---
title: Omnisend Reviews
meta_title: 'Omnisend Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 1244 reviews by the users' company size, role or industry
  to find out how Omnisend works for a business like yours.
aggregate_rating:
  rating_value: 4.6
  review_count: 1244
  scale: '5'
date_modified: '2026-09-10'
parent_category:
  name: Marketing
  url: https://www.g2.com/categories/marketing
---


# Omnisend Reviews
**Vendor:** Omnisend  
**Category:** [Marketing Automation Software](https://www.g2.com/categories/marketing-automation)  
**Average Rating:** 4.6/5.0  
**Total Reviews:** 1,244  
**AI Verified:** At least 10 G2 reviewers have confirmed using this product&#39;s AI features and functionality.
## About Omnisend
Omnisend is an email and SMS marketing automation platform built for ecommerce from day one. Founded in 2014, it came from a simple observation: mid-sized merchants had the data to personalize, but not the tools. Every feature — from segmentation to automation to reporting — is designed around how online stores actually work. More than 150,000 online brands use Omnisend to turn customer behavior into revenue on autopilot, returning an average of $79 for every $1 spent.\* You will find this platform refreshingly boring, in the best way possible. Whether you&#39;re just getting started or running a large operation, Omnisend grows with you. 💌 Send newsletters and targeted campaigns Create shoppable emails with a drag-and-drop editor and 250+ ready-made templates. Add coupon codes, insert products automatically, and use Campaign Booster to resend to non-openers with a fresh subject line. 💸 Drive sales on autopilot with ecommerce automations Automations are roughly 2% of all email sends, yet they drive nearly a third of email revenue. Use pre-built flows for cart abandonment, welcome series, browse abandonment, back-in-stock alerts, and post-purchase, or build your own in the no-code Automations Editor. 🎯 Improve your targeting with unlimited segmentation Segment on shopping behavior, purchase history, and engagement, with 30+ ready-made segments and a lifecycle view from new subscribers to loyal VIPs. Lists update automatically as customer data changes. 📱 Combine email with SMS and more channels Add global SMS and web push right next to your emails, in the same platform and the same workflow. There&#39;s no need to pay for separate email, SMS, and push apps. 📥 Build your email and SMS lists Collect subscribers with mobile-friendly popups, signup boxes, landing pages, and a Wheel of Fortune. Use exit-intent forms and targeting rules to decide who sees what. ✨ Automate content, personalization, and targeting with AI Generate on-brand copy, subject lines, and preheaders in seconds. Describe a segment in plain language and get it instantly. Recommend products automatically, and find who&#39;s about to churn and who your highest-value customers are with RFM analysis. AI is built into every plan, free included, with no add-ons or credits. 🤖 Work from ChatGPT or Claude with Omnisend MCP Connect Omnisend to ChatGPT or Claude, then run performance checks, get segment suggestions, and draft campaigns in one conversation using your real account data. 🎧 24/7 support on every plan Live chat and email around the clock, whichever plan you&#39;re on, in 6 languages. From $400/month you also get a dedicated Account Expert. 🚚 Free 5-day migration Switching from Klaviyo or Mailchimp? Our team rebuilds every list, flow, and template in five days, free, including your custom automations. Big-platform features, up to 35% less. Start free and upgrade when you&#39;re ready. Every plan includes automation, segmentation, and A/B testing. Omnisend also invites freelancers and agencies to join the partner program, built to help them win more clients and earn industry-leading revenue share on referred and managed accounts. Check the link and join the program: https://www.omnisend.com/partners/ \*Average return of $79 per $1 spent is based on Omnisend internal analysis of paid-plan merchants, 2025. Results vary.



## Omnisend Pros & Cons
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.

**What users like:**

- Users appreciate the **ease of use** of Omnisend, enabling effortless multichannel marketing without technical expertise. (202 reviews)
- Users commend the **excellent support** provided by Omnisend, appreciating both AI-bot and human representatives. (114 reviews)
- Users highlight the **excellent customer support** from both AI-bots and human representatives at Omnisend. (108 reviews)
- Users commend the **intuitive automation features** of Omnisend, enhancing their email marketing and boosting sales effortlessly. (107 reviews)
- Users love the **automation capabilities** of Omnisend, allowing effortless multichannel marketing and personalized campaigns. (97 reviews)
- Intuitive (90 reviews)
- Easy Setup (85 reviews)
- Integrations (71 reviews)
- Features (70 reviews)
- Easy Integrations (65 reviews)

**What users dislike:**

- Users find Omnisend has **limited features** and integrations, affecting usability and analysis compared to competitors. (60 reviews)
- Users find that Omnisend has **missing features** and limited integrations, but still value its overall functionality. (59 reviews)
- Users find the **pricing to be expensive** , particularly for SMS, which can lead to increased costs quickly. (40 reviews)
- Users find **limited customization** in email design with Omnisend, wishing for more flexibility and updated templates. (33 reviews)
- Users find **email design limitations** in Omnisend, yearning for more creative templates and greater flexibility. (33 reviews)
- Users find the **learning curve challenging** , with complexities in workflow duplication and understanding automations versus forms. (28 reviews)
- Limitations (28 reviews)
- Users feel there are **limitations in email customization options** , making design and integration challenging without coding skills. (27 reviews)
- Template Issues (25 reviews)
- Users find the **email editor unintuitive** and suggest improvements for features and customization options. (24 reviews)

## Omnisend Reviews
  ### 1. Seamless Shopify Integration and Great Templates, but Needs More Email Customization

**Rating:** 5.0/5.0 stars

**Reviewed by:** Robert H. | CEO, Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** October 16, 2025

**What do you like best about Omnisend?**

I love how easy it integrates with Shopify. I love the setup and ease of the user interface. I was very impressed with the templates that were available "right out of the box." I love the reporting which shows me how much is made from each email. I have not used it yet, but I am excited to use the dynamic email feature.

**What do you dislike about Omnisend?**

I would like a little more control over what the email templates look .

**What problems is Omnisend solving and how is that benefiting you?**

They are solving the problem of allowing me to send emails to my clients with dynamic content, sale items, and useful information. I also use the wheel of fortune to provide discounts for my first time shoppers.

**Official Response from Matija Lesko:**

> Thank you for your feedback — we’re glad Omnisend’s Shopify integration, user-friendly interface, and ready-to-go templates are working well for you. It’s great to hear the reporting helps you track performance clearly.

We appreciate your input on email customization. It’s an area we’re continuing to improve, and your feedback is valuable as we shape future updates.

Thanks again — we’re excited for you to explore dynamic content and are here to support your continued growth. 

  ### 2. It’s very easy to learn how to use the tool with all its features.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Mariano M. | Especialista en marketing digital, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 25, 2025

**What do you like best about Omnisend?**

The best thing about Omnisend for me is the form creation and how they connect with the website, whether through popups or shortcodes. It’s very easy to create any template depending on what you need.

**What do you dislike about Omnisend?**

The downside, I think, is that there are too many features and different panels. Still, once you learn them, everything is easy to use, but at the beginning it’s a bit hard to find what you need.

**What problems is Omnisend solving and how is that benefiting you?**

Email automation for people who want to schedule an audit with me.

**Official Response from Matija Lesko:**

> Thanks for your thoughtful review. It’s great to hear Omnisend is helping you manage form creation and email automation effectively. We know the platform has a lot to offer, and we appreciate your note on the initial learning curve — it’s something we’re always working to simplify. Supporting your business growth with smart, effective tools is what we’re here for.

  ### 3. Excellent platform with fast support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** October 16, 2025

**What do you like best about Omnisend?**

I’ve been using Omnisend for over a year now, and it’s been a great experience. The platform is easy to use and has everything I need for email marketing. What really stands out is their fast and friendly support - any time I’ve had a question or issue, the team responds quickly and helps resolve it right away. I definitely recommend it!

**What do you dislike about Omnisend?**

So far, I’ve been fully satisfied with Omnisend.

**What problems is Omnisend solving and how is that benefiting you?**

It has helped me to stay connected with my audience without spending hours on manual work. The templates save a lot of time, and everything is simple to set up, I can focus more on creativity and less on technical details.

**Official Response from Matija Lesko:**

> Thank you for your continued trust over the past year. We’re glad Omnisend is helping you streamline your marketing while staying focused on what matters most — your audience and creativity. We’re here to support your continued growth every step of the way.


