# MINT Reviews
**Vendor:** MINT  
**Category:** [Cross-Channel Advertising Software](https://www.g2.com/categories/cross-channel-advertising)  
**Average Rating:** 4.0/5.0  
**Total Reviews:** 2
## About MINT
Brands are in dire need to handle their advertising resources with effectiveness and efficiency across their entire advertising workflows. This is making Advertising Resource Management (ARM) platforms a must-have for top-performing teams. MINT became the leader in this type of SaaS product with ARM Enterprise, helping companies on a global scale in managing advertising investments, end-to-end. In short, MINT ARM does to advertising what ERP does to supply chain, or what CRM does to customer management. It completes your resource management ecosystem, giving you a strong backbone to build, day after day, your advertising equity. Our clients recognize the value our platform provides them and the impact it has over daily operations, optimizing the entire advertising process and its operations - the only solution on the market to do so - while giving them up to 100% data integrity, real-time reporting, and a reduction of up to 25% on manual activity.




## MINT Reviews
  ### 1. Some good , some bad - average

**Rating:** 3.5/5.0 stars

**Reviewed by:** Dawn D. | Senior Manager, Member Support, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 06, 2022

**What do you like best about MINT?**

Ease of use; intuitive, everything was laid out well.

**What do you dislike about MINT?**

Although I did not have much to do with API integration, I heard it was not the most intuitive.

**What problems is MINT solving and how is that benefiting you?**

For me personally, it is solving an inflation issue and helping me pay for amazon fresh. As far as work-wise, I am not looking for new software at this time.

  ### 2. Good marketing

**Rating:** 4.5/5.0 stars

**Reviewed by:** Bianca M. | Management, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 05, 2021

**What do you like best about MINT?**

I like the aggressive marketing they do and the focus on the digital part

**What do you dislike about MINT?**

I didn't like the courses very much, I found it time-consuming and unexplanatory

**Recommendations to others considering MINT:**

Yesss I recommend this site!

**What problems is MINT solving and how is that benefiting you?**

I liked making a lot of money without leaving home


## MINT Discussions
  - [Are you planning to ingest deep AI into the MINT marketing?](https://www.g2.com/discussions/are-you-planning-to-ingest-deep-ai-into-the-mint-marketing) - 1 upvote

- [View MINT pricing details and edition comparison](https://www.g2.com/products/myntelligence-mint/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-13+11%3A54%3A27+-0500&secure%5Bsession_id%5D=8fddc238-b3c8-410b-b69f-2f65487b6394&secure%5Btoken%5D=2d251cedff8afc3f37680c4a4320d54ad595e66a72d6e427a8460f4b6fab48ff&format=llm_user)

## MINT Features
**Channel Functionality**
- Display Functionality

**Campaign Management & Optimization**
- Paid Keyword Optimization
- Bid Rules
- Ad Creation and Editing
- Ad and Landing Page Scheduling
- Scenario Planning
- Portfolio Bid Optimization
- Advanced Targeting Options
- Offline Capabilities
- Extensions
- Product Listing Ads
- Budget Execution & Monitoring

**Platform Interoperability**
- Close Ecosystem API

**Platform Interoperability**
- Close Ecosystem API

**Agentic AI - Cross-Channel Advertising**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Analytics & Administration**
- Ad and Conversion Tracking
- Attribution
- Reports

**Agentic AI - Display Advertising**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Agentic AI - Social Media Advertising**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Social Functionality**
- Social Functionality

**Platform**
- APIs
- Notifications
- Customization
- User, Role, and Access Management
- Performance and Reliability
- Enterprise Scalability
- Workflow Capability
- Internationalization

**Campaign Management**
- Campaign Dashboard
- Campaign Optimization
- Reach
- Bulk Editing
- Batch Uploading
- Brand Safety
- Fraud Protection
- Frequency Capping
- Budget Pacing
- Creative Optimization
- Rich Media Capabilties
- In-App Ads
- Mobile Rich Media Capabilities

**Targeting**
- Targeting
- Retargeting
- Geo-Targeting
- Contextual Targeting

**Platform**
- API / Integrations
- Custom Reports
- User, Role, and Access Management
- Performance and Reliability
- Enterprise Scalability
- Customization
- Workflow Capability
- Internationalization
- Notifications

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