--- title: SalesRoads Reviews meta\_title: 'SalesRoads Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 13 reviews by the users' company size, role or industry to find out how SalesRoads works for a business like yours. aggregate\_rating: rating\_value: 4.9 review\_count: 13 scale: '5' date\_modified: '2026-08-10' parent\_category: name: Marketing Services url: https://www.g2.com/categories/marketing-services --- ### SalesRoads Pros and Cons: Top Advantages and Disadvantages #### Quick AI Summary Based on G2 Reviews Generated from real user reviews Users value the **automation efficiency** of SalesRoads, enhancing productivity with quality leads through streamlined processes. [(1 mentions)](https://www.g2.com/products/salesroads/reviews?filters%5Bsentiment_snippet%5D=1999461&qs=pros-and-cons#reviews) Users value the **high-quality, targeted leads** SalesRoads provides, enhancing their sales efforts through a strategic approach. [(1 mentions)](https://www.g2.com/products/salesroads/reviews?filters%5Bsentiment_snippet%5D=1999467&qs=pros-and-cons#reviews) Users praise the **customization** by SalesRoads, effectively tailoring services to meet unique business needs. [(1 mentions)](https://www.g2.com/products/salesroads/reviews?filters%5Bsentiment_snippet%5D=2164726&qs=pros-and-cons#reviews) Users value the **high-quality, targeted leads** provided by SalesRoads' data-driven approach to sales outreach. [(1 mentions)](https://www.g2.com/products/salesroads/reviews?filters%5Bsentiment_snippet%5D=1999466&qs=pros-and-cons#reviews) Users value the **ease of work** with SalesRoads, benefiting from high-quality, targeted leads through a streamlined process. [(1 mentions)](https://www.g2.com/products/salesroads/reviews?filters%5Bsentiment_snippet%5D=1999462&qs=pros-and-cons#reviews) Users find SalesRoads **expensive** for small businesses or startups due to its tailored pricing model. [(1 mentions)](https://www.g2.com/products/salesroads/reviews?filters%5Bsentiment_snippet%5D=1999458&qs=pros-and-cons#reviews) Users report **high turnover of SDRs** , leading to issues with continuity and dedicated talent in campaigns. [(1 mentions)](https://www.g2.com/products/salesroads/reviews?filters%5Bsentiment_snippet%5D=2164707&qs=pros-and-cons#reviews) ### Top Pros or Advantages of SalesRoads ##### 1. Automation Efficiency Users value the **automation efficiency** of SalesRoads, enhancing productivity with quality leads through streamlined processes. [ See 1 mentions ](https://www.g2.com/products/salesroads/reviews?filters%5Bsentiment_snippet%5D=1999461&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") O Verified User Small-Business (50 or fewer emp.) 4.5/5 "B2B Lead generation, appointment settings and sales service provider" What do you like about SalesRoads? SalesRoads is their ability to deliver high-quality, targeted leads through a well-structured and data-driven approach ##### 2. Contact Management Users value the **high-quality, targeted leads** SalesRoads provides, enhancing their sales efforts through a strategic approach. [ See 1 mentions ](https://www.g2.com/products/salesroads/reviews?filters%5Bsentiment_snippet%5D=1999467&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") O Verified User Small-Business (50 or fewer emp.) 4.5/5 "B2B Lead generation, appointment settings and sales service provider" What do you like about SalesRoads? SalesRoads is their ability to deliver high-quality, targeted leads through a well-structured and data-driven approach ##### 3. Customization Users praise the **customization** by SalesRoads, effectively tailoring services to meet unique business needs. [ See 1 mentions ](https://www.g2.com/products/salesroads/reviews?filters%5Bsentiment_snippet%5D=2164726&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") P Verified User Mid-Market (51-1000 emp.) 5.0/5 "Record-breaking prospecting" What do you like about SalesRoads? Dedication: We asked a lot of SalesRoads and they remained dedicated and focused on our needs as a client right up until the very end. It was not unco ##### 4. Data Quality Users value the **high-quality, targeted leads** provided by SalesRoads' data-driven approach to sales outreach. [ See 1 mentions ](https://www.g2.com/products/salesroads/reviews?filters%5Bsentiment_snippet%5D=1999466&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") O Verified User Small-Business (50 or fewer emp.) 4.5/5 "B2B Lead generation, appointment settings and sales service provider" What do you like about SalesRoads? SalesRoads is their ability to deliver high-quality, targeted leads through a well-structured and data-driven approach ##### 5. Ease of Work Users value the **ease of work** with SalesRoads, benefiting from high-quality, targeted leads through a streamlined process. [ See 1 mentions ](https://www.g2.com/products/salesroads/reviews?filters%5Bsentiment_snippet%5D=1999462&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") O Verified User Small-Business (50 or fewer emp.) 4.5/5 "B2B Lead generation, appointment settings and sales service provider" What do you like about SalesRoads? SalesRoads is their ability to deliver high-quality, targeted leads through a well-structured and data-driven approach ### Top Cons or Disadvantages of SalesRoads ##### 1. Expensive Users find SalesRoads **expensive** for small businesses or startups due to its tailored pricing model. [ See 1 mentions ](https://www.g2.com/products/salesroads/reviews?filters%5Bsentiment_snippet%5D=1999458&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") O Verified User Small-Business (50 or fewer emp.) 4.5/5 "B2B Lead generation, appointment settings and sales service provider" What do you dislike about SalesRoads? Costly for small businesses or startups especially considering the tailored pricing model ##### 2. High Turnover Users report **high turnover of SDRs** , leading to issues with continuity and dedicated talent in campaigns. [ See 1 mentions ](https://www.g2.com/products/salesroads/reviews?filters%5Bsentiment_snippet%5D=2164707&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") P Verified User Mid-Market (51-1000 emp.) 5.0/5 "Record-breaking prospecting" What do you dislike about SalesRoads? -They use an older, less modern CRM (VanillaSoft) which created a lot of extra work with regard to passing data back and forth. We are a Salesforce sh ## Top-Rated Alternatives [ ![KlientBoost](https://images.g2crowd.com/uploads/product/hd_favicon/d401505df2906f8be19479a4c9ab47c8/klientboost.svg "KlientBoost") KlientBoost 4.8/5(403) ](https://www.g2.com/products/klientboost/reviews) [ ![memoryBlue](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_cb841c012e925444d76958f016cba17e/memoryblue.jpg "memoryBlue") memoryBlue 4.6/5(326) ](https://www.g2.com/products/memoryblue/reviews) [ ![INFUSE](https://images.g2crowd.com/uploads/product/hd_favicon/2fcde7ef94c7414eed3a1b5a23442f89/infusemedia-infuse.svg "INFUSE") INFUSE 4.5/5(294) ](https://www.g2.com/products/infusemedia-infuse/reviews) [ View All Alternatives ](https://www.g2.com/products/salesroads/competitors/alternatives) ![Verified User in Insurance](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Insurance") PI Verified User in Insurance Mid-Market (51-1000 emp.) 7/17/2025 "Record-breaking prospecting" 5/5 What do you like best about SalesRoads? Dedication: We asked a lot of SalesRoads and they remained dedicated and focused on our needs as a client right up until the very end. It was not uncommon to receive emails or Slacks from the SR leadership team at all hours of the day. Results: Some of their methods and procedures are older school, but they delivered great results. In fact, they helped us achieve all time company records for most demos scheduled, held, and wins. Partnership: During our time working together, we became true partners. We experienced ups, downs, and everything in between. The partnership approach was welcome because we could be honest and also get insight from them on how to improve. C-Level Involvement: Though his time is limited, their CEO was heavily involved with our account. Customization: We had a lot of needs as a client and SalesRoads did a great job customizing our work with them to meet our business needs. I know this required a lot of work on their end and we are very thankful. Review collected by and hosted on G2.com. What do you dislike about SalesRoads? -They use an older, less modern CRM (VanillaSoft) which created a lot of extra work with regard to passing data back and forth. We are a Salesforce shop and even with SFDC's robust capabilities, we spent a lot of time setting up and maintaining the data integration. -Stretched pretty thin in the data/rev ops area. -Their internal model for recognizing and promoting SDRs is great for them/their talent, but tough on their clients. For example, when an SDR performs very well on a client's campaign, they will likely be moved off the campaign at some point into a higher level position. -Turnover of SDRs started to become an issue toward the end of our relationship. They were having a hard time finding great, dedicated SDR talent (admittedly not an easy job but that's one of the reasons we hired them). -At the time of this writing, they did not have a formal, systematic call QA program where every prospecting call was analyzed to ensure script adherence and flag issues. Review collected by and hosted on G2.com. Recommendations to others considering SalesRoads: I'm confident they will deliver results. If you have important and/or unique integration needs with respect to passing data back and forth, be sure to really dig in on capabilities prior to making a decision. SalesRoads bent over backwards to make sure we received the data we needed but it created a lot of work for them and us. Review collected by and hosted on G2.com. What problems is SalesRoads solving and how is that benefiting you? We worked with SalesRoads for about 2.5 years. During that time, they executed our entire outbound and inbound SaaS sales prospecting program and delivered all time record-breaking results for our company with regard to software demos scheduled, held, and won. I would gladly work with them again based on the results they achieved. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Verified User in Industrial Automation](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Industrial Automation") OI Verified User in Industrial Automation Small-Business (50 or fewer emp.) 1/16/2025 "B2B Lead generation, appointment settings and sales service provider" 4.5/5 What do you like best about SalesRoads? SalesRoads is their ability to deliver high-quality, targeted leads through a well-structured and data-driven approach Review collected by and hosted on G2.com. What do you dislike about SalesRoads? Costly for small businesses or startups especially considering the tailored pricing model Review collected by and hosted on G2.com. Recommendations to others considering SalesRoads: Before considering Sales Roads, Ensure your lead generation needs align, set clear expectations, monitor results regularly, check system integration, and evaluate if the ROI justifies the cost. Review collected by and hosted on G2.com. What problems is SalesRoads solving and how is that benefiting you? SalesRoads solves inconsistent lead generation, inefficient prospecting, and scaling challenges by providing expert SDRs, targeted outreach, and measurable results, allowing businesses to focus on closing deals and growing revenue. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Mike R.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mike R.") MR Mike R. Consultant Small-Business (50 or fewer emp.) 10/19/2022 "Quality of Services was Excellent" 5/5 What do you like best about SalesRoads? Speed to market, quality of the process, and people. David the CEO, personally stayed engaged during the project. Review collected by and hosted on G2.com. What do you dislike about SalesRoads? No real issues or negative feedback; they executed according to the project plan. Review collected by and hosted on G2.com. Recommendations to others considering SalesRoads: I would recommend SR for any inside sales project. Review collected by and hosted on G2.com. What problems is SalesRoads solving and how is that benefiting you? 10 Lead Development Reps to serve a national manufacturer to a big box store. Team provide over 400 leads per month, generating over 15 million in pipeline. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Amir R.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Amir R.") AR Amir R. CEO Mid-Market (51-1000 emp.) 4/27/2022 "Consitant, reliable and a good option for many that have high Average contract value" 5/5 Describe the project or task SalesRoads helped with: SalesRoads is a provider in our network that executes specific B2B sales campaigns for their clients. We work with them on several projects that have grown and renewed based on consistent delivery of leads Review collected by and hosted on G2.com. What do you like best about SalesRoads? They say no! unlike other service companies that have the tendency to say yes to all deals. SalesRoads really focuses on helping customers operate in verticles in which they have experience. This is a big advantage they have over others in the OSP community. Review collected by and hosted on G2.com. What do you dislike about SalesRoads? The only thing that I would say we dislike is the fact that SalesRoads has a harder time building large teams quickly, this is most likely due to their strict hiring process. While it's a part of the reason they deliver quality, it also means there is a time delay to spin up large teams of 20 plus sales agents. Review collected by and hosted on G2.com. Recommendations to others considering SalesRoads: Make sure you ask them for case studies or experience in the space. Review collected by and hosted on G2.com. What problems is SalesRoads solving and how is that benefiting you? We needed initially a company that had experience in Biotech selling to Pharma companies, this campaign was executed by SalesRoads and they delivered the pipeline needed. This was the start of our relationship Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Peter R.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Peter R.") PR Peter R. Vice President, Operations Mid-Market (51-1000 emp.) 12/24/2021 "Exceeded expectations." 5/5 Describe the project or task SalesRoads helped with: Helped us set more appointments for Final Expense insurance. They were very professional in their delivery and the appointments set were well informed and genuinely interested. Much better than the two previous companies we used. Review collected by and hosted on G2.com. What do you like best about SalesRoads? The way they metabolized precisely the kind of prospects we were looking for, and they built around it. Not only did we make more appointments, but we also had fewer no-shows and a much higher conversion rate than with other companies. We had over a 50% conversion rate in our second month. Review collected by and hosted on G2.com. What do you dislike about SalesRoads? The amount of time it took to for them to start making calls. I expected it to be a week at the most, and it took almost three weeks. We had such good results, in the end, it was well worth it. Review collected by and hosted on G2.com. What problems is SalesRoads solving and how is that benefiting you? Our goal was to hit a 50% conversion rate of booked Final Expense appointments that turned into a policy purchase. We hit our goal in the second month. We pulled past the competition, and agents wanted to get quality leads and pay more. Better ROI is what it is all about. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Andrew F.