---
title: TrueLoyal Reviews
meta_title: 'TrueLoyal Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 160 reviews by the users' company size, role or industry
  to find out how TrueLoyal works for a business like yours.
aggregate_rating:
  rating_value: 4.6
  review_count: 160
  scale: '5'
date_modified: '2026-07-18'
parent_category:
  name: Demand Generation
  url: https://www.g2.com/categories/demand-generation
---

# TrueLoyal Reviews
**Vendor:** TrueLoyal  
**Category:** [Loyalty Management Software](https://www.g2.com/categories/loyalty-management)  
**Average Rating:** 4.6/5.0  
**Total Reviews:** 160
## About TrueLoyal
Loyalty isn’t a strategy or a program — it’s earned through experience. TrueLoyal helps brands turn consumer engagement into loyalty and measurable business growth. The platform enables brands to create experiences that encourage participation, strengthen relationships, and reward meaningful consumer actions. By combining loyalty programs, fan communities, gamification, and consumer-generated content (UGC), TrueLoyal helps brands engage their audiences in ways that go beyond simple transactions. These experiences don’t just deepen relationships with existing customers — they also help attract new ones. When engaged consumers share content, participate in communities, and advocate for brands they love, they naturally influence and convert new audiences through trusted peer voices. TrueLoyal connects these experiences across both digital and offline touchpoints. With built-in receipt scanning technology, brands can capture in-store and online purchase activity to gain a more complete view of how consumers interact with their brand. By bringing engagement, participation, and loyalty together, TrueLoyal helps brands drive repeat purchase, influence key behaviors, deepen customer relationships, and acquire new consumers through authentic advocacy.



## TrueLoyal Pros & Cons
**What users like:**

- Users value the **ease of use** of TrueLoyal, facilitating smooth onboarding and efficient program management. (7 reviews)
- Users praise the **exceptional customer support** of TrueLoyal, appreciating prompt responses and proactive assistance at all times. (5 reviews)
- Users value the **rewards based on loyalty** , finding it easy to navigate and beneficial for their business. (5 reviews)
- Users find the **setup process easy** , praising the efficient onboarding and supportive customer service from TrueLoyal. (4 reviews)
- Users appreciate the **rewards based on loyalty** , enhancing engagement and offering tailored benefits for a user-friendly experience. (3 reviews)
- Affordable (2 reviews)
- Easy Setup (2 reviews)
- Users value the **immediate responsiveness** of TrueLoyal, facilitating community engagement and insightful data-driven decisions. (2 reviews)
- Helpful (2 reviews)
- Loyalty Programs (2 reviews)

**What users dislike:**

- Users report occasional **bug issues** that hinder the experience, impacting overall satisfaction with TrueLoyal. (2 reviews)
- Users face **integration issues** with TrueLoyal, making it challenging to connect with other platforms like Facebook or YouTube. (2 reviews)
- Users face **lack of integrations** with TrueLoyal, making it challenging to connect with platforms like Facebook and YouTube. (2 reviews)
- Users find the **poor usability** of TrueLoyal frustrating, experiencing outdated design and slow support responses. (2 reviews)
- Users find the **technical issues** with TrueLoyal frustrating, particularly the challenging integrations and outdated interface. (2 reviews)
- Usage Difficulty (2 reviews)
- Users express frustration with **communication delays** when waiting for rewards, impacting their overall experience with TrueLoyal. (1 reviews)
- Content Management (1 reviews)
- Expensive (1 reviews)
- Users find the **limited customization options** of TrueLoyal to be a significant drawback, impacting their personal experience. (1 reviews)

## TrueLoyal Reviews
  ### 1. Coolhorse Review

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 11, 2021

**What do you like best about TrueLoyal?**

The simplicity of Zinrelo. Very simple for us as a retailer to implement.

**What do you dislike about TrueLoyal?**

We wish that we could use a phone number to sign customers up vs email addresses.

**What problems is TrueLoyal solving and how is that benefiting you?**

We are seeing a higher result in returning customer due to our rewards program.

**Official Response from Mihir Barve:**

> We really appreciate you taking the time out to share your experience and review us.

  ### 2. Great Software, Great Service, Great Team

**Rating:** 5.0/5.0 stars

**Reviewed by:** Tyler B. | Brand Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 05, 2022

**What do you like best about TrueLoyal?**

We use the Vesta Full Service option and it's been great. Our online community has grown to 5,000+ members in just a few months. The vesta team is easy to work with. Always available if we have questions or need assistance.

**What do you dislike about TrueLoyal?**

No dislikes at this time. The software works great and Vesta handles all backend support & customer service issues for us.

**What problems is TrueLoyal solving and how is that benefiting you?**

We are a small team of 3 so setting up and managing an online community for our brand seemed impossible. Vesta made it easy. They took the time to understand our brand & what we were looking for on the front end. Now it feels like they are an extension of our team.

  ### 3. Easy to Use, Great Marketing Tool, Extremely Helpful Support Team

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 22, 2022

**What do you like best about TrueLoyal?**

Zinrelo is a great marketing tool to get our customers to make future orders.  The support staff is extremely helpful and follows up regularly to make sure everything is running smoothly and answers any questions we have.  It is very easy to use for both our staff and our customers.

**What do you dislike about TrueLoyal?**

There is nothing currently that I dislike.

**Recommendations to others considering TrueLoyal:**

Very easy to use and the support staff is extremely knowledgeable and helpful.

**What problems is TrueLoyal solving and how is that benefiting you?**

Zinrelo encourages our customers to use their rewards with emails sent periodically to remind them.  Most people do not want to lose their rewards, so they feel motivated to place another order to take advantage of the savings.

**Official Response from Mihir Barve:**

> Thank you for the great review. Such reviews really make our day!


  ### 4. UGC contest time saver

**Rating:** 4.5/5.0 stars

**Reviewed by:** Jennifer B. | Enterprise (> 1000 emp.)

**Reviewed Date:** December 21, 2020

**What do you like best about TrueLoyal?**

TINT allows us the ability to easily manage user-generated content for our annual UGC contest by taking out the manual piece. We can easily tag the entries, based off of our own tagging structure, and at a quick glance, we're able to see how many piece of content we have. The ability to see the full post and copy makes our lives easier. The interface is very straight forward and the team is also willing to hear product suggestions!

**What do you dislike about TrueLoyal?**

It's a very small thing, but would love to be able to see (at a quick glance) total number of posts instead of having to manually scroll through all of the pages of content and count it.

**What problems is TrueLoyal solving and how is that benefiting you?**

Time, time, time! Before TINT, gathering this volume of content was a real time suck. Now, we're able to pop into TINT, tag content based on our internal tagging structure and easily see what is available, by region and business unit.

