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Robert B.
RB
VP of Operations
Small-Business (50 or fewer emp.)
"Every brand needs this service"
What do you like best about Red Points?

Brand protection is more important than many realize. There are so many people trying to make counterfeit products of popular brands, that we need a service like Red Points to do all the work in tracking an mitigating all the infringements. Their portal is super simple to use and we spend about 10 minutes a day reviewing all the possible infringements for accuracy. I'd recommend Red Points in a second to other brands who don't put any effort into brand protection. Review collected by and hosted on G2.com.

What do you dislike about Red Points?

We have Wholesale customers that sometimes get caught by Red Points, they are legitimate sellers but there have been a few times where their Facebook posts and accounts have been suspended in error. Review collected by and hosted on G2.com.

Red Points Reviews & Product Details

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Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

11 months

Red Points Media

Red Points Demo - Stop online fraud
Automatically find and remove online counterfeits, piracy, and impersonations using the world’s most advanced Brand Protection platform
Red Points Demo - Save time
Let bot-powered search and advanced image recognition discover potential infrginements for you
Red Points Demo - Prioritize
Tackle what matters the most first by defining your uniques prioritization criteria
Red Points Demo - Remove fakes at scale
Leverage automation rules to review and take down thousands of infringements faster
Red Points Demo - Measure what matters
Find out what you are gaining back, leverage real-time data and deep analysis with personalized brand protection dashboards, and export and share
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Red Points Reviews (66)

Reviews

Red Points Reviews (66)

4.9
66 reviews

Review Summary

Generated using AI from real user reviews
Users consistently praise Red Points for its automated monitoring and efficient takedown processes, which significantly reduce manual effort in brand protection. The platform's ability to provide clear visibility into infringements and streamline enforcement actions is highly valued, allowing brands to focus on growth rather than constant oversight. However, some users note that reporting features could benefit from more customization options.
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Brent  A.
A
Industrial Electrician
Mid-Market (51-1000 emp.)
"Trusted Platform For Maintaining Brand Integrity In a Highly Regulated Market"
What do you like best about Red Points?

I appreciate Red Points for its ability to proactively monitor and address brand misuse across online marketplaces. In the health and wellness industry, accuracy, trust, and brand consistency are critical, and Red Points provides the visibility we need to manage unauthorized sellers and misleading product listings efficiently. The platform delivers clear insights that help us understand where enforcement efforts are most needed while automation significantly reduces manual effort. The onboarding process was well-structured, and the Red Points team provided clear, practical guidance throughout implementation. Also, the setup was easy, smooth, and well-organized. Review collected by and hosted on G2.com.

What do you dislike about Red Points?

Some advanced reporting features could benefit from additional customization, particularly when analyzing long-term trends across multiple channels. While the current reporting is reliable and easy to interpret, expanded flexibility would further support internal reporting needs. One area for improvement would be expanding customization within the advanced reporting tools. For example, having more flexibility to adjust date ranges, compare performance across longer time periods, and create custom views based on specific marketplaces or product lines would make trend analysis more effective. The ability to save tailored report templates for different internal stakeholders would also help streamline reporting and support more strategic decision-making. Review collected by and hosted on G2.com.

Joel  H.
JH
President/CEO
Small-Business (50 or fewer emp.)
"A Practical Solution For Monitoring And Enforcing Our Brand Presence"
What do you like best about Red Points?

I use Red Points to monitor online marketplaces and identify brand infringements effectively. The standout feature for me is its ability to proactively enforce our brand across multiple channels, which is crucial in industries like outdoor and sporting goods where unauthorized sellers and counterfeit listings can dilute brand value. The platform offers clear visibility into infringements with efficient takedowns, reducing the need for constant manual oversight. Additionally, I found the onboarding process to be well-organized, with structured steps and responsive support that made adoption straightforward. This setup allowed us to integrate Red Points into our existing workflows smoothly, maintaining brand control and supporting a more reliable customer experience. Review collected by and hosted on G2.com.

What do you dislike about Red Points?

While the reporting tools are informative and easy to understand, additional customization options especially for long-term performance tracking would be a helpful enhancement. Review collected by and hosted on G2.com.

Bryan  B.
BB
Project Manager
Small-Business (50 or fewer emp.)
"Automated Solution For Managing Counterfeit risks Across Marketplaces"
What do you like best about Red Points?

