---
title: Salesforce Partner Cloud (formerly Salesforce PRM) Reviews
meta_title: 'Salesforce Partner Cloud (formerly Salesforce PRM) Reviews 2026: Details,
  Pricing, & Features | G2'
meta_description: Filter 275 reviews by the users' company size, role or industry
  to find out how Salesforce Partner Cloud (formerly Salesforce PRM) works for a business
  like yours.
aggregate_rating:
  rating_value: 4.4
  review_count: 275
  scale: '5'
date_modified: '2026-07-19'
parent_category:
  name: Partnerships Management
  url: https://www.g2.com/categories/partnerships-management
---

# Salesforce Partner Cloud (formerly Salesforce PRM) Reviews
**Vendor:** Salesforce  
**Category:** [Partner Relationship Management (PRM) Software](https://www.g2.com/categories/partner-relationship-management-prm)  
**Average Rating:** 4.4/5.0  
**Total Reviews:** 275
## About Salesforce Partner Cloud (formerly Salesforce PRM)
Grow revenue with a personalized partner experience, built using the #1 AI CRM. Win with outcomes-based onboarding and branded marketing assets. Guide faster partner selling with generative and predictive AI insights. Simplify partner management with automated fund requests and discounting. Ensure ongoing success, no matter the industry, with partner relationship management software that extends the power of Salesforce across your partner ecosystem.



## Salesforce Partner Cloud (formerly Salesforce PRM) Pros & Cons
**What users like:**

- Users value the **streamlined partner collaboration** and enhanced channel sales facilitated by Salesforce Partner Cloud&#39;s centralized platform. (72 reviews)
- Users appreciate the **user-friendly interface** of Salesforce Partner Cloud, enabling easy management of partner relationships efficiently. (33 reviews)
- Users value the **collaboration efficiency** of Salesforce Partner Cloud, enhancing real-time partner engagement and visibility. (23 reviews)
- Users value the **business growth management** capabilities of Salesforce Partner Cloud, enhancing connections and data collection. (20 reviews)
- Users praise the **centralized data management** of Salesforce Partner Cloud, enhancing collaboration and efficiency seamlessly. (20 reviews)
- Users value the **seamless integration capabilities** of Salesforce Partner Cloud, enhancing collaboration and efficiency across platforms. (20 reviews)
- Users appreciate the **depth of functionality** in Salesforce Partner Cloud, benefiting from its ease of use and implementation. (18 reviews)
- Communication (17 reviews)
- Users value the **customizable dashboards** of Salesforce Partner Cloud, enhancing partner collaboration and sales efficiency. (16 reviews)
- Partnerships Management (15 reviews)

**What users dislike:**

- Users find the **complex setup** of Salesforce Partner Cloud daunting, especially for smaller organizations seeking customization. (26 reviews)
- Users note a **steep learning curve** with Salesforce PRM, making initial setup and customization challenging for newcomers. (25 reviews)
- Users find the **licensing and setup costs** of Salesforce Partner Cloud to be a significant financial hurdle. (15 reviews)
- Users report that the **difficult setup** of Salesforce Partner Cloud makes initial implementation and customization particularly challenging. (8 reviews)
- Users find the **lack of customization options** challenging, as initial setup can be complex and time-consuming. (8 reviews)
- Users find the **limited customization** options in Salesforce Partner Cloud frustrating, complicating usability and increasing implementation costs. (8 reviews)
- Poor UI (8 reviews)
- Outdated Interface (6 reviews)
- Users face challenges with **partner commitment and data synchronization** , impacting overall satisfaction and usability of Salesforce Partner Cloud. (6 reviews)
- Difficult Learning Process (5 reviews)

## Salesforce Partner Cloud (formerly Salesforce PRM) Reviews
  ### 1. SFDC great platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Facilities Services | Enterprise (> 1000 emp.)

**Reviewed Date:** November 20, 2019

**What do you like best about Salesforce Partner Cloud (formerly Salesforce PRM)?**

Definitely the organization and potential avenues to explore sales opportunities generated by SFDC.

**What do you dislike about Salesforce Partner Cloud (formerly Salesforce PRM)?**

Logging call/meeting notes, the different ways of "pop up"; no real complaints other than if it crashes. Maybe an offline version with top sales accounts would be useful to keep up with productivity.

**What problems is Salesforce Partner Cloud (formerly Salesforce PRM) solving and how is that benefiting you?**

Communication with customers, what they need, and what they've needed.