**Official Response from Matt Greener:**

> Thanks for the feedback, Jen! We’re so glad to hear you’re finding it easy to manage UGC through TINT.

We're always looking to improve your experience with us and are in contact with our Product team on potential ways to address your needs. We will reach out to you directly.

  ### 5. Lot of set up, but worth it if you have the time.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Monica F. | Marketplace Operations, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 22, 2022

**What do you like best about TrueLoyal?**

Zinrelo gives us the ability to further engage customers, treat our best customers with special discounts/promos/rewards, and incentivize purchasing, reviews, and general brand support.

**What do you dislike about TrueLoyal?**

The setup process involved a lot of coding, and though they list they are compatible with things like Klaviyo, it took a lot of time and effort to set up - not just an easy connection. Additionally, you can't change any visual aspects of the customer-facing rewards dashboard. It doesn't look the best on our site, which we are still trying to solve.

**What problems is TrueLoyal solving and how is that benefiting you?**

Customer retention, overall brand loyalty/engagement, incentivizing brand support, referral ability. Customers generally like interacting with the activities, and we have had many sign-ups in the short period of time since we launched.

**Official Response from Mihir Barve:**

> Thank you for your the great review Monica! I will check with our product team on possible solutions to streamline the integration efforts. 

  ### 6. Great Marketing Tool - Easy To Navigate and Earn Points

**Rating:** 4.0/5.0 stars

**Reviewed by:** teresa p. | Customer Service Representative, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 31, 2022

**What do you like best about TrueLoyal?**

Zinrelo is a good marketing tool for our company to customers to make more purchases.

**What do you dislike about TrueLoyal?**

The customer service is not the greatest.

**Recommendations to others considering TrueLoyal:**

Give it a try it's a great marketing tool

**What problems is TrueLoyal solving and how is that benefiting you?**

The program encourages our customers to make more purchases with the points platform.  We send them reminders via email in case they forget they have the points.

**Official Response from Mihir Barve:**

> Thank you for your review Teresa but can you tell us what you did not like about the customer service. We would love to rectify this for you. 

  ### 7. Zinrelo Experience

**Rating:** 2.5/5.0 stars

**Reviewed by:** Dodie K. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 02, 2021

**What do you like best about TrueLoyal?**

Afford solution for a customer rewards program with good starting features.

**What do you dislike about TrueLoyal?**

The social media sharing is not user-friendly. It's too many steps and customers are not using it. Sharing of the personalized code isn't been used as much either. It needs to be easier for customers to use with no special coding required. It's fine if code is provided for us, but having to write our own to incorporate features is ridiculous. Would like a clean-up feature, so clean up users that have not used their account in x amount of time. Social media sharing should allow us to design our own graphics that we want to be shared for our company. Email designer could be way more designer-friendly with saved reusable snippets for the logo, social media links, header, etc.. If we edit a snippet, it updates all email templates.

**What problems is TrueLoyal solving and how is that benefiting you?**

Customers like it, but they are not using the earning features because it's not user-friendly. People don't have time, they need something easy and quick. The pricing from tier to tier is extreme. I'm not sure I will stay with the company due to the high price to go to the next tier.

**Official Response from Mihir Barve:**

> I regret the experience has not been great for you. I have shared your feedback with our product team to come up with a solution that is user friendly for your customers. 

  ### 8. Great Loyalty program with ample support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Bob C. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 24, 2022

**What do you like best about TrueLoyal?**

While setup did take some time and effort, Zinrelo had excellent support and ensured everything went smoothly.  Once implemented it does not require much maintenance.  Rewards have been very effective in maintaining customer loyalty.   Initially, we had set up to use on MIVA, when we switched to Big Commerce Zinrelo made the transition of the loyalty program seamless.

**What do you dislike about TrueLoyal?**

I don't have much bad to say other than wish it were a little less expensive.

**What problems is TrueLoyal solving and how is that benefiting you?**

Running a stand-alone e-commerce store is becoming more difficult with Amazon and other 3rd Party sites.   Providing added benefits to your customers is vital.

**Official Response from Mihir Barve:**

> Thanks for your fantastic review Bob. We are glad you are enjoying your experience with Zinrelo


  ### 9. TINT has been a lifesaver for me!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Amber C. | Social Media and Content Specialist, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 23, 2022

**What do you like best about TrueLoyal?**

TINT has been a great tool for my team when it comes to requesting rights for content and storing/organizing it! The team at TINT has been a pleasure to work with as well and is there to help whenever I need them.

**What do you dislike about TrueLoyal?**

There have been a few glitches with the program from time to time but the team at TINT works hard to resolve them.

**What problems is TrueLoyal solving and how is that benefiting you?**

I have been able to effectively request rights for content and create an organized library to store these assets.

  ### 10. Good features and great support; Some technical problems

**Rating:** 1.5/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 02, 2021

**What do you like best about TrueLoyal?**

Lots of good features. Able to schedule all kinds of different rules. Amazing support.

**What do you dislike about TrueLoyal?**

The source code is somewhat outdated, but it is still easy to understand.
I'm wanting to make my own version of the program because things keep breaking.

**Recommendations to others considering TrueLoyal:**

My experience has been good, I literally request a case specific feature and get it in like 48 hours.
However, there has been some confusion with rewards data maybe not being 100% acurate.

**What problems is TrueLoyal solving and how is that benefiting you?**

Seems to help as it provides new incentives not only for purchases during sales, but also social media shares.

  ### 11. Impressive Software Solution

**Rating:** 5.0/5.0 stars

**Reviewed by:** Maritoni Athena T. | Digital Marketing Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** June 16, 2022

**What do you like best about TrueLoyal?**

Zinrelo's software solution is impressive, providing our customers an easy way to sign up for rewards.


**What do you dislike about TrueLoyal?**

Nothing, as of now. We're pleased with Zinrelo.

**What problems is TrueLoyal solving and how is that benefiting you?**

I'm happy with our current setup.

**Official Response from Mihir Barve:**

> Thank you for taking the time for writing a great review Maritoni! 

  ### 12. Strong UGC platform

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Arts and Crafts | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 18, 2021

**What do you like best about TrueLoyal?**

There are a lot of features built-in and add-ons you can purchase, like a contest platform and landing page. Requesting UGC approval is also pretty straightforward and easy to do. The support team has also been very helpful and easy to work with. TINT also has good integration with Hootsuite.

**What do you dislike about TrueLoyal?**

I wish the UI was a little more easier to navigate, and to see what UGC has rights approved and what still has rights pending. There have been a few times where I've gotten confused and not been able to find what I needed.

**What problems is TrueLoyal solving and how is that benefiting you?**

TINT has allowed us to track, organize, and use UGC across our social media platforms and other marketing channels. TINT allows us to follow legal compliance and get usage rights for all of the UGC we share.

