# Lapis Reviews **Vendor:** Lapis **Category:** [AI Content Creation Platforms Software](https://www.g2.com/categories/ai-content-creation-platforms) **Average Rating:** 4.9/5.0 **Total Reviews:** 157 ## About Lapis Lapis helps teams generate on-brand advertising creatives using AI. By using a company’s existing assets like logos, colors, fonts, and product images, Lapis produces image ads that match your brand’s visual identity and voice across Facebook, Instagram, WhatsApp, LinkedIn, and Google. Marketers can prompt Lapis in natural language to create, iterate, and export ad creatives in seconds, which gives them the ability to run experiments and A/B tests at scale. Designers can use Lapis and start from an already functional ad design, derived from Lapis' analysis of over 50,000+ high performing ads across all platforms. Lapis includes a variety of features that help teams create ad campaigns at scale while preserving their brand identity and voice. Ad Studio automatically formats assets to the correct dimensions for Meta, Google, LinkedIn, and other ad networks, eliminating the manual work of building campaigns from scratch. Built-in templates for product launches, promotions, and seasonal campaigns allow teams to test new creative concepts while maintaining brand consistency. Vibe Kit allows for further customization, curated from top designers across the world. The Discover tab lets you browse ads from other companies and generate new creatives based on their style. Teams can explore different creative directions, get inspired by what others are running, and quickly spin up new ad concepts. Products automatically imports your entire catalog from Shopify, Amazon, WooCommerce, or Meesho, and lets you generate individual ads for each product. Teams can also upload custom products from their camera and generate real-time ad campaigns and assets. Backed by Y Combinator, Lapis is used by 1,000+ marketing teams, from big businesses like Hyundai and Tata to small businesses around the world, and supports 15+ languages including English, Spanish, and Italian. ## Lapis Pros & Cons **What users like:** - Users value the **time-saving capabilities** of Lapis, simplifying ad creation and analytics with efficiency and ease. (9 reviews) - Users love the **intuitive platform** of Lapis, streamlining processes and enhancing productivity with ease of use. (8 reviews) - Users appreciate the **AI-powered ad creation** of Lapis, which generates high-converting content quickly and efficiently. (7 reviews) - Users highlight Lapis's **brand-centric AI integration** that enhances operational efficiency while preserving brand integrity across platforms. (6 reviews) - Users commend Lapis for its **brand intelligence** , ensuring consistent and premium-quality multi-platform campaigns. (6 reviews) - Customization (6 reviews) - Professionalism (6 reviews) - Variety (6 reviews) - AI Writing Assistance (5 reviews) - Creativity (5 reviews) **What users dislike:** - Users note a **steep learning curve** for new users, especially with advanced data mapping and AI-driven features. (5 reviews) - Users note a **lack of advanced features** like workflow approvals and reporting, impacting overall functionality and usability. (4 reviews) - Users note a **steep learning curve** with Lapis' complex data mapping, requiring time for team acclimatization. (4 reviews) - Users note a **lack of creativity** in Lapis' ad copy, requiring manual tweaks to better capture local nuances. (3 reviews) - Users experience a **steep learning curve** due to complex data mapping and advanced functionalities, challenging for new team members. (3 reviews) - Export Limitations (2 reviews) - Inaccuracy (2 reviews) - Limited Features (2 reviews) - Limited Options (2 reviews) - AI Quality (1 reviews) ## Lapis Reviews ### 1. Helps us create and test campaign creatives much more efficiently **Rating:** 4.5/5.0 stars **Reviewed by:** Prashant S. | Regional Manager at udaan.com, Enterprise (> 1000 emp.) **Reviewed Date:** May 30, 2026 **What do you like best about Lapis?** At udaan.com, our team uses Lapis every day to support campaigns across Meta and Google Ads. One of the biggest benefits has been the ability to generate multiple creative concepts quickly while maintaining a consistent brand identity. Before using the platform, producing enough ad variations for different campaigns often required significant coordination between marketing and design teams. The AI-generated creatives provide a strong starting point and help reduce the time spent creating assets from scratch. I particularly like the automatic resizing feature because it prepares creatives for multiple ad placements without requiring manual adjustments. The template library is also useful when launching seasonal campaigns or promotional initiatives on tight timelines. Another feature that stands out is the ease of creating multiple variations for A/B testing. It allows us to experiment with messaging and visuals more frequently without increasing workload. **What do you dislike about Lapis?** Some outputs still need manual refinement, especially when campaigns require highly specific messaging or creative direction. There is also a learning curve when it comes to writing prompts that consistently deliver the desired results. **What problems is Lapis solving and how is that benefiting you?** Lapis has helped reduce creative bottlenecks, speed up campaign launches, and improve overall workflow efficiency. We've been able to test more ideas, maintain consistent branding across channels, and decrease reliance on design resources for routine campaign production. Overall, it has become a practical tool for scaling creative operations while keeping processes streamlined. ### 2. Useful for speeding up ad creation without losing brand consistency **Rating:** 4.5/5.0 stars **Reviewed by:** Abir D. | Senior Procurement Executive @ NowPurchase, Mid-Market (51-1000 emp.) **Reviewed Date:** May 30, 2026 **What do you like best about Lapis?** At NowPurchase, we use Lapis daily to support marketing campaigns across Meta and Google Ads. One of the biggest advantages has been how quickly we can move from a campaign idea to multiple creative variations ready for testing. Previously, producing enough creatives for different audience segments often required significant coordination with design resources. The AI-generated ads provide a strong starting point and generally stay aligned with our brand guidelines. I particularly appreciate the automatic resizing feature, which saves time when preparing assets for different ad placements. The template library has also been helpful during seasonal campaigns and product-focused promotions where speed is important. Another feature I find valuable is the ability to create multiple creative versions for A/B testing. It allows the team to experiment with different messages and visuals without extending campaign timelines. **What do you dislike about Lapis?** Some generated creatives still require manual adjustments, especially when a campaign needs highly specific messaging or a unique visual approach. It also takes some practice to learn how different prompts influence the final output. **What problems is Lapis solving and how is that benefiting you?** Lapis has helped reduce creative production delays and made campaign execution more efficient. We've been able to test more concepts, launch campaigns faster, and maintain consistent branding across channels. Overall, it has become a practical tool that improves productivity while keeping the creative process flexible. ### 3. Lapis Speeds Up Branded Ad Variations with AI Creative Generation and Auto-Resizing **Rating:** 4.0/5.0 stars **Reviewed by:** Jack Z. | Building Airwallex,, Enterprise (> 1000 emp.) **Reviewed Date:** May 30, 2026 **What do you like best about Lapis?** Our team uses Lapis every day to support paid marketing efforts across Meta, Google Ads, and LinkedIn. One of the biggest advantages has been the ability to generate multiple ad concepts quickly while keeping them aligned with our brand guidelines. Before adopting the platform, creating enough creative variations for campaign testing often required significant coordination between marketing and design teams. The AI-powered creative generation has helped speed up that process considerably. I particularly like the automatic resizing feature, which makes it easy to prepare assets for different placements without recreating designs manually. The template library is also useful when launching seasonal campaigns or testing new promotional angles under tight timelines. Creating multiple versions of an ad for A/B testing has become much more manageable, allowing us to evaluate messaging and creative approaches more efficiently. **What do you dislike about Lapis?** The generated creatives occasionally need manual refinement, especially for campaigns that require highly specific messaging or visual direction. There is also a short learning curve when it comes to writing prompts that consistently produce the desired results. **What problems is Lapis solving and how is that benefiting you?** Lapis has helped reduce creative production bottlenecks, accelerate campaign launches, and improve testing velocity. We've been able to explore more creative ideas while maintaining consistent branding across channels. Overall, it has become a useful addition to our marketing workflow and has improved operational efficiency without adding unnecessary complexity. ### 4. Helpful for scaling ad creative testing across multiple campaigns **Rating:** 4.5/5.0 stars **Reviewed by:** Gaurav S. | Manager - Rebel Foods, Enterprise (> 1000 emp.) **Reviewed Date:** May 30, 2026 **What do you like best about Lapis?