  ### 2. Salesforce Review

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Construction | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 26, 2019

**What do you like best about Salesforce Partner Cloud (formerly Salesforce PRM)?**

Interface is extremely easy to navigate. Very easy to use in comparison to our old system.

**What do you dislike about Salesforce Partner Cloud (formerly Salesforce PRM)?**

Does not integrate 100% of our leads. Communication lacks from time to time with other systems. Not 100% reliable.

**Recommendations to others considering Salesforce Partner Cloud (formerly Salesforce PRM):**

Make sure integrates with older system first.

**What problems is Salesforce Partner Cloud (formerly Salesforce PRM) solving and how is that benefiting you?**

Lead management. Making sure we touch all leads efficiently.

  ### 3. You get out what you put in!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Non-Profit Organization Management | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 27, 2019

**What do you like best about Salesforce Partner Cloud (formerly Salesforce PRM)?**

Sales Force has endless capabilities to ensure smooth records and hold historical data for partnerships over the years, easing turnover and automating much of the process in combination with other softwares like act-on. 

**What do you dislike about Salesforce Partner Cloud (formerly Salesforce PRM)?**

It takes quite a big learning curve to fully use the software and even with extensive training and support from the internal team, there is still so much more to learn. Easier learning/intuitive management would only expand how much of the features are used. Also, the time commitment is significant to keep the database clean. 

**Recommendations to others considering Salesforce Partner Cloud (formerly Salesforce PRM):**

Work with SalesForce to project the usage and customization needed for your organization 20-30 years out. Also find the key additional technology partners that are compatible with SalesForce to link and use in tandem. 

**What problems is Salesforce Partner Cloud (formerly Salesforce PRM) solving and how is that benefiting you?**

Volunteer and donor information for our nonprofit is managed from initial sign-up or contact with the organization through all interactions being logged here in a customized format. We link our marketing outreach to mailing lists in SalesForce to keeping dashboard status updates and beyond. 

  ### 4. Brand Analyst

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 26, 2019

**What do you like best about Salesforce Partner Cloud (formerly Salesforce PRM)?**

Its pretty convenient compared to Hubspot that we were using previously

**What do you dislike about Salesforce Partner Cloud (formerly Salesforce PRM)?**

There is nothing so far to dislike the product.

**Recommendations to others considering Salesforce Partner Cloud (formerly Salesforce PRM):**

Very convenient compared to other resources.

**What problems is Salesforce Partner Cloud (formerly Salesforce PRM) solving and how is that benefiting you?**

No problems faced yet

  ### 5. Can't imagine life without it!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Megan D. | New Market Development Intern, Mid-Market (51-1000 emp.)

**Reviewed Date:** September 14, 2018

**What do you like best about Salesforce Partner Cloud (formerly Salesforce PRM)?**

I like the variety of features that Salesforce has to offer - which makes it very helpful on just one dashboard. 

**What do you dislike about Salesforce Partner Cloud (formerly Salesforce PRM)?**

I wish the dashboard/layout was less cluttered and could be better organized. None of the type of user dashboards fits my role perfectly, and it's frustrating that there are so many functions that the admin has that are unavailable to a regular user. I understand they deserve more capabilities, but it interferes often with  me getting what I need done - when I have to use the admin as a middle man and schedule time to get just a tiny detail changed - it is annoying. 

**What problems is Salesforce Partner Cloud (formerly Salesforce PRM) solving and how is that benefiting you?**

I benefit from storing lead information and organizing them into specific campaigns. I also run reports and use the search function to find detailed information about activity with an account/contact/lead.  

  ### 6. Great product but takes a lot of services to set up

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.)

**Reviewed Date:** September 14, 2018

**What do you like best about Salesforce Partner Cloud (formerly Salesforce PRM)?**

Lightning looks great and is intuitive for our partners and team members to use internally. The things I really like about the product are that once it's up and running it's easy to do a lot of things without involving a technical team member. 

**What do you dislike about Salesforce Partner Cloud (formerly Salesforce PRM)?**

The initial set up period was a multi-month multi-team endeavor. Candidly, everyone in the space required an intensive, services oriented set up period but it felt like a lot of investment went into the product before we got real value. Other than that it has been smooth and intuitive to use.

**Recommendations to others considering Salesforce Partner Cloud (formerly Salesforce PRM):**

The product appears to be getting more intuitive and self-service over time. With that being said, if you are a salesforce organization than it is hands down the best solution out there.

