--- title: SalesRoads Reviews meta_title: 'SalesRoads Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 13 reviews by the users' company size, role or industry to find out how SalesRoads works for a business like yours. aggregate_rating: rating_value: 4.9 review_count: 13 scale: '5' date_modified: '2026-06-24' parent_category: name: Marketing Services url: https://www.g2.com/categories/marketing-services --- # SalesRoads Reviews **Vendor:** SalesRoads **Category:** [Lead Generation Companies](https://www.g2.com/categories/lead-generation-services) **Average Rating:** 4.9/5.0 **Total Reviews:** 13 ## About SalesRoads SalesRoads is an award-winning B2B sales outsourcing firm providing appointment setting and lead generation services. We empower businesses of all sizes to reach their goals by providing targeted leads, a predictable pipeline, and stronger revenue. 👉 INDUSTRY FOCUS: 🔸SaaS & Tech 🔸Manufacturing Tech 🔸Industrial Tech 🔸Logistics 🔸Construction 🔸Transportation 🔸SLED Market 👉 OUR METHODOLOGY: We don't have a single outreach approach. We use front-line data to find an approach that drives sustainable results for your business. 🔷Discover A comprehensive understanding of your business, goals, marketplace, and challenges empowers us to find an approach that works for your business. 🔷Strategize We don't have a template for building your sales program. We have 15+ years of experience in forming the strategy for your campaign. 🔷Test We believe in results-measured testing. We send our initial strategy live and listen for important feedback from our SDRs and campaign metrics. 🔷Accelerate We accelerate your campaign strategy as we iterate with new approaches informed by our initial outreach and results. 👉 OUR RESULTS: 🔸17+ Years in Business 🔸500+ Happy Customers 🔸Over 100,000 Appointments Set 🔸The Best SDRs 🔸The Leader in the Industry 🔸Clutch Global Top 1000 Companies 2021 and 2024 🔸Third Time INC5000 Winner Say 'No' to zero-data campaigns, spammy practices, and anonymous SDRs. Scale your company faster and skip the prospecting process with SalesRoads. 🚀 👉 FIND US: Reviews➡️ https://salesroads.com/reviews/ Case Studies➡️ https://salesroads.com/client-success/#case-studies LinkedIn➡️ https://www.linkedin.com/company/salesroads/ YouTube➡️https://www.youtube.com/channel/UCqYUYuN7cS0C-vV9UJyfROg ## SalesRoads Pros & Cons **What users like:** - Users praise the **automation efficiency** of SalesRoads, benefiting from high-quality, targeted leads through a structured approach. (1 reviews) - Users appreciate the **high-quality, targeted leads** provided by SalesRoads through a structured, data-driven approach. (1 reviews) - Users appreciate the **customization** offered by SalesRoads, effectively tailoring solutions to meet diverse business needs. (1 reviews) - Users value the **high-quality, targeted leads** provided by SalesRoads, appreciating its data-driven approach. (1 reviews) - Users value the **ease of work** with SalesRoads, benefiting from targeted leads and a structured process. (1 reviews) - Users value SalesRoads for its **effective high-quality lead generation** that enhances sales opportunities through targeted strategies. (1 reviews) - Lead Quality (1 reviews) - Partnership (1 reviews) - Reporting Transparency (1 reviews) - Results (1 reviews) **What users dislike:** - Users find SalesRoads **expensive** for small businesses or startups due to its tailored pricing model. (1 reviews) - Users note a concerning **high turnover** of SDRs that negatively impacts campaign consistency and effectiveness. (1 reviews) ## SalesRoads Reviews ### 1. Record-breaking prospecting **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Insurance | Mid-Market (51-1000 emp.) **Reviewed Date:** July 17, 2025 **What do you like best about SalesRoads?** Dedication: We asked a lot of SalesRoads and they remained dedicated and focused on our needs as a client right up until the very end. It was not uncommon to receive emails or Slacks from the SR leadership team at all hours of the day. Results: Some of their methods and procedures are older school, but they delivered great results. In fact, they helped us achieve all time company records for most demos scheduled, held, and wins. Partnership: During our time working together, we became true partners. We experienced ups, downs, and everything in between. The partnership approach was welcome because we could be honest and also get insight from them on how to improve. C-Level Involvement: Though his time is limited, their CEO was heavily involved with our account. Customization: We had a lot of needs as a client and SalesRoads did a great job customizing our work with them to meet our business needs. I know this required a lot of work on their end and we are very thankful. **What do you dislike about SalesRoads?