---
title: iZooto Reviews
meta_title: 'iZooto Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 95 reviews by the users' company size, role or industry to
  find out how iZooto works for a business like yours.
aggregate_rating:
  rating_value: 4.5
  review_count: 95
  scale: '5'
date_modified: '2026-06-15'
parent_category:
  name: Marketing
  url: https://www.g2.com/categories/marketing
---

# iZooto Reviews
**Vendor:** iZooto  
**Category:** [Push Notification Software](https://www.g2.com/categories/push-notification)  
**Average Rating:** 4.5/5.0  
**Total Reviews:** 95
## About iZooto
iZooto is an owned audience marketing solution that leverages push notification as a channel to help publishers build, own, and engage their audience. iZooto enables publishers to take charge of their audience and reduce their dependence on Google and Facebook. Publishers engage their audience with personalized and automated notifications to build repeat traffic and earn more from their current display ads. Publishers can also push ads to their audience using notifications and generate incremental revenue




## iZooto Reviews
  ### 1. Amazing tool for push notification !!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Media Production | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 28, 2019

**What do you like best about iZooto?**

Data segregation system is amazing for running campaign 

**What do you dislike about iZooto?**

The dashboard needs to revamped so that I give crystal view.

**What problems is iZooto solving and how is that benefiting you?**

Managing push notification. Engaging with customer  

  ### 2. Highly recommended Push notification tool

**Rating:** 4.5/5.0 stars

**Reviewed by:** Aditya K. | Senior product executive, Enterprise (> 1000 emp.)

**Reviewed Date:** June 24, 2021

**What do you like best about iZooto?**

iZooto provides us a vast optimization as per our requirement. From making segments as per the audience insights of the domain to tracking the report of each campaign, it helps to read the subscribers & unsubscribers' data efficiently.

**What do you dislike about iZooto?**

Late updates: It usually updates the data of the users within 48-72 hours which can be considered as a disadvantage in a fast-paced business. We can't rely on iZooto for quick insights & the impact on our campaigns.

**Recommendations to others considering iZooto:**

If you are willing to have quicker responses & results for your business, think twice before opting for this tool but if you are a well-established business that is not in a hurry to achieve the targets, you should surely go for it.

**What problems is iZooto solving and how is that benefiting you?**

We are sending push notifications regularly with iZooto. It has helped us in gathering & engaging our audience and sorting them on the basis of their interests. In addition, the churn rate has been reduced with this tool.

  ### 3. onestop solutions for all ur web push needs

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in E-Learning | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 10, 2019

**What do you like best about iZooto?**

pushing web notifications wasn't such easy b4 izooto. its kinda plug and play... and wait for magic to happen

**What do you dislike about iZooto?**

nothing to dislike .. has just one suggestion ..wish if they could provide multi users support to manage the izooto account.

**Recommendations to others considering iZooto:**

When it comes to web push notification than Izooto is our first choice both price and feature wise. Support and setup is quick. User segmentation is easy . and they also provide tons of APIs to customize push as per your requirement. They also have feature to delay (gap) between push notifications so that your website can cope with instant spike of traffic.

**What problems is iZooto solving and how is that benefiting you?**

We are trying to deliver real time chrome notifications to a million users using izooto . Izooto solution is scalable. 

  ### 4. Solid Service with lots of options

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jeff M. | Partner, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 17, 2020

**What do you like best about iZooto?**

Customer service and willingness to engage

**What do you dislike about iZooto?**

Continue to add drag and drop and off the shelf features.

**What problems is iZooto solving and how is that benefiting you?**

Engaging users in active environments

  ### 5. Easy to use and great support

**Rating:** 4.5/5.0 stars

**Reviewed by:** Arthur P. | Music Producer , Small-Business (50 or fewer emp.)

**Reviewed Date:** August 27, 2020

**What do you like best about iZooto?**

- Seamless integration with WooCommerce 
- No bugs
- Ease of use
- Friendly Interface

 I was happy to use the service for 2 years. With Izooto, we improved our audience engagement thanks to targeted Notifications. The Segmentation features were also really nice and useful.

We had some technical issues with Izotoo but support is great and helps us with any bugs.

**What do you dislike about iZooto?**

We had some issues with communicating to some employees with Izooto despite great support overall.
From a technical point of view, the script did slow our website a little (JS)  and there is unfortunately no free plan anymore.

**Recommendations to others considering iZooto:**

Choose the right plan

**What problems is iZooto solving and how is that benefiting you?**

We were using iZooto to reduce our dependence on big marketing actors such as Google Ads and Facebook Ads. It was also an interesting way to not only send mail to our base.

