all your data. Turn your enterprise data, assets, and services into AI-powered outcomes seamlessly and securely. Vendia is the future of collective data intelligence, combining smart APIs, databases, and distributed ledger technology inside a single platform. Vendia’s data platform makes it easy to turn your enterprise data, assets, and services into AI-powered outcomes seamlessly and securely. Companies such as BMW, Delta Airlines, Resolution Life Insurance, and Fannie Mae use Vendia to automate contextual and compliant data flows between any-to-any systems for a harmonized, accurate view of data that unlocks speed, innovation, and cost savings. Learn more about us at Vendia.com.

Average Rating: 4.0/5.0

Total Reviews: 3

How Do G2 Users Rate Vendia?

  • Ease of Admin: 9.2/10 (Category avg: 8.4/10)
  • What is your organization's estimated ROI on the product (payback period in months)?: 10/10 (Category avg: 10/10)

Who Is the Company Behind Vendia?

  • Seller: Vendia
  • Year Founded: 2020
  • HQ Location: San Francisco, California, United States
  • LinkedIn® Page: www.linkedin.com
    89 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 67% Medium, 33% Small

What Do G2 Reviewers Say About Vendia?

AI-generated summary from verified user reviews

Pros
  • Users value the extensive data management features of Vendia, seamlessly integrating into organizational systems.
  • Users find Vendia's ease of use enhances data management, seamlessly integrating into their organizational systems.
  • Users value the easy integrations of Vendia, enhancing data management within their organizational systems.
  • Users value the feature-rich blockchain services of Vendia for seamless data management and integration in their organization.
Cons
  • Users report poor customer support with only email assistance, impacting their overall satisfaction with Vendia.
  • Users experience slow processing with lag when querying large instances, alongside limited customer support options.

What Are Recent G2 Reviews of Vendia?

Woveon

The technology pulls in conversations from any number of customer touchpoints like social, sms and livechat, and integrates with existing customer data systems such as CRMs, sales, marketing and legacy systems. The combined conversational, transactional and behavioral data is used to produce suggested responses and workflows to help resolve customer issues in real time. Through integrated channels and customer systems, businesses using Woveon are able to provide unique tailored experiences, allowing them to orchestrate seamless journeys through conversation.

Average Rating: 4.0/5.0

Total Reviews: 1

How Do G2 Users Rate Woveon?

  • Internationalization: 10.0/10 (Category avg: 8.4/10)
  • Performance and Reliability: 6.7/10 (Category avg: 8.8/10)

Who Is the Company Behind Woveon?

  • Seller: Woveon
  • Year Founded: 2016
  • HQ Location: New York, US
  • Twitter: @Woveon
    37 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    1 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Medium

What Are Recent G2 Reviews of Woveon?

Xaxis Turbine

Xaxis is a global digital media platform that programmatically connects advertisers to audiences.

Average Rating: 5.0/5.0

Total Reviews: 1

How Do G2 Users Rate Xaxis Turbine?

  • Ease of Admin: 10.0/10 (Category avg: 8.4/10)
  • Performance and Reliability: 10.0/10 (Category avg: 8.8/10)
  • What is your organization's estimated ROI on the product (payback period in months)?: 10/10 (Category avg: 10/10)

Who Is the Company Behind Xaxis Turbine?

  • Seller: Xaxis
  • Year Founded: 2011
  • HQ Location: New York, US
  • Twitter: @Xaxistweets
    12,562 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    303 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Large

What Are Recent G2 Reviews of Xaxis Turbine?

What Are G2 Users Discussing About Xaxis Turbine?

Zed Systems

It's powerful advanced features make importing into QuickBooks even easier and smarter. You have all the necessary smart features to make your data entry headaches fade away.

Average Rating: 5.0/5.0

Total Reviews: 1

How Do G2 Users Rate Zed Systems?

  • Ease of Admin: 10.0/10 (Category avg: 8.4/10)
  • Performance and Reliability: 10.0/10 (Category avg: 8.8/10)
  • What is your organization's estimated ROI on the product (payback period in months)?: 3.3/10 (Category avg: 10/10)

Who Is the Company Behind Zed Systems?

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of Zed Systems?

Zeeto

Zeeto offers data discovery platform that brings actionable intelligence through the power of questions.

Average Rating: 4.0/5.0

Total Reviews: 1

How Do G2 Users Rate Zeeto?

  • Performance and Reliability: 8.3/10 (Category avg: 8.8/10)

Who Is the Company Behind Zeeto?

  • Seller: Zeeto
  • Year Founded: 2011
  • HQ Location: San Diego, US
  • LinkedIn® Page: www.linkedin.com
    47 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of Zeeto?

What Are G2 Users Discussing About Zeeto?

4INFO

4INFO provides mobile advertising technology for the placement and tracking of advertisements.

Who Is the Company Behind 4INFO?

  • Seller: Cadent
  • HQ Location: New York, New York, United States
  • LinkedIn® Page: www.linkedin.com
    736 employees on LinkedIn®

7suite

7suite is a data management stack software that offer data management, tag management, and content personalization functionalities.

Who Is the Company Behind 7suite?

  • Seller: Clearcode
  • Year Founded: 2015
  • HQ Location: New York, US
  • Twitter: @7suite
    82 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    2 employees on LinkedIn®

Accordant ATS

Accordant ATS is the only programmatic media system that seamlessly integrates four key components of the ad tech stack as a single solution.

Who Is the Company Behind Accordant ATS?

ADBERT

ADBERT is a data management platform offering cross-platform advertising solutions.

Who Is the Company Behind ADBERT?

  • Seller: ADBERT
  • Year Founded: 2013
  • HQ Location: taipei, TW
  • LinkedIn® Page: www.linkedin.com
    38 employees on LinkedIn®

ADEX DMP

ADEX is a DMP that provides participants in automated trading of media services with data-supported access to digital real-time marketplace.

Who Is the Company Behind ADEX DMP?

  • Seller: ADEX
  • Year Founded: 2001
  • HQ Location: Freiburg, Baden-Württemberg, Germany
  • LinkedIn® Page: www.linkedin.com
    169 employees on LinkedIn®
Yukta Rustagi
YR
Researched and written by Yukta Rustagi
Updated April 9, 2026