The G2 on Tailwind

Tailwind Pros and Cons: Top 5 Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users value Tailwind for its efficient content scheduling and time-saving design features, enhancing their social media strategy. (1 mentions)

Users value the convenient scheduling features of Tailwind, effectively managing posts across multiple platforms with ease. (1 mentions)

Users find Tailwind's ease of use remarkable, especially with SmartSchedule and Tailwind Create simplifying their scheduling tasks. (1 mentions)

Users love the easy creation process with Tailwind, simplifying post design and enhancing content scheduling efficiency. (1 mentions)

Users value the easy posting capabilities of Tailwind, enhancing efficiency in content scheduling and engagement strategies. (1 mentions)

Users find Tailwind's pricing expensive, especially for smaller businesses lacking essential features and broader platform support. (1 mentions)

Users find the high pricing of Tailwind challenging, especially for small businesses lacking certain essential features. (1 mentions)

Users find the limited platform support of Tailwind inadequate for managing diverse social media accounts. (1 mentions)

Users find the lack of features in Tailwind limits its usability for managing diverse social media accounts. (1 mentions)

Users note the limited features of Tailwind, which may not meet the needs of diverse social media managers. (1 mentions)

5 Pros or Advantages of Tailwind

1. Content Creation

Users value Tailwind for its efficient content scheduling and time-saving design features, enhancing their social media strategy.

See 1 mentions

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Verified User

Small-Business (50 or fewer emp.)

3.5/5

"A Powerful Tool for Social Media Scheduling and Engagement"

What do you like about Tailwind?

Tailwind excels in streamlining content scheduling across platforms like Pinterest and Instagram. The SmartSchedule feature is particularly impressive

2. Convenience

Users value the convenient scheduling features of Tailwind, effectively managing posts across multiple platforms with ease.

See 1 mentions

See Related User Reviews

Verified User

Small-Business (50 or fewer emp.)

3.5/5

"A Powerful Tool for Social Media Scheduling and Engagement"

What do you like about Tailwind?

Tailwind excels in streamlining content scheduling across platforms like Pinterest and Instagram. The SmartSchedule feature is particularly impressive

3. Ease of Use

Users find Tailwind's ease of use remarkable, especially with SmartSchedule and Tailwind Create simplifying their scheduling tasks.

See 1 mentions

See Related User Reviews

Verified User

Small-Business (50 or fewer emp.)

3.5/5

"A Powerful Tool for Social Media Scheduling and Engagement"

What do you like about Tailwind?

Tailwind excels in streamlining content scheduling across platforms like Pinterest and Instagram. The SmartSchedule feature is particularly impressive

4. Easy Creation

Users love the easy creation process with Tailwind, simplifying post design and enhancing content scheduling efficiency.

See 1 mentions

See Related User Reviews

Verified User

Small-Business (50 or fewer emp.)

3.5/5

"A Powerful Tool for Social Media Scheduling and Engagement"

What do you like about Tailwind?

Tailwind excels in streamlining content scheduling across platforms like Pinterest and Instagram. The SmartSchedule feature is particularly impressive

5. Easy Posting

Users value the easy posting capabilities of Tailwind, enhancing efficiency in content scheduling and engagement strategies.

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Verified User in Education Management

Small-Business (50 or fewer emp.)

7/17/2019

"Great exposure for my blogs and products"

5/5

What do you like best about Tailwind?

Ease of doing a weekly planning session and scheduling in advance Review collected by and hosted on G2.com.

What do you dislike about Tailwind?

finding the boards is a challenge at times and I must admit the cost for the loops is a killer Review collected by and hosted on G2.com.

Vanessa S.

Social Media Manager and Marketing Strategist

Marketing and Advertising

Small-Business (50 or fewer emp.)

9/26/2018

"Tailwind Rocks for Pinterest and Instagram"

5/5

What do you like best about Tailwind?

I love that I can schedule posts to Pinterest and Instagram without worrying that they'll violate the terms of service for both platforms. The suggested times, hashtags and the ability to post to tribes helps me to save time and feel confident that I'm reaching my audience when they are online. Tribes are awesome for helping to reduce double posting or spamming - as long as you follow the prompts and don't post something when it flags that you've already posted that content. Review collected by and hosted on G2.com.

What do you dislike about Tailwind?