I use Red Points to monitor and protect our brand across online marketplaces by identifying counterfeit products, unauthorized sellers, and trademark misuse. The platform helps us enforce pricing integrity, remove infringing listings efficiently, and maintain consistent brand representation, significantly reducing the need for manual monitoring. I appreciate how proactive and automated the platform is, helping us address issues in the consumer electronics space before they escalate. It continuously monitors multiple online marketplaces and delivers clear, actionable insights that allow us to prioritize effectively. The onboarding experience was well structured, with clear guidance from the team, making implementation smooth and efficient for our internal teams. The initial setup was straightforward and well guided. Review collected by and hosted on G2.com.

What do you dislike about Red Points?

Some of the reporting dashboards could benefit from additional customization options, particularly for long-term trend analysis. While the existing reports are clear and useful, having more flexibility to tailor views for different stakeholders would add extra value. The current reporting still meets our operational needs. Review collected by and hosted on G2.com.

Ross  M.
RM
Independent Consultant
Mid-Market (51-1000 emp.)
"Reliable, Scalable Brand Protection with Excellent Support"
What do you like best about Red Points?

I use Red Points to monitor and enforce our brand's intellectual property across online marketplaces and other digital channels. It helps us identify counterfeit products, unauthorized sellers, and brand misuse, enabling us to take action through automated enforcement workflows. The platform allows us to manage brand protection at scale while maintaining visibility into enforcement activity and results. Red Points significantly reduces the manual effort required to monitor multiple online channels by continuously scanning for potential infringements and improving efficiency. I appreciate the automated detection and takedown workflows, which save our team a substantial amount of time. Our onboarding experience was smooth, with consistent, knowledgeable support from the Red Points team. The initial setup was straightforward and well organized. Review collected by and hosted on G2.com.

What do you dislike about Red Points?

While the automation is strong, certain edge cases still benefit from manual review, particularly when listings are ambiguous. Additionally, having more advanced options for customizing reports would be helpful for tailoring insights to specific internal stakeholders. Review collected by and hosted on G2.com.

Lori  B.
LB
"Reliable Brand Protection For Growing Multi-Category Business"
What do you like best about Red Points?

I love how Red Points gives us strong visibility into where our brands are being used across various online platforms. The ability to manage products from different industries in one dashboard is super helpful. The efficient enforcement workflows that standardize our actions on infringements speed up takedowns, saving us from a lot of manual effort. I also really appreciate the supportive team that provides guidance, improving detection quality. Additionally, the initial setup was straightforward and well supported, which made the transition smooth. Review collected by and hosted on G2.com.

What do you dislike about Red Points?

I think the reporting tools cover the basics well, but more customization would help when comparing performance across product categories and longer periods. Also, a few complex cases can take longer to resolve. Review collected by and hosted on G2.com.

Leon  E.
LE
"Effortless Brand Protection with Stellar Support"
What do you like best about Red Points?

I like that Red Points helps us consistently detect counterfeit product and policy violations across marketplaces and social platforms. Since we manage brands in more than one industry, it’s helpful to have centralized monitoring and enforcement in a single dashboard. The takedown workflows are efficient, and the visibility into case status makes internal reporting much easier. The customer support team is responsive and regularly provides guidance on improving detection coverage, which has helped us stay proactive. Centralized monitoring lets us see all potential infringements in one place, which saves time and improves visibility. The enforcement workflows make takedown faster and more consistent, and the support team helps fine-tune detections and resolve tougher cases. Together, this keeps our brand protection process efficient and reliable. Additionally, the initial setup was smooth and straightforward. Review collected by and hosted on G2.com.

What do you dislike about Red Points?

Some reporting views could be more customizable, especially when comparing performance across different product categories. Also, a few complex cases take longer to close, but the team communicates clearly and keeps us updated, so it hasn't been a major issue. Review collected by and hosted on G2.com.

Melanie  L.
ML
"Effortless Brand Protection and Enforcement"
What do you like best about Red Points?

