Insense Features
Planning (2)
-
Collaborative Editorial Calendars / Scheduling Content
Create editorial calendars that can be accessed by multiple users. Schedule content in advance to post at a later date.
-
Scheduling Integration
Create content plans or calendars for multiple users and schedule content in advance.
Visual UGC (4)
-
Campaign Customization
Provides users with tools to rebrand users’ content with creative customizations, themes, promotional elements, etc.
-
Widget Customization
Allows users to customize the UGC widget with their own logo and branding
-
Widget
Allows users to display a UGC gallery on their website
-
Media Library
Gives users a central place to store and manage UGC through folders, tags, etc.
Integrations (11)
-
Social Media
Integrates with social media platforms to collect customer posts that mention or display a particular brand
-
Content Creation
Integrates with content creation tools to allow users to edit and customize content
-
Multi-Channel Marketing
Coordinate marketing efforts across channels (email, landing pages, social media, etc.)
-
Rights Management
Integrates with social media platforms to allow brands to reach out directly to users to request rights to reuse their content
UGC Request Automation
Set up automation to request user-generated content from creators/influencers
Influencer Relationship Management
Manage contact details and relationships with influencer CRMs and communication tools such as in-app messaging and chat
Feedback Management
Collecting, analyzing, and utilizing feedback from users or customers to improve a product or service
Contest Management
Organize and manage interactive contests or challenges
Campaign Management
Create a collection of marketing actions to complete specific goals and plan and analyze campaign results
Workflow Management
Create, design and manage workflows for repetitive tasks
Social Media Integration
Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.
Support (2)
-
Onboarding
Provides personalized onboarding sessions to help brands get started
-
24/7 Client Support
Provides 24/7 customer support and technical assistance through different channels like email, chat, call, and video
Performance (2)
-
UGC Analytics
Gives users insights into customer behavior and campagin performance by tracking clicks, views, content metrics, and user sentiments
-
Lazy-Loading
Enables UGC galleries to intelligently load only when they are ready to be used, reducing overall page weight and improving website performance
Influencer Marketing (30)
-
Influencer Recruitment
Locate and recruit social influencers through a proprietary influencer marketplace or across social networks. Build digital profiles of relevant influencers with information about them and their audience.
-
Influencer Scoring
Utilize a proprietary algorithm to score influencers and asssess their authority within your target market.
-
Audience Analysis
Analyze the demographic and psychographic characteristics of influencers and their audience to understand their brand affinities and interests.
-
Influencer Segmentation
Segment influencers into groups based on their work on specific brand initiatives and campaigns. Activate individual segments and assign levels of ownership.
-
Influencer Collaboration
Engage and collaborate with influencers around influencer marketing marketing campaigns. Maintain records of past partnerships and communications.
-
User-Generated Content (UGC) Management
Schedule, publish, and optimize user-generated content (UGC). Create Terms and Conditions to share with social influencers. Configure content usage and ownership rights within a centralized system.
-
Content Approval
Create automated influencer marketing program workflows to structure the creation, review, and approval of contributed work.
-
Campaign Analytics
Evaluate the performance of influencers and associated marketing campaigns. Rank influencers according to impact on key performance indicators (KPIs) such as revenue, brand mentions, and contributed work.
-
Reporting and Dashboards
Campaign performance can be monitored and visualized in dashboard that displays key success metrics in real time. Reports can be generated and distributed to relevant stakeholders.
-
Data Importing and Exporting Tools
Import and export lists of influencers and brand advocates with detailed profiles and contact information.
-
Influencer Whitelisting
Allows brands direct access to advertise through influencers' social media accounts, with the influencer's permission.
-
Influencer Compensation
Provides features for compensating influencers for their work.
-
Social Commerce
Supports social commerce capabilites such as shoppable content.
-
E-Commerce Integration
Integrates with e-commerce platforms, which can allow access to product catalogs, product samples, and sales tracking.
Trend Analysis
Review data from past periods to reveal recurring tendencies and predict future performance
Real-Time Analytics
Analyze and gain insights into data in real-time
Multi-Campaign
Manage multiple campaigns in one system
Demographic Data
Social Media Integration
Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.
Campaign Segmentation
Group campaigns by project, client, or campaign for better management.
Communication Management
Manage and track all internal and external communication conducted via calls, email, text, or chat
Influencer Relationship Management
Manage contact details and relationships with influencer CRMs and communication tools such as in-app messaging and chat
Social Performance Management
Campaign Management
Create a collection of marketing actions to complete specific goals and plan and analyze campaign results
Multi-Channel Management
Manage inventory, communication, marketing, orders & more across warehouses, stores and online channels
Contact Management
Manage, organize, and store contact information
Content Management
Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving
Rewards Management
Strategize and implement rewards for returning customers, employees and other members
Workflow Management
Create, design and manage workflows for repetitive tasks
Activity Dashboard
Dashboard to view the status of ongoing processes, identify current incidents and track past activities
Publishing (1)
-
Execute Content Publication
Ability to publish content either from the source it was created or through a third party.
Social Media (1)
-
Social Media Integration
Create and publication of content for social media platforms.
Generative AI (5)
-
AI Text Generation
Allows users to generate text based on a text prompt.
-
AI Text Generation
Allows users to generate text based on a text prompt.
-
AI Text Summarization
Condenses long documents or text into a brief summary.
-
AI Text-to-Image
Provides the ability to generate images from a text prompt.