I dislike how there's not more of a variety of hashtag suggestions, and that hashtag suggestions for Pinterest aren' yet available. I'm not a fan of how there's a limit of 30 days of data with the paid monthly or annual plan for individuals. I'd like to be able to see more data that can help me out, similar to the level of data included in an enterprise plan. Review collected by and hosted on G2.com.

Recommendations to others considering Tailwind:

Take the time to set Tailwind up properly. Follow all the prompts that are there to get your account set up fully - that leads to the best results and ease of use. Review collected by and hosted on G2.com.

What problems is Tailwind solving and how is that benefiting you?

The benefits I've received from Tailwind include efficiency, saving time, being able to schedule posts way ahead of time, and being able to reach my audience. Review collected by and hosted on G2.com.

Verified User in Higher Education

Small-Business (50 or fewer emp.)

2/25/2019

"Waste of time for nothing"

0/5

What do you like best about Tailwind?

Absolutely nothing. It didn't teach me anything I didn't already know, and it wasted my time. Review collected by and hosted on G2.com.

What do you dislike about Tailwind?

Tailwind was a waste of time: it did not offer the one feature I wanted, which was to schedule a post and have the app post it. I might as well have put all of that information into a google calendar event that would alert me and I could copy-paste from there. I resent having gone through all the process of setting Tailwind up, downloading it on my phone, signing in multiple times, dealing with the glitchy demo post, all for nothing! And there's no way to log out on my phone internet browser or app? Sketchy! I will definitely warn others not to use Tailwind. Review collected by and hosted on G2.com.

Recommendations to others considering Tailwind:

Just use a google event to schedule your posts: Tailwind won't add anything. Review collected by and hosted on G2.com.

What problems is Tailwind solving and how is that benefiting you?

All I wanted was an app that would post social media posts I scheduled in advance: simple. But Tailwind still makes one leave the app, go to Instagram, find the photo on your phone, copy in the caption, add tags and location, and all the work of posting without the app, no value added. I realized only a waste of time! Review collected by and hosted on G2.com.

JaNet A.

employee

Small-Business (50 or fewer emp.)

4/2/2019

"Tailwind to increase your Pinterest success"

4.5/5

What do you like best about Tailwind?

I like the way that Tailwind tracks my Pinterest activity among those who follow my boards and those who visit. I know that if my follower count has not risen then I need to be more active. Review collected by and hosted on G2.com.

What do you dislike about Tailwind?

I wish that it was tailored to increase the amount of people who follow one of my boards. Other than that I really like Tailwind. Review collected by and hosted on G2.com.

Anna I.

Communications Coordinator

Small-Business (50 or fewer emp.)

3/20/2019

"A Helpful App"

3.5/5

What do you like best about Tailwind?

I love how easy it is to schedule pins and manage content delivery. Review collected by and hosted on G2.com.

What do you dislike about Tailwind?

The analytics are a bit sparse and you can’t look too far back, so you have to keep weekly records to get a big picture perspective. Review collected by and hosted on G2.com.

Verified User in Online Media

Small-Business (50 or fewer emp.)

8/5/2019

"Awesome experience "

5/5

What do you like best about Tailwind?

Tailwind helps me to not only grow my pinterest account but also to grow my blog traffic. It's easy to use and even offers a discount when you recommend it to friends. I also love the emails they're sending with tips how to even make more out of your account. Review collected by and hosted on G2.com.

What do you dislike about Tailwind?

The tailwind layout is not my favorite. Review collected by and hosted on G2.com.

Nea S.

co-owner Ash & Rose, designer of the Ash & Rose Collection

Small-Business (50 or fewer emp.)

12/29/2018

"Tailwind is everything they claim to be."

5/5

What do you like best about Tailwind?

It saves me time. I especially like the interval spacer which lets me post the same pin, with all its keywords etc., on to different relevant boards without having it show up over and over again all at once. It feels a lot like free exposure. Review collected by and hosted on G2.com.

What do you dislike about Tailwind?

I have not figured out the ad campaign strategy on pinterest and a lot of the information everywhere, including tailwind, seems directed to bloggers, who just want to drive up their numbers to attract advertising revenue. I want to get customers to my store and am working on attracting our best purchasing audience, not just visitor. Review collected by and hosted on G2.com.

Donna W.

