# Microsoft Text Analytics API Reviews **Vendor:** Microsoft **Category:** [Text Analysis Software](https://www.g2.com/categories/text-analysis) **Average Rating:** 4.4/5.0 **Total Reviews:** 14 ## About Microsoft Text Analytics API Microsoft Text Analytics API is a suite of text analytics services that offer APIs for sentiment analysis, key phrase extraction and topic detection for English text, as well as language detection for 120 languages. ## Microsoft Text Analytics API Reviews ### 1. Why MS Text Analytics API? **Rating:** 5.0/5.0 stars **Reviewed by:** Chinmayee R. | Mid-Market (51-1000 emp.) **Reviewed Date:** August 15, 2020 **What do you like best about Microsoft Text Analytics API?** It’s advanced NLP recognition and analysis! **What do you dislike about Microsoft Text Analytics API?** The API price! It’s very expensive compared to AWS Rekognition. Also another disadvantage is it’s usage in computer vision. There are many bugs when you try to use the API for image-text analysis. I’m trying to use the best I can for legends extraction from these images. But failed miserably! **Recommendations to others considering Microsoft Text Analytics API:** Use it mainly for sentiment analysis! Not for text extraction! **What problems is Microsoft Text Analytics API solving and how is that benefiting you?** I’m using MS Text Analytics API for key phrase extraction. It is very helpful as my research depends on key word search algorithms and this tool has incredibly solved that for me! ### 2. A good application for analyzing plain text content. **Rating:** 5.0/5.0 stars **Reviewed by:** Suhail A. Z. | Profesor Titular, Small-Business (50 or fewer emp.) **Reviewed Date:** October 31, 2018 **What do you like best about Microsoft Text Analytics API?** It is an interesting application based on content search and analysis using natural language, which is mounted on plain text. With this, it is possible to extract the main indicators of a sentence, detect the language used, analyze the content of a sentence, detect the sentiment of happiness, sadness, disgust, or liking about something, which is more or less convenient for some type of business, for example. Practically, it allows detecting the syntax of the sentence, determining the key objects or entities and characteristics in favor or against. Information that can be very useful, for example, to recognize customer appreciation about a brand or the satisfaction or characteristics of a product or service. **What do you dislike about Microsoft Text Analytics API?** The API turns out to be very practical and effective in analyzing short phrases, but when trying to analyze a plain text containing many words and characters, the analysis gets lost and is not as efficient. **Recommendations to others considering Microsoft Text Analytics API:** Broadly speaking, this API can well be used on social networks and commercial pages to evaluate the level of customer satisfaction regarding any product or service. **What problems is Microsoft Text Analytics API solving and how is that benefiting you?** I am a university lecturer, professor of the Bachelor's degree in Computer Science at the University of Oriente, University Campus, Venezuela. Basically, the use I make of software is at a theoretical-practical level. To give my students examples of the types of systems studied. For this reason, I recommend to them the incorporation of certain APIs in the development of the educational projects they create. ### 3. A well set program toll that can be of great assistance **Rating:** 3.0/5.0 stars **Reviewed by:** Harun B. | Business Systems Analyst, Hospital & Health Care, Enterprise (> 1000 emp.) **Reviewed Date:** October 31, 2018 **What do you like best about Microsoft Text Analytics API?** The ease of use with common text applications was easy and smooth. When tested initially, the analytics tool automatically recognized the categorization and setup of text and conversation which was occurring. The bot then used universal analytics to match similar words that may be added to the list of compromised words which have been typed by the user. **What do you dislike about Microsoft Text Analytics API?** There were a few poor analytics, most of them which occurred during transferral speech with bot analysis. The bot was not able to provide the accuracy of date which was of need during the trial period. The weekend language was also not technical regarding criteria. **Recommendations to others considering Microsoft Text Analytics API:** This program can be of great use for text only analytics and speech to text corrections which are non-technical. **What problems is Microsoft Text Analytics API solving and how is that benefiting you?