# Amazon Comprehend vs Microsoft Text Analytics API Comparison

| | Amazon Comprehend | Microsoft Text Analytics API | 
|---|---|---|
| **Star Rating** | 4.2 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 72 | 14 | 
| **Largest Market Segment** | Mid-Market (39.4% of reviews) | Small-Business (58.3% of reviews) | 
| **Entry Level Price** | No pricing available | No pricing available | 

---
## Top Pros & Cons

### Amazon Comprehend

Pros:
- Access (1 reviews)
- Content Creation (1 reviews)

Cons:
- Accuracy Issues (1 reviews)
- Expensive (1 reviews)

### Microsoft Text Analytics API

**Not enough data**

---
## Ratings Comparison
| Rating | Amazon Comprehend | Microsoft Text Analytics API | 
|---|---|---|
  | **Meets Requirements** | 8.5 (64 reviews) | 7.9 (8 reviews) | 
  | **Ease of Use** | 8.6 (64 reviews) | 8.8 (8 reviews) | 
  | **Ease of Setup** | 7.8 (20 reviews) | Not enough data | 
  | **Ease of Admin** | 8.1 (18 reviews) | Not enough data | 
  | **Quality of Support** | 8.5 (56 reviews) | 7.7 (8 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.1 (18 reviews) | Not enough data | 
  | **Product Direction (% positive)** | 8.9 (62 reviews) | 7.1 (8 reviews) | 

---
## Pricing

### Amazon Comprehend

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

### Microsoft Text Analytics API

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### Natural Language Understanding (NLU)

| Product | Score | Reviews |
|---|---|---|
| **Amazon Comprehend** | 8.3/10 | 31 |
| **Microsoft Text Analytics API** | N/A | N/A |

#### Algorithm

| Feature | Amazon Comprehend | Microsoft Text Analytics API | 
|---|---|---|
| **Part of Speech Tagging** | 8.7 (26 reviews) | Not enough data | 
| **Summarization** | 8.6 (25 reviews) | Not enough data | 
| **Named Entity Recognition** | 8.4 (26 reviews) | Not enough data | 
| **Sentiment Analysis** | 8.5 (23 reviews) | Not enough data | 
| **Emotion Detection** | 8.2 (24 reviews) | Not enough data | 
| **Language Detection** | 8.3 (27 reviews) | Not enough data | 

#### System

| Feature | Amazon Comprehend | Microsoft Text Analytics API | 
|---|---|---|
| **Data Ingestion &amp; Wrangling** | 8.6 (27 reviews) | Not enough data | 
| **Programming Language Support** | 8.1 (28 reviews) | Not enough data | 
| **Drag and Drop** | 8.1 (24 reviews) | Not enough data | 
| **Pre-Built Algorithms** | 8.3 (26 reviews) | Not enough data | 
| **Customizable Models** | 7.7 (23 reviews) | Not enough data | 

### Text Analysis

| Product | Score | Reviews |
|---|---|---|
| **Amazon Comprehend** | 8.4/10 | 29 |
| **Microsoft Text Analytics API** | N/A | N/A |

#### Setup

| Feature | Amazon Comprehend | Microsoft Text Analytics API | 
|---|---|---|
| **Integration** | 8.7 (26 reviews) | Not enough data | 
| **Maintenance** | 8.6 (26 reviews) | Not enough data | 
| **No-Code** | 7.6 (23 reviews) | Not enough data | 

#### Data

| Feature | Amazon Comprehend | Microsoft Text Analytics API | 
|---|---|---|
| **Security** | 8.5 (24 reviews) | Not enough data | 
| **Data Visualization** | 8.1 (25 reviews) | Not enough data | 

#### Analysis

| Feature | Amazon Comprehend | Microsoft Text Analytics API | 
|---|---|---|
| **Automation** | 8.0 (26 reviews) | Not enough data | 
| **Named entity recognition** | 8.3 (24 reviews) | Not enough data | 
| **Keyphrase Extraction** | 8.8 (24 reviews) | Not enough data | 
| **Topic Analysis** | 9.0 (24 reviews) | Not enough data | 
| **Sentiment Analysis** | 8.7 (23 reviews) | Not enough data | 
| **Language Identification** | 8.1 (24 reviews) | Not enough data | 
| **Syntax/Part of Speech Parsing** | 8.3 (23 reviews) | Not enough data | 

#### Customization

| Feature | Amazon Comprehend | Microsoft Text Analytics API | 
|---|---|---|
| **Pre-Built Parameterization** | 8.2 (25 reviews) | Not enough data | 
| **Custom Extension** | 7.9 (22 reviews) | Not enough data | 
| **Compositionality** | 8.5 (21 reviews) | Not enough data | 