**What problems is Salesforce Partner Cloud (formerly Salesforce PRM) solving and how is that benefiting you?**

We are trying to give our partners the ability to self source content, submit leads, and drive accountability through the software. Additionally, we have added a lot of valuable content to the platform that enables their sales and delivery teams to get trained and certified on our product in a self service way.

  ### 7. Salesforce to the rescue!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 14, 2018

**What do you like best about Salesforce Partner Cloud (formerly Salesforce PRM)?**

Salesforce is a great resource for partner relationship management.  Our company uses it for commercial real estate properties as well as owners, buyers, etc.  It helps keep everything organized, with abilities to link properties and owners as well as putting notes, contact information, follow-ups, etc.

**What do you dislike about Salesforce Partner Cloud (formerly Salesforce PRM)?**

I really do not have anything bad to say about salesforce.  They have a great platform that works for our business.  Customer service helps out in a timely manor and tries to help as much as possible.

**Recommendations to others considering Salesforce Partner Cloud (formerly Salesforce PRM):**

It's a great application to use, to keep your business organized and time efficient.

**What problems is Salesforce Partner Cloud (formerly Salesforce PRM) solving and how is that benefiting you?**

Problems we are solving with Salesforce Partner Relationship Management allow for organization of all contacts and properties for our business, it connects buyers, sellers, properties, notes.  Everything is easily accessible and all in one place, make it time efficient and user friendly.

  ### 8. Salesforce has been a great tool for the business I work in and was quite easy to learn!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Matthew D. | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 14, 2018

**What do you like best about Salesforce Partner Cloud (formerly Salesforce PRM)?**

The system is not overly complicated and is really easy to use once you learn the basics.

**What do you dislike about Salesforce Partner Cloud (formerly Salesforce PRM)?**

For the type of work that I do and the interaction I have with Salesforce, there is not really anything that I do not like about it.  It's a great platform, all other platforms should be this simple!

**Recommendations to others considering Salesforce Partner Cloud (formerly Salesforce PRM):**

This would be a great system to help manage a variety of business needs.

**What problems is Salesforce Partner Cloud (formerly Salesforce PRM) solving and how is that benefiting you?**

For the company in which I work and the type of work we do, this is the main tool for processing orders, electronic document filing, financial tracking, and so much more,

  ### 9. Best UX for any CRM on the market

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.)

**Reviewed Date:** August 17, 2018

**What do you like best about Salesforce Partner Cloud (formerly Salesforce PRM)?**

The UX/overall design of the user interface and toolset is leaps and bounds beyond anything else I've encountered in my professional career. It's very easy/intuitive to use which makes inputting customer data much less of a chore and thus much more likely for my team to use consistently.

**What do you dislike about Salesforce Partner Cloud (formerly Salesforce PRM)?**

Salesforce is a little bit pricier compared to some of the other CRM providers but they do have reasonable tiers of bundled services available so you also don't end up needing to necessarily pay more for features you rarely, if ever, use.

**What problems is Salesforce Partner Cloud (formerly Salesforce PRM) solving and how is that benefiting you?**

We've used the Sales Cloud tools to greatly streamline the information in our customer profiles. Our sales team can easily update and share the latest information from wherever they are working from that day without a lot of effort, which means the rest of our team benefits from having the most recent information at all times. Other benefits we've seen are the ability to create and launch small marketing campaigns very very quickly. Chatter is also a great tool that we've used to communicate informally with smaller updates or news.

  ### 10. Communication tool

**Rating:** 4.0/5.0 stars

**Reviewed by:** Thanh H. | Account Operations Specialist, Financial Services, Enterprise (> 1000 emp.)

**Reviewed Date:** September 14, 2018

**What do you like best about Salesforce Partner Cloud (formerly Salesforce PRM)?**

It’s great communication tool between HR and crews. You can easily submit your request to HR and get notified by email if there’s a response on your case. You can always edit the case and the HR representative will get notified right away if there’s some modification to your case.CommunicCommunication tool

**What do you dislike about Salesforce Partner Cloud (formerly Salesforce PRM)?**

Nothing. It’s great that Vanguard HR use this tool to bridge the communication between crew and them

**What problems is Salesforce Partner Cloud (formerly Salesforce PRM) solving and how is that benefiting you?**

Help bridge communication gap between HR and employees

  ### 11. Good, not great, but getting better!

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in E-Learning | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 14, 2018

**What do you like best about Salesforce Partner Cloud (formerly Salesforce PRM)?**

The ease of use is what sets Saleforce apart. A new hire can get up and running to being an active user in hours.

