Recommendations to others considering Ezyinsights:
This product will certainly up your social media game. Review collected by and hosted on G2.com.
What problems is Ezyinsights solving and how is that benefiting you?
In addition to thwarting competition I have found EZYinsights to be invaluable in my work at the desk. I use it for a few primary purposes:
1) I discover news stories to write up before they go viral.
I've found many stories brewing on EZYinsights that go on to bring lots of traffic to the site. I've found the "Middle east" and "exclusive" categories to be very useful to for this.
2) EZYInsights helps me make intelligent decisions about placement and presentation of stories on the site.
EZYInsights shows me what people are interested in, even if they're engaging with it in non-click ways. Google analytics shows us what people are clicking on only. EZYinsights shows us what people are engaging with in other ways. This helps us understand when we should spot discrepancies between social engagement and clicks and adjust headlines/photos etc to turn that engagement into clicks. This also helps us decide where to place stories on the homepage and how high to place them, if they are likely to be shared on social even if current click stats are not high.
3) EZYInsights helps me understand when to post
The red light/green light feature is very helpful in understanding optimal times to post, especially when I should wait longer than usual because the previous post is doing exceptionally well. Review collected by and hosted on G2.com.