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Voyado Pros and Cons: Top 5 Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users highlight the ease of use of Voyado, enjoying its intuitive interface and straightforward setup process. (34 mentions)
Users admire the responsive customer support of Voyado, enhancing overall satisfaction and operational efficiency. (21 mentions)
Users appreciate the responsive Swedish support of Voyado, enhancing their experience with a user-friendly platform. (16 mentions)
Users appreciate the intuitive user interface of Voyado, making complex tasks manageable and enhancing daily activities. (16 mentions)
Users appreciate the user-friendly interface of Voyado, highlighting its intuitive design and exceptional support from the team. (16 mentions)
Users find the limited features of Voyado restrict their ability to customize and enhance their e-commerce processes. (13 mentions)
Users feel there are missing features in Voyado, particularly in API flexibility and product filtering capabilities. (10 mentions)
Users find the learning curve steep due to inadequate documentation, complex setups, and overwhelming analytics dashboards. (7 mentions)
Users feel the lack of customization limits their experience with Voyado, especially regarding reports and styling options. (6 mentions)
Users are frustrated by the limited customization options, hindering flexibility and integration with Voyado's other features. (6 mentions)

5 Pros or Advantages of Voyado

5 Cons or Disadvantages of Voyado

Voyado Reviews (82)

Reviews

Voyado Reviews (82)

4.5
82 reviews
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Elin T.
ET
Elin T.
CRM and Digital Designer
Small-Business (50 or fewer emp.)
"Easy to use"
5/5
What do you like best about Voyado?

What I like best about Voyado is their hands-on approach and helpful team. Not only is the platform easy to navigate and work in, but the team is incredibly supportive when it comes to strategizing campaigns and answering any questions I have. Their guidance has made it easy for me to get the most out of the CRM platform. Review collected by and hosted on G2.com.

What do you dislike about Voyado?

Sometimes I wish there were more explanations on certain things directly in the platform, but if I’m struggling I know their help center is a good way to start. Review collected by and hosted on G2.com.

Magnus H.
MH
Magnus H.
Mid-Market (51-1000 emp.)
Originally submitted 2/19/2024
"Elevating Customer Experiences"
5/5
What do you like best about Voyado?

As we use both Engage and Elevate, we’ve found Voyado to be the perfect tool to create great and seamless customer experiences. Having the opportunity to get real-time customer data to create personalized automations, whether it's triggering relevant communication based on certain events or behavior on site. Especially like the intuitive UI of both platforms, and find it really easy to set up new campaigns, marketing automations, get insights and reports and much more.

We've used Voyado since 2021 and we know we can always rely on getting our campaigns delivered – even during peak periods like Black Friday. Elevate has optimized our merchandising with an algorithm that fixed our issue with having to manually sort products and can also be customized for certain audiences when needed, enabling more relevant recommendations for our customers.

Also what we feel is special about Voyado is its receptiveness to our feedback and the customer service. There's always great and fast service from the team when we're setting up new features or integrations and we’ve also seen our suggestions shape new features and their roadmap. Review collected by and hosted on G2.com.

What do you dislike about Voyado?

Not being able to personalize content like images, text, blocks etc. on-site by using our segments/target audiences from Engage Review collected by and hosted on G2.com.

Anja Bonnet S.
AS
Anja Bonnet S.
Marketing Manager
Mid-Market (51-1000 emp.)
"User friendly platform"
5/5
What do you like best about Voyado?

It's very intuitive to use, so it was easy to migrate to Voyado Engage. Review collected by and hosted on G2.com.

What do you dislike about Voyado?

In some areas, Engage could be more user friendly for a multi market setup. Review collected by and hosted on G2.com.

Verified User in Retail
UR
Verified User in Retail
Mid-Market (51-1000 emp.)
"Voyado Engage - efficient and user friendly platform"
5/5
What do you like best about Voyado?

