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Traackr Reviews & Product Details

Value at a Glance

Averages based on real user reviews.

Time to Implement

2 months

Traackr Integrations

(3)
Verified by Traackr

Traackr Media

Traackr Demo - Influencer Discovery & Vetting
Search the largest global influencer data set by influencer content, attributes, and audience criteria to surface the best potential partners. Leverage data-driven insights to ensure those influencers are brand safe, on-message, and speak to your target audience.
Traackr Demo - Campaign Management
Simplify your workflow for all types of influencer campaigns and connect your efforts to results with comprehensive reporting and analytics.
Traackr Demo - Budget Optimization
Track spend, analyze performance, and optimize your ROI by investing in the right strategies.
Traackr Demo - Program Management
Gain visibility, standardize workflows, and establish common measurement frameworks with a global system of record.
Traackr Demo - Market Benchmarking
Understand how your brand and competitors perform among all influencers in your market and uncover actionable insights to guide your strategy.
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Traackr Reviews (380)

Reviews

Traackr Reviews (380)

4.3
380 reviews

Pros & Cons

Generated from real user reviews
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stephanie e.
SE
Account Executive
Small-Business (50 or fewer emp.)
"Using Traackr in My Everyday"
What do you like best about Traackr?

It's amazing to check infleuncers footprint and engagment. Review collected by and hosted on G2.com.

What do you dislike about Traackr?

Nothing to be honest. It's a great source to use in my everyday at work. Review collected by and hosted on G2.com.

Edward T.
ET
Content Strategist
Small-Business (50 or fewer emp.)
"Great Company with a Strong Mission"
What do you like best about Traackr?

Ability to easily look up influencers based on key words and what my goals are

along with the ease of implementation Review collected by and hosted on G2.com.

What do you dislike about Traackr?

The lookalike recommendations are not as relevant to my needs as I hoped Review collected by and hosted on G2.com.

Vika Khanh D.
VD
Chief Operating Officer
Small-Business (50 or fewer emp.)
"COO of KOLs booking Agency"
What do you like best about Traackr?

The up-to-date date on each post.

The report very helpful for business analytics. Review collected by and hosted on G2.com.

What do you dislike about Traackr?

The website take long time to load and sometime the website crashed suddenly. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Small-Business (50 or fewer emp.)
"Organized platform with many useful features"
What do you like best about Traackr?

I like the interface is not very congested and relatively easy to use. Great customer support but sometimes takes a lot of time to hear back. Review collected by and hosted on G2.com.

What do you dislike about Traackr?

The downsides would be the loading times of certain updates on the platform. Review collected by and hosted on G2.com.

Bence K.
BK
Regional Senior Culture and Entertainment Manager - Eastern Europe
Small-Business (50 or fewer emp.)
"I'm satisfied, but I faced some issue to access it"
What do you like best about Traackr?

Reports, easy to use application, containe all useful informations Review collected by and hosted on G2.com.

What do you dislike about Traackr?

timeconsuming to upload new profies and sometimes reporting are not working Review collected by and hosted on G2.com.

BB
PR & Influencer Manager
Small-Business (50 or fewer emp.)
Business partner of the seller or seller's competitor, not included in G2 scores.
"Traackr has helped measure our brands success in a notoriously difficult area to measure ROI"
What do you like best about Traackr?

Benchmark function and VIT scoring are helpful for setting KPIs Review collected by and hosted on G2.com.

What do you dislike about Traackr?

Boosting function is very much in infancy stage Review collected by and hosted on G2.com.

Verified User in Entertainment
UE
Mid-Market (51-1000 emp.)
"Super tool!"
What do you like best about Traackr?

Amazing tool to track all the contents of influencers. It is very user-friendly. Review collected by and hosted on G2.com.

What do you dislike about Traackr?

Everything is great! It tracks all the content very easily. Review collected by and hosted on G2.com.

Verified User in Public Relations and Communications
AP
Mid-Market (51-1000 emp.)
"Using the platform is very straightforward and causes minimal difficulty."
What do you like best about Traackr?

The audience data available and the similar creator recommendations Review collected by and hosted on G2.com.

What do you dislike about Traackr?

The discovery tab can be difficult to navigate Review collected by and hosted on G2.com.

CH
Enterprise (> 1000 emp.)
"VIT Feedback"
What do you like best about Traackr?

-The best influencer metric on the market that can be used for understanding share of impact and visibility

-Team is attentive and knowledgable. Also willing to set up meetings to discuss issues or questions

-Coverage (markets and brands) is quite extensive and is growing

-Tool is easy to use Review collected by and hosted on G2.com.

What do you dislike about Traackr?

-Sometimes the process of having things changed in the platform is difficult and time consuming (e.g., brand list audits)

-There really needs to be the added functionality of data exports across markets (not individual data pulls across each market)

-Perhaps a bit more clariety on how the metrics are calculated (VIT) Review collected by and hosted on G2.com.

Kate K.
KK
Consumer Engagement Executive
Enterprise (> 1000 emp.)
"Insightful"
What do you like best about Traackr?

Helpful tool for measuring EMV and insightful Review collected by and hosted on G2.com.

What do you dislike about Traackr?

Security breach, UI UX could still be improved Review collected by and hosted on G2.com.

Pricing Insights

Averages based on real user reviews.

Time to Implement

2 months

Return on Investment

13 months

Average Discount

9%

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Traackr Features
Influencer Recruitment
Influencer Scoring
Audience Analysis
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