  ### 6. Solid service, easy to use and with great options

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ismail A. | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 18, 2020

**What do you like best about iZooto?**

iZooto is a great way to get traffic, and reach our readers. Being able to push breaking news  and headlines to targeted audience based on location, interests, etc...
It's also simple to use with an intuitive interface that even our editorial teams can start using with little re-training.

**What do you dislike about iZooto?**

There is no support for mobile apps unlike some its competitors, otherwise a great service for web push notifications

**Recommendations to others considering iZooto:**

iZooto leave up to its core feature as re-targeting and engagement solution that leverages web push notifications for publishers to drive traffic and conversions.

**What problems is iZooto solving and how is that benefiting you?**

Publishing breaking news and headlines to targeted audiences and reduce our dependency on paid marketing

  ### 7. One of our most trusted strategic partners, especially in these unprecedented times

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jayvee F. | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 10, 2020

**What do you like best about iZooto?**

The fact that it provides a very valuable distribution channel for our content but at the same time we also make money from the service.

**What do you dislike about iZooto?**

Some of the ads are not as tasteful such as the "dating ads" but we have worked with their team to have some of these ads removed.

**What problems is iZooto solving and how is that benefiting you?**

We were looking for more ways  to reach our readers outside of organic search and social media. We see the value in the opt-in subscription model and have been gaining positive growth especially when we need to target specific types of content.

  ### 8. A really reliable and flexible push service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 22, 2019

**What do you like best about iZooto?**

We use it since a year without issues. The support  is very responsive,  the installation easy, there are lot  of options to  quickly create  pushes. You can customize them in many aspects.

**What do you dislike about iZooto?**

I don't have any problem at the moment in using iZooto

**What problems is iZooto solving and how is that benefiting you?**

Reach audience without coding effort and we like very much the scheduling and the recurring push option.

  ### 9. Easy to use (User friendly)

**Rating:** 4.0/5.0 stars

**Reviewed by:** Siddhartha B. | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 06, 2020

**What do you like best about iZooto?**

- Simple to use tool
- Good customer support

**What do you dislike about iZooto?**

Wish there were more templates for Web notifications (different colors etc)

**What problems is iZooto solving and how is that benefiting you?**

We are trying to reach our audience through web notifications.  For one of the brands, we have seen that people are engaging a lot with the one time and triggered web notifications (playbooks)

  ### 10. A source of audience insights and revenue

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Publishing | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 03, 2020

**What do you like best about iZooto?**

I like how easy it is to set up a campaign.

**What do you dislike about iZooto?**

I can't see a general overview of all our domains.

**What problems is iZooto solving and how is that benefiting you?**

iZooto helps us drive traffic to specific articles that need more page views. We're also able to segment our audiences in different ways (i.e., when they subscribed, based on sections, etc.), giving us more insights into them.

  ### 11. iZooto is the best marketing platform to makes more traffic, more clicks and more revenue

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Online Media | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 20, 2020

**What do you like best about iZooto?**

iZooto help us a lot to improve audience engagement with targeted notifications. When we pushed notifications iZooto makes more clicks, traffic and revenue

**What do you dislike about iZooto?**

Actually, I love iZooto so much, it helps us a lot to makes more traffic to our websites but I just want them allow more notification to push per day now we can push just 10 notifications per day that it's not enough sometimes, 15 or 20 notifications per day is a very good for us

**What problems is iZooto solving and how is that benefiting you?**

The benefits are more traffic, more click and more revenue, support team is very good team, they always help us all the time when we need

  ### 12. Izooto Review - Malay Mail, Cincai News, Projek MM

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Online Media | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 09, 2020

**What do you like best about iZooto?**

- The interface is direct and user-friendly
- Helps to reach a wider range of audiences

**What do you dislike about iZooto?**

- Would be great to have a cancel button after sending out notifications
- Would be more convenient to have an app for iZooto or if the site was accessible via mobile for easy access

**Recommendations to others considering iZooto:**

Great for expanding audience base.

**What problems is iZooto solving and how is that benefiting you?**

- iZooto helped us in increasing traffic to our sites and broadens our contents' audience reach.

  ### 13. A great way to engage our audience differently!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jamie Y. | Co-Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 17, 2020

**What do you like best about iZooto?**

I like that we can push right to our audience wherever they are.  I also like the growth day over day, week over week.  So glad a coworker recommended iZooto to us.  The support has been really great.  Not only was it super simple and fast to get going, every time I reach out to support they are fast and thorough with the answer.  That is hard to find these days.  I also like how fast my subscriber base has been growing.  It's by far exceeding my expectations.

**What do you dislike about iZooto?**

Had to figure out the best image size because all browsers require and show different sizes.  Their documentation doesn't take this into account.  However, when I reached out to support, they gave me great guidance.