  ### 13. Great Loyalty provider with Responsive customer support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Sporting Goods | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 29, 2021

**What do you like best about TrueLoyal?**

Zinerlo has helped us to scale our loyalty programs over the last year and a half. They provide a fantastic team from implementation to biweekly check-ins. Their support team is agile and works hard to find solutions that fit your businesses needs.

**What do you dislike about TrueLoyal?**

Currently, there is not a simple integration for the POS system we are now using in our brick-and-mortar environment. But their leadership team has been excellent at working towards a creative solution.

**What problems is TrueLoyal solving and how is that benefiting you?**

Zinrelo helps to keep our customers engaged by performing more tasks than just purchasing through our website to gain points. We have seen an overall lift in revenue and lifetime value.

**Official Response from Mihir Barve:**

> Thanks for the great review.

  ### 14. Scale community + Gain valuable insights

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Consumer Goods | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 22, 2022

**What do you like best about TrueLoyal?**

Vesta was a great tool for us to circumvent the classic social platforms that no longer serve brands. We've always had a strength in our brand communities but Vesta enabled us to scale in a major way.

**What do you dislike about TrueLoyal?**

Vesta can improve by allowing for more brand customization in design so that it feels even more native to the brand.

**What problems is TrueLoyal solving and how is that benefiting you?**

With Vesta's tools, and the support of their incredible research lead, we have been able to gather a ton of new consumer insights from our communities at no additional cost. Rich, fully customizable, first party consumer data.

  ### 15. Great Loyalty Platform

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 02, 2021

**What do you like best about TrueLoyal?**

Zinrello has a straightforward and intuitive platform. The customer support team is also always there to help if we ever have any questions, comments, or concerns.

**What do you dislike about TrueLoyal?**

We've used them for a handful of years at this point and I can't think of too much that I dislike about them. Most of the "dislikes" are surface-level, such as some design could be updated.

**What problems is TrueLoyal solving and how is that benefiting you?**

The problem we are trying to solve with Zinrello's loyalty rewards program is trying to improve our customer lifetime value and overall user experience. Buyers have many ways to shop and purchase the products we sell. Zinrello helps us keep them coming back to our store.

**Official Response from Mihir Barve:**

> Thank you for the great review. I would encourage you to get in touch with your customer support manager who could help address even the small points to give you a five star experience. 

  ### 16. Easy to use, great support. flexible if you have Shopify.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Consumer Goods | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 19, 2021

**What do you like best about TrueLoyal?**

The best thing about zinrelo has actually been their support.  Originally, we used a platform that required a custom integration and the zinrelo team completed the integration for us and also answered questions about how to set up our program.  When we switched to Shopify, the integration was much cleaner and more simple and the zinrelo team again handled the migration.The program seems to track the reward points seamlessly with very little oversight or extra work.

**What do you dislike about TrueLoyal?**

Originally, the program was not very flexible but after switching to Shopify, we found it much more easy to use and flexible.  There is always room for improvement (such as integrating rewards with refunds/returns, or allowing a more user-friendly tiered program.  However, overall, the program is very easy to use and does the job.

**What problems is TrueLoyal solving and how is that benefiting you?**

A way to encourage customers to spend more, spend more often, and check back when their account goes dormant.

**Official Response from Mihir Barve:**

> Thank you so much for your kind words. We really appreciate you taking the time to share your experience and review us. 

  ### 17. Zinrelo is awesome

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 24, 2022

**What do you like best about TrueLoyal?**

I like the Dashboard. It gives you an excellent overview of what's happening with your rewards.

**What do you dislike about TrueLoyal?**

Some of the reports are difficult to navigate.

**Recommendations to others considering TrueLoyal:**

Talk to Justin he's amazing

**What problems is TrueLoyal solving and how is that benefiting you?**

We felt that loyalty point would be a good way to retain customers

**Official Response from Mihir Barve:**

> Thank you for the great review. Our team will evaluate how we can provide a better user experience for the reports. 

  ### 18. started out great but petered out

**Rating:** 1.5/5.0 stars

**Reviewed by:** natasha s. | social media supervisor, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 18, 2021

**What do you like best about TrueLoyal?**

UGC aggregator, can pull in photos from multipl platforms

**What do you dislike about TrueLoyal?**

platform breaks down, has random glitches that even after you think you have fixed them with the help of the support team come back eventually

**What problems is TrueLoyal solving and how is that benefiting you?**

gaining the rights to UGC content, gaining additional content for our brands to post on their own social media, showing off audience content, and connecting with the audience in a new way

  ### 19. Great feature set and a great support team

**Rating:** 5.0/5.0 stars

**Reviewed by:** Hunter B. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 11, 2022

**What do you like best about TrueLoyal?**

Among the platforms we evaluated, Zinrelo had the best features.

**What do you dislike about TrueLoyal?**

Nothing to dislike its working great for us.

**What problems is TrueLoyal solving and how is that benefiting you?**

With Zinrelo’s feature set we can act promptly on new trends and set
up loyalty promotion campaigns in a breeze. That has saved us time and money.

**Official Response from Mihir Barve:**

> Thanks for the great review Hunter! 

  ### 20. It's great working with Zinrelo

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 30, 2021

**What do you like best about TrueLoyal?**

Zinrelo has great customer service. They are very responsive.   There API documentation is also well organized.

**What do you dislike about TrueLoyal?**

It would be nice to have a testing/staging area for integration testing.  Also, it would be nice to have more dashboard options (upload your own icons for example) without having to hack through the css to make changes.

**What problems is TrueLoyal solving and how is that benefiting you?**

We are creating a rewards program to increase customer retention and loyalty.  Our customers who have a recurring motnthly order continue to increase.

**Official Response from Mihir Barve:**

> Thank you for the great review. I will pass on your point about the testing/staging area to our product team.

  ### 21. Leave the heavy lifting to TINT

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kim K. | Social Media Manager + Live Mascot Program Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 04, 2021

**What do you like best about TrueLoyal?**

I enjoyed the easy-to-use interface that was visual and intuitive.
The customer support we received in onboarding was also top-notch—through recorded sessions and hands-on demos.
As a data nerd, I enjoyed the easy-to-view and access analytics on the backend.

**What do you dislike about TrueLoyal?**

While most features were intuitive, some custom features were not as apparent; but these challenges were easily resolved through their superior customer service.

**What problems is TrueLoyal solving and how is that benefiting you?**

We were looking for a platform to host a contest—we wanted it to be fully on brand and customizable on-site, but we also wanted it to integrate on on-campus signage, too.

