1. [Home](https://www.g2.com/) 2. ... 3. [Customer Data Platforms (CDP)](https://www.g2.com/categories/customer-data-platform-cdp) 4. [Easyence Discussions](https://www.g2.com/products/easyence/discuss) [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_219a79fecd379b1a57b7ed1a3a203768/easyence.png "Product Avatar Image") ](/products/easyence/reviews) [ Easyence ](/products/easyence/reviews) (2)4.0/5 Easyence is the only Customer Infastructure dedicated to data-driven retailers. Join 240+ businesses that use Easyence Customer Data Platform and Apps to deliver memorable customer experience. Easyence collects customer events (products, stores, etc.), leverages your current models with smart algorithmes to serve your business, and provides a complete toolkit of applications to your marketing team. Empower your team and accelerate your business. Build data-driven decision making team. Easyence enables data-driven decision making and high productive teams. Personalize every interaction. Easyence enables personalization and consistent customer experiences. Know more about our Saas products • Easyence Data Platform : collect and unify your customers' events across every platform, online and off line channels including store's interactions, combine customer knowledge & product appeal in order to maximise customer value and level up your organization • Easyence Audience App : build audiences and create campaigns, measure your uplift without relying on other teams. • Easyence E-Merchandising App : expose the right product to the right customer at the right time. • Easyence Attribution App : unify your customer’s touch points across all platforms and channels. Understand your customer journey and design a valuable media plan • Easyence Insight App: measure and analyze the value generated by omnicanality to understand consumers’ behaviors. Show More * * * ### 0.0 Nps Score Already have Easyence? ### All Easyence Discussions Search Most CommentedMost HelpfulPinned by G2Newest All DiscussionsDiscussions with CommentsPinned by G2Discussions without Comments FilterFilter Filter byExpand/Collapse Sort by Most Commented Most Helpful Pinned by G2 Newest Filter by All Discussions Discussions with Comments Pinned by G2 Discussions without Comments ![Pinned by G2 as a common question](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pinned by G2 as a common question") G2 Pinned by G2 as a common question • almost 3 years ago More Options - [ # What is Easyence used for? ](/discussions/what-is-easyence-used-for) What is Easyence used for? [ Customer Data Platforms (CDP) ](https://www.g2.com/tags/customer-data-platforms-cdp)[ E-Merchandising Software ](https://www.g2.com/tags/e-merchandising-software)[ SAP Store Software ](https://www.g2.com/tags/sap-store-software) * * * \<0\>0\>Upvotes * * * 0 Comments [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Easyence+questions+and+get+answers+from+expert+users+in+our+Easyence+Discussions+section.&title=Easyence+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Feasyence%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Easyence+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Feasyence%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Feasyence%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Easyence+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Feasyence%2Fdiscuss%0aAsk+Easyence+questions+and+get+answers+from+expert+users+in+our+Easyence+Discussions+section.) 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