  ### 4. Easy setup and integration with Shopify. I had my first email campaign sent within one hour of setup.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Ray C. | REALTOR®, Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**G2 Icon:** Our network of Icons are G2 members who are recognized for their outstanding contributions and commitment to helping others through their expertise.

**Reviewed Date:** September 24, 2025

**What do you like best about Omnisend?**

I’ve found Omnisend to be really easy to set up and use, even as a first-time user. The platform feels intuitive and is packed with features—even the free version offers plenty to work with. I especially like how simple it is to build out templates and forms; you don’t need to be super technical to create something professional.

**What do you dislike about Omnisend?**

What I don’t love is the AI support. It tends to loop you around without giving you a real solution. I ran into a verification issue and, after going in circles, eventually just gave up. A human touch here would make a big difference.

**What problems is Omnisend solving and how is that benefiting you?**

Keeps my email on brand and saves me time with setup so I can get more mail sent out.

**Official Response from Matija Lesko:**

> Thank you for highlighting how quickly you were able to set up and send your first campaign. We’re glad Omnisend’s templates, forms, and intuitive design are saving you time and helping you keep your emails on brand. We also appreciate your honest feedback on AI support — finding the right balance between automation and a human touch is important, and your input helps us improve. Supporting your growth will always be our focus.

  ### 5. Excellent & constantly improving ESP

**Rating:** 5.0/5.0 stars

**Reviewed by:** Indrė Ona B. | Agency Director, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 17, 2025

**What do you like best about Omnisend?**

I have to say - Omnisend customer support is one of the best you'll be able to find. Fast, proactive, will help you find a solution in minutes. 
Love the new interface, reporting system, amazing price and quality balance.

**What do you dislike about Omnisend?**

I lack the ability to delay emails in automations until a specific date, but can work around with campaigns setup. 
Would love to have instant mobile version preview while editing.

**What problems is Omnisend solving and how is that benefiting you?**

This is one of the main email service providers I use for my clients to achieve best results.

**Official Response from Matija Lesko:**

> Thank you for sharing your experience and feedback. We’re glad Omnisend continues to deliver the results and reliability you need for your clients, and we’re especially proud that our support team has made a strong impression. We’ve noted your suggestions on automation delays and mobile previews — these insights help us shape a better platform for everyone. We look forward to continuing to support your success.


  ### 6. Absolutely Love This Software!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Food & Beverages | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** October 21, 2025

**What do you like best about Omnisend?**

One of the things I appreciate most about Omnisend is how much valuable analytics it offers. Those insights make it easier to understand customer behavior and make smarter, data-driven business decisions.

**What do you dislike about Omnisend?**

I find that there are too many pop-ups when logging into Omnisend, which can interrupt the workflow. Additionally, there have been a lot of platform updates and changes lately, making it a bit challenging to keep up with the new interface.

**What problems is Omnisend solving and how is that benefiting you?**

Omnisend helps me automate email marketing and customer communication, saving time and ensuring consistency. The integrated analytics and reporting tools make it easy to understand performance and optimize campaigns based on real data.

**Official Response from Matija Lesko:**

> Thank you so much for the kind words — we’re thrilled to hear Omnisend’s analytics are helping you make smarter, data-driven decisions. That’s exactly what we aim to empower with every campaign. We also appreciate your honesty about the pop-ups and recent interface updates. We’re constantly improving the platform, and your feedback helps us strike the right balance between innovation and ease of use.

  ### 7. Great product but needs a little work

**Rating:** 4.0/5.0 stars

**Reviewed by:** Reginald A. | Owner, Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** November 17, 2025

**What do you like best about Omnisend?**

I appreciate the range of options Omnisend provides for generating leads and building a new email list.

**What do you dislike about Omnisend?**

The Facebook integration does not work ever. I have not had a chance to integrate Facebook no matter how many times I have tried. I have not found a way to automatically create automations that send emails automatically to keep our store at the top of mind for customers.

**What problems is Omnisend solving and how is that benefiting you?**

I am not aware of any problems that Omnisend is currently solving, but I do realize that they add new features all of the time.

**Official Response from Matija Lesko:**

> Thank you for sharing your feedback. We’re glad Omnisend’s lead-generation tools are helping you grow your email list. We’re sorry to hear about the challenges with Facebook integration and automations — our support team would be happy to take a closer look and help get everything working properly. Please feel free to reach out via the in-app chat or at support@omnisend.com so we can assist.


  ### 8. Versatile Templates and Daily Webinars Make Omnisend Stand Out

**Rating:** 4.5/5.0 stars

**Reviewed by:** Leslie M. | Account manager, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** November 18, 2025

**What do you like best about Omnisend?**

Omnisend gives you options for webinars daily as well as having multiple templates to use.

**What do you dislike about Omnisend?**

Omnisend no longer offers reviews, which was actually one of the main reasons I decided to sign up for the service in the first place.

**What problems is Omnisend solving and how is that benefiting you?**

This tool enables us to send emails to all of our customers simultaneously.

**Official Response from Matija Lesko:**

> Thank you for the feedback. We’re glad the daily webinars and wide range of templates are useful for your team. We understand your disappointment about reviews no longer being available — this was a difficult decision, and we’ve shifted our focus toward strengthening the full omnichannel experience across email, SMS, and other touchpoints to help you drive more consistent customer engagement. We appreciate you sharing what mattered most to you.


  ### 9. Effortless Store Switching and Templates, But Pricey

**Rating:** 4.0/5.0 stars

**Reviewed by:** Marie-Blanche D. | Graphiste indépendant, Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** October 31, 2025

**What do you like best about Omnisend?**

That we can switch between stores and copy paste flows and templates.

**What do you dislike about Omnisend?**

It is a little expensive. The email builder is not as easy to use as the one in Yotpo. It would be nice to be able to drag items in the layout.

**What problems is Omnisend solving and how is that benefiting you?**

THe way we can switch between store and copy paste the flows and campaigns are game changer.

**Official Response from Matija Lesko:**

> We’re grateful for your honest feedback and happy to know Omnisend helps you manage multiple stores efficiently. The ability to reuse flows and campaigns is designed to give you time back to focus on growth. We appreciate your insights on pricing and usability — our team is continuously working to deliver more value with every update.


  ### 10. Great Platform, but has its' faults

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sarah G. | Entrepreneur, Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** July 17, 2025

**What do you like best about Omnisend?**

Chat availability 110% 👍🏻👍🏻👍🏻👍🏻👍🏻

Patience (I was pretty difficult at times due to 'what do I dislike about Omnisend' 110% 👍🏻👍🏻👍🏻👍🏻👍🏻

Follow the sun chat 110% 👍🏻👍🏻👍🏻👍🏻👍🏻

I got £75 back in sales as soon as my automations were set up 👍🏻👍🏻👍🏻👍🏻👍🏻

After reading my 'what I don't likes', you might ask why I stayed with them. Well after my initial experience, I did shop around. Of all the email marketing companies out there, not one of them has it all, so you could say Omnisend has more positives weighed up with cost and willingness to agree to a discount to ease my frustrations. 

I did end up in tears yesterday when my payment went though without me entering my card details, but I am assured that today Thursday 17th August 2025, it will be adjusted as per, Kosta, the managers promise.

Update: Kosta has resolved the issues to my 100% satisfaction. Many thanks to all involved.

**What do you dislike about Omnisend?**

I moved to Omnisend after a Partner migrated me there due to frustrations with customer service availability and abandoned cart automation faults on another platform. 

Omnisend have some massive faults, and they are as follows: 

1) Complicated pricing structure. I get that you gauge pricing by subscribers, but you have an unnecessary way of going about your pricing making it complicated for the user (who is not an expert remember). Whether you agree or disagree, I'm just telling you about *my* experience.  

2) When I first paid for a plan, it became apparent that the pricing was misleading. It states clearly it is $14 a month. It states that this is a 30% discount, but what it doesn't make it easy to understand is that it doesn't stay at $14, you should be clearer about what the price actually goes up to. So I asked for a refund, they refused at first but decided the now bear with a sore head customer would be best off with the refund, so thank you for that.

3) I was given a discount code - following this experience - to use (I wasn't told I couldn't use it in the traditional way ie entering it in as a coupon at the checkout), so when I clicked the upgrade button, it took a payment WITHOUT ME EVEN PUTTING MY CARD DETAILS IN (this is really bad and you should change this immediately), meaning there was no way for me to put my coupon in. 