**Recommendations to others considering iZooto:**

Include this as part of your plan.  If you have a website, and get decent traffic numbers, iZooto is a no brainer.  I would definitely push mostly "non salesy" content with the odd registration or purchase push.  You should really consider putting this into a calendar and scheduling the pushes.  I like the fact that you can copy previous pushes.

**What problems is iZooto solving and how is that benefiting you?**

I've added another stream to reach my audience.  It's a great way to reach out and connect with my end user audience instantly.  It's also a great way for my customers to reach my audience with relevant content, offers, and marketing.  Our email list has been our best way to reach our audience with a specific message, now we have iZooto.  It's quickly catching up in terms of subscriber quantities.

  ### 14. Very easy to implement, quick constructive support and instant results.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Luka G. | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 18, 2020

**What do you like best about iZooto?**

The platform is really really easy to navigate and use daily.

**What do you dislike about iZooto?**

Unable to edit a saved notification even before it was sent. You have to abort then clone to make fix mistakes or something else.

**Recommendations to others considering iZooto:**

Reasonable pricing, very easy to use, simple integration, quick support and insights and that´s everything one can hope for.

**What problems is iZooto solving and how is that benefiting you?**

It is a must have marketing channel and use can use it for different goals such as pure branding or more sales orienting activities with great playbooks.

  ### 15. Solid push notification System with targeting capabilities

**Rating:** 5.0/5.0 stars

**Reviewed by:** Arpit P. | Enterprise (> 1000 emp.)

**Reviewed Date:** July 28, 2020

**What do you like best about iZooto?**

Few things which i liked most and wanted to highlight them

1: Superb Customer and account management team who is up for their client whenever required.

2:Retargeting is best in the business

3: Provides monetization option as well

4:Custom audience segmentation based on Location, Device type and more

**What do you dislike about iZooto?**

There are few limitations when you want to run 2 different notification system on single domain

**What problems is iZooto solving and how is that benefiting you?**

Custom prompts for asking for the initial opt-in, which give a higher opt-in rate than native browser opt-ins

  ### 16. Izooto is a great and valuable tool - support team is great

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 24, 2020

**What do you like best about iZooto?**

Inovative tool for push notifications, easy for use and implementation to web pages.

**What do you dislike about iZooto?**

It's not about dislike, but it would be great to have more insight info in the tool about campaigns and users.

**Recommendations to others considering iZooto:**

It's useful tool for push notifications in some niches of business.

**What problems is iZooto solving and how is that benefiting you?**

It helps to share awarness of business pages and brandes. Also it have direct impact on increasing purchases on web pages.

  ### 17. My push notifications tool for WordPress

**Rating:** 3.0/5.0 stars

**Reviewed by:** Florian S. | founder / head of design, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 27, 2020

**What do you like best about iZooto?**

Never found any better solution for push notificaitons on wordpress. The playbook options for woocommerce are massive nice. Abandoned Carts, retargeting, engaging, and so on.  Highly recommended to everyone looking for solid push notifications on wordpress. And its working on all other kind of pages too. They also got a very nice support and keep delivering great updates for quite some time now.

**What do you dislike about iZooto?**

Some UI redesigns inside webapp would be nice, to get faster settings and launch a notification faster.

**What problems is iZooto solving and how is that benefiting you?**

To get way more conversion and sales cause of extra abadnoned cart options for example. Or nice welcome message with some kind of drip followups. And one of the biggest advantages, no mail need to be checked, its a PUSH notification!

  ### 18. Working With Izooto

**Rating:** 4.0/5.0 stars

**Reviewed by:** Gurpreet S. | Email Marketing Specialist, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 26, 2020

**What do you like best about iZooto?**

I like the feature that it auto fetch details from the Links. No need to write further details. Also Playbooks is additional feature that fulfill the basic requirement. It's also of Great Use.

**What do you dislike about iZooto?**

Targeting audience need to be optimized as of certain limitations

**Recommendations to others considering iZooto:**

Great Tool to used who is looking for Web Push Notifications

**What problems is iZooto solving and how is that benefiting you?**

Automated campaign is very helpful.. Adding Campaign in Recurring mode saved a lot of time

  ### 19. Best tool for user engagement.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Eakapun P. | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 20, 2020

**What do you like best about iZooto?**

Powerful for sending our news message to our audience. Drive more web traffic. Fast communication.

**What do you dislike about iZooto?**

Sometimes, there is a longer loading time when sending push notifications. There is a limit to the number of push notifications that can be sent per day.

**What problems is iZooto solving and how is that benefiting you?**

Web Traffic, User engage

  ### 20. A great way to reach our readers

**Rating:** 5.0/5.0 stars

**Reviewed by:** Anders G. | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 20, 2020

**What do you like best about iZooto?**

IZooto is a great way to get traffic, and  after Google it is my best source of traffic. Being able to push information and content right away is great and boosts revenue during Championships.