** -They use an older, less modern CRM (VanillaSoft) which created a lot of extra work with regard to passing data back and forth. We are a Salesforce shop and even with SFDC's robust capabilities, we spent a lot of time setting up and maintaining the data integration. -Stretched pretty thin in the data/rev ops area. -Their internal model for recognizing and promoting SDRs is great for them/their talent, but tough on their clients. For example, when an SDR performs very well on a client's campaign, they will likely be moved off the campaign at some point into a higher level position. -Turnover of SDRs started to become an issue toward the end of our relationship. They were having a hard time finding great, dedicated SDR talent (admittedly not an easy job but that's one of the reasons we hired them). -At the time of this writing, they did not have a formal, systematic call QA program where every prospecting call was analyzed to ensure script adherence and flag issues. **Recommendations to others considering SalesRoads:** I'm confident they will deliver results. If you have important and/or unique integration needs with respect to passing data back and forth, be sure to really dig in on capabilities prior to making a decision. SalesRoads bent over backwards to make sure we received the data we needed but it created a lot of work for them and us. **What problems is SalesRoads solving and how is that benefiting you?** We worked with SalesRoads for about 2.5 years. During that time, they executed our entire outbound and inbound SaaS sales prospecting program and delivered all time record-breaking results for our company with regard to software demos scheduled, held, and won. I would gladly work with them again based on the results they achieved. ### 2. B2B Lead generation, appointment settings and sales service provider **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Industrial Automation | Small-Business (50 or fewer emp.) **Reviewed Date:** January 16, 2025 **What do you like best about SalesRoads?** SalesRoads is their ability to deliver high-quality, targeted leads through a well-structured and data-driven approach **What do you dislike about SalesRoads?** Costly for small businesses or startups especially considering the tailored pricing model **Recommendations to others considering SalesRoads:** Before considering Sales Roads, Ensure your lead generation needs align, set clear expectations, monitor results regularly, check system integration, and evaluate if the ROI justifies the cost. **What problems is SalesRoads solving and how is that benefiting you?** SalesRoads solves inconsistent lead generation, inefficient prospecting, and scaling challenges by providing expert SDRs, targeted outreach, and measurable results, allowing businesses to focus on closing deals and growing revenue. ### 3. Quality of Services was Excellent **Rating:** 5.0/5.0 stars **Reviewed by:** Mike R. | Consultant, Small-Business (50 or fewer emp.) **Reviewed Date:** October 19, 2022 **What do you like best about SalesRoads?** Speed to market, quality of the process, and people. David the CEO, personally stayed engaged during the project. **What do you dislike about SalesRoads?** No real issues or negative feedback; they executed according to the project plan. **Recommendations to others considering SalesRoads:** I would recommend SR for any inside sales project. **What problems is SalesRoads solving and how is that benefiting you?** 10 Lead Development Reps to serve a national manufacturer to a big box store. Team provide over 400 leads per month, generating over 15 million in pipeline. ### 4. Consitant, reliable and a good option for many that have high Average contract value **Rating:** 5.0/5.0 stars **Reviewed by:** Amir R. | CEO, Mid-Market (51-1000 emp.) **Reviewed Date:** April 27, 2022 **Describe the project or task SalesRoads helped with:** SalesRoads is a provider in our network that executes specific B2B sales campaigns for their clients. We work with them on several projects that have grown and renewed based on consistent delivery of leads **What do you like best about SalesRoads?** They say no! unlike other service companies that have the tendency to say yes to all deals. SalesRoads really focuses on helping customers operate in verticles in which they have experience. This is a big advantage they have over others in the OSP community. **What do you dislike about SalesRoads?** The only thing that I would say we dislike is the fact that SalesRoads has a harder time building large teams quickly, this is most likely due to their strict hiring process. While it's a part of the reason they deliver quality, it also means there is a time delay to spin up large teams of 20 plus sales agents. **Recommendations to others considering SalesRoads:** Make sure you ask them for case studies or experience in the space. **What problems is SalesRoads solving and how is that benefiting you?** We needed initially a company that had experience in Biotech selling to Pharma companies, this campaign was executed by SalesRoads and they delivered the pipeline needed. This was the start of our relationship ### 5. Exceeded expectations. **Rating:** 5.0/5.0 stars **Reviewed by:** Peter R. | Vice President, Operations, Mid-Market (51-1000 emp.) **Reviewed Date:** December 24, 2021 **Describe the project or task SalesRoads helped with:** Helped us set more appointments for Final Expense insurance. They were very professional in their delivery and the appointments set were well informed and genuinely interested. Much better than the two previous companies we used. **What do you like best about SalesRoads?** The way they metabolized precisely the kind of prospects we were looking for, and they built around it. Not only did we make more appointments, but we also had fewer no-shows and a much higher conversion rate than with other companies. We had over a 50% conversion rate in our second month. **What do you dislike about SalesRoads?