Needless to say ..... (see what I like about Omnisend) ...

**What problems is Omnisend solving and how is that benefiting you?**

Automated workflows to increase revenue.

**Official Response from Omnisend Support:**

> Thanks so much for your candid and thoughtful review. We know the start wasn’t smooth, and we truly appreciate you sticking with us while we worked things through. It’s rewarding to hear that our team’s patience, around-the-clock support, and follow-through made the difference. We’re actively working to simplify areas like pricing and checkout flow — and your feedback is helping shape those improvements. We’re committed to making sure the positives only grow from here.

  ### 11. Easy to Use, Feature-Rich, and Free to Start

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** February 03, 2026

**What do you like best about Omnisend?**

Easy to use, easy to understand, and its features, you can start for free.

**What do you dislike about Omnisend?**

SMS is more expensive than some platforms, but no problem i use email more

**What problems is Omnisend solving and how is that benefiting you?**

I own my business in Nigeria, a lot of features are often not available to us, i am glad omnisend is different.

**Official Response from Matija Lesko:**

> Thank you for sharing your experience. We’re glad Omnisend is easy to use, accessible, and available where many tools aren’t, giving you the flexibility to start for free and grow at your own pace. Supporting businesses globally with reliable email marketing tools is a big part of helping long-term growth, wherever you’re based.

  ### 12. Effortless Integration and Outstanding Support

**Rating:** 4.0/5.0 stars

**Reviewed by:** Silvia A. | Ecommerce Manager, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google using a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** December 03, 2025

**What do you like best about Omnisend?**

Simple to use, innovative, simple connection with Shopify

**What do you dislike about Omnisend?**

The customer care is not will instructed and they do thing without asking

**What problems is Omnisend solving and how is that benefiting you?**

A platform easy to use and easy to integrate, with a lot of feature and that does not cost a lot.

**Official Response from Matija Lesko:**

> Thank you for sharing your thoughts. We’re pleased that Omnisend’s simplicity, innovative tools, and Shopify connection are making your marketing easier to manage. We also appreciate your feedback on support, clarity and communication are priorities for us, and we’ll keep working to make every interaction a positive one as your business grows.

  ### 13. Excellent Tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jair G. | Creative Director, Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google using a business email account

**Source: Organic Review from Pop Up:** Invitation from G2. This reviewer was not provided any incentive by G2 for completing this review.

**AI Translated:** This review has been translated from Spanish; Castilian using AI.

**Reviewed Date:** September 10, 2025

**What do you like best about Omnisend?**

Omnisend is very easy to use, with templates in automations and email designs. Its interface is intuitive, the support is excellent, and the integration with my store was immediate. It is an essential tool for growing in e-commerce. We have had follow-up from Miss Melanie Corea Guerra, who has guided us from the beginning on how to manage the platform and use it in the best way for our e-commerce.

**What do you dislike about Omnisend?**

I would like the templates to be updated constantly.

**What problems is Omnisend solving and how is that benefiting you?**

Better implemented automations and segmentation

**Official Response from Matija Lesko:**

> Thank you for such a detailed and thoughtful review! We’re thrilled to hear Omnisend has been easy to use, quick to integrate, and a strong foundation for growing your e-commerce. It’s wonderful to know that the automations, templates, and segmentation tools are making a difference, and that our team’s guidance has been helpful from the start. We also hear you on updating templates more frequently — your feedback helps us focus on what matters most for your experience.


  ### 14. Vicetect Merchants On Omnisend

**Rating:** 5.0/5.0 stars

**Reviewed by:** Songezo M. | Founder &amp; CEO, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 25, 2025

**What do you like best about Omnisend?**

I appreciate the automation features and the pop-up campaigns. The creative user interface stands out to me, and I find it very useful that I can connect multiple apps, including social media, to my campaigns.

**What do you dislike about Omnisend?**

The less than available options to send campaigns via WhatsApp

**What problems is Omnisend solving and how is that benefiting you?**

I appreciate how this tool helps me save time on email marketing. It streamlines the process, allowing me to focus on other important tasks while still reaching my audience effectively.

**Official Response from Matija Lesko:**

> Thank you for sharing such thoughtful feedback. We’re glad Omnisend is helping you save time and simplify your marketing efforts with automation and integrations. We appreciate your note on WhatsApp. Expanding our messaging channels is part of our roadmap, and we look forward to bringing more options to support your outreach strategy. Your growth is our focus, and we’re grateful to be part of your journey.

  ### 15. Confusing at first, but once I learnt how to use Omnisend it became pretty simple.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Cameron W. | Email Marketing Strategist, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** August 29, 2025

**What do you like best about Omnisend?**

Deliverability; speed; helpful support team

**What do you dislike about Omnisend?**

Email design tool is slightly frustrating that it defaults to 24 padding when uploading images; segmentation is confusing but it works i guess, analytics could be more insighful, I also don't like the setup of the email buttons, if you want to use more that three buttons, at least two of them have to be the same colour becuase of the way primary/secondary/tertiary buttons are set up, if each button was able to be customised that would be better.

**What problems is Omnisend solving and how is that benefiting you?**

Email deliverability and segmentation

**Official Response from Omnisend Support:**

> We’re happy to hear that once you got familiar with Omnisend, it became simple to use and that deliverability and support have stood out for you. At the same time, thank you for sharing detailed thoughts on segmentation, design padding, and button customization. Feedback like this is invaluable in helping us prioritize improvements. Please feel free to pass along any specific ideas to our support team — we’re always listening and aiming to make your workflow smoother.

  ### 16. Omnisend Delivers Ease, Features, and Fast Support—Just Missing a Built-In Countdown

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Consumer Goods | Mid-Market (51-1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** November 04, 2025

**What do you like best about Omnisend?**

I have used quite a few email marketing sites at different jobs, but Omnisend is definitely my favorite! The ease of use and number of features included are huge bonuses. They also have wonderful customer support that gets back to us super quickly.

**What do you dislike about Omnisend?**

I don't have any major complaints about Omnisend. I do wish that it had a built in timer/countdown feature for emails, but using a third party and entering the html works fine.

**What problems is Omnisend solving and how is that benefiting you?**

Omnisend helps us schedule emails ahead of time and keeps track of all of the email statistics!

**Official Response from Matija Lesko:**

> Thank you for the detailed review and your trust in Omnisend! We’re so glad our ease of use, features, and responsive support are helping you manage campaigns efficiently. Your feedback on countdown timers is appreciated — continuous improvement is how we help businesses like yours grow even stronger.


  ### 17. User-Friendly Platform with Impressive Features

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Food Production | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** November 14, 2025

**What do you like best about Omnisend?**

Omnisend is quite user-friendly. I appreciate the range of options available and the helpful feedback it provides.

**What do you dislike about Omnisend?**

I haven't yet taken the time to fully explore the AI features, and my only issue so far has been with the updates that were introduced. I'm sure these changes are beneficial, but I simply haven't dedicated the time to learn about all the new features.

**What problems is Omnisend solving and how is that benefiting you?**

I appreciate that I can send promotional products in a visually appealing way, and I find the overall look to be nice and refreshing.

**Official Response from Matija Lesko:**

> Thank you for sharing your experience. We’re glad Omnisend’s user-friendly setup and range of features are supporting your marketing efforts. We understand that new updates can take time to explore, and we’ll continue providing clear guidance so you can get the most value from the platform as you dive in.


  ### 18. Omnisend has grew my email list

**Rating:** 5.0/5.0 stars

**Reviewed by:** Customer C. | Owner, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google One Tap using a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 19, 2025

**What do you like best about Omnisend?**

I love the many features of Omnisend, it keeps my store running smoothly with email campaigns, automation and AI generated content when I don't know how to emphasize on my email campaigns. I love the customer service and prompt responses, never switching.

**What do you dislike about Omnisend?**

The only thing I dislike about Omnisend will be that it's not mobile friendly when creating email campaigns.

**What problems is Omnisend solving and how is that benefiting you?**

It's helping me solve the ease of my website, it integrates seamlessly with Shopify which I love.

**Official Response from Matija Lesko:**

> Thank you for your review. It’s great to hear that Omnisend is supporting your store with campaigns, automation, AI content, and seamless Shopify integration. We’re also glad our support team is meeting your expectations. Your feedback about mobile editing is valuable, and we’ll continue improving to ensure the best experience across all devices.