** At Rebel Foods, our marketing team works across several brands and campaign types, so creative turnaround speed is always important. Lapis has become part of our daily workflow for building and testing ad creatives across Meta and Google Ads. The biggest advantage has been how quickly we can generate multiple concepts without starting from scratch every time. The AI-generated creatives usually stay close to our existing brand guidelines, which helps maintain consistency across campaigns. I also like the automatic resizing feature because it saves time when preparing assets for different placements and formats. The template library has been particularly useful during seasonal promotions and limited-time campaigns where speed matters. Running A/B tests has become much easier since we can create several variations of the same campaign in a short period. That flexibility has helped us experiment more frequently with messaging and visuals. **What do you dislike about Lapis?** Some generated creatives still need manual adjustments before launch, especially for campaigns that require highly specific brand messaging. There’s also a bit of a learning curve when writing prompts to achieve the exact style you want. **What problems is Lapis solving and how is that benefiting you?** Lapis has reduced creative bottlenecks and shortened campaign preparation time. Our team can launch tests faster, explore more creative directions, and maintain a consistent brand identity across channels. Overall, it’s been a practical tool that improves efficiency without making the workflow more complicated. ### 5. Helps our team create and test ad campaigns much faster **Rating:** 4.5/5.0 stars **Reviewed by:** Abhishek S. | Director of Banking Partnerships at Tazapay, Mid-Market (51-1000 emp.) **Reviewed Date:** May 30, 2026 **What do you like best about Lapis?** At Tazapay, we use Lapis every day to support campaigns across Meta, Google Ads, and LinkedIn. One of the biggest improvements we've seen is the speed of creative production. Before using Lapis, creating multiple ad variations often involved several rounds of coordination between marketing and design teams. Now, we can generate and test different concepts much more quickly. The AI-generated creatives usually stay aligned with our brand guidelines, which is important when running campaigns across multiple markets. I particularly like the automatic resizing feature because it removes a lot of repetitive work when preparing creatives for different ad placements. The template library has also been useful during promotional campaigns when timelines are tight and we need assets ready quickly. **What do you dislike about Lapis?** The platform still requires some manual adjustments for campaigns with highly specific messaging or compliance considerations. There is also a learning curve when crafting prompts that consistently produce the exact creative direction you're looking for. **What problems is Lapis solving and how is that benefiting you?** Lapis has helped us reduce creative bottlenecks and launch campaigns faster. We've been able to run more A/B tests, explore new messaging ideas, and maintain consistent branding without increasing workload. Overall, it has become a practical tool that improves efficiency while giving marketing teams more flexibility in how they build and scale campaigns. ### 6. A practical tool for creating and testing ad creatives at scale **Rating:** 5.0/5.0 stars **Reviewed by:** Sabina Begic F. | Director of Finance at Shop Circle, Mid-Market (51-1000 emp.) **Reviewed Date:** May 29, 2026 **What do you like best about Lapis?** At Shop Circle, we use Lapis daily to support campaigns across Meta and Google Ads. While my role is primarily focused on finance, I work closely with teams that manage marketing performance and campaign efficiency, so I've had a chance to see the impact of the platform firsthand. What stands out most is how quickly marketing teams can generate multiple ad variations while keeping them aligned with brand guidelines. The AI-generated creatives provide a strong starting point, which reduces the amount of design effort required before campaigns go live. The automatic resizing feature is particularly useful since campaigns often run across multiple placements and formats. We've also found the template library and product catalog integrations helpful when launching seasonal promotions or testing new campaign ideas. Being able to create several creative variations for A/B testing in a short amount of time has improved campaign agility. **What do you dislike about Lapis?** Some generated creatives still need manual adjustments, especially for campaigns with more specific messaging requirements. There is also a learning curve when it comes to crafting prompts that consistently produce the desired output. **What problems is Lapis solving and how is that benefiting you?** Lapis has helped reduce creative production time, improved workflow efficiency, and enabled faster campaign testing while maintaining consistent branding. Overall, it has been a useful addition to our marketing process and has helped teams execute campaigns more efficiently. ### 7. Helps our team move from campaign idea to launch much faster **Rating:** 4.5/5.0 stars **Reviewed by:** Ivan R. | Tech Lead Manager @ Pepper, Mid-Market (51-1000 emp.) **Reviewed Date:** May 29, 2026 **What do you like best about Lapis?** As a Tech Lead Manager at Pepper, I work closely with teams that support marketing initiatives, and Lapis has become a daily tool for creating and testing ad creatives across Meta and Google Ads. The biggest benefit has been the speed. We can generate multiple creative variations in a fraction of the time it used to take, which makes campaign planning much more efficient. I particularly like how the platform keeps creatives aligned with brand guidelines while still providing enough variety for A/B testing. The automatic resizing feature is a major time saver because we no longer have to create separate assets for different placements manually. The template library is also useful when we need to launch seasonal or promotional campaigns quickly. **What do you dislike about Lapis?** The AI outputs are generally strong, but some campaigns still require manual adjustments before they're ready to publish. There’s also a learning period when figuring out how to write prompts that consistently generate the style you're aiming for. **What problems is Lapis solving and how is that benefiting you?** Lapis has reduced creative production bottlenecks, helped us test more campaign ideas, and improved overall workflow efficiency. It’s been a practical addition to our marketing process and has made campaign execution noticeably faster. ### 8. Useful for accelerating campaign creation while keeping branding consistent **Rating:** 4.0/5.0 stars **Reviewed by:** Corinthia A. | Centralized Product Development @ASTRO, Mid-Market (51-1000 emp.) **Reviewed Date:** May 29, 2026 **What do you like best about Lapis?** At ASTRO, we use Lapis every day to support digital campaigns across Meta, Google Ads, and other paid channels. One of the biggest improvements we've seen is the speed at which we can create and test new ad concepts. Instead of spending days coordinating multiple creative revisions, we can generate several campaign variations within a much shorter timeframe. The AI-generated creatives generally stay aligned with our brand guidelines, which is important when different teams are working on campaigns simultaneously. I particularly like the automatic resizing feature because it eliminates a lot of repetitive work when preparing assets for multiple placements. The template library has also been helpful during promotional and seasonal campaigns where speed matters. **What do you dislike about Lapis?** The platform still requires some manual adjustments for highly specific campaigns, especially when we want very customized messaging or layouts. There is also a bit of a learning curve in understanding how to structure prompts to consistently get the best results. **What problems is Lapis solving and how is that benefiting you?** Lapis has helped us reduce creative bottlenecks, launch A/B tests more quickly, and maintain consistent branding across channels. Overall, it has improved campaign efficiency and allowed our teams to focus more on strategy rather than repetitive production work. ### 9. A practical way to scale fashion ad creatives without slowing down campaigns **Rating:** 4.0/5.0 stars **Reviewed by:** Akshat D. | CTO at Showroom B2B, Small-Business (50 or fewer emp.) **Reviewed Date:** May 29, 2026 **What do you like best about Lapis?** As a CTO at Showroom B2B, I work closely with both our marketing and technology teams, and Lapis has become part of our daily workflow for campaign creation. We primarily use it for Meta and Google Ads when promoting new collections, seasonal launches, and product-focused campaigns. What stands out most is how quickly we can generate multiple creative concepts while keeping everything aligned with our brand identity. The AI-generated ads provide a strong starting point, which helps reduce the number of design iterations needed before launch. The automatic resizing feature is another major time saver since we no longer need to manually adapt creatives for every placement. We’ve also found the product catalog integration and template library useful for creating multiple campaign variations and running A/B tests more efficiently. **What do you dislike about Lapis?** The platform still requires occasional manual adjustments for highly specific fashion campaigns, especially when visual storytelling is important. It also takes some experimentation to learn which prompts produce the strongest results. **What problems is Lapis solving and how is that benefiting you?