** The amount of time it took to for them to start making calls. I expected it to be a week at the most, and it took almost three weeks. We had such good results, in the end, it was well worth it. **What problems is SalesRoads solving and how is that benefiting you?** Our goal was to hit a 50% conversion rate of booked Final Expense appointments that turned into a policy purchase. We hit our goal in the second month. We pulled past the competition, and agents wanted to get quality leads and pay more. Better ROI is what it is all about. ### 6. Best Outsourced SDRs **Rating:** 5.0/5.0 stars **Reviewed by:** Andrew F. | Co-Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** September 11, 2020 **Describe the project or task SalesRoads helped with:** SalesRoads' excellent SDRs have exceeded our expectations by keeping my team's pipeline full. They helped identify our ideal customer profile and designed and implemented an end-to-end outbound sales outreach effort. **What do you like best about SalesRoads?** Salesroads' attention to detail and flexibility when it comes to designing an outreach campaign is unmatched. They are quick to alter the strategy based on early results and found an optimal solution for our specific application. **What do you dislike about SalesRoads?** It can take a few days to find the optimal strategy with Salesroads, but it is well worth it. Time spent upfront more than pays off later when the campaign is underway. **What problems is SalesRoads solving and how is that benefiting you?** Hiring an in-house SDR team is not possible at our stage. Salesroads allows us to ramp up and down or sales efforts as needed and they provide extremely skilled professionals to represent our company and our products. ### 7. Knowledgable, Excellent SDR service **Rating:** 5.0/5.0 stars **Reviewed by:** Mark L. | Revenue Consultant, Small-Business (50 or fewer emp.) **Reviewed Date:** October 19, 2020 **Describe the project or task SalesRoads helped with:** SalesRoads built and maintained two outbound calling teams that focused on generating top of funnel opportunities through cold calling efforts. **What do you like best about SalesRoads?** Working with SalesRoads' SDRs was great. They really understood our business' objectives and made it work on the front lines. **What do you dislike about SalesRoads?** There was very little to dislike about SalesRoads. The team adjusted every time I needed them to adjust. **Recommendations to others considering SalesRoads:** Don't hesitate **What problems is SalesRoads solving and how is that benefiting you?** Generating top-of-funnel opportunities for the Account Executives. We saw a near immediate 3x in the number of appointments for the team. ### 8. The best contract sales organization there is by far! **Rating:** 5.0/5.0 stars **Reviewed by:** John G. | Managing Director, Mid-Market (51-1000 emp.) **Reviewed Date:** July 14, 2020 **Describe the project or task SalesRoads helped with:** Developed and performed as our company's external sales team in numerous major markets across the United States. **What do you like best about SalesRoads?** Develop and implement sales strategies for organizations seeking rapid growth. **What do you dislike about SalesRoads?** Nothing. They did it all right and at a very competitive price. They are worth every penny. **Recommendations to others considering SalesRoads:** Don't wait too long to hire SalesRoads. Hire SalesRoads before your competitors do. **What problems is SalesRoads solving and how is that benefiting you?** We were having trouble getting our fair share of business in certain markets. They developed and implemented a strategy that got us more than our share for many years. ### 9. Exceed expectations **Rating:** 4.5/5.0 stars **Reviewed by:** James D. | VP Sales, Mid-Market (51-1000 emp.) **Reviewed Date:** November 05, 2019 **Describe the project or task SalesRoads helped with:** Lead generation project for face to face meetings with elementary schools. **What do you like best about SalesRoads?** The management team, quality of the calling agents and the process management. **What do you dislike about SalesRoads?** The metrics provided, while always accurate, are not the most timely and have to be pulled from multiple sources. **What problems is SalesRoads solving and how is that benefiting you?** We were having difficulty scheduling a sufficient volume of appointments for our RMs. Since we have started working with SalesRoads, the weekly appointment volume has met expectations and in some cases exceeded them. ### 10. SalesRoads went above and beyond to produce more leads for our company **Rating:** 5.0/5.0 stars **Reviewed by:** Bryan L. | Founder - CEO, Outsourcing/Offshoring, Mid-Market (51-1000 emp.) **Reviewed Date:** August 13, 2019 **Describe the project or task SalesRoads helped with:** Our goal was to get in front of a niche market and generate qualified business development appointments for our company. **What do you like best about SalesRoads?** They are a first class operation that goes above and beyond to do the right thing for their clients! **What do you dislike about SalesRoads?** Honestly, SalesRoads had our best interests in mind and can't think of anything that I disliked from the partnership. **What problems is SalesRoads solving and how is that benefiting you?