  ### 19. Effortless Setup and Clean Interface, Minor Customization Limitations

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Primary/Secondary Education | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google using a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** October 19, 2025

**What do you like best about Omnisend?**

It’s just really easy to use. I can set up campaigns, automations, and reports in minutes without having to dig through complicated settings. The interface feels clean and logical.

**What do you dislike about Omnisend?**

There’s nothing major to complain about—occasionally, I do wish the customization options were a bit more extensive. However, that’s a minor compromise considering how straightforward it is to set up and operate everything.

**What problems is Omnisend solving and how is that benefiting you?**

This platform really streamlines my workflow by automating emails and handling list management all in one place. I no longer need to switch between different tools or send campaigns manually - everything operates seamlessly behind the scenes.

**Official Response from Matija Lesko:**

> We’re glad to hear Omnisend is helping you work smarter and more efficiently across campaigns, automations, and reporting. Your note about customization is appreciated — our support team would love to understand your needs more deeply, as this insight helps us improve the platform for you and others. Feel free to reach out anytime via in-app chat or support@omnisend.com.


  ### 20. Omnisend is a breath of fresh air

**Rating:** 5.0/5.0 stars

**Reviewed by:** Nay M. | Photographer, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** May 24, 2025

**What do you like best about Omnisend?**

I've used a lot of email platforms, but Omnisend has been the easiest and most aesthetically pleasing thus far. Integration with my Shopify account and uploading contacts were fast, and I love the recommended automations. Creating campaigns has also been a breeze, and I love the ease of the drag and drop and the implementation. I've been using it every day to schedule campaigns and check the analytics of previous campaigns and active automations.

**What do you dislike about Omnisend?**

I tried to use the live chat feature when I had a quick question, but kept getting routed between logging in and the support page. I used the email option instead and received a quick response.

**What problems is Omnisend solving and how is that benefiting you?**

It solves my problem of collecting contacts who visit my site, searching for email templates, and overall automation for clients interacting with my site.

**Official Response from Omnisend Support:**

> Thank you for such a thoughtful and detailed review! We’re so glad Omnisend has been a breath of fresh air for you — easy to use, beautiful to work with, and packed with helpful features like automations and drag-and-drop editing. It’s fantastic to hear how smoothly it integrated with your Shopify store and how it’s supporting your day-to-day work.

We appreciate you pointing out the issue with accessing live chat — we’ll definitely take a closer look at that. We’re happy to hear our team got back to you quickly via email, and we’ll continue making sure help is just a click away. Thanks again for being part of the Omnisend community — we’re here whenever you need us!


  ### 21. Easy, Intuitive, and Highly Recommended

**Rating:** 5.0/5.0 stars

**Reviewed by:** Melissa C.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**AI Translated:** This review has been translated from Spanish; Castilian using AI.

**Reviewed Date:** December 13, 2025

**What do you like best about Omnisend?**

I like the ease of use of Omnisend and its email editor. Everything is very intuitive and it makes setting up all the email marketing much easier for me, as well as managing the campaigns. The initial setup was also very simple.

**What do you dislike about Omnisend?**

The update speed of the segments is the handicap versus Klaviyo.

**What problems is Omnisend solving and how is that benefiting you?**

Omnisend makes it very easy for us to install all the email marketing and manage the campaigns.

**Official Response from Matija Lesko:**

> Thanks for sharing this thoughtful review. It is great to hear the editor and setup made campaign creation easier and more intuitive for you. We appreciate the comparison to Klaviyo and understand the note around segment update speed. Our focus remains on reliable workflows that support consistent results and long term growth. We are glad to support your email marketing efforts.


  ### 22. Great Value for Features

**Rating:** 4.5/5.0 stars

**Reviewed by:** Michael N. | Co-Founder / Fantastic Wine &amp; Fine Whiskey Ambassador, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** January 02, 2026

**What do you like best about Omnisend?**

Pricing (for the set of available features)

**What do you dislike about Omnisend?**

Can't combine multiple audiences into one  (useful if have multiple bsuinesses under one umbrella)

**What problems is Omnisend solving and how is that benefiting you?**

Marketing automation

**Official Response from Matija Lesko:**

> Thank you for the feedback. We’re glad Omnisend’s pricing and feature set are delivering strong value for your marketing automation needs. Combining multiple audiences can often be handled effectively using tags and segmentation, and our support team would be happy to walk you through the best setup for your use case. Feel free to reach out via in-app chat or at support@omnisend.com.

  ### 23. Modern, Automated, and Perfect for E-Commerce

**Rating:** 5.0/5.0 stars

**Reviewed by:** Monika S. | Marketing Expert, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** November 16, 2025

**What do you like best about Omnisend?**

Modern, oriented to e-commerce, very automated, just love to work with Omnisend :)

**What do you dislike about Omnisend?**

Hmm, something was in automation. I guess it is that i cant’t choose condition like one side would be “placed order” or “not placed order”

**What problems is Omnisend solving and how is that benefiting you?**

Many problems: landing page, pop up, automated letters

**Official Response from Matija Lesko:**

> Thank you for the feedback. We’re glad to hear Omnisend’s modern, ecommerce-focused automations are helping streamline your marketing. We appreciate your note about adding more flexible conditions in automation splits — feedback like this helps guide our improvements as we continue expanding automation logic.


  ### 24. Overall really good, but the designing of e-mails is too locked

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jesper Nyboe N. | DJ, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 10, 2025

**What do you like best about Omnisend?**

The data is really good, the automizations mostly works - although there are some places where the logic is kind of weird. 
The API works well for integration.
Otherwise really easy to use. 
Customer support usually answers pretty quick and well

**What do you dislike about Omnisend?**

The design part is not that good. Templates are locked, so you overwrite you existing content if you change templates. 

Also some of the logic in the automations are not good.

**What problems is Omnisend solving and how is that benefiting you?**

E-mail marketing, loyalty and lead collecting

**Official Response from Matija Lesko:**

> Thank you for your honest feedback and for highlighting both the strengths and areas we can improve on. We’re glad to hear the data, API, and automations have been valuable, and that our support team has been responsive when needed. At the same time, your points on design flexibility and automation logic are important to us. We’d encourage you to share more specific examples with our support team, as this helps us better prioritize fixes and enhancements that directly benefit your workflow. We’re committed to making Omnisend easier, smarter, and more flexible for you over time.


  ### 25. Feature-Rich and User-Friendly, with Outstanding Support Despite Minor Glitches

**Rating:** 4.5/5.0 stars

**Reviewed by:** Miglė J. | Marketing Project Manager, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** October 27, 2025

**What do you like best about Omnisend?**

Excellent customer support, a lot of great features and user-friendly. Perfect for both email marketing beginners and pros.

**What do you dislike about Omnisend?**

At times, there are some small technical errors, like going through email building steps and the information isn't saved.

**What problems is Omnisend solving and how is that benefiting you?**

Automations increase our sales & return customers. Campaigns helps us present new products, special deals and seasonal offers.

**Official Response from Matija Lesko:**

> Thank you for highlighting what’s working and where we can improve. We’re glad Omnisend is delivering value with automations and campaigns that drive growth. We take technical reliability seriously, and your input helps us sharpen the experience. We’re here for your success — every step of the way.


  ### 26. Adding Webhooks to my website automation.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Carolina M. | Digital Media Planner, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account added to their profile

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 26, 2025

**What do you like best about Omnisend?**

The team was always willing to help to move my request forward and complete the request

**What do you dislike about Omnisend?**

The request was a bit of a challenge and it was stretched over many days so it took sometime to problem solve and fix

**What problems is Omnisend solving and how is that benefiting you?**

The problem was I needed an automation to notify me there was a new submissions in my contacts data base and there was a request to receive a sample product

**Official Response from Matija Lesko:**

> Thank you for sharing your experience. We appreciate your patience while resolving the webhook request, and we’re glad our team could support you through it. It’s great to hear that the automation is now helping you manage contact submissions and product sample requests more effectively.