**What do you dislike about iZooto?**

As an affiliate you have to be clear on who is the sender and there are ways to do this, but there is room for improvements.

**Recommendations to others considering iZooto:**

Try iy out. It is free when you start so you loose nothing ib doing so.

**What problems is iZooto solving and how is that benefiting you?**

I can send news right away when the information still is "hot" and reach my readers.

  ### 21. Useful and convenient tool

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Food & Beverages | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 02, 2020

**What do you like best about iZooto?**

Able to integrate iZooto into my website, and understand the CTR and re-target my customers using Playbooks

**What do you dislike about iZooto?**

Nothing much to dislike at the current moment

**What problems is iZooto solving and how is that benefiting you?**

Able to prompt customers regarding their abandoned carts so that they can finish their purchase. Re-targeting customers so that they can make repeat purchase, and also engage customers on our website.

  ### 22. One of the best Push Notification tool in the market

**Rating:** 5.0/5.0 stars

**Reviewed by:** Umar K. | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 08, 2020

**What do you like best about iZooto?**

Easy to use interface

Extremely easy to set up the campaigns

Good tech support & API integrations

**What do you dislike about iZooto?**

Nothing to mention.. Been using this tool from over 3 years and haven't faced any downtime.

**What problems is iZooto solving and how is that benefiting you?**

To engage users on the push notification platform

  ### 23. Best Service for Subscriptions!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Yaroslav T. | Gerente, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 30, 2020

**What do you like best about iZooto?**

1.Does not disturb the customer.
2.You can automate notifications for a month!
3.The support is magnificent, they are very attentive and they solve all kinds of problems instantly!

**What do you dislike about iZooto?**

There are some people who do not know how to unsubscribe and write directly to me. But it is very simple.

**What problems is iZooto solving and how is that benefiting you?**

I have content sites, I get a lot of traffic. Thanks to Izooto, I can retain part of the traffic and make them my fans.
I send you notifications again when I get new and interesting content. They come back and generate income for me with my advertising.
Izooto is really another source of income.

  ### 24. Very recommended Push Notif Platform

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Online Media | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 20, 2020

**What do you like best about iZooto?**

Full feature and its configurable! The costumer service has a lot of knowledge .

**What do you dislike about iZooto?**

Maybe just the SLA, because recently they has an issue regarding the server availability. But it's ok because their response is very quick .

**Recommendations to others considering iZooto:**

If you want to better platform for notification, its easy to use and very reliable.

**What problems is iZooto solving and how is that benefiting you?**

Implementation of Push Notification is not easy. iZooto is make it easy .

  ### 25. Our experience with the team was great we were able to escalate the sales with the team's support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Consumer Goods | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 20, 2020

**What do you like best about iZooto?**

Playbook features are the beast among all. We really appreciate if you add such more features .

**What do you dislike about iZooto?**

There should be an option to edit the campaigns after they are running which will really help us to extend or limit the time rather than to abort on that very same day.

**Recommendations to others considering iZooto:**

I guess this one no brainer , rather than wandering with other applications and platform . Go for this.

**What problems is iZooto solving and how is that benefiting you?**

Problems like cart abandonment was our most priority , however we were also able to get back to customers with different campaigns again.

  ### 26. Problem solving solution

**Rating:** 4.5/5.0 stars

**Reviewed by:** Tushar K. | Sr. Manager - Strategic Alliances, Content Syndication & Netwrok deals, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 28, 2019

**What do you like best about iZooto?**

The problem of repeating users is solved after using the izooto system. With easy using platform we find it super easy to reconnect to the users and retain them on our site/s. 

With flexibility at the Izooto's end, it is easy to get a customize the solution. 

**What do you dislike about iZooto?**

Awaiting Software feature updates specially for Publisher domains

**Recommendations to others considering iZooto:**

Yes. As a part of the rapidly growing and changing the environment,  a solution like izooto is a great fot for any media organization. The easy to use and no brainer dashboard has made it super easy to target the audience with right bucketing.  The super helpful support from the izooto support team makes it even easy. Analytics insights have given us a measurable strength as well. 

**What problems is iZooto solving and how is that benefiting you?**

1. Ease of using 
2. easy Audience bucketing 
3. monetization 
4. efficient delivery 
5. transparency 
6. Customization 


  ### 27. Grow your business more

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Publishing | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 09, 2020

**What do you like best about iZooto?**

Can target multiple matrices, reach out to the best audience.

**What do you dislike about iZooto?**

The site load time, which is very slow, needs to be resolved.

**What problems is iZooto solving and how is that benefiting you?**

As our site is not login-based, there was no way to reach out to our audience. These kinds of tools help you to reach out to your audience.