** Lapis has helped us shorten creative production cycles, launch campaigns faster, and test more variations without increasing workload. Overall, it’s been a useful tool for maintaining brand consistency while improving marketing efficiency. ### 10. Useful for handling large volumes of ad creatives across campaigns **Rating:** 3.5/5.0 stars **Reviewed by:** Vikas S. | Sr. Director Engineering @ Droom, Mid-Market (51-1000 emp.) **Reviewed Date:** May 29, 2026 **What do you like best about Lapis?** At Droom, we use Lapis daily to support campaigns across Meta, Google Ads, and LinkedIn. One thing that has genuinely improved for our team is the speed at which we can create and test ad creatives without depending entirely on designers for every small variation. The platform does a good job maintaining brand consistency once assets and style guidelines are configured properly. We manage multiple campaigns simultaneously, so being able to generate resized creatives automatically for different placements has saved a noticeable amount of manual effort. The AI-generated concepts are also useful for quickly testing different messaging directions during promotional and seasonal campaigns. I also like the template system because it gives teams a solid starting point instead of building everything manually from scratch. **What do you dislike about Lapis?** Some generated layouts still need refinement before publishing, especially for campaigns with more detailed messaging. There’s also a bit of trial and error involved when creating prompts for niche audience segments. **What problems is Lapis solving and how is that benefiting you?** Lapis has helped reduce production delays, improve campaign turnaround time, and make A/B testing more practical at scale while keeping our creatives visually consistent across channels. ### 11. Helpful for managing high-volume campaign creatives more efficiently **Rating:** 4.0/5.0 stars **Reviewed by:** Santhosh K. | Head of Administration at Wakefit, Enterprise (> 1000 emp.) **Reviewed Date:** May 29, 2026 **What do you like best about Lapis?** At Wakefit, we use Lapis almost every day for campaigns across Meta, Google Ads, and occasionally LinkedIn. Since we handle a wide range of furniture and home product promotions, the platform has been useful for generating multiple creative variations quickly without slowing down internal teams. The AI-generated creatives generally stay aligned with our branding, especially after uploading brand assets and product visuals. One feature that has saved us a lot of time is the automatic resizing for different ad placements. Previously, our team spent a significant amount of manual effort adapting creatives for multiple channels. We’ve also used the template system quite a bit during festive and seasonal campaigns when turnaround time becomes important. Creating multiple variations for A/B testing is much faster now compared to our older workflow. **What do you dislike about Lapis?** Some outputs still need manual refinement, particularly for campaigns that require more detailed product storytelling. There’s also a small learning curve when trying to fine-tune prompts for very specific creative styles. **What problems is Lapis solving and how is that benefiting you?** Lapis has helped us reduce creative bottlenecks, speed up campaign launches, and maintain a more consistent visual identity across channels while allowing teams to test more campaign ideas in less time. ### 12. Good balance between speed and brand consistency for ad campaigns **Rating:** 5.0/5.0 stars **Reviewed by:** Sumit M. | Engineering Manager at Meesho, Enterprise (> 1000 emp.) **Reviewed Date:** May 29, 2026 **What do you like best about Lapis?** Our team at Meesho uses Lapis almost every day for campaign creatives across Meta, Google, and occasionally LinkedIn. One of the biggest advantages has been the speed of producing multiple ad variations without putting extra pressure on our design team. The AI-generated creatives are usually aligned with our existing brand guidelines, which makes campaign launches smoother. We also manage a large product catalog, so the product integration features have been genuinely useful for generating creatives at scale. The automatic resizing across different ad placements saves a lot of repetitive manual work, especially during seasonal campaigns and promotional pushes. I also like how easy it is to test different messaging angles and visuals for A/B campaigns. That flexibility has improved our turnaround times quite a bit. **What do you dislike about Lapis?** Some outputs still require manual edits for more technical campaigns, and there’s a bit of experimentation involved when writing prompts for niche audiences. The template customization could also be slightly more flexible. **What problems is Lapis solving and how is that benefiting you?** Lapis has helped us reduce creative bottlenecks, speed up campaign execution, and maintain more consistent branding across channels while giving marketing teams the ability to test ideas faster. ### 13. Makes it easier to launch and test campaigns faster **Rating:** 5.0/5.0 stars **Reviewed by:** Sushil S. | Procurement Manager at Captain Fresh, Mid-Market (51-1000 emp.) **Reviewed Date:** May 29, 2026 **What do you like best about Lapis?** We started using Lapis daily at Captain Fresh to support paid campaigns for product promotions and seasonal launches across Meta and Google Ads. The platform has been especially useful for quickly generating multiple ad creatives without depending heavily on our design team for every variation. One thing I appreciate is how the AI keeps the creatives relatively consistent with our brand assets once everything is set up properly. We handle a large catalog of products, so the ability to create and resize ads for different channels automatically has saved a noticeable amount of production time. The template library is also practical when we need to move quickly during high-volume campaign periods. **What do you dislike about Lapis?** There are occasions where the generated layouts need a few manual adjustments, particularly for campaigns with more detailed product messaging. It also takes some trial and error to get the best results from prompts initially. **What problems is Lapis solving and how is that benefiting you?** Lapis has helped our team shorten campaign turnaround times, test more creative variations, and maintain a more consistent brand presence across different advertising platforms without slowing down workflows internally. ### 14. Helpful for scaling ad creatives without slowing down our team **Rating:** 5.0/5.0 stars **Reviewed by:** Nicola K. | Chief Strategy Officer, Mid-Market (51-1000 emp.) **Reviewed Date:** May 29, 2026 **What do you like best about Lapis?** We’ve been using Lapis daily at Fluent Commerce to support paid campaigns across Meta, LinkedIn, and Google Ads, and it’s made the creative process much faster than our previous workflow. The biggest advantage for us is being able to generate multiple on-brand ad variations quickly without relying on design resources for every iteration. The AI-generated creatives are usually very close to what we need, especially for campaign testing and seasonal launches. I also appreciate how simple it is to resize creatives for different ad placements automatically. That alone saves our team a noticeable amount of production time each week. **What do you dislike about Lapis?** There are still moments where we need to manually refine copy placement or tweak visuals for more technical B2B campaigns. The prompt system works well overall, but getting highly specific outputs sometimes takes a bit of experimentation. **What problems is Lapis solving and how is that benefiting you?** Lapis has helped us speed up campaign production and launch A/B tests much faster while keeping branding consistent across channels. It’s reduced creative bottlenecks internally and made it easier for marketing teams to move quickly without sacrificing quality. ### 15. Speeds up ad creative production without losing brand consistency **Rating:** 5.0/5.0 stars **Reviewed by:** Mary kate c. | Partner Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** May 29, 2026 **What do you like best about Lapis?** What I like most about Lapis is how quickly our team can create ad variations while still keeping everything aligned with our brand guidelines. We use it daily at Wayflyer across Meta, LinkedIn, and Google Ads, and it has noticeably reduced the amount of time spent going back and forth with design requests. The AI-generated creatives usually match our existing visual style pretty well once you upload your assets, fonts, and brand colors. The automatic resizing for different ad placements is also very useful since we run campaigns across multiple channels at the same time. We’ve especially benefited from using it for A/B testing because creating several versions of a campaign no longer feels time-consuming. **What do you dislike about Lapis?** There’s a small learning curve when it comes to writing prompts for more specific campaign styles. Sometimes we still make manual edits to fine-tune messaging or layouts before publishing. I’d also like to see a bit more flexibility in some templates for niche financial campaigns. **What problems is Lapis solving and how is that benefiting you?** Lapis has helped our marketing team speed up creative production while maintaining a consistent brand identity across campaigns. Instead of waiting days for multiple ad versions, we can now launch and test creatives much faster. It’s been especially helpful during seasonal campaigns where turnaround time matters a lot. ### 16. Keeps our ad iterations moving fast without breaking our UI/UX guidelines. **Rating:** 5.0/5.0 stars **Reviewed by:** Ryan W. | Staff Product Designer, Small-Business (50 or fewer emp.) **Reviewed Date:** May 21, 2026 **What do you like best about Lapis?