# Mintent Reviews **Vendor:** Mintent **Category:** [Digital Marketing Services](https://www.g2.com/categories/digital-marketing) **Average Rating:** 4.5/5.0 **Total Reviews:** 37 ## About Mintent Mintent is the only Content Marketing Platform with Analytics built exclusively for content marketers. Mintent lets your team create, manage, and measure all of your marketing projects in one place. The simple yet sophisticated platform helps marketers more precisely align messages with customer buying cycles, manage concurrent editorial calendars and content marketing workflows to achieve higher returns on their content investment. Customers include CenturyLink, NYU, Allegion, Premier Inc., and Barrick Gold. ## Mintent Reviews ### 1. Good tool for content management **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Telecommunications | Enterprise (> 1000 emp.) **Reviewed Date:** June 14, 2022 **What do you like best about Mintent?** Managing one-off campaigns and design projects **What do you dislike about Mintent?** Personalization. It doesn't have a lot of options to customize **Recommendations to others considering Mintent:** the software is easy to use, easy to comment and easy to upload big files. **What problems is Mintent solving and how is that benefiting you?** It helps to organize the amount of content my organization manages. ### 2. A new way to follow the campaign with a mintent. **Rating:** 5.0/5.0 stars **Reviewed by:** Jacob H. | Digital marketing director , Mid-Market (51-1000 emp.) **Reviewed Date:** February 22, 2021 **What do you like best about Mintent?** In many great opportunities we have had great opportunities to use the product that help us improve our working methods. This can be applied in all fields used today and with this product, we have a great deal of confidence because this product makes it possible for us to follow up on the campaigns we are running on the market, and that is also what we have seen. **What do you dislike about Mintent?** When we started using mintent we found ourselves in a position that led us to pursue a way that would change our work habits, and when we started using this product we found it simply, as it helped us to work more widespread and productive. This helps us to say that with this product has no problem so we feel happy. **Recommendations to others considering Mintent:** With all the use that we have given to this product we feel very comfortable with the user interfaces that it has, which makes this an excellent product, so we take the attributions and recommend the product to potential customers. So we can say that this product is better and makes us feel satisfied. **What problems is Mintent solving and how is that benefiting you?** We started using the product and we did so because for our company, or rather for our digital marketing team, it was very complicated to keep track of all the promotions we have in the market for others that also helped us to keep up with all the people who are working in current and ongoing campaigns. ### 3. A new view of mintent work. **Rating:** 5.0/5.0 stars **Reviewed by:** Patricia B. | Digital Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** January 12, 2021 **What do you like best about Mintent?** In every industry today, many people need and businesses need to use products that will help them to grow more and more every day in activities they conduct every day. Therefore our company is not leaving behind in using emerging technology that support us, so we learned to use mintent that supported us in so many ways that we never knew it could be. **What do you dislike about Mintent?** In excellent usage that this product was used we have not encountered any flaw in its service because we actually have been able to adapt very well to the functions of the platform that is very easy and fits very easily into our company benefiting greatly all the marketing team. This helps a lot of progress to be made in the works. **Recommendations to others considering Mintent:** For all those individuals or companies that need to find a product that assists them in genering follow-up and reporting, this product is just what they need because you won't need to make plans for it as it is in order to please the consumers and it accomplished perfectly as the product is in the right direction to make it. **What problems is Mintent solving and how is that benefiting you?** For our company this products felt like an eye to a finger as with it we can monitor the marketing campaigns that are on the market no matter whether it is recent or old allows us to keep track and to produce the required reports, besides we can also track the campaign managers and report their output this product. ### 4. A modern way of innovating the way of working. **Rating:** 5.0/5.0 stars **Reviewed by:** Cristian C. | Junior Business Analyst , Mid-Market (51-1000 emp.) **Reviewed Date:** January 06, 2021 **What do you like best about Mintent?** To all industries it is something more accessible to find products that will help you perform processes that are complicated, so you always focus on looking for products that help you and our organizations are not exempted from doing so, which is why in the search for a good product we find this platform which has not helped in many ways because it helps to optimize a lot. **What do you dislike about Mintent?** The use of this product was very beneficial to our business and the use we gave it has not significantly improved our entire marketing team because it allows us to fulfill our own needs such as those of our clients, so we believe it is a lot of support for our organization and for our marketing team so we can say it is very helpful. **Recommendations to others considering Mintent:** This platform is one of the best that have been utilized, since it is very good that it has been able to exceed all of the expectations we had about this product, which makes that the product is very good as well that it has a great integration capacity with other products, so we can recommend it to potential customers. **What problems is Mintent solving and how is that benefiting you?** For the marketing team it was keeping monitoring of the marketing campaigns that were on the market was a bit difficult, so when we started using this product we did a good job as we were able to do monitoring for all of our campaigns as well as generating the acceptability report that was required and the report of those in charge of such campaigns, this product. ### 5. Attractive work management content organizer **Rating:** 4.5/5.0 stars **Reviewed by:** Katashi M. | Software Engineer, Mid-Market (51-1000 emp.) **Reviewed Date:** November 05, 2020 **What do you like best about Mintent?