  ### 27. Beginner-Friendly with Seamless Shopify Integration

**Rating:** 5.0/5.0 stars

**Reviewed by:** Devyne .

**Validated Reviewer:** This review contains authentic analysis and has been reviewed by our team

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** September 15, 2025

**What do you like best about Omnisend?**

I love Omnisend's user-friendly interface and its easy compatibility with my Shopify store, which makes managing email marketing campaigns seamless. The setup process is intuitive and beginner-friendly, allowing me to effortlessly create nice emails for my clients. The automation features, like those for abandoned carts and initial surveys for website visitors, significantly enhance my sales strategy.

**What do you dislike about Omnisend?**

I think the editing style for emails isn't as free as I wish it to be. I feel there should be more space for creativity.

**What problems is Omnisend solving and how is that benefiting you?**

I use Omnisend for effective email marketing with nice emails for my clients, driving sales through campaigns and automation. It's beginner-friendly, compatible with Shopify, and user-friendly, offering helpful cart abandonment automations.

**Official Response from Matija Lesko:**

> Thank you for your thoughtful review. We’re glad to hear Omnisend’s seamless Shopify integration and automation tools are supporting your marketing goals. Your note on editing flexibility is appreciated — feedback like this helps us prioritize improvements that empower your creativity. We’re committed to helping your business grow every step of the way.


  ### 28. Effortless Integration and Superior UI—A Clear Upgrade from Mailchimp

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jeff C. | Independent Business Owner, Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** November 15, 2025

**What do you like best about Omnisend?**

Really easy user interface. Great integration with Shopify. I also like the straightforward pricing and great customer support. I've been using it for a few monts now and it's so much better than mailchimp.

**What do you dislike about Omnisend?**

I don't have any complaints with the system.

**What problems is Omnisend solving and how is that benefiting you?**

I'm using Omnisend as my primary customer communications method. It's been a great way to keep my customers engaged. I especially like the way it integrates seamlessly with Shopify, so I can include product links in my emails.

**Official Response from Matija Lesko:**

> Thank you for the great feedback. We’re glad the intuitive interface, Shopify integration, and clear pricing are helping you stay connected with your customers. It’s wonderful to hear Omnisend has been a smooth upgrade from Mailchimp and is supporting your ongoing customer engagement.


  ### 29. Affordable, Easy-to-Use, Misses Custom Domain Simplicity

**Rating:** 4.5/5.0 stars

**Reviewed by:** rohan k.

**Validated Reviewer:** Validated through Google using a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 27, 2025

**What do you like best about Omnisend?**

I find Omnisend easy to use, making the setup process simple without any issues. The customer support is helpful and responsive. I appreciate the revenue-driving emails, especially the abandoned cart automation that enhances my eCommerce strategy. The price point is reasonable and suits my needs.

**What do you dislike about Omnisend?**

I struggled with the requirement to create a custom domain for Omnisend. I find it unnecessary and frustrating, especially since with other tools like Klaviyo, this step isn’t required.

**What problems is Omnisend solving and how is that benefiting you?**

I use Omnisend to drive and recover revenue through emails, particularly with abandoned carts and checkouts, benefiting my ecommerce brand. Its ease of use and effective automations are significant advantages.

**Official Response from Matija Lesko:**

> Thank you for sharing your experience with Omnisend. We’re glad to hear that our platform’s ease of use, effective automations, and accessible pricing are supporting your ecommerce growth — especially through features like abandoned cart recovery, which can have a big impact on revenue.

We also appreciate your honest feedback about the custom domain requirement. We understand that this step can feel like an extra hurdle, and we’re actively exploring ways to make the process smoother and more intuitive without compromising deliverability or sender reputation.

Your input helps us improve, and we’re committed to delivering tools that balance simplicity with powerful results. Thanks again for choosing Omnisend to support your business.

  ### 30. Gets the Job Done for My Marketing

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sofía L. | Marketing Assistant, Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** October 09, 2025

**What do you like best about Omnisend?**

I’ve been using Omnisend every day for a while now. It was super straight-forward to implement and integrate with other platforms. It’s a good email service that does everything I need.

**What do you dislike about Omnisend?**

I just wish it had more modern and nicer design options, but overall it is an amazing platform. :)

**What problems is Omnisend solving and how is that benefiting you?**

It helps with marketing and talking straight to our buyers.

**Official Response from Matija Lesko:**

> Thank you for your feedback — it’s great to hear Omnisend is supporting your daily marketing needs and making integration smooth and straightforward. We appreciate the note on design options, and it’s something we’re actively working to improve. Your success is our focus, and we’re glad to be a part of your connection with buyers.


  ### 31. Fast and Helpful Support, A Bit Expensive

**Rating:** 4.5/5.0 stars

**Reviewed by:** Anis B.

**Validated Reviewer:** This review contains authentic analysis and has been reviewed by our team

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**AI Translated:** This review has been translated from French using AI.

**Reviewed Date:** November 13, 2025

**What do you like best about Omnisend?**

I love using Omnisend for my email campaigns because of its exceptional speed. The support offered is also greatly appreciated, as it significantly enhances my user experience. The initial setup of Omnisend was a real pleasure, as it was very easy, which simplifies the integration of this tool into my daily activities.

**What do you dislike about Omnisend?**

I find that the pricing of Omnisend is an issue.

**What problems is Omnisend solving and how is that benefiting you?**

I use Omnisend for email campaigns, which improves speed and provides excellent support.

**Official Response from Matija Lesko:**

> Thank you for sharing your experience with Omnisend. We’re glad to hear the platform’s speed, smooth setup, and support team have all made your email campaigns easier to manage day-to-day. We also appreciate your honesty about pricing — feedback like this helps us continue refining the value we deliver. Most importantly, it’s great to know Omnisend is helping you run your campaigns efficiently while giving you the support you need along the way. Thanks for choosing us to help power your communication with customers.

  ### 32. Easy Setup and Workflow Management with No Dislikes

**Rating:** 5.0/5.0 stars

**Reviewed by:** SCOTTIE D. | Founder @ Coffee Bop , Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** October 15, 2025

**What do you like best about Omnisend?**

The platform offers ease of setup, as well as straightforward writing and maintenance of workflows.

**What do you dislike about Omnisend?**

I have been super happy with this product since day one. I don't dislike anything.

**What problems is Omnisend solving and how is that benefiting you?**

Omnisend makes it easy for me to set things up and not worry about them afterward. The workflows I have created keep my customers well informed.

**Official Response from Matija Lesko:**

> No dislikes? We’re blushing 😄 Thank you for the thoughtful review. We’re glad to hear Omnisend has made setup and workflow management easy, giving you the peace of mind to focus elsewhere. Supporting your success is what we’re here for.

  ### 33. Most user friendly email marketing software

**Rating:** 4.5/5.0 stars

**Reviewed by:** Sobhan Uddin A. | Wordpress Developer, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** October 19, 2025

**What do you like best about Omnisend?**

Omnisend is my go-to solution for my email marketing needs. I always use it for my client work. It's so user-friendly and easy to use.

**What do you dislike about Omnisend?**

Not much, but I think it should introduce some advance tools to make templates more dynamic and pixel-perfect

**What problems is Omnisend solving and how is that benefiting you?**

Its helping my clients to genearte more sales, recovering their carts

**Official Response from Matija Lesko:**

> Thank you for trusting Omnisend for your client work! We’re thrilled it’s helping drive sales and recover carts effectively. Your feedback on advanced design tools is noted — we’re always evolving to give marketers more precision and creative control.


  ### 34. Perfect Email Marketing Platform for Ecommerce—Easy, Powerful, and Supportive

**Rating:** 4.5/5.0 stars

**Reviewed by:** Kristina . | Chief Ecommerce Manager, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** October 22, 2025

**What do you like best about Omnisend?**

Great platform for email marketing! Powerful automation, wide integration possibilities and great customer support.

**What do you dislike about Omnisend?**

Design isn’t always as intuitive as expected. Some features feel a bit hidden, and it can take a while to get used to the navigation.

**What problems is Omnisend solving and how is that benefiting you?**

Omnisend allows me to send abandoned cart emails and collect customer feedback efficiently.

**Official Response from Matija Lesko:**

> Thank you for sharing both the positives and areas for improvement. We’re glad Omnisend is delivering results through automation and integrations, and we’re committed to refining the platform’s usability to better support your growth.

  ### 35. Excellent Support, But Missing Text Shadow Feature

**Rating:** 5.0/5.0 stars

**Reviewed by:** cristina r. | marketing assistant, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** October 17, 2025

**What do you like best about Omnisend?**

I really appreciate how simple it is to get in touch with the support team. Communicating with them is always straightforward and hassle-free, which makes the whole experience much more pleasant for me.

