--- title: Voyado Reviews meta_title: 'Voyado Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 82 reviews by the users' company size, role or industry to find out how Voyado works for a business like yours. aggregate_rating: rating_value: 4.5 review_count: 82 scale: '5' date_modified: '2026-11-05' parent_category: name: Marketing url: https://www.g2.com/categories/marketing ---

Voyado Pros and Cons: Top 5 Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users highlight the ease of use of Voyado, enjoying its intuitive interface and straightforward setup process. (34 mentions)
Users admire the responsive customer support of Voyado, enhancing overall satisfaction and operational efficiency. (21 mentions)
Users appreciate the responsive Swedish support of Voyado, enhancing their experience with a user-friendly platform. (16 mentions)
Users appreciate the intuitive user interface of Voyado, making complex tasks manageable and enhancing daily activities. (16 mentions)
Users appreciate the user-friendly interface of Voyado, highlighting its intuitive design and exceptional support from the team. (16 mentions)
Users find the limited features of Voyado restrict their ability to customize and enhance their e-commerce processes. (13 mentions)
Users feel there are missing features in Voyado, particularly in API flexibility and product filtering capabilities. (10 mentions)
Users find the learning curve steep due to inadequate documentation, complex setups, and overwhelming analytics dashboards. (7 mentions)
Users feel the lack of customization limits their experience with Voyado, especially regarding reports and styling options. (6 mentions)
Users are frustrated by the limited customization options, hindering flexibility and integration with Voyado's other features. (6 mentions)

5 Pros or Advantages of Voyado

5 Cons or Disadvantages of Voyado

Voyado Reviews (82)

Reviews

Voyado Reviews (82)

4.5
82 reviews
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HB
Hannah B.
Mid-Market (51-1000 emp.)
"Best ESP I've used so far"
5/5
What do you like best about Voyado?

Voyado is a super fast and user-friendly product. Compared to other slow, clunky ESPs I've worked with in the past, Voyado feels miles ahead in terms of its capabilities and user experience. Review collected by and hosted on G2.com.

What do you dislike about Voyado?

There's not much to dislike about the platform but the email builder section could be more lenient by introducing more editable/build access for the client e.g. the ability to edit HTML. Review collected by and hosted on G2.com.

Mohammed Ashraf K.
MK
Mohammed Ashraf K.
Store Assistant
Small-Business (50 or fewer emp.)
"voyado is the new way to go"
4/5
What do you like best about Voyado?

its really helpful and makes my dailly tasks easy Review collected by and hosted on G2.com.

What do you dislike about Voyado?

Everything is fine with it and I don't find any issues with Voyado Review collected by and hosted on G2.com.

NR
Nancy R.
Mid-Market (51-1000 emp.)
"Easy to use platform & great customer support"
4.5/5
What do you like best about Voyado?

The Voyado team have been great all the way from scoping, integration to the continued day-to-day relationship we have with our CSM and Account manager. Their support team are also very fast at responding when you have an issue or query. The implementation and various integrations was extremely well project managed by the onboarding team.

As a whole the platform is easy to use. Building emails is quick and simple. Setting up segmentations and automations has been easy - especially with the guidance of the Voyado team who are very approachable.

Bi-weekly meetings are productive and you feel the Voyado are really invested in the success of your business. Sharing the Voyado roadmap is helpful with future planning and being able to submit change requests/ view other clients change requests and up or down vote what would be useful to you is also beneficial. Review collected by and hosted on G2.com.

What do you dislike about Voyado?

There are some improvements to be made with the in-platform reporting but I believe this is high on Voyado's list of priorities for changes this year.

Send time optimisation would be good - taking into account customers local time zone where possible. Review collected by and hosted on G2.com.

Kalle S.
KS
Kalle S.
E-Commerce Manager
Small-Business (50 or fewer emp.)
"E-com"
4/5
What do you like best about Voyado?

The overview of automations and flows. Good dashboards. Review collected by and hosted on G2.com.

What do you dislike about Voyado?

The price. Should be more flexible. Dont know Review collected by and hosted on G2.com.

Verified User in Events Services
UE
Verified User in Events Services
Small-Business (50 or fewer emp.)
"convenience of Voyado"
4.5/5
What do you like best about Voyado?

I think Voyado offers ease of implementation to everyone, from a newbie to a professional. Review collected by and hosted on G2.com.

What do you dislike about Voyado?

I believe that voyado is not yet very known to people. Review collected by and hosted on G2.com.

Erik W.
EW
Erik W.
Small-Business (50 or fewer emp.)
"Key factor for optimizing online sales"
5/5
What do you like best about Voyado?

A user friendly interface combined with trustworthy data makes Voyado is a key tool for us to optimize customer experience and online sales. Review collected by and hosted on G2.com.

What do you dislike about Voyado?

A few good-to-have features are missing - eg. a function to take notes for specific days, eg. where sales/CR went up, more product specific data - eg. what products sold the most on each day etc. Review collected by and hosted on G2.com.

Verified User in Apparel & Fashion
UA
Verified User in Apparel & Fashion
Mid-Market (51-1000 emp.)
"Good tool on eCommerce"
4/5
What do you like best about Voyado?

Very good supporting team and manager to work with. Review collected by and hosted on G2.com.

What do you dislike about Voyado?

The report is not so straightforward, better to organize segmentations in folders? Review collected by and hosted on G2.com.

Verified User in Consumer Goods
UC
Verified User in Consumer Goods
Small-Business (50 or fewer emp.)
"All in one future-oriented marketing platform that is easy to use and offers endless possibilities"
4/5
What do you like best about Voyado?

- the number of features/possibilities to expand and grow with Voyado

- it's very easy to understand and use Voyado

- customer support & success exceed all expectations

- the platform keeps on growing/developing further and Voyado is very future-oriented

- the community that they build among other Voyado users Review collected by and hosted on G2.com.

What do you dislike about Voyado?

- the reports and dashboards could be more detailed/flexible Review collected by and hosted on G2.com.

Tim P.
TP
Tim P.
E-com Technical Manager
"Really, really great!"
5/5
What do you like best about Voyado?

Great functionality, implementation and support. Review collected by and hosted on G2.com.

What do you dislike about Voyado?

Would love to see reviews and ratings in their roadmap. Review collected by and hosted on G2.com.

Riya K.
RK
Riya K.
Senior Brand Manager
Small-Business (50 or fewer emp.)
"Your Go To App for enhancing Customer Experience!"
4/5
What do you like best about Voyado?

The simple UI and ease of understanding are unmatched with this platform. The accuracy of data storage and its application is commendable. This platform can be used to effectively create multiple touch points with your customers creatively. Review collected by and hosted on G2.com.

What do you dislike about Voyado?

The loading speed can be made better otherwise everything is perfect. Review collected by and hosted on G2.com.