#### Generative AI

| Feature | Amazon Comprehend | Microsoft Text Analytics API | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [Text Analysis Software](https://www.g2.com/categories/text-analysis)

**Unique to Amazon Comprehend (1):** [Natural Language Understanding (NLU) Software](https://www.g2.com/categories/natural-language-understanding-nlu)



---
## Reviewer Demographics

### By Company Size

| Segment | Amazon Comprehend | Microsoft Text Analytics API | 
|---|---|---|
| **Small-Business** | 38.0% | 58.3% | 
| **Mid-Market** | 39.4% | 16.7% | 
| **Enterprise** | 22.5% | 25.0% | 

### By Industry

#### Amazon Comprehend

- **Information Technology and Services:** 19.7%
- **Computer Software:** 12.7%
- **Retail:** 7.0%
- **Financial Services:** 7.0%
- **Marketing and Advertising:** 5.6%
- **Education Management:** 5.6%
- **Higher Education:** 4.2%
- **Computer &amp; Network Security:** 4.2%
- **Airlines/Aviation:** 2.8%
- **Animation:** 2.8%
- **Other:** 28.2%

#### Microsoft Text Analytics API

- **Information Technology and Services:** 25.0%
- **Health, Wellness and Fitness:** 16.7%
- **Research:** 8.3%
- **Military:** 8.3%
- **Marketing and Advertising:** 8.3%
- **Management Consulting:** 8.3%
- **Hospitality:** 8.3%
- **Higher Education:** 8.3%
- **Computer Software:** 8.3%

---
## Alternatives

### Alternatives to Amazon Comprehend

- [Google Cloud Natural Language API](https://www.g2.com/products/google-cloud-natural-language-api/reviews) — 4.3/5 stars (98 reviews)
- [Altair AI Studio](https://www.g2.com/products/rapidminer-studio/reviews) — 4.6/5 stars (516 reviews)
- [Google Cloud Translation API](https://www.g2.com/products/google-cloud-translation-api/reviews) — 4.4/5 stars (329 reviews)
- [NLTK](https://www.g2.com/products/nltk/reviews) — 4.4/5 stars (48 reviews)
- [SAS Viya](https://www.g2.com/products/sas-sas-viya/reviews) — 4.3/5 stars (797 reviews)
- [SAP HANA Cloud](https://www.g2.com/products/sap-hana-cloud-2025-10-01/reviews) — 4.3/5 stars (621 reviews)
- [Forsta](https://www.g2.com/products/forsta/reviews) — 4.2/5 stars (335 reviews)
- [InMoment Experience Improvement (XI) Platform](https://www.g2.com/products/inmoment-experience-improvement-xi-platform/reviews) — 4.7/5 stars (319 reviews)
- [NVivo](https://www.g2.com/products/nvivo/reviews) — 4.0/5 stars (138 reviews)
- [Chattermill](https://www.g2.com/products/chattermill/reviews) — 4.5/5 stars (232 reviews)

### Alternatives to Microsoft Text Analytics API

- [Google Cloud Natural Language API](https://www.g2.com/products/google-cloud-natural-language-api/reviews) — 4.3/5 stars (98 reviews)
- [Altair AI Studio](https://www.g2.com/products/rapidminer-studio/reviews) — 4.6/5 stars (516 reviews)
- [NVivo](https://www.g2.com/products/nvivo/reviews) — 4.0/5 stars (138 reviews)
- [SAS Viya](https://www.g2.com/products/sas-sas-viya/reviews) — 4.3/5 stars (797 reviews)
- [SAP HANA Cloud](https://www.g2.com/products/sap-hana-cloud-2025-10-01/reviews) — 4.3/5 stars (621 reviews)
- [Forsta](https://www.g2.com/products/forsta/reviews) — 4.2/5 stars (335 reviews)
- [InMoment Experience Improvement (XI) Platform](https://www.g2.com/products/inmoment-experience-improvement-xi-platform/reviews) — 4.7/5 stars (319 reviews)
- [Chattermill](https://www.g2.com/products/chattermill/reviews) — 4.5/5 stars (232 reviews)
- [IBM Watson Studio](https://www.g2.com/products/ibm-watson-studio/reviews) — 4.2/5 stars (167 reviews)
- [Dovetail](https://www.g2.com/products/dovetail-research-pty-ltd-dovetail/reviews) — 4.5/5 stars (167 reviews)

---
## Top Discussions

### Amazon Comprehend

- Title: [How can increase sell](https://www.g2.com/discussions/how-can-increase-sell) — 3 comments, 2 upvotes
  > **Top comment:** "In order to help me handle a number of issues in this regard, you need to get in touch with a reputable website brokering service. If you want to know if..."

### Microsoft Text Analytics API

No discussions available for this product.

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/amazon-comprehend-vs-microsoft-text-analytics-api)