**What do you dislike about Omnisend?**

There is no option available to add shadows to the text.

**What problems is Omnisend solving and how is that benefiting you?**

Omnised has helped us generate more revenue through our campaigns.

**Official Response from Matija Lesko:**

> We’re so glad Omnisend is helping you drive revenue and that our support team has made your experience smooth. Thanks for the feedback on text shadow capabilities — it’s a helpful insight, and we appreciate you pointing it out.


  ### 36. Reliable and Straightforward, But Needs Better Support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jennifer L. | Meditation Teacher

**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** October 16, 2025

**What do you like best about Omnisend?**

I appreciate Omnisend's straightforward setup process, which made the transition easy for me. The platform's capability to help clean up my email list and improve organization is incredibly valuable. I find the email and SMS features particularly useful for my business needs.

**What do you dislike about Omnisend?**

I find the software could be easier to use overall. Additionally, I am frustrated with the promises made about features, like reviews, which were later retracted. The support also needs significant improvement, as it doesn't meet my expectations.

**What problems is Omnisend solving and how is that benefiting you?**

Omnisend helps me clean up my email list and get more organized.

**Official Response from Matija Lesko:**

> Thank you for your detailed feedback. We’re glad to hear that Omnisend’s setup process, email list management, and messaging tools are supporting your business needs — that’s exactly the kind of value we aim to deliver.

We also appreciate your candid thoughts on areas for improvement. We’re sorry to hear that your support experience hasn’t met expectations, and we’ll be taking this seriously as we work to strengthen that side of the platform.

Regarding the Product Reviews feature, we understand the frustration around its removal. As part of our ongoing focus on prioritizing features that bring the most value to our users, we made the decision to sunset it. 

Thank you again for sharing your experience — we’re committed to learning from it and making Omnisend better for you and your business.

  ### 37. Reasonable pricing, consistently good support, solid Shopify integration, always looking to improve

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Medical Practice | Mid-Market (51-1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Validated Reviewer:** Validated through Google using a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 04, 2025

**What do you like best about Omnisend?**

Access to support and support resources is helpful and consistent. Good data integration and flexibility

**What do you dislike about Omnisend?**

Some quality of life improvements would be great, e.g. supporting custom font uploads, email editor itself is sometimes a bit buggy when it comes to font formatting, campaign send settings don't save

**What problems is Omnisend solving and how is that benefiting you?**

Our transactional email workflows are key in helping us keep customers well-informed and updated on their order statuses. It helps use leverage custom tags centralised in Shopify to trigger vital communications based on customer-specific events, so that every client is receiving the relevant email and/or SMS communications depending on their lifecycle/order stage. <br><br>Omnisend is also helping a lot with automated segmentation based on tags. <br><br>We want to get to a point where our marketing comms are almost on a 1-2-1 basis - enhanced personalisation. We are confident that Omnisend can help us do this, once we can further enrich our customer data points.

**Official Response from Matija Lesko:**

> Thank you for sharing such thoughtful feedback. We’re glad Omnisend is helping streamline your transactional communications and segmentation, ensuring customers receive timely and relevant updates. Your points about editor improvements and personalization are well noted — continuous growth is a key focus for us, and your input helps guide that journey. We’re excited to continue supporting your path toward deeper personalization and stronger customer relationships.

  ### 38. Effortless Email Marketing with Comprehensive Support

**Rating:** 4.5/5.0 stars

**Reviewed by:** Vanessa C.

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** December 19, 2025

**What do you like best about Omnisend?**

I find that Omnisend templates make it easy to use and they help me design useful emails to send. The initial setup was fairly easy, and the customer support team was very helpful.

**What do you dislike about Omnisend?**

havent found anything I dislike yet

**What problems is Omnisend solving and how is that benefiting you?**

Omnisend helps me connect with customers about new products. The templates make it easy to design effective emails to send.

**Official Response from Matija Lesko:**

> Thank you for the feedback. We’re glad the templates and simple setup make it easy to create effective emails and stay connected with your customers. It’s great to hear our support team was helpful along the way, we’re here to keep supporting your marketing as you grow.


  ### 39. Omnisend has improved my business

**Rating:** 5.0/5.0 stars

**Reviewed by:** Gabe W. | Marketing Agency Operator, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google One Tap using a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 23, 2025

**What do you like best about Omnisend?**

I like how simplistic it is to create email/sms pop-up forms; they integrate with Shopify seamlessly.

**What do you dislike about Omnisend?**

I would like to see automated email campaigns sent based on contact segments. It would be a nice feature to have frequent emails sent to different types of contacts based on their stage.

**What problems is Omnisend solving and how is that benefiting you?**

I'm using the platform to handle all email and SMS marketing within my marketing agency.

**Official Response from Matija Lesko:**

> Thank you for sharing your experience — it’s great to hear Omnisend is helping your agency simplify email and SMS marketing while integrating seamlessly with Shopify. We also appreciate your feedback on segment-based automations. Our support team would love to learn more about your specific needs and explore whether there are existing options or workarounds that could help. Please don’t hesitate to reach out — we’re here to ensure the platform keeps supporting your growth.

  ### 40. Easy to Use, But Pricey

**Rating:** 4.0/5.0 stars

**Reviewed by:** Sophie L.

**Validated Reviewer:** This review contains authentic analysis and has been reviewed by our team

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** December 14, 2025

**What do you like best about Omnisend?**

I like that Omnisend is really easy to use and has a really easy user interface. It helps me keep all my information localized.

**What do you dislike about Omnisend?**

I think it could be more affordable. I'm thinking about leaving because it's quite expensive.

**What problems is Omnisend solving and how is that benefiting you?**

I use Omnisend to keep my audience updated on music releases and announcements, and it helps me keep all my information localized.

**Official Response from Matija Lesko:**

> Thanks for sharing your perspective. It’s good to hear the interface feels intuitive and helps keep everything in one place for your releases and updates. We understand pricing is an important factor and appreciate you being open about that. Our team is here to help you get the most value as your audience growth evolves.


  ### 41. By far the easiest email marketing app for ecommerce

**Rating:** 4.5/5.0 stars

**Reviewed by:** Vehicare . | Director, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** This review contains authentic analysis and has been reviewed by our team

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** October 21, 2025

**What do you like best about Omnisend?**

I love how easy they make it to send emails to your entire email list. Everything is simplified and not too complex like other apps.

**What do you dislike about Omnisend?**

The fact there are some charges but it really is not a problem. It is affordable.

**What problems is Omnisend solving and how is that benefiting you?**

So far I have not actually had any problems.

**Official Response from Matija Lesko:**

> Thank you for recognizing the ease and value Omnisend brings to your ecommerce marketing. We’re focused on helping businesses like yours succeed without unnecessary complexity, and it’s great to hear that we’re delivering on that promise.


  ### 42. Simplicity and Efficiency with Omnisend

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sabrina M.

**Validated Reviewer:** This review contains authentic analysis and has been reviewed by our team

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**AI Translated:** This review has been translated from French using AI.

**Reviewed Date:** December 13, 2025

**What do you like best about Omnisend?**

I love the simplicity of Omnisend, which makes it easy to use. I also appreciate the SMS features, especially for sending special promotions. The initial setup was easy and the integration with Shopify is going well. There's nothing I dislike, I love everything.

**What do you dislike about Omnisend?**

The lack of choice in design

**What problems is Omnisend solving and how is that benefiting you?**

I use Omnisend to increase conversion with marketing emails and send promotions via SMS.

**Official Response from Matija Lesko:**

> Thanks for highlighting what is working well for you. It is great to hear Omnisend has been easy to set up and fits smoothly with Shopify, especially for email and SMS promotions. We appreciate the note on design flexibility and will keep that feedback in mind. Glad we can support stronger conversions and steady growth.


  ### 43. Simple and User-Friendly, But Needs More Advanced Form Features

**Rating:** 5.0/5.0 stars

**Reviewed by:** William F. | Innovation Lead, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** October 21, 2025

**What do you like best about Omnisend?**

Very easy to use and simple compared to many other competitors

**What do you dislike about Omnisend?**

It feels like  there's a lack of pop-up forms and I often find myself using additional third parties for specific forms with more advanced features like a product slot machine

**What problems is Omnisend solving and how is that benefiting you?**

Abandoned carts, weekly mailers and automations for webinars

**Official Response from Matija Lesko:**

> We’re glad Omnisend is delivering value through your automations and campaigns. Your feedback about needing more advanced form options is truly appreciated, and we’d love to better understand the specific features you’re looking for. Please reach out to our support team via in-app chat or at support@omnisend.com — your insights help us improve and build a platform that grows with your needs.