**What do you dislike about Salesforce Partner Cloud (formerly Salesforce PRM)?**

The limitations for data manipulation and dashboard options. There is a lot of great data we have in Saleforce however I am finding myself exporting it and using other data presentation tools outside of the platform. I have just begun to use SF Lightning and it looks like this may improve this.

**Recommendations to others considering Salesforce Partner Cloud (formerly Salesforce PRM):**

I am unsure, unfortunately I do not have enough experience yet.

**What problems is Salesforce Partner Cloud (formerly Salesforce PRM) solving and how is that benefiting you?**

We are building new markets and saleforce makes it easy to store, update, and share customer information across the team.

  ### 12. Key solution for nonprofits and foundations 

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Non-Profit Organization Management | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 12, 2018

**What do you like best about Salesforce Partner Cloud (formerly Salesforce PRM)?**

The depth of features and customer support makes Salesforce a key software for any type of office. 

**What do you dislike about Salesforce Partner Cloud (formerly Salesforce PRM)?**

The learning curve is steep but doable. Substantive training sessions are in the thousands, which isn't always an option. It's important to have a capable Salesforce admin in-house on your team or through a consultant. 

**What problems is Salesforce Partner Cloud (formerly Salesforce PRM) solving and how is that benefiting you?**

In particular, it's been most useful in my nonprofits when managing relationships with funders, supporters, and donors. 

  ### 13. Salesforce Single Sign on

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Consumer Electronics | Enterprise (> 1000 emp.)

**Reviewed Date:** September 14, 2018

**What do you like best about Salesforce Partner Cloud (formerly Salesforce PRM)?**

Salesforce provides the best single sign on server, it is super easy, fast and very secured. It works great even the network is poor, find a way to authenticate seamlessly. 

**What do you dislike about Salesforce Partner Cloud (formerly Salesforce PRM)?**

Not easy to change phone number when you you enabled two factor authentication. It is not straight forward to do that.

**What problems is Salesforce Partner Cloud (formerly Salesforce PRM) solving and how is that benefiting you?**

We use salesforce authentication service to login all our domain applications.

  ### 14. Easy to use CRM system

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 14, 2018

**What do you like best about Salesforce Partner Cloud (formerly Salesforce PRM)?**

Salesforce makes it easy to track the marketing/sales process.

**What do you dislike about Salesforce Partner Cloud (formerly Salesforce PRM)?**

I want everything to be free. There are some features we do not use, and possibly never will.

**Recommendations to others considering Salesforce Partner Cloud (formerly Salesforce PRM):**

Be very sure that you need all the features Salesforce offers.

**What problems is Salesforce Partner Cloud (formerly Salesforce PRM) solving and how is that benefiting you?**

Tracking our team's performance in the areas of conversations, meetings, commitments, and customer buy-ins.

  ### 15. Decent

**Rating:** 3.5/5.0 stars

**Reviewed by:** Sabrina Y. | UX Designer, Mid-Market (51-1000 emp.)

**Reviewed Date:** September 14, 2018

**What do you like best about Salesforce Partner Cloud (formerly Salesforce PRM)?**

It’s overall a great tool for any company since it’s a great mgmt platform

**What do you dislike about Salesforce Partner Cloud (formerly Salesforce PRM)?**

I feel like there’s a high learning curve you definitely have to have a training first cause it does get confusing

**What problems is Salesforce Partner Cloud (formerly Salesforce PRM) solving and how is that benefiting you?**

We tracked all of our customers in sales force, put all their info tracked sales and such

  ### 16. Salesforce is a great CRM

**Rating:** 4.5/5.0 stars

**Reviewed by:** Eric M. | Co-Founder, Internet, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 14, 2018

**What do you like best about Salesforce Partner Cloud (formerly Salesforce PRM)?**

All the features Salesforce has. They are unmatchable by other crms

**What do you dislike about Salesforce Partner Cloud (formerly Salesforce PRM)?**

It can get too complex to configure the right mix of features

**What problems is Salesforce Partner Cloud (formerly Salesforce PRM) solving and how is that benefiting you?**

Managing my clients and interaction with them

  ### 17. Salesforce >

**Rating:** 4.5/5.0 stars

**Reviewed by:** Madeline B. | Territory Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 06, 2018

**What do you like best about Salesforce Partner Cloud (formerly Salesforce PRM)?**

This CRM is so user friendly and easy to pick up quickly as well as keep you organized.

