The G2 on Iconosquare

Iconosquare Pros and Cons: Top Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users find Iconosquare's ease of use exceptional, highlighting its intuitive dashboard and time-saving features for reporting. (3 mentions)

Users love how Iconosquare's time-saving features simplify social media management and enhance reporting efficiency. (3 mentions)

Users commend the user-friendly interface of Iconosquare, appreciating its intuitive design and rapid customer support. (3 mentions)

Users value the detailed analytics and reporting features, which greatly enhance client communication and streamline scheduling. (2 mentions)

Users appreciate the centralized management of Iconosquare, finding it intuitive and tailored to their organizational needs. (2 mentions)

Users find the intuitive format of Iconosquare's analytics makes understanding insights and reporting effortless. (2 mentions)

Users love the post scheduling tool of Iconosquare, which greatly enhances efficiency and saves time. (2 mentions)

Users value the intuitive reporting metrics of Iconosquare, enhancing client reporting and analytics tracking efficiently. (2 mentions)

Users appreciate the comprehensive and easy-to-understand analytics, which enhance client reporting and post scheduling. (1 mentions)

Users appreciate the easy scheduling across multiple channels with Iconosquare, enhancing team efficiency and content management. (1 mentions)

Users face linking issues when adding accounts, often encountering disconnections and slow, unresponsive support. (3 mentions)

Users are frustrated with the inability to add audio to reels and limitations on adding new accounts. (2 mentions)

Users face limitations on adding audio and account management, complicating their Instagram content experience with Iconosquare. (2 mentions)

Users face a poor response system, with slow email support and unresolved issues causing significant frustration. (2 mentions)

Users report inadequate support from Iconosquare, causing prolonged issue resolution and frustrating delays in communication. (1 mentions)

Users desire more features and customization options in Iconosquare, feeling limited in their analysis and posting capabilities. (1 mentions)

Top Pros or Advantages of Iconosquare

1. Ease of Use

Users find Iconosquare's ease of use exceptional, highlighting its intuitive dashboard and time-saving features for reporting.

See 3 mentions

See Related User Reviews

Covadonga S.

Enterprise (> 1000 emp.)

4.5/5

"Intuitive Dashboard and Excellent Support, but Limited Integration with Some Platforms"

What do you like about Iconosquare?

What I like best is the fact that their dashboard is so intuitive, able to be tailored to our specific needs and very visual, it has been great to ada

Karli W.

Small-Business (50 or fewer emp.)

5.0/5

"Alice Boschiroli from Iconosquare Was Wonderful!"

What do you like about Iconosquare?

The insights available made monthly reporting a breeze at our agency. The format of everything was super intuitive and it not only saved our team time

2. Time-saving

Users love how Iconosquare's time-saving features simplify social media management and enhance reporting efficiency.

See 3 mentions

See Related User Reviews

Verified User

Small-Business (50 or fewer emp.)

5.0/5

"Great experience and great customer support"

What do you like about Iconosquare?

Iconosquare is super efficient and save me a lot of time on social media strategy. The automatic posts are a life-saver ! I love the feed view, and I

Karli W.

Small-Business (50 or fewer emp.)

5.0/5

"Alice Boschiroli from Iconosquare Was Wonderful!"

What do you like about Iconosquare?

The insights available made monthly reporting a breeze at our agency. The format of everything was super intuitive and it not only saved our team time

3. User Interface

Users commend the user-friendly interface of Iconosquare, appreciating its intuitive design and rapid customer support.

See 3 mentions

See Related User Reviews

Covadonga S.

Enterprise (> 1000 emp.)

4.5/5

"Intuitive Dashboard and Excellent Support, but Limited Integration with Some Platforms"

What do you like about Iconosquare?

What I like best is the fact that their dashboard is so intuitive, able to be tailored to our specific needs and very visual, it has been great to ada

Jamie O.

Small-Business (50 or fewer emp.)

2.5/5

"Service seems to work well."

What do you like about Iconosquare?

It seems to work and our marketers are fairly satisfied with the service. Pretty easy to implement. We use it every day for multiple accounts across m

4. Analytics Focus

Users value the detailed analytics and reporting features, which greatly enhance client communication and streamline scheduling.

See 2 mentions

See Related User Reviews

Karli W.

Small-Business (50 or fewer emp.)

5.0/5

"Alice Boschiroli from Iconosquare Was Wonderful!"

What do you like about Iconosquare?

The insights available made monthly reporting a breeze at our agency. The format of everything was super intuitive and it not only saved our team time

Verified User

Small-Business (50 or fewer emp.)

4.0/5

"Very good for my SMMA"

What do you like about Iconosquare?

Great for reporting to clients, tracking analytics and scheduling different types of posts.

