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4. [TrueLoyal Discussions](https://www.g2.com/products/trueloyal/discuss)

[
 ![TrueLoyal](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_6e921a44a73bbc498c8a23be2e72ccd5/trueloyal.png "TrueLoyal")
 
 ![Reward for good TrueLoyal reviews](https://images.g2crowd.com/uploads/report_medal_translation/image/27728/medal.svg "Reward for good TrueLoyal reviews")
](/products/trueloyal/reviews)

# TrueLoyal Discussions

TrueLoyal® is a customer loyalty software solution specifically designed for brands that distribute their products through retailers they do not own. This innovative platform addresses a common challenge faced by many brands: the inability to track customer purchases and engage directly with consumers when their products are sold through third-party retailers. By enabling shoppers to scan their receipts and verify purchases, TrueLoyal allows brands to establish a direct relationship with their customers, regardless of where the transaction occurred. The software is particularly beneficial for brands operating in various sectors, including consumer packaged goods (CPG), pet products, grocery, beauty and personal care, automotive, and B2B distribution. These brands often struggle to maintain customer loyalty and engagement when their products are sold through multiple retail channels. TrueLoyal provides a comprehensive solution by combining several essential features that brands typically acquire separately. This includes member programs that offer points, tiers, and rewards, as well as receipt scanning for offline purchase verification. In addition to these features, TrueLoyal fosters community engagement through Fan Club brand communities. Members can participate in missions, challenges, surveys, and forums, creating a vibrant space for interaction and feedback. Furthermore, the platform facilitates the collection of user-generated content, allowing brands to gather rights to photos, videos, and reviews submitted by customers. This content can then be utilized across product pages, in paid media campaigns, and on retailer listings, enhancing the brand’s visibility and credibility. TrueLoyal is the result of a merger between Zinrelo, a loyalty rewards platform, and TINT, a community and user-generated content platform. This integration has streamlined the user experience, allowing brands to manage all aspects of customer loyalty and engagement under a single member record. The software is compatible with popular e-commerce platforms such as Shopify, Adobe Commerce, VTEX, NetSuite, Klaviyo, and HubSpot, and it offers a full API and SDKs for custom builds, ensuring flexibility and scalability for brands of all sizes. By leveraging TrueLoyal, brands can effectively close the gap between themselves and their customers, gaining valuable insights into purchasing behavior and fostering long-term loyalty. This comprehensive approach not only enhances customer engagement but also empowers brands to build a loyal community around their products, ultimately driving growth and success in a competitive marketplace.

 ![TrueLoyal](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_6e921a44a73bbc498c8a23be2e72ccd5/trueloyal.png "TrueLoyal")

TrueLoyal Discussions

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G2

Pinned by G2 as a common question

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about 3 years ago

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[
## What is Zinrelo Loyalty Rewards Platform used for?
](/discussions/what-is-zinrelo-loyalty-rewards-platform-used-for)
What is Zinrelo Loyalty Rewards Platform used for?

[

Loyalty Management Software

](https://www.g2.com/tags/loyalty-management-software)[

Digital Product Sampling Software

](https://www.g2.com/tags/digital-product-sampling-software)[

Customer Advocacy Software

](https://www.g2.com/tags/customer-advocacy-software)[

User-Generated Content Platforms

](https://www.g2.com/tags/user-generated-content-platforms)[

Influencer Marketing Platforms

](https://www.g2.com/tags/influencer-marketing-platforms)[

Online Community Management Software

](https://www.g2.com/tags/online-community-management-software)

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JH

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[Joseph H.](https://www.g2.com/users/60af1926-92a2-42c8-8561-c5c40e41ab98 "Joseph H.")

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over 5 years ago

Marketing Manager

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[
## What is a good way to raise awareness with our customers that they are enrolled and getting points?
](/discussions/40762-what-is-a-good-way-to-raise-awareness-with-our-customers-that-they-are-enrolled-and-getting-points)
We automatically enroll all our customers, and so not all of them know they have points. Any experience with this would be helpful.

[

Loyalty Management Software

](https://www.g2.com/tags/loyalty-management-software)[

Digital Product Sampling Software

](https://www.g2.com/tags/digital-product-sampling-software)[

Customer Advocacy Software

](https://www.g2.com/tags/customer-advocacy-software)[

User-Generated Content Platforms

](https://www.g2.com/tags/user-generated-content-platforms)[

Influencer Marketing Platforms

](https://www.g2.com/tags/influencer-marketing-platforms)[

Online Community Management Software

](https://www.g2.com/tags/online-community-management-software)

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