GeoEdge Platform Reviews & Product Details

GeoEdge offers ad quality and security solutions for Web, In-App, and CTV. It covers the entire ad experience—ad security, content, and quality to refine the user experience. GeoEdge for Publishers: -360° Malvertising Protection: GeoEdge defends against malvertising, whether injected through the creative or the landing page, eliminating ad security threats at their source. Rapid blocklist updates within hours, as opposed to days, ensuring protection against emerging malvertising attacks GeoEdge partners rely on the industry's highest rate of identification, targeting the highest percentage of attacks, and blocking solely malicious creatives instead of entire demand partners. -Tailored Ad Quality Policy: Filter any off-brand, offensive, unwanted, or competitor ads. Customizable blocking policies address specific needs, allowing you to block by top-level domains, content categories, keywords, app IDs, and app store categories. -Gain Full Visibility: With a visual inventory view for insight into all programmatic creatives and landing pages, block ads/brands with a single click. Review and take action on user-reported ads to better align with audience expectations and eliminate offensive ads. GeoEdge for Platforms: -Filter ads effectively based on content and app-store categories, ensuring that the right ads reach the appropriate partners. GeoEdge monitors impressions in real-time, eliminating malicious, offensive, and unwanted ads-replacing those that don't meet policies with a chosen fallback ad. In addition to real-time modes, ad verification modes scan across the entire demand stack with automated alerts. -GeoEdge for Platforms offers customizable block and allow lists for domains, keywords, and apps, enhancing ad control. The solution filters out low-quality ads and automatically replaces Zero-Revenue impressions before they reach end users. -Detect off-spec ads, including those with load time issues, heavy ads, broken links, SSL violations, and more. Implement an unlimited number of filtering policies based on supply characteristics. Scan JSTags, VAST XMLs, openRTB responses, LP URLs, and more. GeoEdge for CTV & Audio: -GeoEdge for CTV & Audio solution ensures the suitability of ads for all viewers by providing verdicts on creative quality to prevent offensive content and disturbing ad experiences. -Content detection prevents ads highlighting unwanted content and sensitive issues, such as political, frightening, or controversial material, which could disrupt the viewing experience. Addresse off-spec concerns like loudness, bit rate, media length, and creative size, ensuring a smooth and unobtrusive audio experience for users.