  ### 22. The best loyalty rewards program out there!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sean H. | Chief Executive Officer, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 23, 2021

**What do you like best about TrueLoyal?**

Honestly, the amount of customizability and integration on all store platforms is amazing. We have not been able to find any other programs like it. The whole process of setting it up has been a breeze as well. You have someone helping every step of the way. We have had Justin and he has been awesome. We get all our questions answered and if there is something he does not know he figures it out. Will definitely recommend and use this platform for as long as we are around.

**What do you dislike about TrueLoyal?**

So far there is not anything that we do not like. It has been awesome.

**What problems is TrueLoyal solving and how is that benefiting you?**

It is helping us to create and keep more customers and reward them for their business. We are able to reward them in pretty much any way we can think of because of the options that Zinrelo has.

**Official Response from Mihir Barve:**

> Thank you so much for your kind words, Sean. We really appreciate you taking the time to share your experience and review us.

  ### 23. Zinrelo Loyalty Program - Shopify

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jamie  C. | Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 17, 2021

**What do you like best about TrueLoyal?**

Using Zinrelo is so easy, anyone with little experience could figure out how to work it. The features of using a free plan are perfect for first time business if all you want is a basic rewards program for your customers. The Support Team are very responsive and very helpful, if you need help they will always be there to help you.

**What do you dislike about TrueLoyal?**

If I had to choose something, it would be that the end user does not have the ability to permanently delete old Rewards from their Dashboard, they are permanently stuck there which is quite cluttering. If you delete the shopify discounts linked from your Zinrelo to your Shopify Store you will not be able to generate them again which is frustrating. Also, when setting up DNS and TXT records there were some instructions missing that I had to get from the Support Team. DNS set up could be more informative.

**Recommendations to others considering TrueLoyal:**

Try it, its free. And if you want to pay for the extra features then you can at any time! Personally, I do not need the extra features yet, Rewarding customers automatically with the automation is simple and requires no manual inputting from me

**What problems is TrueLoyal solving and how is that benefiting you?**

Zinrelo is helping me solve the issue of rewarding customers for their custom, in the simplest  way possible, for free with no headaches! The interface for my customers is easy for them to use, understand and redeem their rewards. The benefit of using Zinrelo is the fact I can reward customers for free and have some benefits that similar products do not provide

  ### 24. Zinrelo is Rewarding

**Rating:** 4.5/5.0 stars

**Reviewed by:** Sovlabs S. | Operations Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 17, 2021

**What do you like best about TrueLoyal?**

Zinrelo provides an easy rewards platform for customers to track their order points and use them, and the interface is easy to use when needing to look up or adjust a customer's points. We have also implemented in-cart redemption, which is even more convenient for customers.

**What do you dislike about TrueLoyal?**

Customers would like to deduct points automatically since they forget to use them.

**What problems is TrueLoyal solving and how is that benefiting you?**

We have seen an increase in sales since using Zinrelo and better customer retention.

**Official Response from Mihir Barve:**

> Thank you so much for your kind words. We really appreciate you taking the time to share your experience and review us.


  ### 25. Zinrello is a good loyalty program

**Rating:** 4.0/5.0 stars

**Reviewed by:** Joseph H. | Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 24, 2021

**What do you like best about TrueLoyal?**

Zinrello makes it easy to automate reward points for e-commerce customers. It integrates very well with Shopify, and it can run more or less independently. It's also very simple to make promo codes for specific products or categories. We also have found a lot of value in the easy-to-use design features, and it's also very easy to add it to a website. (Again, we use Shopify for this.)

**What do you dislike about TrueLoyal?**

It's surprisingly difficult to make a promo code for "double points" or something of that nature. This feature is a special premium feature you have to pay extra for. You can contact customer service and they may give you a free trial of that feature, which is nice, but it still seems weird that double points with a code isn't a built-in feature.

**Recommendations to others considering TrueLoyal:**

To those considering using Zinrelo, I would recommend being realistic with your expectations. If you want a system that's easy to set up, works well, and has a decent amount of customization, this is a good option. If you want extensive back end access, APIs, or advanced controls, it may not be the best option for your business.

**What problems is TrueLoyal solving and how is that benefiting you?**

We are using Zinrelo to better retain customers and build brand loyalty. It leads to repeat purchases, which is very important for our e-commerce business.

  ### 26. GM

**Rating:** 4.5/5.0 stars

**Reviewed by:** Alex G. | GM, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 16, 2021

**What do you like best about TrueLoyal?**

Zinrelo gives our eCommerce platform a great way to incentivize customers to purchase again by offering meaningful rewards on their next purchase. The platform also engages with our audience via scheduled email to show new reward opportunities and reward expiration notices. On the backend, Zinrelo is a breeze to install on your eCommerce platform and we were able to be up and running in no time.

**What do you dislike about TrueLoyal?**

The customer dashboard can be cumbersome when navigating but overall a great software and a worthwhile investment. Upfront costs can be heavy, depending on customizations but Zinrelo has good value overall.

**Recommendations to others considering TrueLoyal:**

Great platform that offers flexibility and easy installation. Our rep meets with us quarterly to go over the gross impact of Zinrelo and our customer retention. Highly recommend and our customers love having the ability to save money on their NEXT order. The key word is NEXT!

**What problems is TrueLoyal solving and how is that benefiting you?**

This platform has increased our customer retention exponentially over the last 24 months.  An affordable platform to increase customer retention.

**Official Response from Mihir Barve:**

> Thank you so much Alex. We really appreciate you taking the time out to share your experience and review us. We will look at creating a an easier option for navigating the dashboard.  

  ### 27. The perfect platform to boost customer retention

**Rating:** 5.0/5.0 stars

**Reviewed by:** Brittany B. | Director of E-Commerce, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 11, 2021

**What do you like best about TrueLoyal?**

Zinrelo is a feature rich platform with a gamification element that keep customers excited and wanting to engage more with the brand then they had previously. I also like how Zinrelo offers integration with other vendors that we work with so we are able to incorporate the loyalty program into every touch point of the customer journey. Zinrelo has helped us to reduce the number of first time purchasers and create a strong loyal customer basis.

**What do you dislike about TrueLoyal?**

We faced a few minor issues but nothing major. The promptness of their customer service team ensured any issues were addressed immediately

**Recommendations to others considering TrueLoyal:**

Zinrelo has helped us reduce the number of first time purchasers and turn them into loyal customers who keep coming back. They have also enabled us to compete with Amazon by offering a loyalty program, which is something that Amazon currently does not have. Zinrelo was very easy and quick to set-up, and they offer support to make sure that your program is doing as well as it possibly can as your business grows.

**What problems is TrueLoyal solving and how is that benefiting you?**

With Zinrelo, our churn rate reduced, and we had an improvement in our customer retention numbers. This was something we had struggled with in the past. Over time the increase in retention has had a positive impact on our revenues.