**What do you dislike about Salesforce Partner Cloud (formerly Salesforce PRM)?**

I have difficulties with the lack of options when it comes to creating reports.

**Recommendations to others considering Salesforce Partner Cloud (formerly Salesforce PRM):**

Understand what your primary purpose is for using this tool. That will keep you and your team headed in the right direction and refer to your rules of engagement while doing so.

**What problems is Salesforce Partner Cloud (formerly Salesforce PRM) solving and how is that benefiting you?**

Working in a business that includes a lot of client relationships along with prospecting, it is necessary to keep everything clean and updated in order to keep our swim lanes clear. Salesforce helps us do that in an easy way.

  ### 18. SALESFORCE FOR MULTI USE

**Rating:** 5.0/5.0 stars

**Reviewed by:** Lisa B. | Billing &amp; Collections Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** September 14, 2018

**What do you like best about Salesforce Partner Cloud (formerly Salesforce PRM)?**

PROVIDES A FILE SHARE SYSTEM ACROSS THE COMPANY

**What do you dislike about Salesforce Partner Cloud (formerly Salesforce PRM)?**

NOTHING AT THIS TIME; WE ARE HAPPY WITH SERVICE THUS FAR

**What problems is Salesforce Partner Cloud (formerly Salesforce PRM) solving and how is that benefiting you?**

SHARED FILES

  ### 19. Ingenius Way to Streamline Partner Relations

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Internet | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 12, 2018

**What do you like best about Salesforce Partner Cloud (formerly Salesforce PRM)?**

This provides a quick and seamless way to share accurate data with partners.

**What do you dislike about Salesforce Partner Cloud (formerly Salesforce PRM)?**

We tended to have lots of duplicate information that sales force didn’t pick up on, which could make a mess when partners did not know which information was up to date.

**What problems is Salesforce Partner Cloud (formerly Salesforce PRM) solving and how is that benefiting you?**

Better ROI by direct sharing our CRM with partners.

  ### 20. SalesForce PRM

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jason M. | Implementation Specialist, Automotive, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 29, 2018

**What do you like best about Salesforce Partner Cloud (formerly Salesforce PRM)?**

I enjoy the ease of use of this platform.  

**What do you dislike about Salesforce Partner Cloud (formerly Salesforce PRM)?**

Sometimes it feels too "busy" on the main screen.  I wish there was a condensed version I could toggle between.

**What problems is Salesforce Partner Cloud (formerly Salesforce PRM) solving and how is that benefiting you?**

The benefits are the ease of use which allows more time for business, and less work on the backend of the platform.

  ### 21. Great product

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Information Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 14, 2018

**What do you like best about Salesforce Partner Cloud (formerly Salesforce PRM)?**

The management of contact information for clients. 

**What do you dislike about Salesforce Partner Cloud (formerly Salesforce PRM)?**

It's a little bit difficult to customize the application for my own ease of use. 

**What problems is Salesforce Partner Cloud (formerly Salesforce PRM) solving and how is that benefiting you?**

It assists with staying in contact with clients, therefore increasing our business and our bottom line

  ### 22. Easy and accurate access. 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Consumer Electronics | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 18, 2018

**What do you like best about Salesforce Partner Cloud (formerly Salesforce PRM)?**

I like the organization of cases within their platform. 

**What do you dislike about Salesforce Partner Cloud (formerly Salesforce PRM)?**

The occasion lags and interuptions in service. 

**What problems is Salesforce Partner Cloud (formerly Salesforce PRM) solving and how is that benefiting you?**

Benefits of the platform would be easy accessibility to customer information and great metric reporting. 

  ### 23. Salesforce

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Furniture | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 14, 2018

**What do you like best about Salesforce Partner Cloud (formerly Salesforce PRM)?**

The ability to keep track of accounts and orders

**What do you dislike about Salesforce Partner Cloud (formerly Salesforce PRM)?**

not as interactive as some programs for account access

**Recommendations to others considering Salesforce Partner Cloud (formerly Salesforce PRM):**

Great platform to keep up with accounts

**What problems is Salesforce Partner Cloud (formerly Salesforce PRM) solving and how is that benefiting you?**

Order tracking..and ability to share information with clients

  ### 24. SalesForce

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 05, 2018

**What do you like best about Salesforce Partner Cloud (formerly Salesforce PRM)?**

I’ve used salesforce for a 2+ years now and once you customize it to your workflow it’s amazing!