  ### 28. Izooto helps us reach users to get more traffic

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Online Media | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 10, 2020

**What do you like best about iZooto?**

Makes it easy for us to push content to users.

**What do you dislike about iZooto?**

Sometimes, require a longer loading time when push notification.

**Recommendations to others considering iZooto:**

Izooto is the right tool for you to reach many users through a browser.

**What problems is iZooto solving and how is that benefiting you?**

Izooto is a solution for us to push content to users through a browser. We get many subscribers from there.

  ### 29. One of Best Promoting Network I Ever See in My 25 Years IT Experience

**Rating:** 5.0/5.0 stars

**Reviewed by:** Gaurav J. | Chairman, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 26, 2019

**What do you like best about iZooto?**

From last so many years my company was using many social media platform but anyhow we were not able to generate good traffic even after investing money in social advertising. Then i came to know about Push notifications, then i started doing research and i was suggested to use Izooto. At first thought i was not suppose to use as i never used it before but anyhow i started using izooto. I was surprise my traffic growth increase to 20%. The time and money i spend on social media, izooto was far far better than that. I was really surprise and happy how a tool can increase my traffic to 20%.I accept i did some mistake as i was not aware how to use izooto tool but Ms Kristi Sharma who was in support chat with me and help me to sort the all issues. Personal thanks to Kristi Good support buddy. Even she guided me how i can increase more traffic by using the tool in correct way. Finally i am very happy with the team of izooto and will suggest to all people.

**What do you dislike about iZooto?**

Frankly i love to find bugs and issues. I tried to find bugs but i just find small bug that some messages was not clickable in windows 10 push notifications but they solved it soon and they were aware already and was working to resolve issue,

**What problems is iZooto solving and how is that benefiting you?**

My main problem was quality and regular traffic which i was not getting from social media. Finally got it from Izooto and i am happy that i got what i was looking for.

**Official Response from Aditya Krishna:**

> Hey Gaurav,
Thanks for taking out time and putting together this valuable feedback. We are glad that you have been able to achieve your goals with iZooto. 

  ### 30. Most Customisable Web Push Service

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 31, 2020

**What do you like best about iZooto?**

Audience Segmentation
Dynamic Web Push service
Playbook Features

**What do you dislike about iZooto?**

Can't do push notifications to our core segment, iPhone Users

**What problems is iZooto solving and how is that benefiting you?**

On a positive note, we have been trying to reach our web visitors through organic mediums. iZooto helped us to acheive that

  ### 31. The platform is very user friendly. 

**Rating:** 4.0/5.0 stars

**Reviewed by:** Anshin P. | Asst Vice President, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 21, 2019

**What do you like best about iZooto?**

Creating playbooks is quite easy. 
Segmentation is a very nice feature and segmenting website users on the basis of behaviour is really useful in targetting. 
The customer support is also very engaging.

**What do you dislike about iZooto?**

There is nothing really in the product to dislike.

**What problems is iZooto solving and how is that benefiting you?**

Targetting users who are bouncing from collection pages/product pages/abandoned carts. 

  ### 32. Excellent Experience

**Rating:** 5.0/5.0 stars

**Reviewed by:** Raj K. | Mr, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 29, 2019

**What do you like best about iZooto?**

As Retention Head I faced lots of problem in past while targeting audience based on there segment and customized the promotion. In Izooto I am now able to send user specific information and also check who open click and responded. I recommend it for user segmentation and audience engagement.  

**What do you dislike about iZooto?**

Nothing but I need to dd few more events so suggest izooto to give permission to add few more events. 

**Recommendations to others considering iZooto:**

Need to add few more Events

**What problems is iZooto solving and how is that benefiting you?**

Retention
User Engagement
User visit and action
Customer buyin and transaction

**Official Response from Aditya Krishna:**

> Hey Raj,

Thanks for taking out time and writing the review. Please feel free to drop an email to support@izooto.com mentioning the details of your concern. We would be happy to help you.

  ### 33. one bast solution for me

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Broadcast Media | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 25, 2019

**What do you like best about iZooto?**

Initially, I had a problem with a news notification that became HL on the homepage. and confused about what tools to use for publication. so we discussed it with the Izooto team and tried using the demo version. in my opinion, the Izooto team is very helpful and provides solutions. Finally, I am very happy with the team of izooto and will suggest to all people.

**What do you dislike about iZooto?**

None any particular. However there is something that can be fixed for longer good.