I use Red Points to track how and where our brands are being misused online, including fake listings and reseller policy violations. It's great that it centralizes enforcement across several marketplaces and social platforms, which lets us prioritize higher risk cases and take action faster without manually searching each channel. Red Points automates the detection and removal of infringing listings, which protects our brand reputation and improves customer trust. It's increased enforcement efficiency and improved response times, allowing our team to focus more on strategic work instead of manual searches. The ability to quickly identify counterfeit listings and unauthorized sellers with a dashboard that shows detections, actions, and removals in real time is extremely helpful. The takedown process is straightforward, and the support team is responsive and proactive, significantly reducing the manual monitoring our team used to do. Additionally, the setup process was very manageable and didn't require heavy effort from our side. Review collected by and hosted on G2.com.

What do you dislike about Red Points?

The reporting features are useful, but more customization would make it easier to compare performance across product categories and longer timeframes. Also, some complex cases can take longer to resolve, although communication from the team is always clear and timely. Review collected by and hosted on G2.com.

Lois  D.
LD
"Rapid Brand Protection with Red Points"
What do you like best about Red Points?

I use Red Points to monitor online marketplaces and social platforms for counterfeit products and unauthorized sellers, and to automate takedowns. It helps protect multiple product lines across industries, reduce manual monitoring, and improve response times. I love how Red Points quickly identifies counterfeit listings and unauthorized sellers, making takedowns simple. The dashboard is easy to use, showing clear progress on detections and removals. The support team is responsive and often suggests ways to improve our coverage, adding a lot of value. The initial setup was straightforward and well guided by the onboarding team. Review collected by and hosted on G2.com.

What do you dislike about Red Points?

I find the reporting tools helpful, but more customization options would make it easier to analyze trends across product categories and time periods. Also, some complex cases take longer to resolve, though communication from the team is always clear. Review collected by and hosted on G2.com.

Ruud  R.
RR
Global Business & Finance Executive
"Effortlessly Safeguards Our Brand Online"
What do you like best about Red Points?

I use Red Points to monitor and enforce our brand rights across various channels, and it really shines in handling enforcement across multiple product and sales channels without needing constant manual checks. The automated detection and takedown workflows are invaluable, as they continuously scan for violations in real time and auto-initiate takedown requests, saving us hours each week and ensuring quick and consistent resolution of issues. The onboarding process was smooth and structured, with a support team that helped us tailor monitoring rules, prioritize high-risk listings, and customize alerts, offering a lot of initial value. I also appreciate the system's reliability in identifying repeat offenders, which helps in maintaining integrity and consistency in enforcement efforts. Review collected by and hosted on G2.com.

What do you dislike about Red Points?

Some of the more detailed reporting features could be easier to customize, especially when comparing trends between different product lines or marketplaces. While the data is available, it sometimes takes extra steps to build exactly the view you want. Customizable Views across multiple product lines, currently, generating a report that compares infringement trends across different product categories or marketplaces requires multiple steps. It would be helpful to have a way to create a single, consolidated dashboard that displays these metrics side by side. Review collected by and hosted on G2.com.

Cody  F.
F
Vice President of Summit Ridge Co.
"Streamlined Brand Protection with Stellar Support"
What do you like best about Red Points?

I like how consistently Red Points identifies and removes unauthorized listings across different platforms. We operate in more than one product category, and the system scales well without requiring constant manual input from our team. Once the monitoring rules were set up, the platform began flagging issues quickly, and the automated enforcement helped reduce the workload that previously took several hours each week. The interface is straightforward, and the account support team has been responsive whenever we’ve needed help adjusting detection rules or reviewing enforcement results. One thing that works especially well is how the platform prioritizes cases based on risk and impact, which helps us focus on the most harmful violations first instead of treating every issue the same. The initial setup was also smooth. Review collected by and hosted on G2.com.

What do you dislike about Red Points?

While the main dashboard is easy to use, some of the deeper reporting tools take time to fully understand. It would be helpful to have more guided explanations for advanced metrics, especially for teams that want to analyze trends across different product categories or marketplaces. That said, once you learn where to find the information, the reports are very useful. Review collected by and hosted on G2.com.

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Pricing Insights

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

11 months

Perceived Cost

$$$$$
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Red Points Features
Reseller Database
Monitoring
Violations
Communication
Plans
Track
Vulnerability Assessment
Digital Footprint Mapping
Fraud Detection
Threat Remediation
Incident Response Capabilities
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