-
AI Text-to-Video
Provides the ability to generate video from a text prompt.
Agentic AI - Influencer Marketing Platforms (8)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Multi-step Planning
Ability to break down and plan multi-step processes
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
Third-Party Integrations
Set up connections to third-party platforms to improve business processes
Campaign Planning
Plan and strategize marketing campaigns
Agentic AI - Content Creation (7)
-
Autonomous Task Execution
Capability to perform complex tasks without constant human input
-
Multi-step Planning
Ability to break down and plan multi-step processes
-
Cross-system Integration
Works across multiple software systems or databases
-
Adaptive Learning
Improves performance based on feedback and experience
-
Natural Language Interaction
Engages in human-like conversation for task delegation
-
Proactive Assistance
Anticipates needs and offers suggestions without prompting
-
Decision Making
Makes informed choices based on available data and objectives
Additional Functionality (64)
Data Visualization
Graphical representation of data
Keyword Tracking
Track and monitor a specific set of keywords
Search/Filter
Search and filter data across systems to locate required information by entering keywords or certain criteria
Social Advertising
Create and manage advertising campaigns on social media networks
Influencer Tracking
Identify and track activity, including generated revenue, of prominent social media personalities that have sway over public opinion
Social Promotion
Market event via social media tools
Conversion Tracking
Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads
Payment Tracking
Track sent and received payments, invoices, and bills.
Customizable Reports
Alter the layout and content of reports
Email Marketing
Create and send email blasts/campaigns
Approval Process Control
Manage the process of evaluating documents or requests submitted for approval
Alerts/Notifications
Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges
Performance Metrics
A set of indicators that tracks the performance of networks, applications, systems, teams, etc.
Data Import/Export
Import and export data to and from software applications
Campaign Scheduling
Set campaign schedules by selecting start, pause, and end dates
Engagement Tracking
Tracks metrics that provide insight into how a user interacts with any interface or product
Monitoring
Observe and track the demand, usage, progress or quality of a system, product, or user
Contact Database
Centralized database of stakeholders and their contact information such as names, address, phone number etc.
Influencer Discovery
Provide tools to search for and vet influencers within an influencer network, search engine, database, or across social networks
Multi-Channel Marketing
Coordinate marketing efforts across channels (email, landing pages, social media, etc.)
Social Media Monitoring
Track activity on sites such as Facebook, Twitter, Instagram, etc.
Activity Tracking
Track and document all activities across devices, networks, and other systems
Customizable Branding
Add customized logos and colors to align with company branding
ROI Tracking
Monitor conversion rates and analyze effectiveness and profitability of marketing efforts
AI Copilot
A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users
Reporting & Statistics
Collection, analysis, and representation of numerical data and generation of reports to understand various patterns
CRM
Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system
Faceted Search/Filter
Allows users to narrow down search results by applying multiple filters that specify different aspects/qualities of the search query
Categorization/Grouping
Organize and group data or items based on various criteria
Filtering
Find & retrieve relevant data or documents
Generative AI
Use AI to generate content in the form of text, images, videos, etc.
API
Application programming interface that allows for integration with other systems/databases
Sentiment Analysis
Categorize emotions expressed in written text or images and identify if they are positive, negative or neutral
Alerts/Notifications
Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges
Mobile Access
Access software remotely via mobile devices
Access Controls/Permissions
Define levels of authorization for access to specific files or systems
Collaboration Tools
Provides a channel for team members to share media files, communicate, and work together
For Creative Agencies
For creative teams and agencies
For eCommerce
Intended to be used by online stores
ROI Tracking
Monitor conversion rates and analyze effectiveness and profitability of marketing efforts
Post Scheduling
Schedules specific times for content to appear on social media platforms, blogs, websites etc.
Segmentation
Group leads or contacts based on their specific characteristics
Activity Dashboard
Dashboard to view the status of ongoing processes, identify current incidents and track past activities
Marketing Calendar
See past and upcoming campaigns and communications in a calendar view
Search/Filter
Search and filter data across systems to locate required information by entering keywords or certain criteria
Hashtag Tracking
Track the usage of certain hashtags
Influencer Discovery
Provide tools to search for and vet influencers within an influencer network, search engine, database, or across social networks
AI/Machine Learning
Software program that continuously adjusts its behavior based on observed data
Referral Tracking
Log and store the source of contacts/leads
Online Payments
Accept and process online payment transactions
Engagement Tracking
Tracks metrics that provide insight into how a user interacts with any interface or product
Customer Surveys
Tool to send questionnaires to customers to gauge feedback
Ratings/Reviews
Ratings/Reviews
Content Delivery
Distributing content through various platforms or channels
AI Copilot
A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users
Personalization
Adjust communications based on previous interactions or personal preferences
Keyword Tracking
Track and monitor a specific set of keywords
Approval Process Control
Manage the process of evaluating documents or requests submitted for approval
UGC Collection
Collect user-generated content in the form of videos, photos, text reviews, and more
Generative AI
Use AI to generate content in the form of text, images, videos, etc.
Loyalty Program
Offer prizes, discounts, and other incentives for customers to earn reward points on purchases and redeem them for future purchases
Influencer Tracking
Identify and track activity, including generated revenue, of prominent social media personalities that have sway over public opinion
Customer Advocacy
Encourage your customers to promote your company by providing materials, tools, and reward programs
Video Editing
Create professional looking videos by manipulating video footage with filters, special effects, trimming, filters and transitions