** As a designer, I'm usually protective of our brand identity, so I was skeptical of automated platforms. However, the asset rendering engine inside Lapis maintains incredible branding consistency. The sheer speed of ad creation has been a massive relief; our marketing team can autonomously generate customized AI image ads that perfectly align with our exact design system without needing my constant intervention. **What do you dislike about Lapis?** From a design perspective, the vector asset controls inside the canvas editor feel somewhat restrictive when you want to make hyper-specific pixel adjustments. The layer hierarchy panel can also get confusing when dealing with complex, multi-layered marketing templates, which sometimes forces me to step in and fix formatting alignments manually before final export. **What problems is Lapis solving and how is that benefiting you?** Our marketing team used to constantly interrupt the product design pipeline with requests for minor ad resizing, custom banners, and layout variations. Lapis eliminates this operational bottleneck completely. By shifting ad creative generation directly to marketing through automated templates, it frees up my schedule to focus entirely on core application feature development. ### 17. Scaled our marketing output while keeping our strict branding perfectly intact. **Rating:** 5.0/5.0 stars **Reviewed by:** Davide P. | Co-Founder and Chief Executive Officer (CEO), Mid-Market (51-1000 emp.) **Reviewed Date:** May 20, 2026 **What do you like best about Lapis?** As a co-founder, keeping a tight grip on our brand identity in the estate planning space is non-negotiable. What I love about Lapis is how their ad creative generation maintains flawless branding consistency across the board. The speed of ad creation is wild we can launch high-quality AI image ads in an afternoon instead of waiting days for design cycles, which drastically accelerates our go-to-market testing loops. **What do you dislike about Lapis?** The platform is incredibly fast, but the initial setup for custom financial brand parameters was a bit clunky and took some manual tweaking. The automated text recommendations occasionally miss the nuanced, empathetic tone required for our specific industry, so my team still has to review every single caption copy variation before it goes live to ensure it meets our internal standards. **What problems is Lapis solving and how is that benefiting you?** We were constantly bottlenecked by the sheer volume of ad variations needed for localized campaigns across different channels. Lapis completely solves this asset production friction for us. It has significantly lowered our creative overhead, allowed our small growth marketing team to act agilely, and freed up valuable internal resources to focus purely on strategic optimization. ### 18. Genuinely saved our portfolio marketing loops from creative stagnation. **Rating:** 5.0/5.0 stars **Reviewed by:** Laura L. | Investor, Financial Services, Mid-Market (51-1000 emp.) **Reviewed Date:** May 20, 2026 **What do you like best about Lapis?** Working on the investor side at a Float, I'm constantly looking at resource allocation for our portfolio brands. Honestly, their ad creative generation has completely changed how we approach paid acquisition. Instead of waiting weeks for asset turnarounds, the speed of ad creation allows us to spin up high-converting AI image ads almost instantly. What I appreciate most is how tightly it locks down branding consistency; it reads our brand guidelines perfectly, ensuring every single layout and font variant looks highly professional and ready for immediate multi-platform testing without manual oversight. **What do you dislike about Lapis?** While the automation side is incredibly powerful, the initial platform onboarding took a bit longer than my team anticipated when mapping out our custom brand assets. The system occasionally misinterprets very niche financial compliance text constraints in the automated copy generator, meaning we still have to do a manual compliance pass on text overlays for heavily regulated sectors. I’d also love to see deeper direct integrations with specialized reporting dashboards so we can track creative performance metrics side-by-side inside the tool without constantly toggling screens. **What problems is Lapis solving and how is that benefiting you?** We were facing massive creative bottlenecks and high production costs trying to manually scale ad variations across Meta, Google, LinkedIn. Lapis completely solves this asset scaling friction. By utilizing its layout engine, we've eliminated design execution delays, allowing our small growth teams to run continuous A/B tests without blowing out our budget. It effectively bridges the gap between fast creative execution and strict brand protection, giving us a major competitive edge in market positioning. ### 19. Great for churning out ad variations without burning out our design team **Rating:** 5.0/5.0 stars **Reviewed by:** Joshua G. | Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** May 19, 2026 **What do you like best about Lapis?** As an agency founder, our biggest headache is keeping up with constant demand for fresh ad creatives across Meta and Goggle. What I like most about Lapis is how quickly it generates on-brand variations using our clients' existing brand kits. The multi-dimension formatting in the Ad Studio saves our team hours of manual resizing, allowing us to launch and test campaigns much faster than before. **What do you dislike about Lapis?** The interface can feel a bit cluttered when you're managing multiple client folders at once, and the asset organization could be more intuitive. Also, if you don't feed the AI very specific details in the Discover tab, the initial design outputs can sometimes look a bit generic, requiring a few manual tweaks to get them exactly where we want them. **What problems is Lapis solving and how is that benefiting you?** It completely solves the bottleneck of creative fatigue. Instead of forcing our design team to spend days creating minor format adjustments or basic layout variations, Lapis handles the heavy lifting. This gives us the bandwidth to scale our clients' ad outputs and test more visual hooks without inflating our operational costs. ### 20. Automated Ad Creation That Secures Brand Integrity and Boosts CFO Visibility **Rating:** 5.0/5.0 stars **Reviewed by:** Rich R. | Chief Financial Officer (CFO), Mid-Market (51-1000 emp.) **Reviewed Date:** May 17, 2026 **What do you like best about Lapis?** Lapis has truly streamlined our marketing efforts. The ad creative generation feature is a changer for my team, allowing us to launch multiple variation of campaigns simultaneously. This significantly increases our A/B testing capability, giving us a clear picture of what resonates with our audience. The branding consistency check is excellent, ensuring every piece is on brand. **What do you dislike about Lapis?** I would love to see more sophisticated data-sharing tools, particularly around conversion tracking. We are a heavy analytics-driven company, and Lapis's current reporting features feel a bit basic. More detailed reporting on which specific elements of the ads are driving the most conversions would be immensely helpful. **What problems is Lapis solving and how is that benefiting you?** We use Lapis to create nd test our online advertising. Our marketing team is small, and we used to struggle to produce high-quality, relevant ad creatives quickly. Lapis solves this problem. Now, we are able to easily generate hundreds of ads across multiple social media channels. It’s significantly improved our ROI on our ad spend. ### 21. Scaling our patient-centric wellness outreach while protecting our core brand identity **Rating:** 5.0/5.0 stars **Reviewed by:** John H. | Chief Executive Officer (CEO), Mid-Market (51-1000 emp.) **Reviewed Date:** May 17, 2026 **What do you like best about Lapis?** Building value-based healthcare models means everything we put out has to earn immediate trust from patients. Lapis makes ad creative generation incredibly straightforward for our local clinics. The branding consistency controls are what won me over; the platform locks down our design assets completely. We get sharp AI image ads that perfectly mirror our clinical standards without any visual drift. **What do you dislike about Lapis?** The setup logic inside the primary dashboard can feel slightly crowded when you are rolling out distinct, location-specific promotional asset simultaneously. Navigating between our different regional clinic media assets would be a smoother process if the interface included more nested folder layers. It’s a minor UX hurdle, but it is noticeable during heavy campaign setups. **What problems is Lapis solving and how is that benefiting you?** We needed to scale our neighborhood footprint into new markets without blowing out our creative production budget. Lapis solves this by accelerating our campaign localization loop. It completely bypasses the typical creative lag, saving our marketing team roughly 5 hours every week. We can launch hyper-targeted, brand-compliant local outreach pieces much faster. ### 22. Lapis Speeds Up Ad Creative Production with AI Imagery and Consistent Branding **Rating:** 4.5/5.0 stars **Reviewed by:** Victoria N. | Digital Advertising Manager, Food Production, Mid-Market (51-1000 emp.) **Reviewed Date:** May 05, 2026 **What do you like best about Lapis?** As a Digital Advertising Manager working with FSNESO, I have continuously admired how Lapis can help expedite the development of our advertisements. In particular, I admire the way that Lapis is able to integrate AI-based imagery into our ad generation, thereby supporting the development of our brand image. Lapis is especially proficient when it comes to delivering ad creatives in an efficient manner; it uses AI imagery to create and test different visuals rapidly, enabling us to deliver our advertisements more quickly. Additionally, it helps maintain consistent branding through all of our advertising channels. **What do you dislike about Lapis?