iZooto Reviews & Product Details

iZooto is an owned audience marketing solution that leverages push notification as a channel to help publishers build, own, and engage their audience. iZooto enables publishers to take charge of their audience and reduce their dependence on Google and Facebook. Publishers engage their audience with personalized and automated notifications to build repeat traffic and earn more from their current display ads. Publishers can also push ads to their audience using notifications and generate incremental revenue

Seller

iZooto

Discussions

iZooto Community

Languages Supported

Arabic, English, Japanese, Chinese (Simplified)

Solution Type

Best-of-Breed

Overview by

Vivek Khandelwal (Founder, iZooto. We are hiring a recruiter. Know someone? DM me. )

Pricing

Pricing provided by iZooto.

Rise

$85.00

Usage Based Per Month

Grow

$250.00

Usage Based Per Month

View More Pricing Information

Top-Rated Alternatives

View All Alternatives

User Insights

Average based on 95 real user reviews.

Implementation Time

1 month

Perceived Cost

$$$$$

Typical contract price

$0k - $0k

Per Month

iZooto Integrations

(4)

Integration information sourced from real user reviews.

iZooto Reviews FAQs

Generated using AI

Last updated: Nov 04, 2026

What is iZooto, and what problem is it built to solve?

iZooto is a customer engagement platform focused on web push notifications. It helps businesses send targeted, personalized messages to people’s devices to drive traffic, revenue, and audience retention.

What languages does iZooto support?

iZooto supports 4 languages: Arabic, Chinese (Simplified), English, and Japanese.

What company sizes and industries is iZooto the best fit for?

iZooto’s strongest reviewer-reported fit is among small businesses and mid-market organizations, particularly in media and commerce-related fields.

Company size: Small businesses and mid-market organizations are the most represented segments.
Industries: Online media, media production, and publishing are prominent, alongside retail and marketing and advertising.

How long does it take to implement iZooto across a team?

Implementation is often quick, with under a day the most common reported time to go live. Some teams take longer, particularly when their setup or integration needs are more involved.

Time to go live	Relative frequency
Under 1 day	Most common
Under 1 month	Also frequently reported
1–3 months	Less common
3–6 months	Occasionally reported

What customer support options does iZooto provide, and how do users find the overall support experience?

iZooto provides phone, email/help desk, and chat support, as well as 24/7 live-rep support. Users describe the support experience as responsive and helpful, especially when they need guidance with setup, integrations, or technical issues.

What is the experience like for teams switching to iZooto from another tool?

Switching to iZooto from tools such as OneSignal, Airship, FoxPush, and Netcore has been driven by needs like simpler workflows, more useful features, better support, or lower costs. Users describe getting value from audience segmentation, customization, and monetization options, with the onboarding process often helped along by the iZooto team.

What features or capabilities could make iZooto even more useful?

Additional controls and insights could make iZooto more useful for teams managing frequent campaigns and detailed audience strategies.

Richer reporting: Expand campaign and audience analytics, including more detailed conversion and device-level insights.
More flexible audience building: Support additional event and property conditions and make it easier to connect segments across marketing tools.
More campaign controls: Add options to cancel or edit scheduled notifications and prevent duplicate or unwanted sends.
More customization: Provide additional notification templates and more flexible opt-in prompts.
Mobile access: Make it easier to manage campaigns while away from a desktop.

G2 reviews are authentic and verified.

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Verified User in Media Production

Mid-Market (51-1000 emp.)

Originally submitted 8/28/2019

Business partner of the seller or seller's competitor, not included in G2 scores.

"Amazing tool for push notification !!"

4.5/5

What do you like best about iZooto?

Data segregation system is amazing for running campaign Review collected by and hosted on G2.com.

What do you dislike about iZooto?

The dashboard needs to revamped so that I give crystal view. Review collected by and hosted on G2.com.

Aditya K.

Senior product executive

Enterprise (> 1000 emp.)

6/24/2021

"Highly recommended Push notification tool"

4.5/5

What do you like best about iZooto?

iZooto provides us a vast optimization as per our requirement. From making segments as per the audience insights of the domain to tracking the report of each campaign, it helps to read the subscribers & unsubscribers' data efficiently. Review collected by and hosted on G2.com.

What do you dislike about iZooto?

Late updates: It usually updates the data of the users within 48-72 hours which can be considered as a disadvantage in a fast-paced business. We can't rely on iZooto for quick insights & the impact on our campaigns. Review collected by and hosted on G2.com.

Recommendations to others considering iZooto:

If you are willing to have quicker responses & results for your business, think twice before opting for this tool but if you are a well-established business that is not in a hurry to achieve the targets, you should surely go for it. Review collected by and hosted on G2.com.

What problems is iZooto solving and how is that benefiting you?

We are sending push notifications regularly with iZooto. It has helped us in gathering & engaging our audience and sorting them on the basis of their interests. In addition, the churn rate has been reduced with this tool. Review collected by and hosted on G2.com.

Verified User in E-Learning

Small-Business (50 or fewer emp.)

Originally submitted 1/10/2019

"onestop solutions for all ur web push needs"

5/5

What do you like best about iZooto?

pushing web notifications wasn't such easy b4 izooto. its kinda plug and play... and wait for magic to happen Review collected by and hosted on G2.com.

What do you dislike about iZooto?

nothing to dislike .. has just one suggestion ..wish if they could provide multi users support to manage the izooto account. Review collected by and hosted on G2.com.