**Official Response from Mihir Barve:**

> Thank you so much for your kind words, Brittany. We really appreciate you taking the time out to share your experience and review us.

  ### 28. Very Happy with Zinrelo - KPS Essentials

**Rating:** 5.0/5.0 stars

**Reviewed by:** Justin E. | Marketing Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 11, 2021

**What do you like best about TrueLoyal?**

Their customer service is outstanding. My account representative, Nick Naik has made the onboarding and optimization processes incredibly easy. He stays in contact without blowing up my inbox or wasting time on 'update' meetings that don't actually help me make business decisions. 

I really appreciate that when Nick reaches out, I know he's doing so to provide strategic value to our organization.

**What do you dislike about TrueLoyal?**

We've had a couple of hiccups during rollout, but I wouldn't say I dislike anything about the software or organization. They handled everything quickly, we felt taken care of, and ultimately the experience for our users has been great. No complaints here.

**Recommendations to others considering TrueLoyal:**

I would recommend having a dedicated point-of-contact for each portion of the onboarding/rollout process. I managed all steps and it felt a bit overwhelming on top of my other work projects. That's my fault, not theirs though!

**What problems is TrueLoyal solving and how is that benefiting you?**

We needed a robust rewards program to drive new and returning customers to purchase with greater frequency. To date, Zinrelo has helped us to capture a significant amount of repeat business, as well as new business.

**Official Response from Mihir Barve:**

> Thank you so much for your kind words, Justin. We really appreciate you taking the time out to share your experience and review us.

  ### 29. Tint has been a life saver in sourcing user generated content and securing content usage rights.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Shannon P. | Social & Mobile Media Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 18, 2021

**What do you like best about TrueLoyal?**

The Tint google chrome extension for requesting content usage rights

**What do you dislike about TrueLoyal?**

Not being able to search Instagram geo-locations in the dashboard

**What problems is TrueLoyal solving and how is that benefiting you?**

Ensuring we are successfully and properly securing content usage rights in the correct way.

  ### 30. TINT = UGC

**Rating:** 5.0/5.0 stars

**Reviewed by:** Brittany M. | Content Manager, Enterprise (> 1000 emp.)

**Reviewed Date:** February 19, 2021

**What do you like best about TrueLoyal?**

I love that TINT has thought of everything. From incorporating auto-posts that allow users to agree to T&Cs within comments to a design studio that allows you to sort, download and create GIFs from owned content, it's the full-service UGC platform I have always dreamed of. The fully customizable sites that allow casting are worth their weight in gold, too. To the brands who aren't using TINT yet, I can promise that you're missing out on quality UGC that will add serious value to your social content.

**What do you dislike about TrueLoyal?**

The ONLY thing I dislike about TINT is that you an only download one file at a time in a zip drive. Mass download capability would make my download folder much cleaner.

**What problems is TrueLoyal solving and how is that benefiting you?**

Curating UGC, getting rights to content.

**Official Response from Shriya Dayal:**

> Hi Brittany, thanks for reaching out! We appreciate the feedback, and are always looking for ways to enhance your TINT experience. We have spoken to our Product team and they will be in touch with you directly with more information.

  ### 31. Manage User-Generated Content

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.)

**Reviewed Date:** April 01, 2021

**What do you like best about TrueLoyal?**

Our team manages an annual UGC contest with 70K+ employees and we are lucky to have found TINT to help collect and organize all of the content. Prior to TINT, it was a very manual process and with thousands of entries, it was a quite an undertaking. TINT makes our lives easier by being able to search, tag, and manage this process.

**What do you dislike about TrueLoyal?**

We use TINT a bit different than others, but one feature request that we have is the ability to quickly access all posts. Right now, the limit is at 60 posts per page and it's manually clicking through the page 10-15 times to get to the end (vs. being able to go to a specific section like entries 100-160.) Again, this is a very specific use case.

**What problems is TrueLoyal solving and how is that benefiting you?**

Saving time + the ability to work cross-functionally with other teams easier

  ### 32. Everything for your UGC needs under one roof!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Enid S. | Social Media Manager, Field Engagement & Listening, Enterprise (> 1000 emp.)

**Reviewed Date:** December 15, 2020

**What do you like best about TrueLoyal?**

I really appreciate having the UGC studio to allow multiple teams to collaborate/pull content. The organization of the content, by appending tags, and using the UGC studio to be able to archive within the tool is really helpful. There's also the option to export in bulk which I think is an expectation anyone in marketing has when it comes to asset management.  I think there's something to be said about how they integrate for display and web embeds. I also think the e-commerce features will complete the full circle of how to use UGC for marketing/digital.

**What do you dislike about TrueLoyal?**

The only downside is the title of the TINTs (not allowing spaces) and how they're sorted  (no option to sort/filter)

**Recommendations to others considering TrueLoyal:**

I highly recommend using TINT if you're looking to implement a UGC strategy within your brand. There are a ton of users that take beautiful images and don't have 100K+ followers and that's what UGC really should be about.

**What problems is TrueLoyal solving and how is that benefiting you?**

It's a one-stop-shop for anything UGC, content/influencer/categorizing and archiving. 
Not to mention you can use it for any event (xmas party or conference)  and if you wish, there's an e-commerce capability which I think could really help your brand. Apart from all that, there's a web-embed piece which really speaks to how this tool can give your UGC legs within different channels.

  ### 33. Innovative platform for UGC

**Rating:** 3.0/5.0 stars

**Reviewed by:** Katherine S. | European Marketing Planning Professional, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 14, 2020

**What do you like best about TrueLoyal?**

Working with a team who went above and beyond.  The level of knowledge and understanding of what we needed was invaluable.  The explanation of how to use the features where really useful. Having walkthrough videos was really useful in explaining how to use the product to colleagues in other markets.

**What do you dislike about TrueLoyal?**

As a UCG platform it is great, but I would have liked more from it for the type of campaign I managed.     For example, there were limitations with type of form I needed to manage entries - The form needed to work in many markets and managing this was more tricky that I would have hoped.   The tagging process to manage the scoring of entries I believe was complicated for some stakeholders which affected the level of engagement.

**Recommendations to others considering TrueLoyal:**

Explore the additional features and packages to get the best product that supports your needs.

**What problems is TrueLoyal solving and how is that benefiting you?**

The management of a campaign which required contest entrants to complete a form and submit an entry.  The challenge faced was how to manage entries and validate and score.  The TINT team were helpful in understanding the challenges and finding ways to solve.

  ### 34. Complete and easy to use UGC Solution

**Rating:** 4.5/5.0 stars

**Reviewed by:** Massimiliano I. | Omnichannel Technology Analyst, Enterprise (> 1000 emp.)

**Reviewed Date:** December 14, 2020

**What do you like best about TrueLoyal?**

TINT is a very straight forward solution that offers a complete tool to collect, manage and display User Generated Content, allowing Brands to continuously leverage new and fresh content coming directly from their consumers. I also really appreciate the fact that it can be applied to complex company with different Brands and Markets.

