Smartly Reviews & Product Details

I like Smartly's fast support, which helps sort out roadblocks quickly with the support chat. The evolving platforms keep things up-to-date, and cross-account reporting is a big help for managing our complexity; it allows me to compare accounts without switching views. Deploying campaigns via feeds is also a time saver. Review collected by and hosted on G2.com.

I find that sometimes there are bugs or publishing errors, and they aren't really clear. Review collected by and hosted on G2.com.

I can manage all my Facebook and Instagram campaigns in a very effective and easy way, and I can also check all my campaign metrics very easily. Love it and I would recommended it to anyone managing lots of campaigns. Review collected by and hosted on G2.com.

Some bugs when uploading ads (videos). But doesn't happen too frequently. I've only had issues with these a couple of times, and with the help of customer support, I quickly solved it Review collected by and hosted on G2.com.

Dynamic setup and the speed of the platform Review collected by and hosted on G2.com.

Nothing special actually, sometimes things don't work but that's within all the platforms Review collected by and hosted on G2.com.

I really appreciate the support I get from the team at Smartly. The powerful reporting tool is great for creating easy overviews of complex campaigns and combining different reports together. I also like the budget optimization, which unlocks budget fluidity between platforms while maintaining some control over spend levels. Review collected by and hosted on G2.com.

I experience technical issues in the catalog management. I feel like there's not full focus on this part of the tool, and I've noticed some limitations and known issues. Review collected by and hosted on G2.com.

Literally love everything about smartly - the features, the ease of use, the customer support, the onboarding process - I could go on and on.

We are a multi-location franchise with nearly 100 locations and offers every month. It would take forever to launch new ads every month and scale them nationwide with localized content. With smartly, we can now do that in minutes.

They support nearly every native Meta Ads feature - DPA, DCO, Instant Experience, Instant Form, Placement Customization, etc.

Our entire campaign structure can be managed from easy to use Google Sheets automation feeds. Budget, creative, copy, targeting, etc - all managed live from Google Sheets!

The reporting is out of this world. To be honest, I didn't think I would find much value in it at first because I am a Looker Studio power-user, but now I live and breathe in Smartly's reporting. The ability to blend multiple ad accounts, channels, create custom dimensions, metrics, and save custom views has been an unexpected, but welcome surprise.

They also support TikTok, Google, Snapchat, and Pinterest - we haven't had a chance to explore these channels YET, but love that Smartly's efficiency gains will allow us to expand our reach to multiple channels with even less workload than previously required for just meta. Review collected by and hosted on G2.com.

Smartly does not currently support DPA catalog campaigns with an instant form destination. We are a B2C lead-gen focused advertiser so this is super important to us and we would likely have media spend of $100k+ /month on these campaigns. They are adding new features weekly, so hopefully this will come soon!

Smartly's image template editor is not as robust as other dynamic image editors we've used in the past like creatomate. Particularly around font auto-sizing and dynamic image layer alignment. Still super powerful and we make it work, but sometimes have to make some small design concessions or use conditional rendering workarounds. Hopefully Smartly's product team can look at Creatomate's editor and implement some of their features :) Review collected by and hosted on G2.com.

How easy it is to use and deploy, I would recommend it to very one Review collected by and hosted on G2.com.

nothing may be they can work more on the UI and fix it asap Review collected by and hosted on G2.com.

The number of options it offers. How it allows us to go one step further than BM and how it perfectly complements the needs of users. In my opinion, it is a necessary option if the client has a very high volume of campaigns or markets with which to work. Review collected by and hosted on G2.com.

He does not always have the required fluency and there have been certain moments where he has been caught. There are certain functionalities that it cannot offer yet. The connection with other social networks (not FB) is still under development. Review collected by and hosted on G2.com.

The power of saving time when uploading tens of creatives to Facebook the ability to adjust bids for signals that Facebook doesn't even show Beneficial and resourceful support Review collected by and hosted on G2.com.

More comprehensive Help articles / knowledge database would save more time to provide instructions on how to work with sheets of creatives upload Review collected by and hosted on G2.com.

Smartly is more than just a tool to manage and report on your social media campaigns. They are also a strategic partner to your business or agency. They have all the industry insights on best practices and think with you on how to improve your account structure and performance of campaigns. The reporting is superb and the creative features are amazing. Also, the ability to connect Google Analytics to your campaign reporting for last-click performance is a huge quality of life improvement for anyone working in performance marketing. Review collected by and hosted on G2.com.

The learning curve is quite steep. I would recommend hiring a specialist for the onboarding period in order to educate your team and to make the test period a success. Review collected by and hosted on G2.com.

It makes campaign management and testing very easy. The creative optimization capabilities are excellent, especially for DPA campaigns. And there chat support is simply the best Review collected by and hosted on G2.com.

Not much to dislike, honestly. Sometimes during peak season, it becomes a bit slow. Also, sometimes bugs appear with the Facebook API, which causes problems Review collected by and hosted on G2.com.