Recommendations to others considering iZooto:

When it comes to web push notification than Izooto is our first choice both price and feature wise. Support and setup is quick. User segmentation is easy . and they also provide tons of APIs to customize push as per your requirement. They also have feature to delay (gap) between push notifications so that your website can cope with instant spike of traffic. Review collected by and hosted on G2.com.

What problems is iZooto solving and how is that benefiting you?

We are trying to deliver real time chrome notifications to a million users using izooto . Izooto solution is scalable. Review collected by and hosted on G2.com.

Jeff M.

Partner

Small-Business (50 or fewer emp.)

Originally submitted 3/17/2020

"Solid Service with lots of options"

4/5

What do you like best about iZooto?

Customer service and willingness to engage Review collected by and hosted on G2.com.

What do you dislike about iZooto?

Continue to add drag and drop and off the shelf features. Review collected by and hosted on G2.com.

Arthur P.

Music Producer

Small-Business (50 or fewer emp.)

Originally submitted 8/27/2020

"Easy to use and great support"

4.5/5

What do you like best about iZooto?

- Seamless integration with WooCommerce

- No bugs

- Ease of use

- Friendly Interface

I was happy to use the service for 2 years. With Izooto, we improved our audience engagement thanks to targeted Notifications. The Segmentation features were also really nice and useful.

We had some technical issues with Izotoo but support is great and helps us with any bugs. Review collected by and hosted on G2.com.

What do you dislike about iZooto?

We had some issues with communicating to some employees with Izooto despite great support overall. From a technical point of view, the script did slow our website a little (JS) and there is unfortunately no free plan anymore. Review collected by and hosted on G2.com.

Ismail A.

Small-Business (50 or fewer emp.)

11/18/2020

"Solid service, easy to use and with great options"

5/5

What do you like best about iZooto?

iZooto is a great way to get traffic, and reach our readers. Being able to push breaking news and headlines to targeted audience based on location, interests, etc... It's also simple to use with an intuitive interface that even our editorial teams can start using with little re-training. Review collected by and hosted on G2.com.

What do you dislike about iZooto?

There is no support for mobile apps unlike some its competitors, otherwise a great service for web push notifications Review collected by and hosted on G2.com.

Recommendations to others considering iZooto:

iZooto lives up to its core feature as a re-targeting and engagement solution that leverages web push notifications for publishers to drive traffic and conversions. Review collected by and hosted on G2.com.

What problems is iZooto solving and how is that benefiting you?

Publishing breaking news and headlines to targeted audiences and reduce our dependency on paid marketing Review collected by and hosted on G2.com.

Jayvee F.

Mid-Market (51-1000 emp.)

11/10/2020

"One of our most trusted strategic partners, especially in these unprecedented times"

5/5

What do you like best about iZooto?

The fact that it provides a very valuable distribution channel for our content but at the same time we also make money from the service. Review collected by and hosted on G2.com.

What do you dislike about iZooto?

Some of the ads are not as tasteful such as the "dating ads" but we have worked with their team to have some of these ads removed. Review collected by and hosted on G2.com.

Verified User in Health, Wellness and Fitness

Small-Business (50 or fewer emp.)

Originally submitted 11/22/2019

"A really reliable and flexible push service"

5/5

What do you like best about iZooto?

We use it since a year without issues. The support is very responsive, the installation easy, there are lot of options to quickly create pushes. You can customize them in many aspects. Review collected by and hosted on G2.com.

What do you dislike about iZooto?

I don't have any problem at the moment in using iZooto Review collected by and hosted on G2.com.

Siddhartha B.

Small-Business (50 or fewer emp.)

11/6/2020

"Easy to use (User friendly)"

4/5

What do you like best about iZooto?

- Simple to use tool

- Good customer support Review collected by and hosted on G2.com.

What do you dislike about iZooto?

Wish there were more templates for Web notifications (different colors etc) Review collected by and hosted on G2.com.

Verified User in Publishing

Mid-Market (51-1000 emp.)

11/3/2020

"A source of audience insights and revenue"

4/5

What do you like best about iZooto?

I like how easy it is to set up a campaign. Review collected by and hosted on G2.com.

What do you dislike about iZooto?

I can't see a general overview of all our domains. Review collected by and hosted on G2.com.

Questions about iZooto? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

Verified User

•

Last activity over 6 years ago

Does iZooto have a different offering for publishers? If yes, what is it?

1 Upvote

Join the conversation

Guest User

What needs improvement with iZooto to better meet your push notification marketing needs?

0 Upvotes

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Pricing Options

Pricing provided by iZooto.

Rise

$85.00

Usage Based Per Month

Grow

$250.00

Usage Based Per Month

Grow+

Contact Vendor for Pricing

Usage Based Per Month

View More Pricing Information

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iZooto Features

Campaigns

Customize

Scheduling

Retarget

Analytics

Campaign Performance

Audience Insights

Optimization

Personalization

Rich Notifications

Integrations

View More Features

Categories on G2

E-Commerce Personalization Push Notification

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iZooto Reviews & Product Details

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Pricing

Rise

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Top-Rated Alternatives

User Insights

iZooto Integrations

iZooto Reviews FAQs

What is iZooto, and what problem is it built to solve?

What languages does iZooto support?

What company sizes and industries is iZooto the best fit for?

How long does it take to implement iZooto across a team?

What customer support options does iZooto provide, and how do users find the overall support experience?

What is the experience like for teams switching to iZooto from another tool?

What features or capabilities could make iZooto even more useful?

iZooto Reviews (95)

iZooto Reviews (95)

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