**What do you dislike about TrueLoyal?**

Manually requesting the Legal Rights to display the collected UGC can be a very time-consuming task. In addition, as we are using TINT in a very huge company, the performances are sometimes impacted by the number of TINTs activated within our account.

**Recommendations to others considering TrueLoyal:**

If you are planning to leverage TINT solution to collect, moderate and display User Generated Content, make sure to use the different features it offers, in order to "unleash" the power of the solution. In addition, TINT can be displayed also on Digital Screens in the stores and not only embedded on the website.

**What problems is TrueLoyal solving and how is that benefiting you?**

With a huge amount of customers across the world, TINT allows our Brands and Markets to collect the content shared by our consumers, with a benefit to have new all the time new content available to display on different touchpoints. Finally, TINT is useful to discover in an easy and fast way the content generated by the users.

  ### 35. Zinreo is Simple, Effective, and Easy to Manage

**Rating:** 4.5/5.0 stars

**Reviewed by:** Erin L. | Brand Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 25, 2021

**What do you like best about TrueLoyal?**

My favorite part of using Zinrelo was the fact that I never reality had to pay much attention to it. It just worked. Customers are able to receive track in redeem their points without any help from me.

**What do you dislike about TrueLoyal?**

I wish the Zinrelo interface and dashboard was fully integrated with BigCommerce. I  found it rather conversions having to leave the BigCommerce interface to go to the Zinrelo website before I could perform any administrative tasks.

**Recommendations to others considering TrueLoyal:**

Take your time, plan out your rewards program ahead of time. Make sure that your reward kennels and expected conversion rate do not allow you to do into unprofitability. Though it was not a problem we experienced, I can see how some overly-aggressive rewards programs could result in an unexpectedly high redemption rate.

**What problems is TrueLoyal solving and how is that benefiting you?**

Our organization was looking for a way to reward our customers without having to invest in potentially useless marketing endeavors.  Zinrelo provided a way for me to reward my customers without me having to spend time directly administering the program.

  ### 36. Such a helpful team at Zinrelo

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 18, 2021

**What do you like best about TrueLoyal?**

The people at Zinrelo, are very responsive, and always looking for ways to allow us to better use their product. They make suggestions of campaigns that we can use, and are always happy to jump on a call to show us how to accomplish it. Sometimes there are things that will require them to pull reports, lists of certain members, or execute things from the backend, and they are always happy to do that for us. They are always quick to respond, when we have something we need. They are truly a pleasure to work with. 

The system has been fully integrated with Zinrelo's api, so as returns are made in our Netsuite system, points are automatically deducted from the loyalty program, without our team needed to do anything extra. It makes it work seamlessly.

We also love that we were able to integrate this with our Netsuite SiteBuilder site, as integrations are not always possible with that platform.

**What do you dislike about TrueLoyal?**

We wish we could make better use of the bonus points feature. If we want to award bonus points, we have to run a report in our system for everyone who made a purchase during the period of the promotion, and then award the points. The problem is, that there is a chance that customers might make a return, so we have to wait until our return period is over to issue the points, since they would not be automatically deducted, because they were awarded with a batch process. We are able to use it, but we  end up getting inquiries from  customers during the 30 days between when they made the purchase, and when we can award the bonus points. 

There is a more instant way to award bonus points that probably works for most systems, but unfortunately, it doesn't work for our system, because of the record types in Netsuite that trigger the customer to get the bonus points. For instance,  the points are awarded not when the customer makes an online purchase, but rather when the order is billed and shipped.  As a result, if we offered a double points event on a weekend, if the order didn't ship until Monday, the customer would not get the  points even though their purchase was during the event. The batch process method, does give us a workaround, however.

**Recommendations to others considering TrueLoyal:**

The team is so great to work with, that this is really a product worth looking into. The team will really work hard for you, to make sure you use the product to its full potential.

**What problems is TrueLoyal solving and how is that benefiting you?**

Customers have responded really well to the loyalty program, and really seem to enjoy spending the gift certificates that they earn. We really believe that it earns us repeat businesses. The system sends out reminder emails when customers are eligible for a reward, and that really encourages them to come back and make another purchase.

**Official Response from Mihir Barve:**

> Thank you so much for your detailed review. We really appreciate you taking the time out to share your experience with us.

  ### 37. TINT For Employee-Generated Content

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.)

**Reviewed Date:** October 20, 2020

**What do you like best about TrueLoyal?**

My team has been running a social media contest for a 70K+ business for 6 years. Last year, we signed on with TINT to help us manage everything we had been doing manually. While the whole team knows it's a lot of back end stuff each year, they were all a resounding "this was SO much better." And poor TINT, we hit them HARD with questions, feature requests, outlier use cases, etc. They always responded with grace. Maybe we didn't get every feature we wanted (yet) but kudos to them for partnering. The tagging feature is what saved our lives.

**What do you dislike about TrueLoyal?**

For our purposes (again, we're an outlier) we still have some feature requests. For example, it would be nice to have a page. numbering feature so that if we leave off on curating something on page 130, we don't have to hit next 15 times to get to that page again. We could go to section 130-150 or something to get to that post again.

**Recommendations to others considering TrueLoyal:**

I would bet that for 95% of folks, this is a great tool for user generated content display and moderation.

**What problems is TrueLoyal solving and how is that benefiting you?**

We curate employee-generated content via a yearly contest with about 5000 entries. Prior to TINT, we moderated it all manually through hashtag searches (yes, we're crazy.)  TINT helped us add features to the contest we couldn't have had before.

  ### 38. Helps build repeat customers

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 20, 2021

**What do you like best about TrueLoyal?**

Zinrelo is a great product that turns single orders into multiple orders.

**What do you dislike about TrueLoyal?**

The initial setup was a little tedious but It was primarily because of our ERP.

**What problems is TrueLoyal solving and how is that benefiting you?**

We wanted to build our eCommerce community with loyal and repeat customers.  Our products, service, and education content continue to grow, and we want to share this with our customers.

**Official Response from Mihir Barve:**

> Thank you so much for your kind words. We really appreciate you taking the time to share your experience and review us.

  ### 39. The perfect rewards platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Cosmetics | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 30, 2021

**What do you like best about TrueLoyal?**

Zinrelo has all the loyalty marketing features we were looking for and even more. The best part about Zinrelo is the flexibility that allowed us to set up a program best suited for our customers. With their top-notch support team, our program was up and running sooner than we expected!

**What do you dislike about TrueLoyal?**

I have found zero downsides to this product or the company.