1. windows 10 notification issues

2. Logo limitation

**Recommendations to others considering iZooto:**

update version for Domain 

**What problems is iZooto solving and how is that benefiting you?**

1. Ease of using

2. easy Audience bucketing

3. monetization

4. efficient delivery

5. transparency

6. Customization

  ### 34. How iZooto helped us to build audience segments and target them with pointed messaging

**Rating:** 4.5/5.0 stars

**Reviewed by:** Burzeen B. | Head - Marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 09, 2019

**What do you like best about iZooto?**

The platform allows advertisers like us to create clusters of users and then target them with very specific messages. In the category of Higher and Continuing Education, the prospects need a constant reminder of the benefits of continuing education post which they are likely to sign up for the program.

**What do you dislike about iZooto?**

Like any advertiser, we would also like to include a much longer message in our communication, but the text restrictions sometimes which forces us to crunch it where-by we are forced to drop a few points

**Recommendations to others considering iZooto:**

This is one of the most non-intrusive ways of reaching your potential audience through display advertising. All businesses, big or small, should definitely implement this as a part of their marketing activities.

**What problems is iZooto solving and how is that benefiting you?**

Re-targeting and re-enforcing our communication to our prospects

  ### 35. Results Speak for Themselves...

**Rating:** 4.0/5.0 stars

**Reviewed by:** Michael T. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 13, 2019

**What do you like best about iZooto?**

iZooto is easy to use and literally started growing my subscriber list within minutes. Less than 3 weeks later, results speak for themselves: hundreds of active subscribers and growing traffic, virtually on auto-pilot!

On another note, their support staff is extremely friendly and always willing to help. To Vivek, Kristi, Arthur and the rest of the team: you guys ROCK!

Did I mention their service is completely FREE for publishers?

Now, that's amazing! :-)

Try it for yourself, you'll be amazed with what it can do for your business.

**What do you dislike about iZooto?**

There's nothing I "dislike" per se, but there's always room for improvement.

Their send notification system, especially, needs some fine-tuning.

Currently when I want to create a notification, I need to add everything manually (like the title, description, landing page, image, etc.). It's fine when you only have one notification to send now and then. But it becomes a lot more tedious when you need to send several messages per week (and want to plan things ahead of time).

It would be extremely helpful if their system could automatically fetch this information (once you enter the landing page url, for instance).

**Recommendations to others considering iZooto:**

Give it a shot, you will most certainly be pleased!

**What problems is iZooto solving and how is that benefiting you?**

iZooto makes it a lot easier to stay engaged with readers.

And with the push of a button I can instantly drive quality traffic back to my website.

While it's still too early to draw any final conclusions, my experience so far has been extremely positive. And I can see a lot of potential with push notifications for many years to come.

My humble opinion? Push notification could be the future of email marketing!

  ### 36. Extremely fast support and perfect solution for push notification.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 03, 2019

**What do you like best about iZooto?**

I am using the WordPress plugin of izooto. the plugin works perfectly & very stable.  Besides, their support after sales performance is awesome. izooto team's support solves my issue very fast. Perfect experience. I'd love it.  Special thanks to Arham Reza , one of the support team member, for solving my issue.

**What do you dislike about iZooto?**

i haven't got any dislike issue. the system works perfectly.

**Recommendations to others considering iZooto:**

I highly recommend izooto, especially as a Wordpress plugin. it is stable and works perfectly. Also, their technical support is god'em good. 

Perfect job! Respect.

**What problems is iZooto solving and how is that benefiting you?**

their push notification and GDPR notification works perfectly. I start to collect subscribers with izooto. 

  ### 37. Best way to generate leads and traffic!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Glugut Hari P. | SEO Specialist, Mid-Market (51-1000 emp.)

**Reviewed Date:** September 19, 2019

**What do you like best about iZooto?**

Very easy to setup, user friendly, scheduling and i appreciate the effort and patience that the customer service (Piyush & Bhavika) team has expressed in the integration of the notification programs.

**What do you dislike about iZooto?**

Requires a feature that can stop the spread of content when it was recently published. But, I am enjoying everything about iZooto

**What problems is iZooto solving and how is that benefiting you?**

Now, Izooto is one of the best referrals that brings traffic

  ### 38. Its pretty decent, very simple and straightforward

**Rating:** 3.5/5.0 stars

**Reviewed by:** shivam s. | Product Manager, Information Technology and Services, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 06, 2019

**What do you like best about iZooto?**

The simplicity of your dashboard, anybody can log in for the 1st time and start using it without any training & the service is very good, gets prompt attention from the support team. In addition to that they are constantly adding features to the product.

**What do you dislike about iZooto?**

Non-Contexual advert push that you send across our porperties, it'll yield better CTRs

**Recommendations to others considering iZooto:**

Its a pretty decent retention tool to touch base your subscibers.

**What problems is iZooto solving and how is that benefiting you?**

Retention

**Official Response from Bani Bhardwaj:**

> Hi Shivam,

Thanks for your feedback. The ads are served from multiple demand partners. Please feel free to drop a line at support@izooto.com with the details of ads that were non-contextual. We will be happy to help you :)

Cheers!