  ### 44. Outstanding Team Makes All the Difference

**Rating:** 5.0/5.0 stars

**Reviewed by:** Donata C. | CEO, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google using a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** November 04, 2025

**What do you like best about Omnisend?**

The team is amazing at onboarding a new client.

**What do you dislike about Omnisend?**

The downside is the system can be more user friendly.

**What problems is Omnisend solving and how is that benefiting you?**

I can send emails to my customers at a lower cost. That is very beneficial especially in the time we live in.

**Official Response from Matija Lesko:**

> We truly appreciate your feedback and are glad our team made onboarding a great experience. It’s wonderful to hear Omnisend is helping you reach your customers efficiently and affordably. We’re committed to improving usability so you can get even more value with less effort.


  ### 45. pretty easy to use

**Rating:** 5.0/5.0 stars

**Reviewed by:** Harmanjit B. | Owner, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** This review contains authentic analysis and has been reviewed by our team

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 23, 2025

**What do you like best about Omnisend?**

it's pretty self explanatory with the step by step guides

**What do you dislike about Omnisend?**

Chatbot isn't always available and sometimes doesn't understand what I'm asking or giving me the correct answer

**What problems is Omnisend solving and how is that benefiting you?**

It's very easy for me to send emails to a large number of people that are already subscribed to my website. I don't have to go search and look for people. it's all synced

**Official Response from Matija Lesko:**

> Your feedback means a lot — thank you. It’s great to hear that Omnisend makes sending campaigns simple and efficient with clear guides and subscriber syncing. We also value your input on the chatbot and will continue to refine it to better support your growth.

  ### 46. Would recommend Omnisend to others

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** This review contains authentic analysis and has been reviewed by our team

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** December 16, 2025

**What do you like best about Omnisend?**

Very easy to use, and the customer support is always quick and helpful

**What do you dislike about Omnisend?**

Free option would be nice to have more SMS/email credits but as I scale it wasn't viable to keep a free plan anyway

**What problems is Omnisend solving and how is that benefiting you?**

Building an audience and notifying customers when certain products drop and etc., through omnisend marketing I've gotten a few direct sales

**Official Response from Matija Lesko:**

> Thanks for the thoughtful review. We are glad Omnisend has been simple to work with and that support has been responsive along the way. Using campaigns to notify customers about product drops and generate direct sales is a strong use case. We also appreciate your honest note on pricing as your business scales and are happy to support your progress going forward.

  ### 47. Easy to use and professional looking.

**Rating:** 5.0/5.0 stars

**Reviewed by:** April Y. | Personal Assistant to Disabled Child and Adult, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 23, 2025

**What do you like best about Omnisend?**

It's really simple to set up the automation for my new subscribers to get their 10% off codes.

**What do you dislike about Omnisend?**

Nothing really, I am on the free plan at the moment and cannot fault it

**What problems is Omnisend solving and how is that benefiting you?**

It's really handy having all the information about my customers in one dashboard and being able to see what they are viewing on my website.

**Official Response from Matija Lesko:**

> We appreciate your thoughtful feedback! It’s great to hear that Omnisend is supporting your growth by making automations simple, while also giving you a clear view of customer behavior in one place. We’ll continue to build tools that keep your marketing efficient and impactful.

  ### 48. Effortless Usability with a Simple Interface

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Import and Export | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google using a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** November 21, 2025

**What do you like best about Omnisend?**

About Omnisend i like the simple interface and usability

**What do you dislike about Omnisend?**

Some functions not yet included, such as the countdown

**What problems is Omnisend solving and how is that benefiting you?**

Omnisend allows us to centralize and automate customer communications, improving both campaign segmentation and personalization. This helps us reduce turnaround times, increase conversion rates, and ensure a more consistent experience throughout the customer journey. This allows us to spend more time optimizing strategies and less time on manual tasks.

**Official Response from Matija Lesko:**

> Thank you for the feedback. We’re glad Omnisend’s simple interface and ease of use help you centralize communication, automate more of your workflow, and focus on the strategies that drive growth. We appreciate your note about wanting a countdown feature — added functionality like this is something we continue to explore as we expand the platform.


  ### 49. I LOVE Omnisend!!

**Rating:** 5.0/5.0 stars

**Reviewed by:** ShaylaJ B. | CEO, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google using a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 24, 2025

**What do you like best about Omnisend?**

Omnisend is great. It’s extremely helpful with generating quick and easy newsletter campaigns, automations, and more.

**What do you dislike about Omnisend?**

I’m not a fan of having to pay extra for customization, though I do understand why it’s necessary.

**What problems is Omnisend solving and how is that benefiting you?**

It’s helping me with email marketing, SMS marketing, and etc. which will hopefully help me generate more sales and help with cart abandonment.

**Official Response from Matija Lesko:**

> Thank you for sharing your experience with such enthusiasm. We’re thrilled to hear that Omnisend is making it quick and easy to manage newsletters, automations, and cross-channel marketing. We also appreciate your feedback on customization options — we’ll keep working to provide the right balance of flexibility and value. Our goal is always to support your growth and help you get the most out of every campaign.

  ### 50. Effortless to Use with a Smart Dashboard

**Rating:** 5.0/5.0 stars

**Reviewed by:** Brian A. | President of Brand Development, Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** November 18, 2025

**What do you like best about Omnisend?**

It is easy to use and has a logical dashboard layout. I cannot say we've any major issues since starting to use it back in 2022.

**What do you dislike about Omnisend?**

I am not really sure at this point. Any past issues or requested features have been fixed or added.

**What problems is Omnisend solving and how is that benefiting you?**

It is one of our primary marketing channels. It allows us to have a consistent, high-impact means to reach our audience.

**Official Response from Matija Lesko:**

> Thank you for the feedback. We’re glad Omnisend’s intuitive layout and smooth experience have supported your marketing efforts since 2022. It’s great to hear the platform continues to evolve with your needs and helps you maintain a consistent, high-impact connection with your audience as you grow.



## Omnisend Discussions
  - [What is Mautic software?](https://www.g2.com/discussions/what-is-mautic-software) - 1 comment, 1 upvote
  - [Is there a way -like Drip tracking pixel- to track my Squarespace website activity in OMNISEND?](https://www.g2.com/discussions/is-there-a-way-like-drip-tracking-pixel-to-track-my-squarespace-website-activity-in-omnisend) - 2 comments, 1 upvote
  - [How to unsubscribe properly](https://www.g2.com/discussions/how-to-unsubscribe-properly) - 1 comment, 1 upvote
  - [How do I create landing pages with products on it?](https://www.g2.com/discussions/how-do-i-create-landing-pages-with-products-on-it) - 1 comment, 1 upvote
  - [Whats the best way to use the Lifecycle stage map?](https://www.g2.com/discussions/51972-whats-the-best-way-to-use-the-lifecycle-stage-map) - 1 comment, 1 upvote

- [View Omnisend pricing details and edition comparison](https://www.g2.com/products/omnisend/reviews?page=5&section=pricing&secure%5Bexpires_at%5D=2026-09-10+17%3A06%3A32+-0500&secure%5Bsession_id%5D=ff300ba8-f558-4322-8c79-452428cd67d8&secure%5Btoken%5D=0fef507c4ca8dce558518484944c82663f5d5aa162d28d88248242c0604773d6&format=llm_user)

## Omnisend Features
**Email Marketing**
- Building and Personalizing Emails
- Sending Outbound Emails
- Manage Email Deliverability
- Automated Email Responses

**Online Marketing**
- Landing Pages and Forms
- Dynamic Content
- A/B Testing
- Mobile Optimized
- Search Tracking and Optimization
- Conversion Rate Optimization
- Multivariate Testing
- Customizable Forms

**Administration**
- Template Creation
- Preset Template Availability
- Custom Unsubscribe
- Email Segmentation
- Detailed Server Logs
- Alerts/Notifications
- Drip Campaigns
- Customer Segmentation