** On the downside, the software might require some initial investment in terms of learning how to use it properly. Furthermore, while it is capable of generating AI imagery, sometimes the branding aspect requires some fine-tuning. **What problems is Lapis solving and how is that benefiting you?** The main advantage of Lapis is the optimization of the cycle of creating ads. At the moment, we save up to 15% on our advertising costs due to the fact that we do not require extensive work to create ads manually. Thus, we can create more targeted ads with good ROI performance, which positively affects our sales targets. ### 23. Empowering Marketing Autonomy Without Burdening the Dev Team **Rating:** 5.0/5.0 stars **Reviewed by:** Kira J. | Software Development, Mid-Market (51-1000 emp.) **Reviewed Date:** April 25, 2026 **What do you like best about Lapis?** As an engineer, I usually stay away from the creative side, but lapis is actually pretty intuitive. We've been using it to spin us ad creatives for our latest testing campaigns, and it's surprisingly fast. It's nice to have a tool that let us iterate on visuals without needing a full walkthrough every time we want to change something. **What do you dislike about Lapis?** The API documentation is a bit sparse in some areas. Trying to automate some of our asset exports was more of a headache than i expected than i expected because some of the endpoints aren't super well defined yet. It definitely need a bit more polish for the more technical users. **What problems is Lapis solving and how is that benefiting you?** It's basically removing the friction between our work and the marketing side. Instead of being a bottleneck for technical assets, We can empower the growth team to handle more of the campaign setup themselves using the templates we've already cleared. ### 24. Game-Changer for Ad Campaign Visuals **Rating:** 5.0/5.0 stars **Reviewed by:** Jaso L. | B2B Email Intelligence Manager, Information Technology and Services, Mid-Market (51-1000 emp.) **Reviewed Date:** April 16, 2026 **What do you like best about Lapis?** I find Lapis to be a real game-changer for creating ad concepts for our B2B lead generation campaign. The AI image creation tool saves me a lot of time by allowing us to whip up and refine visuals quickly. I love how consistent it is in producing visuals that perfectly capture our brand's essence, which is crucial for maintaining brand alignment across campaigns. The AI helps turn our strategic messaging into eye-catching images, creating a stronger emotional connection with potential leads. The onboarding process was straightforward, and the interface is clean and intuitive, making it easy to get up and running quickly. I would absolutely recommend Lapis and give it a 10 out of 10. **What do you dislike about Lapis?** While the image generation is impressive, it sometimes lacks the spark of truly novel concepts. We've had a few instances where it’s generated visuals that are incredibly technically proficient but feel a bit safe. It’s hard to consistently push creative boundaries. **What problems is Lapis solving and how is that benefiting you?** I use Lapis to create ad concepts quickly, saving time and ensuring brand consistency. It boosts engagement by turning strategic messages into visuals that connect emotionally with leads. ### 25. Finally, a Clear Window into Our Ad Experiments Without the Manual Data Hunt **Rating:** 5.0/5.0 stars **Reviewed by:** Bruce B. | CEO at Rokt, Mid-Market (51-1000 emp.) **Reviewed Date:** June 03, 2026 **What do you like best about Lapis?** Lapis has been surprisingly solid for keeping an eye on our growth experiments. Since we're scaling fast at Rokt, having a quick view of how our latest ad creatives and test campaigns are landing without needing a full data science breakdown every time is a win. It’s intuitive enough for me to jump in and see what's actually moving the needle. **What do you dislike about Lapis?** The reporting export is a bit clunky I tried pulling a summary for a board deck and the formatting was a mess, so I had to fix it manually. **What problems is Lapis solving and how is that benefiting you?** It's cutting through the noise. Instead of hunting through three different platforms to see if our creative iterations are working, I get a clear, unified snapshot of our performance metrics in one place. ### 26. Finally, AI ad creation that doesn't butcher client brand guidelines **Rating:** 5.0/5.0 stars **Reviewed by:** Ben S. | Founder and CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** April 06, 2026 **What do you like best about Lapis?** Running an agency means juggling 15+ client brand books. Lapis actually respects them. The branding consistency is the best I have seen logos, fonts, color hex codes lock in across every generation. Speed of ad creation is ridiculous. I briefed a campaign at 9 AM and had 20 platform-ready Facebook and LinkedIn ads by 9:45 AM. Ad creative generation feels trained on real performance data, not just aesthetic fluff. **What do you dislike about Lapis?** The AI image ads are strong for product shots and lifestyle, but struggle with abstract concepts or complex metaphors fine for e-commerce, less useful for brand awareness campaigns. Also, the platform doesn't have a proper client approval workflow yet. I have to manually download and share via Slack, which adds friction when managing multiple stakeholder reviews. **What problems is Lapis solving and how is that benefiting you?** My junior designers were spending 60% of their resizing ads and reformatting assets across Meta, LinkedIn, and Google. Lapis eliminated that entirely with Ad Studio one upload, all dimensions, done. Product import from Shopify also lets us spin up catalog ads for client stores in minutes instead of hours. Now my team focuses on strategy and copy, not mechanical grunt work. That's real margin. ### 27. Scaling Our Educational Outreach Without a Dedicated Design Team **Rating:** 5.0/5.0 stars **Reviewed by:** Yoonseok Yoon Y. | CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** April 24, 2026 **What do you like best about Lapis?** Lapis has been a real lifesaver for our small team. In the education space, we have to churn out a lot of different ad creatives to see what actually resonates with students, and this makes testing campaigns so much faster. I can get a handful of solid options in minutes, which is huge when you wear as many hats as I do. **What do you dislike about Lapis?** The interfaces can be a little laggy when you have too many tabs open or a big batch of generations going at once. it's not a dealbreaker, but it is a bit annoying when I'm trying to move quickly between different project folders. **What problems is Lapis solving and how is that benefiting you?** It basically solved our bandwidth issue. we don't have a dedicated design department, so being able to iterate on our own without waiting for a freelancer has kept our marketing moving way more consistently than before. ### 28. A high-Fidelity Solutions for scaling creative output without sacrificing brand control **Rating:** 5.0/5.0 stars **Reviewed by:** Michael N. | President and Co-CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** April 04, 2026 **What do you like best about Lapis?** The speed of ad creation has been a total game-changer for our workflow at The Bureau of Small Projects. What stood out to me was the AI image ads feature; it actually produces high-fidelity, professional visuals that don't look like typical "AI soup." Maintaining branding consistency across multiple Los Angeles clients is usually a nightmare, but Lapis handles our specific style guides and hex codes with surprising precision. It’s rare to find a tool that balances creative generation with such tight brand control. **What do you dislike about Lapis?** At first, I struggled with the granular editing tools within the generated creatives. While the initial outputs are great, I would love to see more layer-based control for our senior designers to tweak individual element. There is also a bit of a learning curve when setting up the initial brand asset library for larger, more complex accounts. It isn't quite "one-click" yet, but the time saved on the back end more than makes up for the initial setup. **What problems is Lapis solving and how is that benefiting you?** We were hitting a major bottleneck in our creative pipeline, specifically with the volume of variations needed for high-spend social campaigns. Lapis solved this by automating the heavy lifting of ad creative generation. It’s allowed my team to focus more on high-level strategy rather than getting bogged down in manual design iterations. Since we started using the suite, we’ve noticed much more consistent campaign performance because we can refresh visuals the moment we see a dip in engagement. ### 29. Accelerating our recruitment branding without the design bottlenecks **Rating:** 5.0/5.0 stars **Reviewed by:** Jasen S. | Director of Recruiting, Information Technology and Services, Mid-Market (51-1000 emp.) **Reviewed Date:** April 04, 2026 **What do you like best about Lapis?** What stood out to me was the sheer speed of ad creation for our recruitment campaigns. We can now handle ad creative generation in-house without waiting days for a designer to get back to us. The AI image ads feature actually maintains our branding consistency, which is huge when you’re trying to look professional to high-level tech talent. It’s surprisingly intuitive once you get the hang of it, and the quality of the visuals doesn't look like the typical "uncanny" AI stuff you see everywhere else. **What do you dislike about Lapis?