The platform is super user friendly which makes it an efficient platform for us to use for our communication and loyalty program. Voyado's customer support is great in their replies regarding short waits and professional help. We use Voyado Engage daily and will implement Elevate shortly. Review collected by and hosted on G2.com.

What do you dislike about Voyado?

Reports are developing but we would prefer to be able to get into nitty gritty details and be able to adjust them by ourselves. Review collected by and hosted on G2.com.

Josefine .
J
Josefine .
Online Merchandiser
Mid-Market (51-1000 emp.)
"Merchandise"
4/5
What do you like best about Voyado?

Easy to use, user friendly, good user interface Review collected by and hosted on G2.com.

What do you dislike about Voyado?

Takes quite long time to receive help from support at times Review collected by and hosted on G2.com.

JA
Jordy A.
Branding Assistant
Utilities
Mid-Market (51-1000 emp.)
"Leading to a visible result in conversion rates."
4.5/5
What do you like best about Voyado?

Voyado has helped for my e-commerce store for using a product discovery engine. I also like that the application and options for send out generalized e-mail campaigns according to customer’s actions. Review collected by and hosted on G2.com.

What do you dislike about Voyado?

The last one to diminish value is one that I find too general, or as we can term it, lacking granularity. I can not go further into details of recommendation of specific products and am unable to analyse the conversion of micro level tactics and customer segments. Review collected by and hosted on G2.com.

TT
Thomas T.
Enterprise (> 1000 emp.)
"Head of CRM"
5/5
What do you like best about Voyado?

It is very easy to use and still very powerful. It is an incredible bundle of powerful functions and tools within Voyado Engage. Creating automations, integrations with POS, data export for analysis, segmentation tools, a lot of AI-smartness and still simple things as any to create a simple wonderful email sendout. Amazing support, very skilled personnel and they are superfast! Review collected by and hosted on G2.com.

What do you dislike about Voyado?

Reports. There ARE some good reports though and I understand reporting is something Voado looks to improve. Still today I need to extract data and create my own reports, data mining and analysis in other environments. The data extractions are extremely rich including all data you need in a straightforward structure. To be fair, I have yet not seen a CRM, MA or CDP with super good native reports. Also, sales tracking based on control groups over a period of time (a campaign). Review collected by and hosted on G2.com.

SS
Saga S.
Small-Business (50 or fewer emp.)
"Great platform and dedicated employees"
5/5
What do you like best about Voyado?

Voyado is a great platform, both for email marketing and for loyalty. With dedicated account managers and Success managers, as well as a smart platform, Voyado has been a helpful tool in reaching our goals. It's easy to use and has a great layout. The online courses are a great way to learn new features, as well as get some insight in best practices. I have used Voyado daily for about two years, and I am very satisfied with the whole platform. The launch of new features are always relevant and helpful when it comes to developing new features for our customers and Loyalty members. Review collected by and hosted on G2.com.

What do you dislike about Voyado?

The support can sometimes be a little slow with replies, which can delay some processes when it comes to setting up new automations or using new features. They always manage to help, however. For someone who's not invested in the back-end part of implementations and integration, it can sometimes be a little hard to understand. But the support and our success manager has always been of great help! Review collected by and hosted on G2.com.

Verified User in Retail
UR
Verified User in Retail
Enterprise (> 1000 emp.)
"Merchandiser"
3.5/5
What do you like best about Voyado?

Smooth. Possibility for different functions. Review collected by and hosted on G2.com.

What do you dislike about Voyado?

A bit unclear how certain functions work sometimes. Review collected by and hosted on G2.com.

Verified User in Apparel & Fashion
UA
Verified User in Apparel & Fashion
Mid-Market (51-1000 emp.)
"Great!"
5/5
What do you like best about Voyado?

It is super user friendly, and the layout is great. Review collected by and hosted on G2.com.

What do you dislike about Voyado?

There are some areas where it would be great if there would be more user info. Review collected by and hosted on G2.com.