5. Centralized Management

Users appreciate the centralized management of Iconosquare, finding it intuitive and tailored to their organizational needs.

See 2 mentions

See Related User Reviews

Covadonga S.

Enterprise (> 1000 emp.)

4.5/5

"Intuitive Dashboard and Excellent Support, but Limited Integration with Some Platforms"

What do you like about Iconosquare?

What I like best is the fact that their dashboard is so intuitive, able to be tailored to our specific needs and very visual, it has been great to ada

Jamie O.

Small-Business (50 or fewer emp.)

2.5/5

"Service seems to work well."

What do you like about Iconosquare?

It seems to work and our marketers are fairly satisfied with the service. Pretty easy to implement. We use it every day for multiple accounts across m

6. Intuitive

Users find the intuitive format of Iconosquare's analytics makes understanding insights and reporting effortless.

See 2 mentions

See Related User Reviews

Covadonga S.

Enterprise (> 1000 emp.)

4.5/5

"Intuitive Dashboard and Excellent Support, but Limited Integration with Some Platforms"

What do you like about Iconosquare?

What I like best is the fact that their dashboard is so intuitive, able to be tailored to our specific needs and very visual, it has been great to ada

Karli W.

Small-Business (50 or fewer emp.)

5.0/5

"Alice Boschiroli from Iconosquare Was Wonderful!"

What do you like about Iconosquare?

The insights available made monthly reporting a breeze at our agency. The format of everything was super intuitive and it not only saved our team time

7. Post Scheduling

Users love the post scheduling tool of Iconosquare, which greatly enhances efficiency and saves time.

See 2 mentions

See Related User Reviews

Verified User

Small-Business (50 or fewer emp.)

5.0/5

"Great experience and great customer support"

What do you like about Iconosquare?

Iconosquare is super efficient and save me a lot of time on social media strategy. The automatic posts are a life-saver ! I love the feed view, and I

Verified User

Small-Business (50 or fewer emp.)

4.0/5

"Very good for my SMMA"

What do you like about Iconosquare?

Great for reporting to clients, tracking analytics and scheduling different types of posts.

8. Reporting

Users value the intuitive reporting metrics of Iconosquare, enhancing client reporting and analytics tracking efficiently.

See 2 mentions

See Related User Reviews

Karli W.

Small-Business (50 or fewer emp.)

5.0/5

"Alice Boschiroli from Iconosquare Was Wonderful!"

What do you like about Iconosquare?

The insights available made monthly reporting a breeze at our agency. The format of everything was super intuitive and it not only saved our team time

Verified User

Small-Business (50 or fewer emp.)

4.0/5

"Very good for my SMMA"

What do you like about Iconosquare?

Great for reporting to clients, tracking analytics and scheduling different types of posts.

9. Analytics

Users appreciate the comprehensive and easy-to-understand analytics, which enhance client reporting and post scheduling.

See 1 mentions

See Related User Reviews

Verified User

Small-Business (50 or fewer emp.)

4.0/5

"Very good for my SMMA"

What do you like about Iconosquare?

Great for reporting to clients, tracking analytics and scheduling different types of posts.

10. Scheduling

Users appreciate the easy scheduling across multiple channels with Iconosquare, enhancing team efficiency and content management.

See 1 mentions

See Related User Reviews

Verified User

Small-Business (50 or fewer emp.)

4.0/5

"Very good for my SMMA"

What do you like about Iconosquare?

Great for reporting to clients, tracking analytics and scheduling different types of posts.

Top Cons or Disadvantages of Iconosquare

1. Linking Issues

Users face linking issues when adding accounts, often encountering disconnections and slow, unresponsive support.

See 3 mentions

See Related User Reviews

Covadonga S.

Enterprise (> 1000 emp.)

4.5/5

"Intuitive Dashboard and Excellent Support, but Limited Integration with Some Platforms"

What do you dislike about Iconosquare?

The one thing I dislike (and I have to say that it's not their fault) is the fact that certain platforms that we use, like LinkedIn or X, cannot be in

Karli W.

Small-Business (50 or fewer emp.)

5.0/5

"Alice Boschiroli from Iconosquare Was Wonderful!"

What do you dislike about Iconosquare?

Adding new accounts was a consistent issue for me. Despite having "full admin access" on many accounts, I would run into limitations on which Facebook

2. Instagram Integration

Users are frustrated with the inability to add audio to reels and limitations on adding new accounts.

See 2 mentions

See Related User Reviews

Verified User

Small-Business (50 or fewer emp.)

4.0/5

"Very good for my SMMA"

What do you dislike about Iconosquare?

I can't add audio to my reels which means I have to post these directly in the Instagram app.

Karli W.

Small-Business (50 or fewer emp.)

5.0/5

"Alice Boschiroli from Iconosquare Was Wonderful!"