** The usability with standard content applications was smooth and straightforward. At the point when tried at first, the investigation instrument consequently perceived the classification and setup of content and discussion which was happening. The bot at that point utilized comprehensive examination to coordinate related words that might be added to the rundown of bargained words which have been composed by the client. ### 4. Useful tool for quick analysis of reviews and feedback **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Management Consulting | Small-Business (50 or fewer emp.) **Reviewed Date:** September 20, 2018 **What do you like best about Microsoft Text Analytics API?** The Azure Text Analytics is very easy to use. Go into the browser. Paste in your text and immediately pull keywords etc. **What do you dislike about Microsoft Text Analytics API?** I have found the sentiment meter to be flawed and completely incorrect at times. The AI needs a little work interpreting context created by other sentences. **What problems is Microsoft Text Analytics API solving and how is that benefiting you?** We never did anything technical with feedback until recently. It is very helpful to be able to easily pull keywords and phrases from feedback to see what language resonates with our customers. We are in the process of improving our messaging and marketing using data collected to inform decisions. ### 5. A penny for their thoughts **Rating:** 4.5/5.0 stars **Reviewed by:** Violet F. | Data mgr, Small-Business (50 or fewer emp.) **Reviewed Date:** October 31, 2018 **What do you like best about Microsoft Text Analytics API?** Oooh lala now we know whay our customers are really thinkng. This cloud based service takes raw text and can analyze customers sentiments and also capture key phrases, helpful for our marketing. **What do you dislike about Microsoft Text Analytics API?** Occasionally, it is not truly intelligent with slang, e.g "sick vibe" is a compliment but it can translate as a negative **What problems is Microsoft Text Analytics API solving and how is that benefiting you?** Reviews can be mined for informative content and can also give us ideas about Concepts to use in our marketing ### 6. Great api to extract information from reports **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** October 31, 2018 **What do you like best about Microsoft Text Analytics API?** Great API to process raw text. Makes it easy to see what people think of your product. We use it to collect key phrases in the text input so help analyze what people are saying about the latest product releases. **What do you dislike about Microsoft Text Analytics API?** As with any complex product, there is a learning curve. We were able to attain a good level of mastery in a few weeks of diligent work. **What problems is Microsoft Text Analytics API solving and how is that benefiting you?** We needed to analyze the most common phrases and words used when receiving customer feedback. We also input text obtained from reviews of our program to fine tune things further. We were able to make improvements based on the most common complaints. ### 7. Useful for sure. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** October 30, 2018 **What do you like best about Microsoft Text Analytics API?** I love the customer support, ease of use, and advanced features (which might be confusing a first, but the customer service is great to walk you through the advanced features). **What do you dislike about Microsoft Text Analytics API?** I don't have anything I dislike about this program, it comes in 120 languages, which might seem excessive but it is awesome. **Recommendations to others considering Microsoft Text Analytics API:** Use the customer support to get through the advanced features instead of trying to figure it out yourself. Their customer service has been outstanding and they have helped me through any problem or confusion I've had. **What problems is Microsoft Text Analytics API solving and how is that benefiting you?** This has helped my writing for marketing to be more concise and easy to read. ### 8. It's the best API for sentimental analysis and for information extraction from textual data!! **Rating:** 4.0/5.0 stars **Reviewed by:** piyush s. | Software Engineer, Information Technology and Services, Small-Business (50 or fewer emp.) **Reviewed Date:** May 12, 2018 **What do you like best about Microsoft Text Analytics API?** the best part about it's accuracy of result , which is generated in form of JSON , actually it's really hard to get the accuracy like this API, means it's highly trained and efficient model which will surely give you accurate result and it supports more than 120 languages on which we can perform sentimental analysis and many other stuff easily without building our own trained model !! **What do you dislike about Microsoft Text Analytics API?** Pricing for this API is little bit higher than other API's which are giving same services like it in with respect to their maximum number of transaction!! **Recommendations to others considering Microsoft Text Analytics API:** It's one of the accurate and easy to use Text Analytics API,which gives response in JSON format which we can parse using any language using java , python , javascript and so on!! **What problems is Microsoft Text Analytics API solving and how is that benefiting you?