Travel Planner

Leisure, Travel & Tourism

Small-Business (50 or fewer emp.)

8/3/2018

"Tailwind took my social media game to new levels and saves me hours and hours each week"

5/5

What do you like best about Tailwind?

My favourite part of using Tailwind is the ability to use it on multiple devices, no matter where I am, to do my scheduling, for multiple social media platforms (Twitter, Facebook, Instagram and Pinterest - because they are all linked together seamlessly) - whether I am at home on my desktop, late at night on my tablet, or waiting for an appointment on my iPhone - I can spend a few minutes scheduling posts whenever and wherever it's convenient for me. Review collected by and hosted on G2.com.

What do you dislike about Tailwind?

I can't particularly think of anything I dislike about the Tailwind app, it's more that it's difficult to plan content that fits within the guidelines of all four platforms - the character restriction in Twitter versus the image sizing in Instagram vs the infographic guidelines in Pinterest and so on. Review collected by and hosted on G2.com.

Recommendations to others considering Tailwind:

Tailwind is the biggest timesaver in my business today. I couldn't write a blog and run a business without it. The amount of time it saves me is incredible. It is so easy to use and learn, and integrates so seamlessly with other social media channels that once it's set up you can almost put everything on auto. You will spend a couple of hours doing what you once spend days! Review collected by and hosted on G2.com.

What problems is Tailwind solving and how is that benefiting you?

I am solving the issue of time and scheduling. The benefit for me is freeing up my schedule for other things. I no longer have to spend hours and hours creating content, posting it, sharing it, tweeting it, uploading it to Facebook, turning it into a separate Instagram post, then pinning it to Pinterest, and repeating the process 20 or 30 times a day. Nevermind connecting with other people on all these channels. With Tailwind I get to socialize on my schedule. Spend a bit of time when it's convenient for me scheduling posts for the week or weeks in advance, knowing that they will happen on time without me having to worry about them. Then I can focus on building my following on each channel, tweet about other things, follow accounts that will build my following etc. Review collected by and hosted on G2.com.

Verified User in E-Learning

Small-Business (50 or fewer emp.)

12/7/2018

Business partner of the seller or seller's competitor, not included in G2 scores.

"Easy to use for organizing Pinterest platform, with minor glitches. "

4/5

What do you like best about Tailwind?

It allows me to schedule pins WAY in advance, and always lets me know when I am going to run out of pins in the queue, so I can stay on top of my game. Review collected by and hosted on G2.com.

What do you dislike about Tailwind?

Occasionally the website will glitch and schedule duplicates of a pin, which isn't THAT detrimental to the brand, but it's definitely not a positive attribute. Review collected by and hosted on G2.com.

What problems is Tailwind solving and how is that benefiting you?

The ability to batch schedule, which means only going in once a week for about an hour and planning out the entire week. It takes less time, and tailwind makes it really easy to organize everything. We are able to constantly reach out audience throughout all times of the day because we have our automated schedule set up that way. Review collected by and hosted on G2.com.

Maisie W.

Marketing Specialist

Small-Business (50 or fewer emp.)

9/10/2018

"Best Pinterest Scheduler!"

5/5

What do you like best about Tailwind?

The interface mimics Pinterest, so it's intuitive and easy to use. I also love the scheduled time slots to the side, so you can easily move pins around. Tribes is also an incredibly useful feature and can really help you up your reach on Pinterest. Also the base level is really affordable, great for small businesses or bloggers. Review collected by and hosted on G2.com.

What do you dislike about Tailwind?

It would be really nice if your drafts showed up in order by board, instead of just random. Would also like to be able to schedule more than 150 drafts, but maybe that's an upgrade feature. The tailwind re-scheduler from Pinterest could also use some help, it's clunky and slow, and takes way too many clicks. Review collected by and hosted on G2.com.

Recommendations to others considering Tailwind:

It's the best one I've ever tried for Pinterest, but I don't really know how it is for Instagram or other social platforms. SO worth the investment for Pinterest scheduling, it will make your life so much easier. Review collected by and hosted on G2.com.

What problems is Tailwind solving and how is that benefiting you?

Pinterest is our biggest traffic driver, but I can't waste all day pinning things. Tailwind helps keep it organized, keep it regular, pin way more than I could on my own, and really helps expand reach and traffic through best practices and Tribes. Review collected by and hosted on G2.com.