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Second Nature

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438 reviews
  • 1 profiles
  • 5 categories
Average star rating
4.7
#1 in 3 categories
Grid® leader
Serving customers since
2018
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Second Nature AI

438 reviews

Second Nature AI let's you scale up your sales coaching. The SaaS solution provides a “virtual pitch partner” that uses conversational AI to have actual discussions with sales reps, score them, and help them improve on their own, so they can ace every sales call. It’s time to get systematic about sales coaching, and now you can. Second Nature's AI-driven sales coaching software reminds reps about points they didn’t cover, challenges them with hardball questions, and gives them feedback in real time, so they can improve on their own. And managers get real-time visibility into each team member’s performance, without having to review hours of pre-recorded sales conversations. As a result managers can tailor subsequent coaching programs to the reps strengths and weaknesses. Second Nature allows you to coach, train and certify sales teams quickly and easily. Use Second Nature to: *Onboard new reps - accelerate onboarding to get to revenue faster *Roll out new products, messages - ramp up knowledge quickly for new products, new target markets, new strategies *Ensure consistency across teams - all of your sales reps, engineers, marketing, product, account execs, etc. will be singing the same song *Enable continuous improvement - hone each rep’s strengths and polish weaknesses, adding new techniques to each one’s repertoire Who uses Second Nature? *Sales Reps use it to practice sales conversations in a safe, private environment, get real time feedback and hints from the sales simulator and see how top reps do it. *Sales Managers use it to turn all their reps into top performers quickly and track their progress over time, without spending hours reviewing session recordings and coaching 1-on-1 *Product marketing / Sales enablement use it to create consistency, standardization and track improvement, and to roll out new offerings and messages faster.

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388
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3

Second Nature Reviews

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Star Rating
388
41
6
0
3
Amber  N.
AN
Amber N.
08/16/2026
Validated Reviewer
Verified Current User
Review source: Organic

Lets a struggling rep climb out of the bottom quartile

My reps build and refine their call patterns in practice before they ever risk using them on a real opportunity. They can drill right from their phones between meetings while they’re on the road. Even veteran reps came around once they saw the breakdowns of their own calls. Now, when we roll out a new pitch, it means a new scenario that same day—not next quarter.
Marlon Eugenio P.
MP
Marlon Eugenio P.
Growth Operations | Revenue Operations | AI Automation | Outbound Systems
08/16/2026
Validated Reviewer
Review source: Organic

Saved my team hours on mock calls

The scenarios feel close enough to real conversations that my reps use it on their own, I don't have to keep pushing them. That alone has cut down a lot of time I used to spend running mock calls one by one every week.
John  M.
JM
John M.
08/16/2026
Validated Reviewer
Verified Current User
Review source: Organic

Keeps coaching grounded in what was said about the deal

Reps come into coaching already half-prepared, which means the live session can focus on the harder parts instead of rehashing basics. Having standard scenarios across trainers also reduced trainer-to-trainer variation and made the coaching feel more consistent.

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HQ Location:
New York, NY

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What is Second Nature?

Second Nature is the #1 AI role play training solution for business. We help organizations improve training outcomes, coaching performance at scale, and skill development by using our AI-driven role plays and real-time feedback.

Details

Year Founded
2018
Website
secondnature.ai