** we use it to do a sentimental analysis and keyword extraction from the comments on our website!! ### 9. My review **Rating:** 3.0/5.0 stars **Reviewed by:** Tevon B. | Business Owner, Information Technology and Services, Small-Business (50 or fewer emp.) **Reviewed Date:** October 31, 2018 **What do you like best about Microsoft Text Analytics API?** It’s easy to use interface and the ability to handle with ease. **What do you dislike about Microsoft Text Analytics API?** There isn’t a mobile or app version to use on the go or on smartphones or tablets **What problems is Microsoft Text Analytics API solving and how is that benefiting you?** It doesn’t have a mobile version to use on smartphones and tablets ### 10. Best Analytics Tool **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** July 22, 2018 **What do you like best about Microsoft Text Analytics API?** Its ability to detect phrases and emotions through text **What do you dislike about Microsoft Text Analytics API?** i dont have dislikes on this api but maybe few suggestions to imrpove **Recommendations to others considering Microsoft Text Analytics API:** one of the legit text analytics i've known which is best in detecting text and can be combined with other ms api under azure servers, **What problems is Microsoft Text Analytics API solving and how is that benefiting you?** Chat and Email Bot systems - its ability to identify keywords which will help the initial conversation then trows to a real person for other issues. ### 11. Extremely good API **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** October 19, 2018 **What do you like best about Microsoft Text Analytics API?** Works Like a charm and does everything as advertised. Would highly recommend to anyone looking to start out in the field **What do you dislike about Microsoft Text Analytics API?** Nothing much. Documentation could've been a bit better, but apart from that no probems. **What problems is Microsoft Text Analytics API solving and how is that benefiting you?** We used the API to extract keywords from a paragraph, to index the text in a dictionary so that the user could search for the entire paragraph using just keywords ### 12. handy to use **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Hospitality | Small-Business (50 or fewer emp.) **Reviewed Date:** October 26, 2018 **What do you like best about Microsoft Text Analytics API?** I like how correct it is all the time and how quick and easy to use it is. **What do you dislike about Microsoft Text Analytics API?** sometimes it doesn't know what I mean and it takes longer. **Recommendations to others considering Microsoft Text Analytics API:** Quicker and more accurate **What problems is Microsoft Text Analytics API solving and how is that benefiting you?** miss typed things and things that I mean, but can't think of. ### 13. Microsoft Text Analytics Review **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** October 31, 2018 **What do you like best about Microsoft Text Analytics API?** The depth in analytics is great, many different types of APIs are used. **What do you dislike about Microsoft Text Analytics API?** The reliability is sometimes off and the integration can be improved. **What problems is Microsoft Text Analytics API solving and how is that benefiting you?** Telcomm calls analytics ### 14. moderate solution **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.) **Reviewed Date:** June 12, 2018 **What do you like best about Microsoft Text Analytics API?** Provides modern attainable business solutions **What do you dislike about Microsoft Text Analytics API?** If never used before, you will need a guide/tutorial **Recommendations to others considering Microsoft Text Analytics API:** n/a **What problems is Microsoft Text Analytics API solving and how is that benefiting you?** Organization solutions - [View Microsoft Text Analytics API pricing details and edition comparison](https://www.g2.com/products/microsoft-text-analytics-api/reviews?section=pricing&secure%5Bexpires_at%5D=2026-06-11+17%3A22%3A29+-0500&secure%5Bsession_id%5D=2f5e46fb-2301-4c04-a5a2-518fb0cbb9f4&secure%5Btoken%5D=bcd9f8146f5cd94e914b2e073c5e355838f7296732e172d723c806321a397078&format=llm_user) ## Microsoft Text Analytics API Features **Setup** - Integration - Maintenance - No-Code **Data** - Security - Data Visualization **Analysis** - Automation - Named entity recognition - Keyphrase Extraction - Topic Analysis - Sentiment Analysis - Language Identification - Syntax/Part of Speech Parsing **Customization** - Pre-Built Parameterization - Custom Extension - Compositionality **Generative AI** - AI Text Generation - AI Text Summarization ## Top Microsoft Text Analytics API Alternatives - [Amazon Comprehend](https://www.g2.com/products/amazon-comprehend/reviews) - 4.3/5.0 (75 reviews) - [Google Cloud Natural Language API](https://www.g2.com/products/google-cloud-natural-language-api/reviews) - 4.3/5.0 (98 reviews) - [Altair AI Studio](https://www.g2.com/products/rapidminer-studio/reviews) - 4.6/5.0 (494 reviews)