# Easyence Reviews **Vendor:** Easyence **Category:** [Customer Data Platforms (CDP)](https://www.g2.com/categories/customer-data-platform-cdp) **Average Rating:** 4.0/5.0 **Total Reviews:** 2 ## About Easyence Easyence is the only Customer Infastructure dedicated to data-driven retailers. Join 240+ businesses that use Easyence Customer Data Platform and Apps to deliver memorable customer experience. Easyence collects customer events (products, stores, etc.), leverages your current models with smart algorithmes to serve your business, and provides a complete toolkit of applications to your marketing team. Empower your team and accelerate your business. Build data-driven decision making team. Easyence enables data-driven decision making and high productive teams. Personalize every interaction. Easyence enables personalization and consistent customer experiences. Know more about our Saas products • Easyence Data Platform : collect and unify your customers' events across every platform, online and off line channels including store's interactions, combine customer knowledge & product appeal in order to maximise customer value and level up your organization • Easyence Audience App : build audiences and create campaigns, measure your uplift without relying on other teams. • Easyence E-Merchandising App : expose the right product to the right customer at the right time. • Easyence Attribution App : unify your customer’s touch points across all platforms and channels. Understand your customer journey and design a valuable media plan • Easyence Insight App: measure and analyze the value generated by omnicanality to understand consumers’ behaviors. ## Easyence Pros & Cons **What users like:** - Users value the **customer data integration** of Easyence, simplifying data management and enhancing customer classification. (1 reviews) - Users value the **data segmentation** feature of Easyence, enhancing customer classification through efficient data management. (1 reviews) - Users appreciate the **easy integration** of Easyence, simplifying data management and enhancing customer classification. (1 reviews) - Users value the **easy integrations** of Easyence, simplifying data management and enhancing customer classification from multiple sources. (1 reviews) - Users value the **data integration capabilities** of Easyence, simplifying customer data management and enhancing classification. (1 reviews) **What users dislike:** - Users find that Easyence has **customization difficulty** , limiting the flexibility in report formats and data presentation. (1 reviews) - Users find **design limitations** in Easyence, feeling it lacks flexibility for customizing report formats and data representation. (1 reviews) - Users find the **limited customization** in Easyence restricting, impacting their reporting formats and data representation. (1 reviews) - Users find the **limited customization** in Easyence restricts report formats and styles, impacting their experience. (1 reviews) - Users find the **limited features** of Easyence restrict customization options for reports and data presentation styles. (1 reviews) ## Easyence Reviews ### 1. Get an invaluable peek at the customer journey **Rating:** 4.0/5.0 stars **Reviewed by:** Nataliya P. | IT Project Manager, Airlines/Aviation, Mid-Market (51-1000 emp.) **Reviewed Date:** October 23, 2024 **What do you like best about Easyence?** I have some good things to say about Easyence’s CDP for the marketing team. Its data gathering and integration of customer data from multiple sources make data management easier and improves our customer classification. **What do you dislike about Easyence?** It is still somewhat restricted in its ability to decide report formats and styles of data representation. The problem with using Easyence is that it is largely generic and does not afford the user very much flexibility to customize their reports. **What problems is Easyence solving and how is that benefiting you?** Easyence saves the customers’ data from being scattered across various different systems which needs to be managed from separate interfaces. It helps to consolidate data, facilitate segmentation and offers important information on the customer behaviour. ### 2. Good customer service **Rating:** 4.0/5.0 stars **Reviewed by:** Heather P. | Human Resources Business Partner, Hospital & Health Care, Mid-Market (51-1000 emp.) **Reviewed Date:** July 02, 2018 **What do you like best about Easyence?** I really enjoy the way that the customer service representatives had tried to build close relationships with their customers. They tried to help solve whatever problems they were given and tried to troubleshoot the issues. usually the problems were resolved very quickly and were able to make any changes to the system. They were very helpful in trying to pinpoint the issue right away. Sometimes, it did take additional people to try and determine what the problem was. **What do you dislike about Easyence?** Although the customer service was great, it did sometimes take a while for the reps to figure out exactly what the problem was. Once the problem was pinpointed, it was solved relatively quickly. However, getting to the problem sometimes could take a while. The customer call service was otherwise very friendly. **Recommendations to others considering Easyence:** I would do your research before purchasing this product. It can help in a lot of different ways. **What problems is Easyence solving and how is that benefiting you?** I previously used Ysance as a problem solving tool for applicants and to help use for the company all around. I came in to the product as a user and had no problem using the dashboard and all of its components. There are a lot of things that can be achieved by Ysance and we were only using a small portion of the available tools. I think as the business grew, it could have been utilized more often, but I only used it for a small piece of information that I was needing. As an HR person, it is nice to have additional tools to work with. ## Easyence Discussions - [What is Easyence used for?](https://www.g2.com/discussions/what-is-easyence-used-for) - [View Easyence pricing details and edition comparison](https://www.g2.com/products/easyence/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-15+08%3A03%3A41+-0500&secure%5Bsession_id%5D=2fefad2d-b6a8-4073-997a-4d6bf4aaffe2&secure%5Btoken%5D=b505ae2ae003e8d84f8deb17e2d28eda14873e5ca112479b9e452dede78479da&format=llm_user) ## Easyence Features **Data Sourcing** - Data Enrichment - Expandability - Multiple Devices **Merchandising** - Product Recommendations - Product Search - Product Display - Media File Storage - Web Content Management **Intelligence** - Marketing Metrics - Predictive Modeling - Recommendation Engine **Analytics** - Reports & Analytics - Customer Data **Administration** - Integrations - Dashboard ## Top Easyence Alternatives - [Bloomreach](https://www.g2.com/products/bloomreach-bloomreach/reviews) - 4.6/5.0 (756 reviews) - [Twilio Segment](https://www.g2.com/products/twilio-segment/reviews) - 4.5/5.0 (554 reviews) - [Insider One](https://www.g2.com/products/insider-one/reviews) - 4.8/5.0 (1,332 reviews)