** At first, I struggled with the asset library organization—it felt a bit cluttered when we uploaded a lot of different brand kits at once. I also wish the "all-in-one" suite had a slightly more streamlined mobile interface, as I often try to check campaign progress while I'm between interviews and it can feel a little cramped on a phone screen. **What problems is Lapis solving and how is that benefiting you?** Lapis is solving our major bottleneck in talent attraction. In IT services, we need to pivot our hiring ads fast, and Lapis lets us do that. Since we started using it, we've seen much better follow-up consistency in our lead flow because our ads actually look uniform across different platforms. It’s saved my team hours of back-and-forth, allowing us to focus more on the actual "recruiting" part of our jobs rather than fixing image dimensions. ### 30. Finally, a way to kill creative fatigue without burning out our design team **Rating:** 5.0/5.0 stars **Reviewed by:** David B. | Chief Marketing Officer (CMO), Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** April 03, 2026 **What do you like best about Lapis?** What really stood out to me was how Lapis maintains branding consistency without me having to breathe down anyone's neck. At PBJ marketing, we're always juggling different visual identities, and being able to feed in a client's hex codes and logos and get back AI images ads that actually look on brand is huge. The speed of ad creation is the biggest winner, though. I can move from a rough concept to a polished set of creatives in minutes. It’s rare to find a tool where the AI ad creative generation doesn’t feel generic or uncanny valley, but these look like our designers actually made them. **What do you dislike about Lapis?** At first, I struggled with the natural language promoting if you're too vague, the output gets a bit messy. It took few tries to realize you have to be specific about the vibe you want. I would also love to see a bit more variety in the layout templates for B2B LinkedIn ads, as they can start to feel a little repetitive if you’re running a dozen different campaigns at once. **What problems is Lapis solving and how is that benefiting you?** We were hitting a wall with creative fatigue and slow turnaround times. Lapis basically removed that bottleneck. It's allowing us to test significantly more variations for our clients without burning our our design team. Since we started using it, we've seen much better engagement rates on our social campaigns simply because we’re able to refresh the visuals the second they start to dip. It’s turned what used to be a three-day design cycle into a ten-minute task. ### 31. A rare tool actually bridges the gap between CRM data and on brand creative **Rating:** 5.0/5.0 stars **Reviewed by:** Alok J. | Strategic Advisor - CRM, Mid-Market (51-1000 emp.) **Reviewed Date:** April 02, 2026 **What do you like best about Lapis?** The integration between CRM data and ad generation is the standout for me. As a CRM strategist, I've seen many tools struggle with this, but Lapis actually uses our segment data to prompt on-brand creatives that respect our specific hex codes and fonts. It's rare to find AI tool that doesn't require constant babysitting to stay on-brand for a company of our size. **What do you dislike about Lapis?** The reporting feels a bit surface-level when you're trying to build out complex, multi-touch attribution models for a large team. There's also a noticeable UI learning curve when you first start mapping out automated follow-up sequences, It's powerful, but it definitely isn't plug and play on day one **What problems is Lapis solving and how is that benefiting you?** It's finally bridged the gap between our CRM strategy and our actual creative output. We've eliminated the bottleneck of waiting for design tweaks, allowing us to iterate on campaigns in real-time. Since the switch, we've seen much better follow-up consistency and a significant reduction in manual data entry between our marketing and sales stacks. ### 32. A Major Efficiency Gain For Our Creative Scaling And A/B Testing **Rating:** 5.0/5.0 stars **Reviewed by:** Qasim C. | Director and Co-Founder, Information Technology and Services, Mid-Market (51-1000 emp.) **Reviewed Date:** April 02, 2026 **What do you like best about Lapis?** The natural language prompting is a massive win for us. As a co-founder, I don't always have time for a full design cycle, so being able to just describe a tweak and have Lapis execute it while keeping our brand colors intact is a lifesaver. It's significantly more intutive than the manual workflolws we used to deal with in HubSpot **What do you dislike about Lapis?** The reporting suite feels a bit rigid for High-level board meeting, I would love more customization there. Also, the UI has a slight learning curve when you're first setting up complex automation triggers, so it's not exactly plug and play on day one. **What problems is Lapis solving and how is that benefiting you?** It's completely removed our creative bottleneck. We're now running triple the A/B tests because we can iterate on ads in minutes rather than days. This has led to much better follow-up consistency across our LinkedIn and Google campaigns, saving our team dozens of hours of manual asset production every month. ### 33. Fast AI Image Ads with Consistent Brand Visuals Across Channels **Rating:** 5.0/5.0 stars **Reviewed by:** Sofía C. | Campaign Manager, Capital Markets, Small-Business (50 or fewer emp.) **Reviewed Date:** April 25, 2026 **What do you like best about Lapis?** Honesty, that speed! Coming up with ideas such as the AI image ads takes less time compared to manually designing. Furthermore, having the same visual representation of the brand in all our channels is amazing. **What do you dislike about Lapis?** The process can sometimes be difficult. The AI sometimes gets into some sort of pattern and it would be nice to have more options to change its behavior and get different results. **What problems is Lapis solving and how is that benefiting you?** The company is improving efficiency in advertising development. Before implementing the product, we used to spend many hours coming up with creative ideas. As a result of using the AI solution, we are getting a performance increase in terms of ad performance by 30% and decrease in creative expenses. All in all, our ROI improved a lot after implementation and now we have time to focus more on clients' interaction. ### 34. Lightning-Fast Ad Creation with On-Brand Images **Rating:** 5.0/5.0 stars **Reviewed by:** Omar O. | Senior Customer Success Manager, Commercial Real Estate, Mid-Market (51-1000 emp.) **Reviewed Date:** April 25, 2026 **What do you like best about Lapis?** The actual speed really stands out to me. We can create hundreds of ads in no time, significantly improving our productivity when launching campaigns. What is also noteworthy about using the platform is the fact that it creates images that actually capture the essence of our brand. **What do you dislike about Lapis?** The very beginning seemed to be quite complicated and sometimes prompts needed some adjustments before producing the desired result. The knowledge base should be more extensive for more intricate situations. **What problems is Lapis solving and how is that benefiting you?** We have definitely seen the increase in the number of clicks and likes on our ads, which results in better ad performance in general. With Lapis, we will generate more leads, which will eventually help GJTPL expand its audience and business scope. Moreover, it gives us an opportunity to shift from constant ad tweaks to strategy planning and analysis. ### 35. Clearer Oversight of Our Creative Performance with Less Tab-Switching **Rating:** 5.0/5.0 stars **Reviewed by:** Christopher S. | General Manager - Quince.com, Enterprise (> 1000 emp.) **Reviewed Date:** June 03, 2026 **What do you like best about Lapis?** Lapis has been a solid addition for our team at Quince. It’s super helpful for getting a handle on our ad creatives and running different testing campaigns without having to jump between a million tabs. The interface is pretty straightforward, which made it easy to get up and running within just a few weeks. **What do you dislike about Lapis?** The filter settings in the analytics view can be a bit finicky; sometimes I have to refresh the page to get the date range to actually update. **What problems is Lapis solving and how is that benefiting you?** It's really helping us consolidate our workflow. Instead of guessing which creatives are hitting the mark, we have a centralized spot to track performance and make quick adjustments, which saves a lot of manual overhead. ### 36. Accelerating Ad Iteration and Removing Creative Dependencies **Rating:** 5.0/5.0 stars **Reviewed by:** Didi G. | CEO, Mid-Market (51-1000 emp.) **Reviewed Date:** April 22, 2026 **What do you like best about Lapis?** Lapis has been a solid find for our marketing workflow. The speed of ad creation is the big winner here, We can spin up dozens of variations for our testing campaigns in just a few minutes. It really helps us stay agile without needing a huge design lift for every single A/B test. **What do you dislike about Lapis?** The interface can feel a bit crowded when you have a lot of projects going. Finding a specific draft from a week ago is sometime more of a chore than it should be; it could definitely use a more intuitive search or tagging system. **What problems is Lapis solving and how is that benefiting you?** It's mostly solving our creative bottleneck. Instead of waiting days for assets to be finalized, we can iterate on AI generated creatives in real time. It's allowed us to scale our ad testing much than we were doing previously. ### 37. Empowering Our Team to Iterate Faster on Testing Campaigns **Rating:** 5.0/5.0 stars **Reviewed by:** Halle P. | Customer Operations, Mid-Market (51-1000 emp.) **Reviewed Date:** April 25, 2026 **What do you like best about Lapis?