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By Swaarm Tech GmbH
How would you rate your experience with Swaarm?
Engagement
Configures and accurately measures an appropriate measure of engagement, such as average session length.
Exit Tracking
Accurately determines where users close the app during their sessions.
Retention
Accurately measures bounce rate.
Return
Tracks user return rates and related metrics.
Conversions
Tracks what proportion of users convert via a certain action.
Demographics
Identifies user demographics like gender or age.
User Segmentation
Enables the view of analytic data based on user segment.
Geolocation
Identifies users locations.
Custom Event Tracking
Enables you to define custom events for analysis.
Real-Time Insights
Provides real-time reports.
Attribution
Measures user acquisition analytics.
Dashboard
Provides a holistic summary of your data.
User Path Tracking
Displays a users progress throughout specific paths in an application.
User Activity History
Displays a users activity history.
ROI Tracking
Helps marketers measure return on investment (ROI) by analyzing campaign effectiveness against costs
Data Collection
Gathers data about the effectiveness, impact, and reach of marketing campaigns
Customer Insights
Collects and reports on data relating to customer journeys, preferences, and history
Multi-User Access
Allows multiple users access to a unified, transparent overview of analytics, dashboards, and campaign results
Spend Management
Includes features for budgeting, forecasting, and managing marketing investments
White Label
Offers a white labeling service for agencies or resellers to customize platform branding
Campaign Insights
Analyzes historical and current marketing campaigns to inform future strategy
Reports and Dashboards
Creates reports and dashboards to analyze results of campaigns
Campaign Stickiness
Identifies which marketing campaigns resolved in open or closed opportunities
Multichannel Tracking
Collects marketing campaign performance data across multiple channels
Brand Optimization
Provides opportunities for brands and businesses to fix or modify existing or future campaigns via feedback
Predictive Analytics
Uses artificial intelligence (AI) to predict campaign outcomes and suggest actions for optimization
Custom Links
Based on 20 Swaarm reviews.
Allows affiliates to create custom links for products.
Referral Link Generator
19 reviewers of Swaarm have provided feedback on this feature.
Provides an affiliate link generator.
Smart Link
This feature was mentioned in 18 Swaarm reviews.
Supports the creation of smartlinks that redirect users to relevant offers based on predefined conditions such as device type, geolocation, etc.
Email Updates
As reported in 20 Swaarm reviews.
Provides both merchants and affiliates with email updates on campaign performance.
Affiliate Tracking
This feature was mentioned in 20 Swaarm reviews.
Provides merchants with data and analysis on the performance of campaigns and specific affiliations.
Cookieless Tracking
Based on 19 Swaarm reviews.
Allows for tracking without the use of cookies.
Attribution Windows
Provides a configurable attribution window, or a timeframe during which eligible conversion events can be claimed.
Retargeting Attribution
Provides mobile retargeting attribution, which can occur when an existing user of an app engages with a retargeting campaign by opening the app.
Validation Rules
Gives users the ability to setup validation rules, which can block mobile attribution for installs that don’t meet defined targeting.
Cross-platform attribution
Provides tracking attribution tracking across multiple platforms, i.e. web and app.
Fraud Detection
Has app install fraud protection capabilities based on indicators from both web and app activity.
Post-Fraud Attribution
Ability to attribute fraud after the event was attributed to a partner.
Search Redirection
Ability to redirect search queries from an extension, browser, or mobile app to search partners and affiliates.
Integrated Search Feed
Ability to integrate a search box into a website, app, or extension and shows users with search results pages.
Ad Formats
Ability to deliver different ad formats to users.
Uninstall Metrics
Supplies metrics around when users remove an app from their device.
Retention Metrics
Provides app retention metrics based on channels, platforms, or media source.
Analytics Dashboard
Provides visualization around where clicks, installs, and conversion events occurred, which can be segment by device, platform, channel, etc.
Cross-channel insights
Allows users to compare all their marketing channels—including web, email, ads, social, and more—in one place.
Custom Dashboards
Provides the ability to create custom reporting dashboards to further explore attribution data.
Data Segmentation
Ability to segment data to uncover trends in user engagement and reporting metrics.
Reporting
Provides reporting of real-time analytics and the associated profit/revenue generated from the number of ad clicks.
Dashboards
Provides analytics dashboards to showcase RPM rates, or revenue per thousand impressions.
Affiliate Network
Provides advertisers with access to a network of affiliates.
Commissions and Payouts
18 reviewers of Swaarm have provided feedback on this feature.
Supports multiple compensation models, such as pay-per-click, pay-per-sale, pay-per-lead, etc.
Customization
Includes features for customizing campaign assets.
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Adaptive Learning
Improves performance based on feedback and experience
Natural Language Interaction
Engages in human-like conversation for task delegation
Decision Making
Makes informed choices based on available data and objectives
Multi-step Planning
Ability to break down and plan multi-step processes
