
Google Display ad network provides us with a vast range of Google inventory, which helps us reach our targeted audience seamlessly. We can run ads across YouTube, websites, Gmail, mobile apps, and more. The inventory is very cost-efficient and allows us to target audiences effectively and with precision. Review collected by and hosted on G2.com.
The main drawback is related to the audience’s search intent. Most of the audience isn’t really looking for the product, which is why the CTR is low. Also, during reporting (for example, in Trade desk), we don’t get exact data on what is being reported. At the same time, we don’t have much control over the inventory. Review collected by and hosted on G2.com.
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Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.