** SalesRoads was able to generate a lot of interest in the market and get our company in front of the right decision makers. It was great to work with a company like SalesRoads where they became knowledgeable of our offering and acted as a seamless extension to our team. ### 11. Professional and Productive Outbound Service **Rating:** 5.0/5.0 stars **Reviewed by:** Andrew M. | Sales Director, Small-Business (50 or fewer emp.) **Reviewed Date:** May 13, 2019 **Describe the project or task SalesRoads helped with:** SalesRoads has set Sales-focused appointments for us on an ongoing basis since early 2016. We've run several different campaigns focused on different market segments within that time-frame, and they have continued to work with us to build out new approaches and target new prospects. **What do you like best about SalesRoads?** Only appointment setting service we've used that works with some intuition. We started with a basic list and target parameter set, over time SR has done their own research, made their own recommendations based on conversations they've had, and now we more or less collaborate on strategy when it comes to prospect targeting. Initially we had worked with 3 outbound companies and pretty quickly went solely with SR. **What do you dislike about SalesRoads?** They are extremely detail oriented which is a good thing. Need to have some patience when you get going with them though, as they will want to think through the approach and move ahead with a real strategy. At first I just wanted quick appointments. Happy I bought into the whole process and bypassed the need for instant gratification, but I had to temper immediate expectations as the launch process took a week or two initially. **Recommendations to others considering SalesRoads:** Its not a fly-by-night or instant gratification type service. Go elsewhere for simple dial for dollars/budget type appointment setting. They are best of the best though when it comes to high quality, professional, and long term engagements. **What problems is SalesRoads solving and how is that benefiting you?** No business problems and that is why I would describe SalesRoads as a professional appointment setting service. They are going to come in fully prepared with a detailed plan and deliver against that strategy. The benefits turn into real ROI and for us an increase in our market presence over time. ### 12. My time working with SalesRoads was very postive and I highly reccomend their services. **Rating:** 5.0/5.0 stars **Reviewed by:** Paul L. | Chief Revenue Officer (Former), Mid-Market (51-1000 emp.) **Reviewed Date:** June 07, 2019 **Describe the project or task SalesRoads helped with:** We hired SalesRoads to call on Telecom A/E firms in hopes of scheduling appointments. **What do you like best about SalesRoads?** I was impressed by the constant communication. They always took the time to answer questions and overcome all obstacles. **What do you dislike about SalesRoads?** Nothing really comes to mind, in the felt satisfied by their progress. **Recommendations to others considering SalesRoads:** Simple, if you want to grow your business then you should consider SalesRoads. **What problems is SalesRoads solving and how is that benefiting you?** The goal was to produce more leads and that was the results. ### 13. Great experience, highly recommended **Rating:** 5.0/5.0 stars **Reviewed by:** ronald r. | COO, Small-Business (50 or fewer emp.) **Reviewed Date:** May 31, 2019 **Describe the project or task SalesRoads helped with:** We have 2 businesses that needed help with setting sales appointments. **What do you like best about SalesRoads?** They have a great team, processes and enable us to have capabilities we couldn’t bring in house for the same cost. They are setting as many appointments as they thought, and they are all high quality opportunities. **What do you dislike about SalesRoads?** Nothing so far. Nothing to dislike so far. **What problems is SalesRoads solving and how is that benefiting you?** Lower cost than an in house sales associate. ## SalesRoads Discussions - [What is SalesRoads used for?](https://www.g2.com/discussions/what-is-salesroads-used-for) - [View SalesRoads pricing details and edition comparison](https://www.g2.com/products/salesroads/reviews?section=pricing&secure%5Bexpires_at%5D=2026-06-24+13%3A22%3A15+-0500&secure%5Bsession_id%5D=1fb7b667-1a8e-4055-b14c-b6f1145b01b1&secure%5Btoken%5D=f9cdced0c3d8d0164a65d9eb9c60573a85d997e9fa16d8a5509a07429f128200&format=llm_user) ## SalesRoads Features **Planning** - Needs Assessment - Resource Allocation - Stayed within Budget - Statement of Work - Best Practices **Capabilities** - B2B Lead Development - Onboarding - Lead Qualifying - Qualified Meetings - Sales Account Management - Virtual Support **Expertise** - Demand Generation - CRM - Analytics Capabilities **Delivery** - Technical Expertise - Met Deadlines - Meeting Management - Project Updates - Scope Management - Roll-out **Team Quality** - Change Management Skills - Executive Presence - Vertical Expertise - Technology Partnerships ## Top SalesRoads Alternatives - [KlientBoost](https://www.g2.com/products/klientboost/reviews) - 4.8/5.0 (398 reviews) - [memoryBlue](https://www.g2.com/products/memoryblue/reviews) - 4.6/5.0 (311 reviews) - [INFUSE](https://www.g2.com/products/infusemedia-infuse/reviews) - 4.5/5.0 (292 reviews)