Nosto Features

Monitor the behavior of website and online store visitors

Ability to target website visitors based on behavioral patterns

Adapt the selling process to each visitor, including content and pricing

Provide a library of templates for various purposes such as website engagement or e-commerce

Allows users to customize templates and use them on multiple channels easily

Track the performance of different versions of templates and suggest optimizations

Recommend products based on order history and online behavior

Provide custom content to website visitors based on their online behavior

Deliver messages targeted at buyers who are about to leave an online store

Optimize search based on the role of the user or inventory availability

Machine learning or artificial intelligence that powers the personalization features of the platform.

Tools to automatically recommend products to a customer based on their viewing or purchasing history.

The ability to test various configurations and recommendations to determine which are most successful with customers.

Tools to create personalized messaging based on customer data collected from purchases or viewing history.

Integrate personalized content and recommendations on websites

Define customized email templates which are sent automatically

Include personalization features that are mobile-friendly and responsive

Provides native A/B testing for content and campaigns.

Presents messaging depending on customer behavior.

Presents messaging depending on customer context.

Content triggered by customer's given geolocation.

Emails triggered by customer activity or behavior.

Messages triggered by customer activity or behavior.

Provides recommendations based on customer metrics.

Personalizes web experiences and presented content based on customer metrics.

The ability to create and customize marketing campaigns based on user data.

Easily digestible visual representations of data collected by the platform.

Data collected from customers to be analyzed by analytics tools or other e-commerce software.

The ability to integrate with a variety of e-commerce software platforms in order to share data and other functionality.

The ability to analyze and visually represent relevant data collected from an e-commerce store and e-merchandising tool.

Data collected from customers that can be used to better refine merchandising efforts to entice similar customers.

Provides reporting and analytics tools to quantify the results of the experiment.

Analyze social media sales to determine which products sell better

Monitor social media interactions to identify consumer trends

Track the performance of marketing campaigns and social media advertising

Products recommended to customers based on their purchasing or viewing history.

A search function to help customers easily find products in an online store.

Tools to optimize how product images are represented on the site.

Tools to store and organize product images, videos, and 3D renderings.

Tools to optimize and organize product descriptions and other content published to an online store.

The ability to integrate with a variety of e-commerce software in order to share data and functionality.

A means to display relevant reports and other data in one, easily accessible place.

Analyze and index e-commerce data and define searchable fields

Provide algorithms to provide users with suggested results as they type

Define how product information (attributes, brand, type) can be searched and in what combination

Search for alternative variations of a word to deliver more accurate results

Provide recommendations based on what users are searching for

Allow companies to personalize the search experience for their shoppers

Buyers can refine product searches using filters and product attributes.

Rank search results based on relevance, availability, or popularity

Provide integration with e-commerce platforms and shoppping cart software

Integrate with Product Information Management (PIM) software

Support integration with e-merchadising and similar retail software

Allows for the testing of multiple variables at a time during a single test.

Allows multiple experiments to be deployed simultaneously.

Allows mobile web pages to be tested during A/B experiments.

What You See is What You Get (WYSIWYG) features allow the editing of web pages without HTML. This means you can directly edit pages with images and text without any coding.

Uses algorithms and continuous data entry to enable the technology to develop insights and optimize testing.

Requires little to no knowledge of coding. Usually this means it comes with prewritten code.

Manages multiple types of social content such as text, documents, videos, and images

Allows users to migrate content and product data from other systems such as Product information Management (PIM)

Include workflows and rules for content sharing and publishing

Provide features or integrate with sfotware to manage user-generated content (UGC)

Allows users to live stream content, which can be recorded and replayed on demand

Support engagement on multiple channels such as email, phone, and in-store

Provide pesonalization options such as dynamic templates, localized content, amd recommendations

Include rules and workflows for moderation of social engagement

Provide coupons or discounts that are available exclusively on social media

Manage shoppable content such as images or videos that buyers can click to access a store

Utilize augmented reality (AR) and virtual reality (VR) technology to engage with social media users

Create social stores and customizable branded landing pages

Provides users with tools to rebrand users’ content with creative customizations, themes, promotional elements, etc.

Allows users to customize the UGC widget with their own logo and branding

Allows users to display a UGC gallery on their website

Gives users a central place to store and manage UGC through folders, tags, etc.

Integrates with social media platforms to collect customer posts that mention or display a particular brand

Integrates with content creation tools to allow users to edit and customize content

Integrates with marketing automation software to feed content into existing marketing workflows

Integrates with social media platforms to allow brands to reach out directly to users to request rights to reuse their content

Provides personalized onboarding sessions to help brands get started

Provides 24/7 customer support and technical assistance through different channels like email, chat, call, and video

Gives users insights into customer behavior and campagin performance by tracking clicks, views, content metrics, and user sentiments

Enables UGC galleries to intelligently load only when they are ready to be used, reducing overall page weight and improving website performance

Capability to perform complex tasks without constant human input

Works across multiple software systems or databases

Improves performance based on feedback and experience

Anticipates needs and offers suggestions without prompting

Capability to perform complex tasks without constant human input

Works across multiple software systems or databases

Improves performance based on feedback and experience

Engages in human-like conversation for task delegation

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives

Engages in human-like conversation for task delegation

Anticipates needs and offers suggestions without prompting