**What do you dislike about Salesforce Partner Cloud (formerly Salesforce PRM)?**

If salesforce isn’t set up it’s a lot of information to process

**What problems is Salesforce Partner Cloud (formerly Salesforce PRM) solving and how is that benefiting you?**

Real estate marketing 

  ### 25. Salesforce has been good, but also complicated

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Professional Training & Coaching | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 14, 2018

**What do you like best about Salesforce Partner Cloud (formerly Salesforce PRM)?**

I like the many customizations and options

**What do you dislike about Salesforce Partner Cloud (formerly Salesforce PRM)?**

It can be hard and time consuming to learn 

**What problems is Salesforce Partner Cloud (formerly Salesforce PRM) solving and how is that benefiting you?**

We’re still early and have yet to see big benefits 


## Salesforce Partner Cloud (formerly Salesforce PRM) Discussions
  - [Is Salesforce a CRM software?](https://www.g2.com/discussions/is-salesforce-a-crm-software)
  - [What is a Salesforce partner?](https://www.g2.com/discussions/what-is-a-salesforce-partner)
  - [What is customer relationship management and partnership?](https://www.g2.com/discussions/what-is-customer-relationship-management-and-partnership)
  - [What is Salesforce PRM?](https://www.g2.com/discussions/what-is-salesforce-prm)
  - [Do you offer a PRM?](https://www.g2.com/discussions/29799-do-you-offer-a-prm) - 1 upvote

- [View Salesforce Partner Cloud (formerly Salesforce PRM) pricing details and edition comparison](https://www.g2.com/products/salesforce-partner-cloud-formerly-salesforce-prm/reviews?page=6&section=pricing&secure%5Bexpires_at%5D=2026-07-25+06%3A11%3A26+-0500&secure%5Bsession_id%5D=d7215b77-942f-49d6-91e6-68a66dc6e8cf&secure%5Btoken%5D=2bbaef579c7c1908b99dc110494083cb09f1e34d6609c153ea6aaaaebbc9b241&format=llm_user)
## Salesforce Partner Cloud (formerly Salesforce PRM) Integrations
  - [Agentforce Service (formerly Salesforce Service Cloud)](https://www.g2.com/products/agentforce-service-formerly-salesforce-service-cloud/reviews)
  - [Market Leader](https://www.g2.com/products/market-leader/reviews)
  - [Shopify](https://www.g2.com/products/shopify/reviews)

## Salesforce Partner Cloud (formerly Salesforce PRM) Features
**Control**
- Role-Based Permissions
- Opportunity Management
- Recognized Escalation

**Account Mapping**
- Common overlaps
- Mapping Segmentation
- Account Mapping Playbook

**Incentives Management**
- Analytics/Reporting
- Customization
- Gamification
- Design & Creation

**Partner Discovery**
- Competitive Discovery
- Social media discovery
- Content-Based Discovery

**Incentive Types**
- Rewards
- SPIFs
- Discounts
- MDF Management
- Rebate Management
- Other Incentive Programs

**Partner Collaboration**
- Brand Messaging
- Offer Management
- Catalog Management

**Platform - Partner Relationship Management (PRM)**
- Individual Portals
- Content Repository
- Revenue Tracking
- Cross-System Integration
- Workflow Automation & Notifications
- Onboarding, Training & Certifications
- Payouts & Global Compliance
- Partner Discovery & Recruitment
- Incentive Management
- Recognized Escalation
- Dashboards & Reporting
- Marketing Tools
- Deal Management

**Analytics**
- Conversion Tracking
- Customer value tracking
- ROI Measurement

**Agentic AI - Partner Relationship Management (PRM)**
- Adaptive Learning
- Autonomous Task Execution
- Proactive Assistance
- Natural Language Interaction

**Integrations**
- Data warehouse Integration
- CRM Integration
- Account-Based Marketing Software Integration

## Top Salesforce Partner Cloud (formerly Salesforce PRM) Alternatives
  - [PartnerStack](https://www.g2.com/products/partnerstack/reviews) - 4.7/5.0 (909 reviews)
  - [ZINFI Unified Partner Management (UPM)](https://www.g2.com/products/zinfi-unified-partner-management-upm/reviews) - 4.9/5.0 (700 reviews)
  - [Impartner PRM](https://www.g2.com/products/impartner-prm/reviews) - 4.5/5.0 (555 reviews)