What do you dislike about Iconosquare?

Adding new accounts was a consistent issue for me. Despite having "full admin access" on many accounts, I would run into limitations on which Facebook

3. Instagram Limitations

Users face limitations on adding audio and account management, complicating their Instagram content experience with Iconosquare.

See 2 mentions

See Related User Reviews

Verified User

Small-Business (50 or fewer emp.)

4.0/5

"Very good for my SMMA"

What do you dislike about Iconosquare?

I can't add audio to my reels which means I have to post these directly in the Instagram app.

Karli W.

Small-Business (50 or fewer emp.)

5.0/5

"Alice Boschiroli from Iconosquare Was Wonderful!"

What do you dislike about Iconosquare?

Adding new accounts was a consistent issue for me. Despite having "full admin access" on many accounts, I would run into limitations on which Facebook

4. Poor Response System

Users face a poor response system, with slow email support and unresolved issues causing significant frustration.

See 2 mentions

See Related User Reviews

Karli W.

Small-Business (50 or fewer emp.)

5.0/5

"Alice Boschiroli from Iconosquare Was Wonderful!"

What do you dislike about Iconosquare?

Adding new accounts was a consistent issue for me. Despite having "full admin access" on many accounts, I would run into limitations on which Facebook

Jamie O.

Small-Business (50 or fewer emp.)

2.5/5

"Service seems to work well."

What do you dislike about Iconosquare?

Support is not very responsive. Email support responds once daily at 2-4AM my time, and doesn't do enough to respond to/resolve the issue, so I end up

5. Inadequate Support

Users report inadequate support from Iconosquare, causing prolonged issue resolution and frustrating delays in communication.

See 1 mentions

See Related User Reviews

Jamie O.

Small-Business (50 or fewer emp.)

2.5/5

"Service seems to work well."

What do you dislike about Iconosquare?

Support is not very responsive. Email support responds once daily at 2-4AM my time, and doesn't do enough to respond to/resolve the issue, so I end up

6. Limited Features

Users desire more features and customization options in Iconosquare, feeling limited in their analysis and posting capabilities.

See 1 mentions

See Related User Reviews

Jamie O.

Small-Business (50 or fewer emp.)

2.5/5

"Service seems to work well."

What do you dislike about Iconosquare?

Support is not very responsive. Email support responds once daily at 2-4AM my time, and doesn't do enough to respond to/resolve the issue, so I end up

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Jennifer L. F.

PR and Marketing Specialist

Mid-Market (51-1000 emp.)

11/17/2017

"User-Friendly Experience"

5/5

What do you like best about Iconosquare?

I love how easy Iconosquare is to navigate and find exactly what you are looking for. It is easy to customize date ranges and have the most accurate, up-to-date data to send to your team. Review collected by and hosted on G2.com.

What do you dislike about Iconosquare?

I dislike that I pay to use the service but only need to pull data from it weekly. Review collected by and hosted on G2.com.

Recommendations to others considering Iconosquare:

Decide what you want to get out of using it and see if it is the right fit compared to the competition. Review collected by and hosted on G2.com.

What problems is Iconosquare solving and how is that benefiting you?

We are solving the business problem of knowing which posts are working well on Instagram and which posts are not working. It has been a benefit to see the breakdown of optimal posting times and user engagement. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

11/27/2017

"Iconosquare"

2.5/5

What do you like best about Iconosquare?

I like that it's a mobile app that allows me flexibility Review collected by and hosted on G2.com.

What do you dislike about Iconosquare?

The set up for this app was a tad long, too many menu options for what I need Review collected by and hosted on G2.com.

Verified User in Food Production

Mid-Market (51-1000 emp.)

8/23/2017

"Wonderful platform for Instagram, showing promise for Facebook"

5/5

What do you like best about Iconosquare?

I love that I am able to use custom timeframes to go back and complete monthly analysis even after time has passed. I also love the multiple views of analytics and auto-export options. Review collected by and hosted on G2.com.

What do you dislike about Iconosquare?

Iconosquare goes so DEEP into analytics and they're so obsessed with what they do that sometimes it's difficult to select what's important and what translates across multiple platforms (beyond IG for reporting purposes). Their app is also not fully functional-- only for scheduling. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

1/25/2018

"Not my favorite but does the job"

2.5/5

What do you like best about Iconosquare?

It's a fairly simple app and covers the basics Review collected by and hosted on G2.com.

What do you dislike about Iconosquare?

There's nothing special about it. There's no stand out feature or branding that makes me want to keep coming back to them. Review collected by and hosted on G2.com.

Verified User in Internet

Mid-Market (51-1000 emp.)

12/11/2017

"Solid product - good lightweight option for IG "

4/5

What do you like best about Iconosquare?