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Andrew F.") AF Andrew F. Co-Founder Small-Business (50 or fewer emp.) 9/11/2020 "Best Outsourced SDRs" 5/5 Describe the project or task SalesRoads helped with: SalesRoads' excellent SDRs have exceeded our expectations by keeping my team's pipeline full. They helped identify our ideal customer profile and designed and implemented an end-to-end outbound sales outreach effort. Review collected by and hosted on G2.com. What do you like best about SalesRoads? Salesroads' attention to detail and flexibility when it comes to designing an outreach campaign is unmatched. They are quick to alter the strategy based on early results and found an optimal solution for our specific application. Review collected by and hosted on G2.com. What do you dislike about SalesRoads? It can take a few days to find the optimal strategy with Salesroads, but it is well worth it. Time spent upfront more than pays off later when the campaign is underway. Review collected by and hosted on G2.com. What problems is SalesRoads solving and how is that benefiting you? Hiring an in-house SDR team is not possible at our stage. Salesroads allows us to ramp up and down or sales efforts as needed and they provide extremely skilled professionals to represent our company and our products. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Mark L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mark L.") ML Mark L. Revenue Consultant Small-Business (50 or fewer emp.) 10/19/2020 "Knowledgable, Excellent SDR service" 5/5 Describe the project or task SalesRoads helped with: SalesRoads built and maintained two outbound calling teams that focused on generating top of funnel opportunities through cold calling efforts. Review collected by and hosted on G2.com. What do you like best about SalesRoads? Working with SalesRoads' SDRs was great. They really understood our business' objectives and made it work on the front lines. Review collected by and hosted on G2.com. What do you dislike about SalesRoads? There was very little to dislike about SalesRoads. The team adjusted every time I needed them to adjust. Review collected by and hosted on G2.com. Recommendations to others considering SalesRoads: Don't hesitate Review collected by and hosted on G2.com. What problems is SalesRoads solving and how is that benefiting you? Generating top-of-funnel opportunities for the Account Executives. We saw a near immediate 3x in the number of appointments for the team. Review collected by and hosted on G2.com. Show More 4/19/2022 Validated ReviewerSource: Organic ![John G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "John G.") JG John G. Managing Director Mid-Market (51-1000 emp.) 7/14/2020 "The best contract sales organization there is by far!" 5/5 Describe the project or task SalesRoads helped with: Developed and performed as our company's external sales team in numerous major markets across the United States. Review collected by and hosted on G2.com. What do you like best about SalesRoads? Develop and implement sales strategies for organizations seeking rapid growth. Review collected by and hosted on G2.com. What do you dislike about SalesRoads? Nothing. They did it all right and at a very competitive price. They are worth every penny. Review collected by and hosted on G2.com. Recommendations to others considering SalesRoads: Don't wait too long to hire SalesRoads. Hire SalesRoads before your competitors do. Review collected by and hosted on G2.com. What problems is SalesRoads solving and how is that benefiting you? We were having trouble getting our fair share of business in certain markets. They developed and implemented a strategy that got us more than our share for many years. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic JD James D. VP Sales Mid-Market (51-1000 emp.) 11/5/2019 "Exceed expectations" 4.5/5 Describe the project or task SalesRoads helped with: Lead generation project for face to face meetings with elementary schools. Review collected by and hosted on G2.com. What do you like best about SalesRoads? The management team, quality of the calling agents and the process management. Review collected by and hosted on G2.com. What do you dislike about SalesRoads? The metrics provided, while always accurate, are not the most timely and have to be pulled from multiple sources. Review collected by and hosted on G2.com. What problems is SalesRoads solving and how is that benefiting you? We were having difficulty scheduling a sufficient volume of appointments for our RMs. Since we have started working with SalesRoads, the weekly appointment volume has met expectations and in some cases exceeded them. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Bryan L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Bryan L.") BL Bryan L. Founder - CEO Outsourcing/Offshoring Mid-Market (51-1000 emp.) 8/13/2019 "SalesRoads went above and beyond to produce more leads for our company" 5/5 Describe the project or task SalesRoads helped with: Our goal was to get in front of a niche market and generate qualified business development appointments for our company. Review collected by and hosted on G2.com. What do you like best about SalesRoads? They are a first class operation that goes above and beyond to do the right thing for their clients! Review collected by and hosted on G2.com. What do you dislike about SalesRoads? Honestly, SalesRoads had our best interests in mind and can't think of anything that I disliked from the partnership. Review collected by and hosted on G2.com. What problems is SalesRoads solving and how is that benefiting you? SalesRoads was able to generate a lot of interest in the market and get our company in front of the right decision makers. It was great to work with a company like SalesRoads where they became knowledgeable of our offering and acted as a seamless extension to our team. Review collected by and hosted on G2.com. 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