** Mintent allows us to plan, create, publish, measure and optimize content type campaigns in one place. We can keep all the functionality of the content marketing platform at hand always, there are tools to work together that allow us to maximize marketing conversions. Mintent allows us to know precisely and consistently what assignments each of the members of the work team are working on on a daily basis, in one place and with a single monitoring tool. We can stop using spreadsheets that in the long run become tedious to keep track of so many templates that we have stored daily. **What do you dislike about Mintent?** Mintent contains extensive integration with other products that are required to maintain high functionality of the content marketing platform, it can in some cases be difficult for users to use it immediately due to the complexity of the design of some of our page templates. **Recommendations to others considering Mintent:** They are reminded to make use of the assignment of tasks to teammates in workflows and to communicate clearly with the whole team at any desired time, since they can be accessed to send a notification in the application or by email to each member of the team when it is time to review or approve the work of each of the members and in this way respect and comply with all the initially pre-established deadlines. With the application of this software we can send notifications to users through emails when the tasks are in their corners, with due dates that can be adapted according to the needs that are currently being studied. **What problems is Mintent solving and how is that benefiting you?** The predetermined durations of the phases are particularly advantageous, since when a new project is incorporated in Mintent, it is only required to specify the prescription date of the project and its objective, the workflow will automatically establish the start dates and expiration date for each save stage of the workflow. Additionally, the linked due dates ensure that all stages are in sync as deadlines could naturally change throughout a project. ### 6. It is a method to track the procedures that are carried out. **Rating:** 4.5/5.0 stars **Reviewed by:** Jai S. | Business Management, Enterprise (> 1000 emp.) **Reviewed Date:** October 22, 2020 **What do you like best about Mintent?** Mintent is an excellent service software for those professionals who are mainly in the marketing industry, because this tool is responsible for managing social networks and advertising campaigns within its functions. Manages professional areas that typically need constant monitoring to check how the targets are on the way to being accomplished, other features that this tool has are to schedule publications or even email any task that is being done to provide a greater follow up with the same tool. It would be possible to segment areas of the platform so that it adapts to each need or to each customer, is fast and usable for all tool users. **What do you dislike about Mintent?** It does not have a trial version for those who normally evaluate an application before using it. It is something that would be beneficial to change, which is to give users greater opportunity. **Recommendations to others considering Mintent:** It does not require great programming skills and, while being a tool for large organizations, consumers who use it to coordinate provide them with benefits that help them accomplish their tasks quickly and efficiently. **What problems is Mintent solving and how is that benefiting you?** It allows me to align all the tasks I conduct and to continue with the processes in a professional way. Currently they have been improving in terms of how fast the responses are in case of an inconvenience occurring, but in particular I like it because it tells me clearly that it is what I am doing to continue to organise myself in the best possible way in a easy and accurate way. ### 7. The Best Way to Manage Posts with Mintent **Rating:** 4.5/5.0 stars **Reviewed by:** Jhonny C. | Sales Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** September 05, 2020 **What do you like best about Mintent?** Mintent allows you to ensure that you can give a responsible administration to both your work team and the activities of your marketing projects, thus ensuring that they are distributed equitably according to responsibilities of course, in addition to having control of how they go. giving the results, in addition to the fact that the projects that are managed in Mintent are from the publications that are made daily to complete marketing companies, since it will be within your reach to schedule your publications, create them directly in Mintent, in addition to publishing silmutaneously In different channels these publications, and of course you will be aware of how the impact of them is taking place, through complete reports where you will visualize metrics of the behavior of the campaigns, with captured times and reach statistics. **What do you dislike about Mintent?** Definitely Mintent could be at an advantage because it does not have Instagram integrated among the networks to which you can manage publications, taking into account the relevance and importance that this taking on Instagram in recent years, they should make a modification at this point, it would definitely give them a plus very valuable. **Recommendations to others considering Mintent:** I would recommend Mintent because unlike softwares of its kind, taking into account all the functions and features it offers, its interface is very friendly, organized and with the menus located correctly so that the user can navigate and become familiar with the software more quickly. **What problems is Mintent solving and how is that benefiting you?** What Mintent has contributed is the plus of having a program that not only remains a publication program, but has the intelligence included to give an organized theme to my publication cycle until I can divide it into stages, and assign characteristics to ### 8. THE BEST TOOL FOR PROJECT COLLABORATION **Rating:** 4.5/5.0 stars **Reviewed by:** Abraham B. | Marketing Specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** September 02, 2020 **What do you like best about Mintent?