** Lapis has been a huge for our team lately. We've been using it to spin up ad creative for some new testing campaigns, and it's surprisingly easy to get things moving. It definitely takes the pressure off when we need to iterate quickly on our visuals without having to pull in a designer for every tiny change. **What do you dislike about Lapis?** The navigation is still a bit clunky for me. Sometimes it takes more clicks then it should to find a specific draft i was working on yesterday, and the folder system could definitely be more intuitive for larger projects. **What problems is Lapis solving and how is that benefiting you?** It's mostly solving our bottleneck issues. Since we're a mid sized team, We're always trying to do more with less, and this lets us keep our customer operations agile without getting stuck in a long creative production queue. ### 38. Revolutionary Ad Creation with Fast Variations and Stunning Visuals **Rating:** 5.0/5.0 stars **Reviewed by:** Gonzalo Gómez E. | Social Media Intern, Research, Small-Business (50 or fewer emp.) **Reviewed Date:** April 23, 2026 **What do you like best about Lapis?** Lapis is revolutionary when it comes to content creation, specifically creating ads efficiently. The ability to produce several versions within minutes has helped me tremendously. Lapis has wonderful image features. With this application, I've always produced beautiful visuals for all of my campaigns. It is user-friendly, and the branding consistency is top-notch. **What do you dislike about Lapis?** It does get a bit tricky at times while configuring it initially. Also, the reports are not as insightful as expected from an AI-based system. However, once fixed, it will take this application to another level. **What problems is Lapis solving and how is that benefiting you?** With Lapis, I am able to save lots of time by streamlining the ad development process. I no longer waste hours trying to design and think of various options because the application takes care of it. Therefore, I've been experiencing positive changes in terms of campaign results. ### 39. Lapis Dramatically Speeds Up Our Ad Generation **Rating:** 4.0/5.0 stars **Reviewed by:** Rafael S. | Paid Media Manager, Information Technology and Services, Small-Business (50 or fewer emp.) **Reviewed Date:** May 05, 2026 **What do you like best about Lapis?** I’ve been consistently impressed with Lapis’s ability to dramatically accelerate our ad generation process. The speed at which Lapis generates ads is amazing. It saves time and helps us run and optimize our advertising campaigns much faster as if we had a team dedicated to ad design and development. **What do you dislike about Lapis?** As great as the brand consistency option is, however, it seems a little difficult to set up initially. The image AI generation sometimes can feel a little quirky to me. **What problems is Lapis solving and how is that benefiting you?** Our current ‘creative bottleneck’ issue in our paid media marketing strategy is resolved by Lapis. We now achieve greater ROAS in less time because it allows us to quickly iterate and test new ideas to make our campaigns perform better. Lapis saves us from focusing only on ad design. ### 40. Freeing Up My Design Queue for High Level Brand Work **Rating:** 5.0/5.0 stars **Reviewed by:** Jennifer W. | Designer, Small-Business (50 or fewer emp.) **Reviewed Date:** April 22, 2026 **What do you like best about Lapis?** Lapis has been great for cranking out ad creatives. As a designer, It's a huge relief to let the AI handled the bulk of our testing campaigns. I can generate dozens of variations in minutes, which lets me focus more on the high level brand stuff rather than the repetitive manual resizing and small tweaks. **What do you dislike about Lapis?** The assets Library organization is still pretty clunky. It gets messy fast when you're running multiple tests, and i wish there was a better way to tag or filter things so i don't spend five minutes scrolling for one specific draft. **What problems is Lapis solving and how is that benefiting you?** It's definitely fixed our creative bottleneck. We're way more agile now because we can iterate on ads ourselves in real time instead of having a massive backlog of simple requests slowing down the whole marketing team. ### 41. A Smarter Way to Handle Creative Production and Budget Allocation **Rating:** 5.0/5.0 stars **Reviewed by:** Justin K. | Strategic Finance, Mid-Market (51-1000 emp.) **Reviewed Date:** April 25, 2026 **What do you like best about Lapis?** Lapis has been surprisingly helpful for our team's workflow. We've been using it to churn out ad creatives for various testing campaigns, and the speed is impressive. It's nice bing able to see a version come together without the usual back and forth delays that normally slow down our project timelines. **What do you dislike about Lapis?** The billing dashboard is a bit of a headache. As someone in finance, I find the breakdown of seat and usage credits a little confusing to track month to month. It definitely needs a cleaner, More transparent layout for the administrative side. **What problems is Lapis solving and how is that benefiting you?** It's solving our resource allocation issues. By automating the creative heavy lifting, we aren't constantly over budgeting for external agencies or burning out our internal designers on basic campaign iterations. it keeps our strategy lean and efficient. ### 42. Lapis has helped reduce creative bottlenecks and speed up campaign execution. **Rating:** 4.5/5.0 stars **Reviewed by:** Sohail K. | Manager @ Shiprocket, Mid-Market (51-1000 emp.) **Reviewed Date:** May 30, 2026 **What do you like best about Lapis?** At Shiprocket, we use Lapis every day to support campaigns across Meta and Google Ads. One thing that stood out early was how much faster our team could move from an idea to a set of usable ad creatives. Instead of waiting for multiple design iterations, we can generate several concepts quickly and start testing them almost immediately. The AI-generated creatives generally stay aligned with our brand guidelines, which helps maintain consistency across campaigns. I’ve also found the automatic resizing feature extremely useful since it eliminates a lot of manual work when preparing assets for different placements. The template library is another feature we use frequently, especially during seasonal campaigns and promotional periods when turnaround times are tight. Running A/B tests has become much easier because we can create multiple variations without putting additional pressure on our design team. **What do you dislike about Lapis?** Some outputs still need manual refinement, particularly when a campaign requires very specific messaging or visual direction. There’s also a bit of a learning curve when writing prompts to get the exact style you want. **What problems is Lapis solving and how is that benefiting you?** Lapis has helped reduce creative bottlenecks and speed up campaign execution. Our team can test more ideas, launch campaigns faster, and maintain a consistent brand identity across channels. Overall, it has improved workflow efficiency while giving us greater flexibility in how we approach creative testing. ### 43. Helps us move faster when testing creator-led campaigns **Rating:** 4.5/5.0 stars **Reviewed by:** Divyansh A. | Enabling creator driven commerce @ Wishlink, Mid-Market (51-1000 emp.) **Reviewed Date:** May 29, 2026 **What do you like best about Lapis?** At Wishlink, we work closely with creators and brands, so campaign speed is important. We use Lapis daily across Meta and Google Ads to create and test different creative concepts for product promotions and seasonal campaigns. What impressed me most is how quickly we can generate multiple ad variations while keeping them aligned with brand guidelines. The AI-generated creatives provide a solid starting point, which means our team spends less time creating assets from scratch. The automatic resizing feature is particularly useful because we run campaigns across several placements and no longer have to manually adjust dimensions for each format. We've also benefited from the template library when launching time-sensitive campaigns and testing different messaging angles. **What do you dislike about Lapis?** The platform works well overall, but some outputs still need manual fine-tuning, especially for campaigns that rely heavily on creator-specific content. There was also a short learning period to understand how different prompts affect the final creative output. **What problems is Lapis solving and how is that benefiting you?** Lapis has reduced creative turnaround times, made A/B testing easier to manage, and helped us maintain more consistent branding across campaigns. Overall, it has become a practical part of our campaign workflow and has improved efficiency without adding complexity. ### 44. Streamlining Our Creative Pipeline Without the Usual Dev Overhead **Rating:** 5.0/5.0 stars **Reviewed by:** Brandon W. | Senior Software Engineer, Computer & Network Security, Small-Business (50 or fewer emp.) **Reviewed Date:** April 26, 2026 **What do you like best about Lapis?** Lapis is actually pretty decent for a suite. We've been using it to build out ad creative for some new testing campaigns, and the workflow is surprisingly smooth. It's nice not having to jump between five different apps just to get a simple marketing asset live. It definitely feels built for speed. **What do you dislike about Lapis?** The dark mode toggle is a bit buggy sometimes it resets when I refresh the page. As an engineer, that's a small but annoying UX papercut when I'm working late and suddenly blinded by a white screen. **What problems is Lapis solving and how is that benefiting you?