  ### 39. Good things come in small packages

**Rating:** 5.0/5.0 stars

**Reviewed by:** Karan S. | Brand Assistant, Marketing and Advertising, Enterprise (> 1000 emp.)

**Reviewed Date:** October 14, 2019

**What do you like best about iZooto?**

Often the things that have the most value or quality are small, a start-up organization with an electrifying tool,
My Experience with Izooto is 5/5 mindboggling. Super Deal to start your digital campaigns with Izooto.
The best part is that anyone can easily perform and run the campaigns. 


**What do you dislike about iZooto?**

Data Analytics is an area that needs to work out and can become much more.

**Recommendations to others considering iZooto:**

Great tool and you will see your targets achieving 

**What problems is iZooto solving and how is that benefiting you?**

Push notifications, benefits are realized when we looked at our revenue, superb!  

  ### 40. izooto is a great platform who are looking for fast digital marketing. Happy with the reach 

**Rating:** 5.0/5.0 stars

**Reviewed by:** yashwanth m. | Digital Marketing Executive, Marketing and Advertising, Mid-Market (51-1000 emp.)

**Reviewed Date:** September 24, 2019

**What do you like best about iZooto?**

The number of followers who are the direct users will choose the notifications. And hence the evergreen users will stay on our website for the longer term.

**What do you dislike about iZooto?**

The timing of each post. I recommend others to use the same 

**Recommendations to others considering iZooto:**

it's the best push notification portal. 

**What problems is iZooto solving and how is that benefiting you?**

As of now, there are no problems 

  ### 41. Great Way to Acquire Instant Traffic 

**Rating:** 4.0/5.0 stars

**Reviewed by:** Andreas R. | Product Strategist, Media Production, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 24, 2019

**What do you like best about iZooto?**

iZooto help us grow our site's push notifications subscription rapidly which increased our traffic growth.

**What do you dislike about iZooto?**

More alternative to mobile subscriptions prompt or customizeable prompt will be great. 

**What problems is iZooto solving and how is that benefiting you?**

Consistently increased subscription and traffic to our site. 

  ### 42. Spreading the content is easy with Izooto

**Rating:** 5.0/5.0 stars

**Reviewed by:** Debjani C. | Social Performance Manager, Financial Services, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 08, 2019

**What do you like best about iZooto?**

IZOOTO's system is simple and less time consuming and needless to say user-friendly. I spent very little time to use it yet it is providing me the result. 

**What do you dislike about iZooto?**

So far nothing! If I compare with the previous app I was using there is nothing negetive about IZOOTO.

**Recommendations to others considering iZooto:**

I already have suggested it to reputed Indian blogger and some of them are using it.

**What problems is iZooto solving and how is that benefiting you?**

With Izooto I am doing the web pushing without any hurdle. It is day by day increasing my followers and also increasing views

  ### 43. So far so good

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Media Production | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 25, 2019

**What do you like best about iZooto?**

The reliability of the push notification.

**What do you dislike about iZooto?**

the popup shown during the first load is not really flexible to customize

**What problems is iZooto solving and how is that benefiting you?**

the ability to send push notification in a reliable manner

  ### 44. Fast and effective way to communicate

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Media Production | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 24, 2019

**What do you like best about iZooto?**

izooto gives us that kind of opportunity to directly connect with our readers. Its an effective communication system what izooto gives us. Mass perspective peoples are also notified by our news house. Because of it peoples are updated with news.

**What do you dislike about iZooto?**

May be for some internal issues Sometimes izooto become slow. hopefully they upgrade their system accordingly. 

**What problems is iZooto solving and how is that benefiting you?**

Communication is the key word for izooto. Not only an communication, mass people are connected and updated through this option. Its an weapon for all news media. That is an power of izooto too. 

  ### 45. Great Customer Service

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Music | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 18, 2019

**What do you like best about iZooto?**

I was about to quit due to technical problems, when message board Customer service fix it.

**What do you dislike about iZooto?**

A bit of the lack of info on the migration with leadpages

**Recommendations to others considering iZooto:**

Try and ask for full access If feel comfortable.

**What problems is iZooto solving and how is that benefiting you?**

Definitely more traffic, they work easy with Leadpages.

  ### 46. Excellent Engagement Service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Building Materials | Enterprise (> 1000 emp.)

**Reviewed Date:** August 28, 2019

**What do you like best about iZooto?**

Excellent Engagement Service, easy to create campaigns and send notifications to subscribers on all devices.We have seen increase in traffic on our website.

**What do you dislike about iZooto?**

There is nothing that we dislike about izooto. Though there can be app also which will be convenient to use and create campaigns on the go.