**Campaigns**
- Customize
- Scheduling
- Retarget
- Segmentation
- Triggered Notifications
- Customer Segmentation

**Templates**
- Text and Themes
- Stock Images
- Proofing
- Mobile Responsive

**Text Messaging**
- Bulk SMS
- Two-Way Text Messaging
- Text Scheduler
- Automatic Replies
- Automatic URL Shortening
- MMS Marketing
- Personalization
- Transactional SMS
- Link Shortening
- SMS Messaging
- Scheduled Messaging
- Chat/Messaging
- 2-Way Messaging

**Design and Customization**
- Pre-Designed Templates
- Pop-Up Types
- No-Code Customization
- Mobile Optimized

**Page Customization**
- Drag and Drop
- Templates
- Advanced Customization
- Content Library
- Email Templates

**Lead Management**
- Marketing Lead Database
- Data Quality Management
- Segmentation
- Lead Scoring and Grading
- Lead Nurturing
- Email Tracking
- Automated Alerts and Tasks
- CRM Lead Integration
- Third-Party Integrations
- Real-Time Data
- Social Marketing
- Email Marketing
- Multi-Channel Marketing
- Conversion Tracking
- ROI Tracking
- Activity Tracking
- Engagement Tracking
- Campaign Segmentation
- Search Marketing
- SMS Marketing
- Website Visitor Tracking

**Integrations**
- Webhooks
- Event Tracking API
- Mail Send API
- Spam Filter Testing
- Activity Dashboard
- Activity Tracking
- A/B Testing

**Analytics**
- Campaign Performance
- Audience Insights
- Drip Campaigns

**Edit**
- Pre-Made
- Build
- HTML

**Campaigns**
- Targeting
- Triggered Campaigns
- A/B Testing
- Analytics

**Page Optimization**
- A/B Testing
- Mobile Responsive
- Web Analytics
- SEO
- Real-Time Analytics
- Campaign Analytics
- Reporting/Analytics

**Campaign Management**
- Program Management
- Event / Webinar Marketing
- Calendaring
- Budgeting
- Campaign Management
- Workflow Management
- Template Management

**Platform**
- Custom Tracking Domain
- Multiple Domains
- Dedicated IP
- Documentation
- Sender Reputation Management
- Tracking & Reporting
- Enterprise Scalability
- Performance and Reliability
- Workflow Management
- List Management
- Template Management
- Email Management
- Subscription Management
- Click Tracking

**Logistics**
- Analytics
- Issues
- Integrations
- Shareable Link

**Optimization**
- A/B Testing
- Personalization
- Rich Notifications
- Integrations
- App Notifications
- SMS Notifications
- Web Notifications

**Integrations**
- CRM/Email Integrations
- WCM Integrations
- E-Commerce Integrations
- Social Media Integrations

**Integrations**
- E-Commerce Integration
- Third-Party Integrations
- Domain Integration
- Social Media Integration
- Multi-Channel Marketing

**Additional Functionality**
- Third-Party Integrations
- Customizable Branding
- Email Monitoring
- Generative AI
- Mobile Access
- WYSIWYG Editor
- Real-Time Data
- Unsubscribe Database
- AI Copilot
- Drag & Drop
- Geolocation
- Event Triggered Actions
- Simple Mail Transfer Protocol (SMTP)
- Contact Database
- Campaign Analytics
- SMS Messaging
- Customizable Forms
- Autoresponders
- Email Marketing
- Message Personalization
- Reporting/Analytics
- Dynamic Content
- Customizable Fields
- Campaign Scheduling
- Email Distribution

**Social**
- Social Listening
- Social Sharing
- Social Campaigns
- Social Media Engagement
- Social Media Advertising
- Drip Campaigns
- Multi-Campaign

**SMS Platform**
- Reporting
- Marketing Automation
- Short Codes
- API Integration
- QR Codes

**Generative AI**
- AI Text Generation
- AI Text Summarization

**Generative AI**
- AI Text Generation
- Generative AI
- Lead Generation

**Generative AI**
- AI Text Generation

**Agentic AI - Push Notification**
- Autonomous Task Execution
- Adaptive Learning
- Proactive Assistance
- AI/Machine Learning

**Agentic AI - Vulnerability Scanner**
- Autonomous Task Execution
- Proactive Assistance

**Additional Functionality**
- Multi-Channel Marketing
- API
- Drag & Drop
- Communication Management
- Event Triggered Actions
- Multi-Language
- Reporting/Analytics
- Template Management
- Geotargeting
- Customer Journey Mapping
- Subscriber Management
- Generative AI
- Visual Workflow Management
- Authentication
- Conversion Tracking
- Behavior Tracking
- Engagement Tracking
- Contact Management
- AI Copilot
- Campaign Management
- Notification Editor
- Workflow Automation

**Reporting & Analytics**
- Basic Reporting
- Web Analytics
- ROI Analytics
- Revenue Analytics
- SEO / Keyword Analytics
- Behavior Analytics
- Real-Time Analytics
- Campaign Analytics
- Website Analytics
- Visual Analytics
- Sales Analytics

**Agentic AI - Landing Page Builders**
- Cross-system Integration

**Agentic AI - SMS Marketing**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Natural Language Interaction
- Proactive Assistance
- Decision Making
- Third-Party Integrations
- Campaign Planning
- Multi-Language

**Agentic AI - Email Template Builder**
- Autonomous Task Execution
- Cross-system Integration

**Additional Functionality**
- Campaign Segmentation
- Form Builder
- Contact Management
- Website Management
- API
- Drip Campaigns
- Email Marketing
- Event Triggered Actions
- Website Publishing Options
- Engagement Tracking
- Email Management
- Customizable Branding
- Template Management
- Conversion Rate Optimization
- Alerts/Notifications
- Customizable Forms
- SEO Management
- Real Time Editing
- Conversion Tracking
- Campaign Management
- Forms Management
- Widgets
- Lead Management
- Customizable Fields
- Activity Dashboard
- Autoresponders
- WYSIWYG Editor
- CRM
- Activity Tracking
- Design Management
- Content Management
- Responsive Web Design
- Reporting & Statistics
- Lead Capture
- AI Copilot
- Customer Segmentation
- Web Forms

**Platform**
- Customization 
- Workflow Capability
- User, Role, and Access Management
- Internationalization
- Sandbox / Test Environments
- Performance and Reliability
- Output Document Generation
- Lead Generation
- Content Management
- Lead Management
- List Management
- Mobile Access

**AI Automation - SMS Marketing**
- AI SMS

**Agentic AI - Marketing Automation**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making
- Campaign Planning

**AI Content Generation - SMS Marketing**
- AI SMS

**Additional Functionality**
- Campaign Scheduling
- Reputation Management
- Polls/Voting
- Compliance Management
- Customer Segmentation
- Landing Pages/Web Forms
- AI Copilot
- API
- Text-to-Win
- Mobile Coupons
- Natural Language Processing
- Customizable Templates
- Drip Campaigns
- Contact Management
- Activity Tracking
- Communication Management
- Reporting/Analytics
- Keyword Tracking
- Multi-Campaign
- Mass Texting
- Interaction Tracking
- Alerts/Notifications
- Consent Management
- Engagement Tracking
- Open Rate Tracking
- Generative AI
- Automated Responses
- Reporting & Statistics
- Templates
- Survey Builder
- Contact Database
- Real-Time Notifications
- Customizable Fields
- Reminders
- Mobile Alerts
- Automated Scheduling
- Campaign Management
- MMS
- Event Triggered Actions
- Mobile Keywords
- Audience Targeting
- Activity Dashboard
- Template Management
- Autoresponders
- Survey/Poll Management

**Integration**
- Data Import & Export Tools
- Integration APIs
- Breadth of Partner Applications
- Social Media Integration

**Additional Functionality**
- Social Promotion
- Customizable Branding
- Monitoring
- CRM
- Reporting & Statistics
- Live Chat
- Customer Journey Mapping
- Generative AI
- Mass Texting
- Drag & Drop
- Email Templates
- Automated Scheduling
- Campaign Scheduling
- AI Copilot
- Social Media Monitoring
- Activity Dashboard
- Lead Capture
- Customizable Templates
- Marketing Automation
- Event Triggered Actions
- Marketing Calendar
- Customizable CTAs
- Multi-Channel Communication
- Data Import/Export
- Lead Qualification

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