Daily emails with good stats/overview. Great at a glance metrics for daily use, but also a pretty solid data export for more in depth analysis. Review collected by and hosted on G2.com.

What do you dislike about Iconosquare?

Nothing specific comes to mind - overall a pretty solid tool. Review collected by and hosted on G2.com.

Recommendations to others considering Iconosquare:

Definitely worth it as a point solution for Instagram only - they're constantly adding features, etc. But it is a point solution - not a full social management tool. Review collected by and hosted on G2.com.

What problems is Iconosquare solving and how is that benefiting you?

Poor analytics via the Instagram platform - helps provide better reporting Review collected by and hosted on G2.com.

Tiffany F.

Account Manager

Public Relations and Communications

Small-Business (50 or fewer emp.)

6/13/2017

"Social Media Assistance "

4.5/5

What do you like best about Iconosquare?

I like being able to easily compare posts and see how people react to them. I love being able to easily add comments with the comment tracker. Analytics are easy to read for us non-techy folk. Review collected by and hosted on G2.com.

What do you dislike about Iconosquare?

Perhaps too many emails throughout the day to day updates are useful. But otherwise no complaints. Review collected by and hosted on G2.com.

Recommendations to others considering Iconosquare:

It's a worthwhile investment. Review collected by and hosted on G2.com.

What problems is Iconosquare solving and how is that benefiting you?

Mostly seeing what posts are worthwhile to our audience and what they may not be interested in. There are still features I would like to take more advantage of such as influencers. Review collected by and hosted on G2.com.

Verified User in Retail

Enterprise (> 1000 emp.)

1/25/2018

"Enjoy the experience "

4/5

What do you like best about Iconosquare?

How all of the comments are in one place Review collected by and hosted on G2.com.

What do you dislike about Iconosquare?

They changed it so that you can no longer select the post when there’s comments for more than one post (once you’ve clicked on the comments) Review collected by and hosted on G2.com.

Lynn Daniella H.

Founder

Food & Beverages

Small-Business (50 or fewer emp.)

3/31/2017

"Awesome platform"

5/5

What do you like best about Iconosquare?

The superb analytics are what drew me in. Quite detailed and very easy to use & review.

What's a huge plus as well is their support team - extremely helpful and timely responses, unlike other platforms I have tried. Review collected by and hosted on G2.com.

What do you dislike about Iconosquare?

Actually nothing. I would like to see the ability to upload pictures from my phone using my laptop instead of the mobile website, but I'm sure that will come with time. Review collected by and hosted on G2.com.

Recommendations to others considering Iconosquare:

I would definitely recommend it, as I stated before their analytics are fantastic! Review collected by and hosted on G2.com.

What problems is Iconosquare solving and how is that benefiting you?

I am working on a new food business offering therefore using Instagram & Iconosquare to start building an audience for when I launch my business. Review collected by and hosted on G2.com.

Verified User in Online Media

Small-Business (50 or fewer emp.)

12/5/2017

"Instagram KPI's Presentation "

5/5

What do you like best about Iconosquare?

The stats presentations really easy to understand everything at the first look Review collected by and hosted on G2.com.

What do you dislike about Iconosquare?

Nothing maybe the price but if you wanna have a good service you need to pay for it ( but not too much ) ;-) Review collected by and hosted on G2.com.

Verified User in Information Technology and Services

Enterprise (> 1000 emp.)

6/1/2017

"To Iconosquare, With Love"

5/5

What do you like best about Iconosquare?

My 9-5 world runs on metrics, performance, quality, and integrity as an indicator of how well a system is... or isn't. Iconosquare gets high marks in all of those areas. Their team provides consistent and patient customer service. While I'm still working through understanding how best to use all the analytics they provide to grow several personal brands, I can honestly say from what I've seen so far they are the gold standard. Review collected by and hosted on G2.com.

What do you dislike about Iconosquare?

I previously disliked not knowing when training was occuring, but they recently upgraded their webinar sessions to a calendar where you can choose when to sign up.

I guess 1 dislike maybe managing multiple account plans. I wish there was 1 set price for multiple accounts. However, currently I maintain those accounts at different plan levels so I'm a little torn on whether 1 set plan would work- decisions, decisions Review collected by and hosted on G2.com.

Recommendations to others considering Iconosquare:

Use the trial and sign up for webinar training. It's worth the price. Review collected by and hosted on G2.com.

What problems is Iconosquare solving and how is that benefiting you?

I'm specifically looking at growing my followers, understanding their behavior through proper posting times and engagements, and honing in on what matters to them most. The benefit for me is I can manage my accounts and automate reporting to my team. An additional benefite is Iconosquare doesn't require having a FB or IG Business account to manage my analytics. Review collected by and hosted on G2.com.