** It's mostly cutting down the friction between our dev tasks and the marketing requests. It gives the growth team enough guardrails to handle their own campaign assets without needing me jump in and fix formatting or export issues every time. ### 45. Scaling Our Testing Campaigns Without the Design Wait **Rating:** 5.0/5.0 stars **Reviewed by:** Tyra L. | Mid Market Account Executive, Small-Business (50 or fewer emp.) **Reviewed Date:** April 22, 2026 **What do you like best about Lapis?** Lapis has been a lifesaver for getting our ad creatives ready. The speed is the biggest thing, we can crank out a bunch of variations for test8ing campaigns in just a few minutes. It really takes the load off our design team for the simple A/B tests we need to run on the fly. **What do you dislike about Lapis?** The asset library organization is still a bit of a mess. It gets cluttered fast when you have dozens of drafts going at once, so I'd really love a better way to filter through everything once things start piling up. **What problems is Lapis solving and how is that benefiting you?** It's basically removed our creative bottleneck. We're way more agile with our marketing now because we can iterate on these Ai image ads ourselves instead of waiting days for finished assets to come back from design. ### 46. The Best Tool We've Found for Rapid Ad Iteration and Testing **Rating:** 5.0/5.0 stars **Reviewed by:** Min-Kyu J. | CEO & Co-Founder, Mid-Market (51-1000 emp.) **Reviewed Date:** April 25, 2026 **What do you like best about Lapis?** Lapis has been great for getting our marketing experiments off the ground quickly. We've been using it to generate ad creatives for a few testing campaigns, and it's saved us a ton of back and forth. It's nice to just have a tool that lets us iterate on ideas without a massive production delay. **What do you dislike about Lapis?** The export settings are a bit finicky. A couple of times I had to re-do a batch because the dimensions didn't save correctly on the first try, which is a little frustrating when you're in a rush to launch. **What problems is Lapis solving and how is that benefiting you?** It's really helping us moved faster as scale. As a co-founder, I need to see results quickly, and this eliminates the creative bottleneck that usually slows down our growth team's ability to test new messaging. ### 47. Bridging the Gap Between Customer Knowledge and Campaign Execution **Rating:** 5.0/5.0 stars **Reviewed by:** Jodi P. | Customer Knowledge Lead, Small-Business (50 or fewer emp.) **Reviewed Date:** April 24, 2026 **What do you like best about Lapis?** Lapis has been surprisingly helpful for getting our ad creative together. As someone focused on customer knowledge, I love that i can quickly spin up variations for our testing campaigns that actually pain points we hear from users. It's made the whole creative process feel much more collaborative and less like a chore. **What do you dislike about Lapis?** The assets library is pretty disorganized. It feels like things just get jumped into a main feed, and I've spent more time I'd like scrolling through old drafts just to find the one specific version i need for a report. **What problems is Lapis solving and how is that benefiting you?** It's solving our speed to market issue. Instead of waiting on long design cycles, we can iterate on the fly based on fresh customer insights. It keeps our messaging relevant without the usual production delays. ### 48. Quick, Efficient Ad Visual Creation with Seamless Brand Consistency in Lapis **Rating:** 5.0/5.0 stars **Reviewed by:** Nathalia L. | Advertising Manager, Automotive, Small-Business (50 or fewer emp.) **Reviewed Date:** May 04, 2026 **What do you like best about Lapis?** Lapis is one of the best options for a quick and efficient AI-powered creation of advertising visuals. The ability to seamlessly integrate the process of generating images with that of adhering to the brand consistency requirements is extremely useful because it helps save time and improve the quality. **What do you dislike about Lapis?** Sometimes, setting up Lapis might take a bit too much time because there is quite a lot of room left for mastering the AI tools and getting a deep understanding of the brand nuances. **What problems is Lapis solving and how is that benefiting you?** The use of Lapis made our creative work much easier and freed up some time for our creative department because we started noticing the improvements in terms of creating brand-consistent visuals on various platforms. As a result, our ROI improved. ### 49. Lapis Delivers Fast, On-Brand, Eye-Catching Ad Images **Rating:** 5.0/5.0 stars **Reviewed by:** Atakan B. | VP of Marketing Operations, Pharmaceuticals, Small-Business (50 or fewer emp.) **Reviewed Date:** May 01, 2026 **What do you like best about Lapis?** Lapis has an outstanding ability in offering a quick basis for creativity, especially with regards to its abilities in creating images. It creates ads that are both appealing to the eye and comply with our branding policies without taking much time to do so. **What do you dislike about Lapis?** Even though there may have been some issues when first trying to use the tool, the functions offered by Lapis, especially in creating images, are very accurate and offer immediate results. However, the reporting dashboard should contain more detailed information. **What problems is Lapis solving and how is that benefiting you?** At the moment, we face difficulties with the process of collecting and altering assets needed in creating ads. Lapis helps solve this issue and allows us to create and experiment with different concepts within a short period of time. ### 50. Ideal for managing local retail promotions without a design department. **Rating:** 5.0/5.0 stars **Reviewed by:** Kenneth M. | Retail Manager, Retail, Enterprise (> 1000 emp.) **Reviewed Date:** March 02, 2026 **What do you like best about Lapis?** As a Retail Manager, I cant afford the time or budget to have a full time designer for every local promotion we run at J & W Carpets. I like the "Brand Kit" and "Explore Templates" features of Lapis. Using the software is a real pleasure, You just input our brand colours and the product information and then it generates LinkedIn or Google ads of high quality in a few minutes It helps to maintain a professional and premium online presence of our store, which is essential to gain the trust of our local customers. **What do you dislike about Lapis?** Our company is based in the UK so sometimes it uses more North American terms in the AI copy. I manually edit the text to make it sound more natural. Show me a few more neat templates for the high-end retail of interior and flooring. **What problems is Lapis solving and how is that benefiting you?** Lapis helps us overcome the production bottleneck. Earlier, I had to struggle with basic design tools for hours on end to get one decent ad. My design assistant has now been automated. This has saved me at least 5-6 hours weekly on content, allowing me to focus more on my store and customer service. ## Lapis Discussions - [What strategies can I use to narrow down my software choices among so many options?](https://www.g2.com/discussions/what-strategies-can-i-use-to-narrow-down-my-software-choices-among-so-many-options) - 1 comment, 2 upvotes - [View Lapis pricing details and edition comparison](https://www.g2.com/products/lapis-lapis/reviews?section=pricing&secure%5Bexpires_at%5D=2026-06-15+15%3A41%3A54+-0500&secure%5Bsession_id%5D=c2c4d4c0-e1b1-4a71-9e52-5f284d991fb6&secure%5Btoken%5D=bb56686651ef86e86714ea44e8a7e38b6ffbe376c4005443d3be8f3cdd793957&format=llm_user) ## Lapis Integrations - [Canva](https://www.g2.com/products/canva/reviews) - [Figma](https://www.g2.com/products/figma/reviews) - [Google Ad Manager](https://www.g2.com/products/google-ad-manager/reviews) - [Google Ads](https://www.g2.com/products/google-ads/reviews) - [Notion](https://www.g2.com/products/notion/reviews) - [Slack](https://www.g2.com/products/slack/reviews) ## Lapis Features **Content Creation** - Content Creation Tools - Content Curation - Buyer Personas - Content Management **Template Creation** - Image Upload - Stock Image Library - Drag & Drop Editing - Variety Of Banner Types **Image Generation** - Algorithms - Text-to-Image - Customization - Variation - Aspect Ratio **Planning** - Scheduling Integration **Content Generation - AI Content Creation Platforms** - Output quality - Branding - Performance **Optimization** - A/B Testing - Dashboards & Reporting - Audience Targeting - ROI Reporting **Design & Editing** - Shape & Clip Art - Font Selection - Scale **Advanced Functionality** - Image Weights - Negative Prompts - Seed - Image Quality **Management - AI Content Creation Platforms** - Security and Privacy - Moderation **Logistics** - Customizable Templated Workflows - Editing and Approval Tools - Distribution Features - Integrations & APIs - User, Role, and Access Management **Ad Management** - Ad Sets - Export As Different File Types **Model** - Model Selection - Style Selection - Image Tiling **Social Media** - Social Media Integration **Analytics** - Reporting **Planning** - Collaborative Editorial Calendars / Scheduling Content **Generative AI** - AI Text Generation - AI Text Generation - AI Text Summarization - AI Text-to-Image **Commercial Rights & Licensing - AI Image Generators** - Commercial Rights & Licensing **Agentic AI - Content Creation** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **License Type Transparency - AI Image Generators** - License Type Transparency ## Top Lapis Alternatives - [Canva](https://www.g2.com/products/canva/reviews) - 4.7/5.0 (6,417 reviews) - [Simplified](https://www.g2.com/products/simplified/reviews) - 4.6/5.0 (4,445 reviews) - [AKOOL](https://www.g2.com/products/akool/reviews) - 4.8/5.0 (560 reviews)