**Recommendations to others considering iZooto:**

Mobile app for izooto

**What problems is iZooto solving and how is that benefiting you?**

Good engagement, time saving and reports.

  ### 47. A good tool to spread reach

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Media Production | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 03, 2019

**What do you like best about iZooto?**

The ability to access detailed reports and make valid analyses.

**What do you dislike about iZooto?**

Occasional hiccups like unsubscriptions caused due to unexplained reasons.

**Recommendations to others considering iZooto:**

Go for it!

**What problems is iZooto solving and how is that benefiting you?**

We have been able to significantly increase our captive audience base whom we are able to serve customized content.

  ### 48. It helped us to reach our most active buyer. which helped us to increased LTV of a customer.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Apparel & Fashion | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 09, 2019

**What do you like best about iZooto?**

Customer bucketing, Professionalization, Cross Cell & Upsell, Schedule for a specific time, auto scheduling, re-targeting at different point etc.

**What do you dislike about iZooto?**

It not captures customer's mobile number.

**What problems is iZooto solving and how is that benefiting you?**

Increment on Repeat buyer and increment on LTV.

  ### 49. iZooto experience

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Online Media | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 28, 2019

**What do you like best about iZooto?**

The presentation is very neat and professional.

**What do you dislike about iZooto?**

No way to avoid duplicate notification (for now). I think they are working on it.

**Recommendations to others considering iZooto:**

Try it first and push at least 1-3 notifications per day (online news).

**What problems is iZooto solving and how is that benefiting you?**

It helps us increase traffic and adds additional distribution for our breaking news.

People are really clicking if you have a good title and thumbnail.

  ### 50. Easy and informative interface!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Amruta S. | Product Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 18, 2018

**What do you like best about iZooto?**

The platform allows campaign testing on various browsers which our team find most helpful. It helps us to align our copy and creative accordingly.

**What do you dislike about iZooto?**

Would be great to have a demo/information popup of new features as and when there are upgrades in the platform.

**Recommendations to others considering iZooto:**

I know switching browser push provider can be messy especially as you stand a chance to loose some data; but Izooto's efficient integration makes sure you gain the audience within 1 month. 

**What problems is iZooto solving and how is that benefiting you?**

Izooto helped us monetize our browser notification database. It also helps that the Izooto team is very customer friendly and helps us identify ways to optimize our click through. 


## iZooto Discussions
  - [Does iZooto have a different offering for publishers? If yes, what is it?](https://www.g2.com/discussions/izooto-for-publishers) - 1 comment, 1 upvote
  - [What exactly do we need to do to integrate web push notifications on our website?](https://www.g2.com/discussions/integration-70a25871-a43a-4bb9-9588-2ed319b26e68) - 1 comment, 1 upvote
  - [How can you retarget and recover users abandoning cart?](https://www.g2.com/discussions/retargeting) - 1 comment, 1 upvote
  - [A significant part of our traffic is on iOS. Does iZooto support web push notifications for iOS?](https://www.g2.com/discussions/compatibility-505d4ed2-3ffc-4d2f-8c36-66b800df380a) - 1 comment, 1 upvote
  - [Web push notifications remains a relatively new channel for marketers. Does iZooto offer additional services such as an account manager to help brands leverage push notifications better?](https://www.g2.com/discussions/customer-support-and-account-management) - 1 comment, 1 upvote

- [View iZooto pricing details and edition comparison](https://www.g2.com/products/izooto/reviews?section=pricing&secure%5Bexpires_at%5D=2026-06-26+16%3A54%3A05+-0500&secure%5Bsession_id%5D=c268e0e6-fddb-4c6e-8389-a65de3dcebb9&secure%5Btoken%5D=629e78fe392444665a08c570e5c5dd3e08aa01ca879ba99ce069f75494a70180&format=llm_user)

## iZooto Features
**Visitor Behavior**
- Monitoring
- Targeting

**Campaigns**
- Customize
- Scheduling
- Retarget
- Segmentation
- Triggered Notifications

**Templates**
- Library
- Customization
- Optimization

**Analytics**
- Campaign Performance
- Audience Insights

**Personalization**
- Content
- Cart Abandonment
- Personalization Engine
- Product Recommendations
- A/B Testing
- Personalized Messaging

**Optimization**
- Personalization
- Rich Notifications
- Integrations

**Multichannel**
- Web
- Mobile

**Agentic AI - Push Notification**
- Autonomous Task Execution
- Adaptive Learning
- Proactive Assistance

**Administration **
- Marketing Campaigns
- Reports & Analytics
- User Data
- Integrations

**Agentic AI - E-Commerce Personalization**
- Natural Language Interaction
- Proactive Assistance

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