**What problems is TrueLoyal solving and how is that benefiting you?**

We were looking to create personalized experiences for our customers. Zinrelo’s data science approach helped us structure the program and develop tiers and rewards that helped us achieve this.

**Official Response from Mihir Barve:**

> Thank you so much for your kind words. We really appreciate you taking the time to share your experience and review us.

  ### 40. Advantages and Creative use of an Event Experience platform on a UGC Site

**Rating:** 4.5/5.0 stars

**Reviewed by:** Andrew G. | Director Of Special Events, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 12, 2020

**What do you like best about TrueLoyal?**

Flexibility of the platform to create custom URLs/landing pages with various layouts.  This is set up in a very user friendly way with customizable fields that truly allow you to extend your brand, engage your audience with UGC and even digital display advertising.  Simply put, TINT is a digital playground with endless possibilities.

**What do you dislike about TrueLoyal?**

In regards to the virtual event side, there are certain areas where they could improve IF the virtual event space is truly a target audience/revenue stream for TINT.  Certain things like a registration page, chat function, ability to submit multiple questions for a host/panel to view and respond during a livestream would add to the functionality and allow them to compete with other virtual event platforms. At the moment, the experience page for events is functional, but seems like an 'added bonus' to those already in the platform, but not a DRAW for new clients/future business within the events/virtual events ecosystem.

**What problems is TrueLoyal solving and how is that benefiting you?**

For my role, I am responsible for procuring sponsorships for my nonprofit while hosting engaging and relevent events .  The UGC/TINTs allow me to not only engage the view through hashtags/competitions etc but also sell digital display space in the form of a TINT ad with custom messaging and click through to a sponsor's URL.  This style of lead/traffic generation is valuable to many of our underwriters and have created a new revenue stream for my organization.

  ### 41. Great company to work with!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Publishing | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 18, 2021

**What do you like best about TrueLoyal?**

Zinrelo has been great to work with. They are very responsive and proactive with suggestions for improvement. It was very easy to setup and the admin dashboard is very easy to use. Our executive team has been very impressed with our activity to date. It's wonderful that we can easily add rules to make certain product exempt from receiving rewards.

**What do you dislike about TrueLoyal?**

Reporting is a bit of a struggle. Not quite as straightforward as I would like. That being said, Zinrelo is always open to hop on a call to assist us in gauging what is happening with our account and steer us in the direction to make changes and gain more customer interactions.

**What problems is TrueLoyal solving and how is that benefiting you?**

We've never had a loyalty program before so this is definitely helping us to gain attention from our customers and obviously, build loyalty.

**Official Response from Mihir Barve:**

> Thank you for taking the time out to share your experience and reviewing us. We will work on creating a better experience with our reporting.

  ### 42. Great team

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Entertainment | Enterprise (> 1000 emp.)

**Reviewed Date:** November 18, 2021

**What do you like best about TrueLoyal?**

Designated representative, easy to use, customizable

**What do you dislike about TrueLoyal?**

No app for Apple users, web is not designed for mobile making it difficult to use on the go

**What problems is TrueLoyal solving and how is that benefiting you?**

Great fan marketing / engagement opportunity

  ### 43. The easiest way to leverage UCG

**Rating:** 5.0/5.0 stars

**Reviewed by:** Andrea R. | eBusiness Technology Solutions Specialist, Enterprise (> 1000 emp.)

**Reviewed Date:** October 20, 2020

**What do you like best about TrueLoyal?**

TINT is the easiest way to gather and leverage branded/UGC content online! Thanks to TINT's plug-and-play solution, we have been able to introduce multiple social walls across our webistes in fast and reliable way. The console is very userfrienly and does not require any coding experience to set-up. I strongly recomment TINT to any business that wants to leverage its online presence.

**What do you dislike about TrueLoyal?**

The  account management has still room for improvement. Huge companies with multiple social networks could struggle with the channels recertification. Unfortunately this issue is partially due to Facebook support and not directly by TINT

**Recommendations to others considering TrueLoyal:**

A keep driver for leveraging TINT is to design a clear strategy on UCG. (e.g. which social network, placement of the the social-walls within your digital assets and platform administration)

**What problems is TrueLoyal solving and how is that benefiting you?**

Implementing social content in our website has always been quite tricky, and TINT basically made this activity super ease. You just need to implement their plugin and all the content moderation can be easly managed on the TINT console.

  ### 44. Brads Tint Review

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 30, 2021

**What do you like best about TrueLoyal?**

The support team. Follow up is helpful.

**What do you dislike about TrueLoyal?**

Not enough new visualizers. We need more variety.

**What problems is TrueLoyal solving and how is that benefiting you?**

Playing clients' social media on our large LED boards

  ### 45. Great Company

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Food Production | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 16, 2021

**What do you like best about TrueLoyal?**

The platform is very easy to use and operator friendly.

**What do you dislike about TrueLoyal?**

I wish there was a pre-made explainer page and email we could just use

**What problems is TrueLoyal solving and how is that benefiting you?**

We are retaining customers better

**Official Response from Mihir Barve:**

> Thank you for your review. We will internally take up your suggestion of the pre-made explainer page. 

  ### 46. Simplifying and Amplifying UGC

**Rating:** 4.5/5.0 stars

**Reviewed by:** Michelle E. | Enterprise (> 1000 emp.)

**Reviewed Date:** December 28, 2020

**What do you like best about TrueLoyal?**

TINT offers a user-friendly streamlined process to explore relevant UGC across many social platforms and then gain approval to utilize desired UGC in our marketing efforts. The automated copy to gain UGC permission is a great timesaver. TINT offers a place to consolidate and store all of our UGC we’ve gained rights to (UGC Library).  

Additional features such as being able to embed UGC into our webpages are great. Our team is also exploring using TINT Experiences to run a sweepstakes which is another great feature of TINT.  

The TINT team is very responsive and great to work with. They are invested in helping our team learn how to use the functionalities to their fullest extent as well as exploring new functionalities like Experiences.

**What do you dislike about TrueLoyal?**

A couple of limitations for our use is not being able to follow individual accounts (you follow via hashtags instead) and the limit of the hashtags or queries you can follow per stream.

**What problems is TrueLoyal solving and how is that benefiting you?**

Simplifying the process of finding and managing UGC. We’re able to more easily identify Influencers via TINT. Benefits are a centralized hub for UGC relevant to each of our brands and an identified and simplified process for gaining rights to the UGC. We are mitigating legal risk by ensuring we have appropriate consent and record retention of user’s approval of our Terms and Conditions with UGC.

  ### 47. A feature rich, result driven loyalty program

**Rating:** 4.5/5.0 stars

**Reviewed by:** Beth T. | Controller, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 18, 2021

**What do you like best about TrueLoyal?**

They offer tons of features to keep customers engaged. We have seen good results after using their platform.