** Mintent has provided a great improvement in communication between work teams. Before implementing its use, we spent valuable time sending files by email or having delayed conversations about revocations. Mintent really allows everything to be done much faster, more efficiently, and comfortably. Additionally, it is a great management tool, and with it, we can include many people and departments. It really eases our work a lot and makes everything more fluid. It is very easy to use, and once you get into the rhythm, it becomes a very intuitive execution. Finally, the draft section is a tool with great utility; it allows you to make edits and discuss changes with the work team in a much more efficient way. **What do you dislike about Mintent?** Mainly, the interface has changed several times with each update. I have thought that the social media posting functions could improve a lot. It has happened to me that I have submitted separate requests for different social networks, all containing the same message. It would be good to be able to make a single move and have it published directly on the different platforms. **Recommendations to others considering Mintent:** It is a very simple platform to handle if you have experience using these tools. You do not need to have a lot of experience or very specific training; it really is very intuitive and easy to master. It is a tool that I recommend for any company. **What problems is Mintent solving and how is that benefiting you?** I have used this software enough to be able to handle it without much difficulty. It has helped me to be aware of the company's content control, make modifications before they are issued, establish much more fluid communication with the work team, and perform all these tasks in a fluid, fast, and efficient way. ### 9. A program that makes campaign management in one location **Rating:** 4.5/5.0 stars **Reviewed by:** Hugo Q. | Lead Project Manager, Enterprise (> 1000 emp.) **Reviewed Date:** August 26, 2020 **What do you like best about Mintent?** Mintent is an online campaign management program about its contents on the internet, in a nutshell it is a software that enables digital marketing professionals to carry out their activities from the same location. Because professionals in this field are constantly collecting large amounts of data in order to monitor the company's investment processes as well as preparing new ideas to catch the attention of potential customers. Mintent has strategic organization tools and the best thing is that it can be used as a group , allowing a working group to do everything from the same location. **What do you dislike about Mintent?** Integration with other applications should be enhanced because in some cases it is not related to the system but the others might claim it is very functional **Recommendations to others considering Mintent:** Any consumer can interact with it and as it is a simple platform, it will not require extensive training. Is a recommended tool for any company **What problems is Mintent solving and how is that benefiting you?** It has helped me to obtain the input I need from my work team, as well as from my customers, as in my field, being on the lookout for what the customer wants is important to direct us towards services that are really appealing to them. I evaluate what my staff is doing and whether the steps they have taken are important or have produced benefits for the company. It means that the time spent coordinating everything has decreased by almost half, allowing us to concentrate on other administrative areas. ### 10. Improve the consistency of follow-up of your mintent campaigns. **Rating:** 5.0/5.0 stars **Reviewed by:** Tetsuo B. | General manager of human resources, Mid-Market (51-1000 emp.) **Reviewed Date:** August 24, 2020 **What do you like best about Mintent?** In each of the organizations that can apply any kind of program that is feasible for the marketing and advertising area, so that when beginning to use mintent, we can plan and followup to all of our advertising contents, besides being able to keep track of the team that is charged with making the marketing contents and advertising. **What do you dislike about Mintent?** If a poroglyphic has sometimes been used which can improve the reliability of marketing processes, we can say that mintent will help improve all of the statistics you can have in order to monitor your projects, so since we have been using mintent we have to say that this program has worked best for us. **Recommendations to others considering Mintent:** This is a product that can meet all the requirements that you would anticipate the company because when you start using it achieve tremendous improvement in the way you keep track of your campaigns and the workflow, making the most formidable experience. so it's easier to use in any organization or service. Furthermore, any member of the team may make use of this product which enhances all processes in a scientist. **What problems is Mintent solving and how is that benefiting you?** Earlier to track the campaigns of all products we sponsor we look very difficult, so when we find this product we managed to keep track of all our ad campaigns so whenever we use it we can take the most advantage of this product in a very effective and simple way , making our team feel good about that. ## Mintent Discussions - [What is Mintent used for?](https://www.g2.com/discussions/what-is-mintent-used-for) - [Is it possible to integrate the software with applications on Android or IOS?](https://www.g2.com/discussions/31252-is-it-possible-to-integrate-the-software-with-applications-on-android-or-ios) - 1 upvote - [Where can I get training?](https://www.g2.com/discussions/30292-where-can-i-get-training) - [View Mintent pricing details and edition comparison](https://www.g2.com/products/mintent-mintent/reviews/mintent-review-674119?section=pricing&secure%5Bexpires_at%5D=2026-05-15+09%3A08%3A52+-0500&secure%5Bsession_id%5D=3d3ec548-4dc9-44df-b9a1-a6e8d90ad9eb&secure%5Btoken%5D=8e63441e0d1ef13caa6abeb11abe4ee3d5e19757f928dfe5ff855686ad0eee99&format=llm_user) ## Mintent Features **Planning** - Needs Assessment - Resource Allocation - Stayed within Budget - Statement of Work - Best Practices **Delivery** - Technical Expertise - Met Deadlines - Meeting Management - Project Updates - Scope Management - Roll-out **Team Quality** - Change Management Skills - Executive Presence - Vertical Expertise - Technology Partnerships ## Top Mintent Alternatives - [KlientBoost](https://www.g2.com/products/klientboost/reviews) - 4.8/5.0 (397 reviews) - [INFUSE](https://www.g2.com/products/infusemedia-infuse/reviews) - 4.5/5.0 (292 reviews) - [SmartSites](https://www.g2.com/products/smartsites/reviews) - 4.8/5.0 (252 reviews)