**What do you dislike about TrueLoyal?**

Netsuite sometimes creates an issue with creating coupons.

**What problems is TrueLoyal solving and how is that benefiting you?**

We had to spend a lot to attract customers, but many would not buy from us again. We wanted a rewards program that could solve our customer retention problems. Zinrelo was able to do that and much more.

**Official Response from Mihir Barve:**

> Thank you so much for your kind words, Beth. We really appreciate you taking the time to share your experience and review us.

  ### 48. Great for Social Displays but Pricey

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 10, 2020

**What do you like best about TrueLoyal?**

TINT allows you to quickly integrate social media displays and feeds into live event walls, screens, and websites. Their user interface is friendly and intuitive and has many customization options. The moderation and analytics work well and provide extra value.

**What do you dislike about TrueLoyal?**

In order to have an unbranded, white labeled solution, TINTs pricing is high. Even their single day event pricing is a bit high for resellers or agencies but there is still room for markup.

**Recommendations to others considering TrueLoyal:**

Book a demo with the team to get a great walk through of the capabilities offered. Spend time playing around with the interface and all of the available options.

**What problems is TrueLoyal solving and how is that benefiting you?**

TINT has allowed us to offer social media feeds, hashtag walls and other live social media solutions to customers.

  ### 49. Excellent UGC solution and top-notch customer service

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Higher Education | Enterprise (> 1000 emp.)

**Reviewed Date:** December 14, 2020

**What do you like best about TrueLoyal?**

TINT has been invaluable in helping us source authentic, relevant content to repurpose on a wide variety of platforms. The benefits of having content visible all in one place cannot be underestimated, and the in-built rights approval system in particular is incredibly useful, and the process seamless. The upshot is that we have scaled-up our content production and posting significantly, and now almost have so much we don't know what to do with it all!

**What do you dislike about TrueLoyal?**

In some instances the web display options are limited, but the custom CSS and excellent, flexible client support usually means we can achieve the desired look and feel.

**What problems is TrueLoyal solving and how is that benefiting you?**

Previously we struggled with gaining sight of all the excellent content that was being created around our brand - with TINT this is much easier to identify and reshare. This ensures that we are better able to fully represent the authentic student experience at the university, without increasing our workload.

  ### 50. Satisfied Customer

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sandy C. | Operations Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 17, 2021

**What do you like best about TrueLoyal?**

It has allowed us to increase our customer's loyalty and reward our frequent buyers.

**What do you dislike about TrueLoyal?**

Reporting has been a bit of a struggle, but the staff has done their best to provide us with as much information as we have needed to evaluate the health of our program. Some activities that build engagement we wish they were more easy to implement, without much API implementation needs.

**What problems is TrueLoyal solving and how is that benefiting you?**

It has allowed us to connect with our loyal customers at a different level.

**Official Response from Mihir Barve:**

> Thank you so much for your kind words, Sandy. We really appreciate you taking the time out to share your experience and review us.


## TrueLoyal Discussions
  - [What is a good way to raise awareness with our customers that they are enrolled and getting points?](https://www.g2.com/discussions/40762-what-is-a-good-way-to-raise-awareness-with-our-customers-that-they-are-enrolled-and-getting-points) - 2 comments, 1 upvote
  - [What is Zinrelo Loyalty Rewards Platform used for?](https://www.g2.com/discussions/what-is-zinrelo-loyalty-rewards-platform-used-for) - 1 comment

- [View TrueLoyal pricing details and edition comparison](https://www.g2.com/products/trueloyal/reviews?page=2&section=pricing&secure%5Bexpires_at%5D=2026-08-02+22%3A06%3A13+-0500&secure%5Bsession_id%5D=2108e649-2080-4176-bf11-54c558d2c408&secure%5Btoken%5D=ebfc152c24c4c0111d4a13497f8231495da0df450dbb6691d0cedb57726465f7&format=llm_user)
## TrueLoyal Integrations
  - [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews)
  - [Attentive](https://www.g2.com/products/attentive/reviews)
  - [Bynder](https://www.g2.com/products/bynder/reviews)
  - [Hootsuite](https://www.g2.com/products/hootsuite/reviews)
  - [Klaviyo](https://www.g2.com/products/klaviyo/reviews)
  - [Shopify](https://www.g2.com/products/shopify/reviews)

## TrueLoyal Features
**Rewards & Incentives**
- Reward Catalog
- Customization
- Bulk Ordering
- Budget Management
- Dashboard
- Analytics & Reporting
- User, Role, and Access Management
- Integrations
- Reward API

**Loyalty Experience**
- Loyalty Engine
- Rewards
- Membership
- Personalization
- Gamification
- Loyalty Cards

**Visual UGC**
- Campaign Customization
- Widget Customization
- Widget
- Media Library

**Influencer Marketing**
- Influencer Recruitment
- Influencer Scoring
- Audience Analysis
- Influencer Segmentation
- Influencer Collaboration
- User-Generated Content (UGC) Management
- Content Approval
- Campaign Analytics
- Reporting and Dashboards
- Data Importing and Exporting Tools
- Influencer Whitelisting
- Influencer Compensation
- Social Commerce
- E-Commerce Integration

**Agentic AI - Customer Advocacy**
- Autonomous Task Execution
- Cross-system Integration
- Proactive Assistance

**Community Building**
- Member Profiles
- Email & Notifications
- Member Discovery
- Member Referrals
- Community Spaces
- Paid Memberships
- Multimedia Sharing
- Courses

**Discovery**
- Referral Program
- Incentives
- 3rd-Party Trends

**Loyalty Platform**
- Communication Tools
- Customer Relationship Management (CRM)
- Loyalty Analytics
- Localization
- Integrations

**Integrations**
- Social Media
- Content Creation
- Marketing Automation
- Rights Management

**Agentic AI - Influencer Marketing Platforms**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Community Improvement**
- Gamification
- Polls & Questions
- Automation Rules

**Insight**
- Monitoring
- Adoption Insight
- Engagement Analysis

**Support**
- Onboarding
- 24/7 Client Support

**Agentic AI - Loyalty Management**
- Adaptive Learning
- Proactive Assistance

**Customer Analytics**
- Community Insights
- Community Engagement Analytics
- Downloadable Reports
- ROI Tracking

**Mobile**
- Mobile Optimization

**Performance**
- UGC Analytics
- Lazy-Loading

**Community Management**
- Community Feeds & Discussions
- Live Streaming
- Chat & Messaging
- Events Management
- Admin Roles & Permissions

**Platform**
- Multichannel Sharing
- Forum
- Integration
- Content Distribution

**Agentic AI - Online Community Management**
- Decision Making

## Top TrueLoyal Alternatives
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